Director of Marketing and Communications

📌 Core Information

🔹 Job Title: Director of Marketing and Communications

🔹 Company: Hilton

🔹 Location: Doha, Ad Dawḩah, Qatar

🔹 Job Type: On-site

🔹 Category: Hospitality

🔹 Date Posted: 2025-04-15

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing the annual hotel marketing and PR plan
• Managing media relations and promotional activities
• Leading and motivating the hotel's marketing and PR team
• Collaborating with various departments to optimize commercial targets
• Ensuring brand adherence and compliance with corporate guidelines

ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and the ability to manage multiple projects simultaneously.

📋 Key Responsibilities

✅ Develop, manage, and implement the annual hotel marketing and PR plan within budget guidelines

✅ Measure and report on key performance indicators for all marketing and PR activities

✅ Manage the roll-out of marketing and PR initiatives to support hotel targets

✅ Oversee the execution of promotional activities across all channels, ensuring brand adherence

✅ Manage media relations activities, including press kits, releases, and media visits

✅ Source and pitch newsworthy stories to the media, highlighting hotel achievements and initiatives

✅ Ensure sales and F&B teams receive full marketing and PR support

✅ Manage internal communications and update regional offices on local stories and events

✅ Develop and manage a tailored social media strategy to drive engagement and loyalty

✅ Collaborate with regional marketing, corporate communications, eCommerce, and strategic partnerships

ASSUMPION: This role involves a high degree of multitasking, prioritization, and attention to detail.

🎯 Required Qualifications

Education: College Degree in Marketing, Communications, Public Relations, or Hotel Management

Experience: Previous marketing experience in a similar environment, with a proven track record of driving successful team results

Required Skills:

• Proven ability to develop and implement effective marketing and PR plans
• Excellent communication skills in English, with proficiency in additional languages a plus
• Strong leadership and team management skills
• Excellent analytical, critical, and strategic thinking abilities
• Sound commercial awareness and the ability to influence others
• Excellent interpersonal and problem-solving skills
• Proficiency in Microsoft Office applications, budget management, and project and time management

Preferred Skills:

• Previous experience in the hotel industry
• Ability to speak additional key business languages
• Experience working with key marketing partnerships, media, and design agencies
• Master's degree in Business, Communications, or Marketing
• Qualifications or courses relating to creative, descriptive, or effective writing

ASSUMPTION: Candidates should have a solid understanding of the hospitality industry and Hilton's core values.

💰 Compensation & Benefits

Salary Range: QAR 25,000 - 35,000 per month (industry standard for a Director of Marketing and Communications in Doha)

Benefits:

• Workplace Flexibility
• Career Growth and Development
• Team Member Travel Discount Program

Working Hours: Full-time (40 hours per week)

ASSUMPION: The salary range is an estimate based on industry standards for the role, experience level, and location. Actual compensation may vary.

📌 Applicant Insights

🔍 Company Context

Industry: Hospitality

Company Size: 5,001-10,000 employees (global headquarters in McLean, Virginia)

Founded: 1919

Company Description:

• Iconic destinations, exceptional hospitality
• Trusted place for guests' stays worldwide
• 600+ hotels in exciting destinations

Company Specialties:

• Exceptional hospitality
• Iconic destinations
• Great lifelong memories

Company Website: https://stories.hilton.com/brands/hilton-hotels

ASSUMPTION: Hilton is a well-established hospitality brand with a strong global presence and a reputation for exceptional service.

📊 Role Analysis

Career Level: Mid-level to senior (depending on experience)

Reporting Structure: Reports directly to the Hotel General Manager

Work Arrangement: On-site, full-time

Growth Opportunities:

• Progression to regional or corporate marketing roles
• Expanding responsibilities within the hotel or across multiple properties
• Potential career advancement within Hilton's global organization

ASSUMPION: This role offers opportunities for professional growth and development within the hospitality industry.

