Director of Marketing

📌 Core Information 🔹 Job Title: Director of Marketing 🔹 Company: Center for Child Protection 🔹 Location: Austin, TX 🔹 Job Type: Full Time 🔹 Date Posted: July 28, 2025 🔹 Experience Level: 7-10 years 🔹 Remote Status: On-site 🚀 Job Overview Key aspects of this role include: - Developing and implementing a comprehensive marketing and communications strategy - Managing the marketing department and collaborating with the Board Marketing Committee - Enhancing the Center's public image and increasing awareness of its services - Supervising the creation and distribution of print, digital, and multimedia content - Overseeing public relations efforts and online/offline campaigns - Building relationships with community stakeholders and managing the marketing budget ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and the ability to manage multiple projects and teams effectively. 📋 Key Responsibilities ✅ Strategic Leadership - Develops and implements a comprehensive marketing and communications strategy - Oversees the creative development and execution of campaigns - Leads the enhancement of the Center's public image ✅ Department and Committee Management - Manages the marketing department and provides leadership, guidance, and professional development - Supervises the Senior Marketing Team, Public Relations & Communications Manager, Social Media Manager, Bilingual Marketing Specialist, and Digital Marketing & Design Specialist - Develops opportunities for the department to further connect to the Mission - Fosters a collaborative and results-driven environment - Evaluates and optimizes departmental processes, workflows, onboarding, and resource allocation - Serves as the staff liaison to the Board Marketing Committee ✅ Marketing and Communications - Supervises the creation and distribution of print, digital, and multimedia content - Oversees public relations efforts, including media outreach, press releases, and crisis communication - Oversees online/offline campaigns across all current marketing and communications categories ✅ Budget Oversight and Resource Management - Oversees the marketing budget and ensures effective use of resources - Collaborates with the executive team to align marketing investments with organizational priorities ✅ Community Engagement and Partnerships - Builds relationships with community stakeholders, including media outlets, local businesses, and influencers, to increase the Center's reach ASSUMPTION: This role requires strong communication skills, attention to detail, and the ability to manage multiple projects and deadlines effectively. 🎯 Required Qualifications Education: - Bachelor's degree in marketing, communications, or a related field (Master's preferred) Experience: - 7-10 years of progressive experience in marketing and communications, including leadership roles Required Skills: - Proven success in managing marketing teams, committees, and departmental operations - Exceptional written and verbal communication skills with sensitivity to the topic of child abuse - Strong understanding of digital marketing tools, social media platforms, and analytics - Experience in managing budgets and leading cross-functional teams - Passion for child advocacy and the Center's mission 💰 Compensation & Benefits Salary Range: $103,000 - $107,000 per year Benefits: - Health, dental, and vision insurance - Retirement plan with employer match - Paid time off (vacation, sick, and holidays) - Employee assistance program - Professional development opportunities Working Hours: Full-time, 40 hours per week 📌 Applicant Insights 🔍 Company Context Industry: Non-profit Organization Management Company Size: 51-200 employees Founded: 1989 Company Description: The Center for Child Protection is a nationally accredited children’s advocacy center, providing services to children suspected of being victims of sexual abuse, physical abuse, and children who have witnessed a violent crime. The Center offers forensic interviews, medical exams, counseling, and intervention during the investigation and prosecution of child abuse cases. Company Specialties: - Child Abuse Investigations - Child Abuse Prevention - Parent Coaching - Therapy Services - Forensic Interviews - Child Abuse Medical Examinations Company Website: centerforchildprotection.org 📊 Role Analysis Career Level: Mid-level management Reporting Structure: Reports directly to the Chief Executive Officer and is a member of the executive leadership team. Work Arrangement: On-site, full-time, 40 hours per week Growth Opportunities: - Potential to grow within the marketing department or take on additional responsibilities as the organization expands - Opportunities to collaborate with other departments and gain exposure to various aspects of the organization's operations ASSUMPTION: This role offers opportunities for professional growth and development within the marketing field and the non-profit sector. 🌍 Location & Work Environment Office Type: On-site, child-friendly facility with specialized equipment for forensic interviews, medical exams, and counseling services Office Location(s): - 8509 FM 969, Building 2, Austin, TX 78724, US - 1927 Lohmans Crossing Rd, Lakeway, Texas, US Geographic Context: - Austin, Texas, United States Work Schedule: - Monday-Friday, 8:00 AM - 5:00 PM, with flexibility to work additional hours as needed to meet deadlines and project demands ASSUMPTION: This role requires a flexible schedule and the ability to work additional hours as needed to ensure project deadlines are met. 