π Core Information
πΉ Job Title: Director of Marketing, Ann Sacks
πΉ Company: Kohler Co.
πΉ Location: Hybrid - Portland, Oregon
πΉ Job Type: Full-Time
πΉ Category: Marketing
πΉ Date Posted: 2025-06-19
πΉ Experience Level: 10+ years
πΉ Remote Status: Hybrid
π Job Overview
Key aspects of this role include:
- Driving the creative vision and strategic growth of the Ann Sacks brand
- Orchestrating a seamless and elevated brand experience across various touchpoints
- Aligning marketing channels and touchpoints to deliver a unified, consistent, and compelling brand narrative
- Leading and developing a cross-functional marketing team
- Collaborating with other business leaders to drive business success
ASSUMPTION: This role requires a strategic and creative thinker with a strong understanding of design, cultural trends, and product sensibility to succeed.
π Key Responsibilities
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Develop and maintain an expert understanding of customer needs, including end-use consumers, architects, and interior designers
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Develop and maintain an understanding of the competitive landscape, including competitor strengths, weaknesses, and product assortment details
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Ensure cohesive brand strategy and execution in all aspects of the marketing function
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Manage the annual marketing planning process, focusing on key product strategies for all channels
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Achieve objectives for brand awareness, brand preference, website traffic, and showroom and store traffic
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Oversee advertising, including content development, literature distribution, public relations, events, digital marketing, and e-commerce
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Manage the annual budgeting process and optimize marketing mix with analytical rigor
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Develop the Marketing team by overseeing the selection, promotion, and development of people with marketing skills and long-term potential
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Drive associate engagement within the Ann Sacks Marketing functions to improve individual leader and business performance
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Provide advice and counsel on major issues facing the business as a member of the Ann Sacks leadership team
ASSUMPTION: This role involves a high level of strategic planning, team leadership, and cross-functional collaboration to succeed.
π― Required Qualifications
Education: Bachelorβs degree in marketing or a related field preferred but not required. Relevant job experience and training may be substituted.
Experience: Minimum of ten (10) years of relevant experience in a multi-channel environment with demonstrated accomplishments and progressive responsibilities required. Prior experience leading a team is required.
Required Skills:
- Balanced experience with media, public relations, traditional and digital marketing strategies and techniques
- Experience with administration and execution of electronic direct marketing campaigns, including database management and analytics
- Experience with luxury consumer goods with multiple channels of distribution
- Hands-on capability with creative platforms such as Adobe
- Working knowledge of CRM systems and best practices
Preferred Skills:
- Experience with administration and execution of electronic direct marketing campaigns, including database management and analytics
- Experience with luxury consumer goods with multiple channels of distribution
- Hands-on capability with creative platforms such as Adobe
ASSUMPTION: This role requires a well-rounded marketing professional with a strong background in luxury consumer goods and a proven track record of leading teams and driving strategic growth.
π° Compensation & Benefits
Salary Range: $145,200 - $186,700 per year. The specific salary offered to a candidate may be influenced by various factors, including the candidateβs experience, education, and work location.
Benefits:
- Medical
- Dental
- Vision
- 401k
Working Hours: Full-time, up to 15% travel required
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Director of Marketing role in the luxury consumer goods sector with the required experience level.
π Applicant Insights
π Company Context
Industry: Manufacturing, specifically focused on kitchen and bath products, hospitality, and resort destinations
Company Size: 10,001+ employees, indicating a large, established organization with extensive resources and opportunities for growth
Founded: Kohler Co. was founded in 1873, with a rich history and strong brand presence in the industry
Company Description:
- Kohler Co. is a global leader in the manufacturing of smart kitchen and bath products and host of world-class hospitality experiences
- The company is driven by a mission to help people live gracious, healthy, and sustainable lives
- Kohler Co. is committed to innovation, sustainability, and corporate social responsibility
Company Specialties:
- Kitchen & Bath
- Hospitality
- Resort Destinations
- Golf Courses
- Interiors
- Manufacturing
- Customer Experience
- Sustainability
- Corporate Social Responsibility
- Innovation
- Golf
- Design
- Smart Home
- and Wellness
Company Website: https://www.kohlercompany.com/careers/
ASSUMPTION: Kohler Co. is a well-established company with a strong brand presence and a commitment to innovation and sustainability, providing a stable and supportive work environment for its employees.
π Role Analysis
Career Level: Executive/Managerial, indicating a high-level leadership role within the organization
Reporting Structure: This role reports directly to the Ann Sacks leadership team and collaborates with other business leaders across Luxury Brands and Kohler Marketing
Work Arrangement: Hybrid, with up to 15% travel required, allowing for a balance between remote work and on-site collaboration
Growth Opportunities:
- Potential to grow within the Ann Sacks Marketing functions or across other business units within Kohler Co.
- Opportunity to develop and empower top talent within the Marketing team
- Chance to drive business success and make a significant impact on the Ann Sacks brand
ASSUMPTION: This role offers strong growth potential for the right candidate, with opportunities to develop both personally and professionally within a large, established organization.
π Location & Work Environment
Office Type: Hybrid, with a balance between remote work and on-site collaboration at the Portland, Oregon office
Office Location(s): 8120 NE 33RD DRIVE, PORTLAND, OR 97211, United States
Geographic Context:
- Portland, Oregon is a vibrant, multicultural city with a strong focus on sustainability and outdoor recreation
- The city offers a high quality of life, with access to excellent schools, cultural attractions, and a thriving food scene
- Portland has a mild, oceanic climate with cool, wet winters and warm, dry summers
Work Schedule: Full-time, with up to 15% travel required, providing flexibility for remote work while maintaining on-site collaboration opportunities
ASSUMPTION: The hybrid work arrangement and Portland location offer a balance between work-life integration and access to a dynamic, culturally rich urban environment.