🌍 Location & Work Environment

Office Type: Upscale hotel property in Doha, Qatar

Office Location(s): Doha, Ad Dawḩah, Qatar

Geographic Context:

• Doha is the capital and most populous city of Qatar
• Ad Dawḩah is the administrative division where the hotel is located
• Qatar is a peninsular Arab country located in Western Asia

Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM (with flexibility for event coverage and meetings)

ASSUMPTION: The work environment is dynamic, fast-paced, and focused on delivering exceptional guest experiences.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager
• Final interview with senior leadership

Key Assessment Areas:

• Marketing and PR strategy development
• Leadership and team management skills
• Communication and presentation abilities
• Problem-solving and decision-making skills
• Cultural fit and alignment with Hilton's core values

Application Tips:

• Tailor your resume and cover letter to highlight relevant marketing and PR experience
• Prepare examples of successful marketing campaigns and their outcomes
• Research Hilton's brand and recent marketing initiatives
• Demonstrate your understanding of the Doha market and local competition

ATS Keywords: Marketing, Communications, Public Relations, Brand Management, Campaign Development, Media Relations, Social Media Strategy, Team Leadership, Hospitality Industry

ASSUMPTION: Hilton's application process is competitive, and candidates should be prepared to showcase their skills and experience throughout the interview process.

🛠️ Tools & Technologies

• Microsoft Office Suite
• Social media platforms (e.g., Facebook, Instagram, Twitter)
• CRM and database management software
• Project management tools (e.g., Asana, Trello)
• Design and graphics software (e.g., Adobe Creative Suite)

ASSUMPTION: Proficiency in relevant marketing and PR tools is essential for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Hospitality
• Integrity
• Leadership
• Teamwork
• Ownership

Work Style:

• Collaborative and team-oriented
• Results-driven and focused on delivering exceptional guest experiences
• Adaptable and responsive to changing market conditions
• Customer-centric and committed to exceeding guest expectations

Self-Assessment Questions:

• How do you embody Hilton's core values in your daily work?
• Can you provide an example of a time when you successfully managed a team through a significant challenge or change?
• How do you prioritize and manage multiple projects simultaneously while maintaining a high level of quality and attention to detail?

ASSUMPTION: Candidates should demonstrate a strong cultural fit with Hilton's values and work style to be successful in this role.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Working in a fast-paced, dynamic environment with changing priorities
• Adapting to market trends and guest preferences
• Collaborating effectively with various departments and stakeholders
• Maintaining brand consistency across all marketing and PR activities

ASSUMPTION: These challenges require strong organizational skills, adaptability, and the ability to thrive in a fast-paced environment.

📈 Similar Roles Comparison

• Director of Marketing and Communications vs. Marketing Manager: The former role involves broader strategic planning and team leadership, while the latter focuses more on tactical execution and day-to-day management.
• Hospitality industry vs. other industries: The hospitality industry is unique in its focus on guest experiences, seasonality, and the importance of reputation management.
• Career path: A Director of Marketing and Communications in hospitality can progress to regional or corporate marketing roles, or transition to other areas of the business, such as operations or revenue management.

ASSUMPTION: Understanding the unique aspects of this role and the hospitality industry is crucial for successful career progression.

📝 Sample Projects

• Developing and executing a successful social media campaign to increase brand awareness and engagement
• Managing a hotel rebranding project, ensuring consistent messaging and visual identity across all touchpoints
• Coordinating a high-profile event, such as a hotel opening or anniversary celebration, with multiple stakeholders

ASSUMPION: These projects demonstrate the candidate's ability to manage complex initiatives, collaborate effectively with teams, and deliver exceptional results.

❓ Key Questions to Ask During Interview

• What are the most significant marketing and PR challenges currently facing the hotel?
• How does this role collaborate with other departments, such as sales and F&B, to drive commercial success?
• What are the key priorities for the first 90 days in this role?
• How does Hilton support the professional development and growth of its marketing and PR team members?
• What are the most successful marketing and PR campaigns the hotel has implemented in recent years?

ASSUMPTION: Asking insightful questions demonstrates the candidate's interest in the role and commitment to driving success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant marketing and PR experience and skills
• Prepare examples of successful marketing campaigns and their outcomes
• Research Hilton's brand, recent marketing initiatives, and the Doha market
• Follow up with the hiring manager one week after submission to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.