💼 Interview & Application Insights Typical Process: 1. Online application submission 2. Phone or video screening 3. In-person or virtual interview with the hiring manager 4. Final interview with the executive team 5. Background check and reference check Key Assessment Areas: - Strategic thinking and planning skills - Leadership and management abilities - Communication and interpersonal skills - Knowledge of marketing and communications best practices - Understanding of the non-profit sector and child advocacy Application Tips: - Tailor your resume and cover letter to highlight relevant experience and skills for this role - Prepare for behavioral interview questions that focus on your problem-solving skills, leadership style, and ability to work in a collaborative environment - Research the organization and its mission to demonstrate your commitment to child advocacy ATS Keywords: Marketing, Communications, Leadership, Public Relations, Digital Marketing, Social Media, Budget Management, Team Management, Community Engagement, Crisis Communication, Content Creation, Campaign Management, Strategic Planning, Collaboration, Creativity, Innovation, Non-profit, Child Advocacy ASSUMPTION: Applicants should emphasize their relevant experience, skills, and passion for child advocacy in their application materials and interview responses. 🛠️ Tools & Technologies - Marketing automation platforms (e.g., HubSpot, Marketo) - Customer relationship management (CRM) software (e.g., Salesforce, Zoho CRM) - Social media management tools (e.g., Hootsuite, Buffer) - Graphic design software (e.g., Adobe Creative Suite, Canva) - Project management tools (e.g., Asana, Trello) - Analytics tools (e.g., Google Analytics, Tableau) - Content management systems (CMS) (e.g., WordPress, Drupal) ASSUMPTION: Applicants should have experience with relevant marketing and communications tools and be comfortable learning new technologies as needed. 👔 Cultural Fit Considerations Company Values: - Child-centered approach - Collaboration and teamwork - Integrity and ethical behavior - Continuous learning and improvement - Accountability and results-driven mindset Work Style: - Collaborative and team-oriented - Results-driven and focused on achieving organizational goals - Adaptable and responsive to change - Committed to the organization's mission and values Self-Assessment Questions: - How do you ensure that your marketing efforts align with the organization's mission and values? - Can you provide an example of a time when you had to adapt your marketing strategy due to changes in the organization or external factors? - How do you approach building relationships with stakeholders, including media outlets, local businesses, and influencers? ASSUMPTION: Applicants should be able to demonstrate their alignment with the organization's values and work style in their application materials and interview responses. ⚠️ Potential Challenges - Balancing the need for awareness and engagement with the sensitive nature of the organization's work - Managing multiple projects and teams with varying priorities and deadlines - Working with limited resources and budget constraints - Collaborating effectively with the Board Marketing Committee and other departments - Maintaining a strong work-life balance while managing a demanding workload ASSUMPTION: Applicants should be prepared to address these challenges and demonstrate their ability to manage multiple priorities, work effectively under pressure, and maintain a healthy work-life balance. 📈 Similar Roles Comparison - Marketing Director (Non-profit): Focuses on raising awareness and funds for the organization, with a strong emphasis on community engagement and partnerships. - Marketing Director (For-profit): Primarily responsible for driving revenue growth through marketing campaigns and product launches, with a focus on return on investment (ROI) and market share. - Marketing Manager: Typically responsible for a specific product, brand, or campaign, with a focus on tactical execution and day-to-day management. ASSUMPTION: This role is unique in its focus on raising awareness and engaging key audiences for a non-profit organization, with a strong emphasis on strategic planning and leadership. 📝 Sample Projects - Developing and implementing a comprehensive marketing and communications strategy to elevate awareness of the Center's services and advocacy efforts - Managing a rebranding initiative to better reflect the organization's mission and values - Launching a successful capital campaign to fund the expansion of the Center's facilities and services - Creating and executing a crisis communication plan in response to a high-profile child abuse case or organizational scandal ASSUMPTION: Applicants should be able to provide specific examples of their experience with similar projects and their outcomes. ❓ Key Questions to Ask During Interview - What are the most significant challenges facing the marketing department, and how has the team addressed them in the past? - How does the organization measure the success of its marketing campaigns, and what key performance indicators (KPIs) does it track? - What opportunities exist for growth and innovation within the marketing department, and how has the team capitalized on them in the past? - How does the organization engage with the local community, and what role does marketing play in those efforts? - What is the organization's approach to crisis communication, and how has the marketing department handled crises in the past? ASSUMPTION: Applicants should ask thoughtful questions that demonstrate their understanding of the role and their commitment to the organization's mission. 📝 Next Steps for Applicants To apply for this position: - Submit your application through the provided link: [Application Link] - Tailor your resume and cover letter to highlight relevant experience and skills for this role - Prepare for behavioral interview questions that focus on your problem-solving skills, leadership style, and ability to work in a collaborative environment - Research the organization and its mission to demonstrate your commitment to child advocacy - Follow up with the hiring manager after your interview to express your interest in the position and reiterate your qualifications ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.