πΌ Interview & Application Insights
Typical Process:
- Online application submission through the provided link
- Phone or video screening to assess qualifications and cultural fit
- In-depth interviews with key stakeholders, including the hiring manager and other members of the Ann Sacks leadership team
- Final round interviews or assessments to evaluate leadership skills and strategic thinking
- Background check and offer extension for the successful candidate
Key Assessment Areas:
- Strategic thinking and brand vision
- Leadership and team management skills
- Cross-functional collaboration and stakeholder management
- Marketing expertise and industry knowledge
- Cultural fit and alignment with Ann Sacks' brand values
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience, skills, and accomplishments that match the required qualifications
- Prepare for behavioral interview questions that focus on your leadership style, problem-solving skills, and strategic thinking
- Research the Ann Sacks brand and Kohler Co. to demonstrate your understanding of the company and its mission
- Be prepared to discuss your vision for the Ann Sacks brand and how you would drive its strategic growth
ATS Keywords: Marketing, Brand Strategy, Creative Content, Market Insights, Advertising, Team Leadership, Luxury Consumer Goods, CRM Systems, Analytics, Digital Marketing, Public Relations
ASSUMPTION: The interview process for this role will focus on assessing the candidate's strategic thinking, leadership skills, and cultural fit within the Ann Sacks brand.
π οΈ Tools & Technologies
- Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- CRM Systems (e.g., Salesforce, HubSpot, Zoho CRM)
- Marketing Automation Platforms (e.g., Marketo, Pardot, HubSpot)
- Google Suite (Google Analytics, Google Ads, Google Data Studio)
- Social Media Platforms (e.g., Facebook, Instagram, LinkedIn, Twitter)
ASSUMPTION: Familiarity with industry-standard marketing tools and technologies is required for success in this role.
π Cultural Fit Considerations
Company Values:
- Craftsmanship: Delivering excellence in every detail
- Innovation: Pushing boundaries to create meaningful progress
- Sustainability: Committing to a better future for generations to come
- Customer Focus: Putting people first in all we do
- Stewardship: Acting with integrity and accountability
Work Style:
- Collaborative: Working together to achieve common goals
- Adaptable: Embracing change and continuous learning
- Results-driven: Focusing on outcomes and delivering impact
- Customer-centric: Prioritizing the needs and preferences of our customers
- Inclusive: Valuing diversity and fostering an environment of belonging
Self-Assessment Questions:
- How do you align with the Ann Sacks brand values, and how would you bring them to life in your role?
- How do you approach leading and developing a cross-functional marketing team to drive business success?
- How do you balance strategic thinking with hands-on execution, and how do you prioritize your time and resources to achieve both?
ASSUMPTION: A strong cultural fit within the Ann Sacks brand and alignment with the company's values are essential for success in this role.
β οΈ Potential Challenges
- Balancing the demands of a high-level leadership role with the need for hands-on creative and strategic input
- Managing a cross-functional marketing team with diverse skills and priorities
- Navigating a large, matrixed organization with multiple stakeholders
- Adapting to a hybrid work arrangement and maintaining effective communication and collaboration with remote team members
- Driving business success in a competitive luxury consumer goods market
ASSUMPTION: This role presents unique challenges that require a strategic, adaptable, and collaborative leader to succeed.
π Similar Roles Comparison
- This role is unique in its focus on the Ann Sacks brand within the larger Kohler Co. organization, requiring a strong understanding of the brand's distinct identity and customer base
- Compared to other Director of Marketing roles in the luxury consumer goods sector, this position offers a unique opportunity to drive strategic growth within a well-established brand
- Career progression in this role may lead to broader leadership opportunities within Kohler Co., given the company's size and diverse business units
ASSUMPTION: While this role shares similarities with other Director of Marketing positions, its unique focus on the Ann Sacks brand and potential for broader leadership opportunities within Kohler Co. set it apart.
π Sample Projects
- Developing and executing a comprehensive brand refresh strategy to elevate the Ann Sacks brand identity and maintain its relevance in the luxury consumer goods market
- Launching a new product line or collection, including market research, positioning, and go-to-market strategy
- Implementing a new CRM system and optimizing marketing processes to improve data management, analytics, and overall marketing effectiveness
ASSUMPTION: These sample projects illustrate the strategic, creative, and operational aspects of the Director of Marketing role at Ann Sacks.
β Key Questions to Ask During Interview
- How does the Ann Sacks brand fit within the broader Kohler Co. portfolio, and what are the key priorities for driving its strategic growth?
- What are the key challenges facing the Ann Sacks brand in the luxury consumer goods market, and how can this role address them?
- How does the Ann Sacks leadership team collaborate with other business units within Kohler Co. to drive overall success?
- What are the key opportunities for growth and development within the Ann Sacks Marketing functions, and how does the company support the professional growth of its employees?
- How does the hybrid work arrangement at Ann Sacks balance remote work and on-site collaboration to maintain a productive and engaged team?
ASSUMPTION: Asking these questions will help you better understand the role, the company, and the team dynamics, enabling you to make an informed decision about your fit for the position.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the provided link
- Tailor your resume and cover letter to highlight your relevant experience, skills, and accomplishments that match the required qualifications
- Prepare for behavioral interview questions that focus on your leadership style, problem-solving skills, and strategic thinking
- Research the Ann Sacks brand and Kohler Co. to demonstrate your understanding of the company and its mission
- Be prepared to discuss your vision for the Ann Sacks brand and how you would drive its strategic growth
- Follow up with the hiring manager one week after your final interview to express your continued interest in the position and inquire about the next steps in the hiring process
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.