π Core Information
πΉ Job Title: Director of Marketing
πΉ Company: Evergreen Energy Partners
πΉ Location: Portland, Oregon (Remote)
πΉ Job Type: Remote
πΉ Category: Business Consulting and Services
πΉ Date Posted: July 3, 2025
πΉ Experience Level: 10+ years
πΉ Remote Status: Remote Solely
π Job Overview
Key aspects of this role include:
- Leading the Client Services Marketing Team in delivering innovative, high-impact strategies for energy utility clients' customer-facing initiatives.
- Overseeing integrated campaigns that span digital, print, web, social media, online learning, and public relations.
- Building strong, trust-based relationships across matrixed teams and with both internal and external clients.
- Driving clear, actionable strategic plans for both departmental leadership and client-facing initiatives.
- Leveraging data analytics, marketing technology, and AI to optimize performance and deliver measurable results.
ASSUMPTION: This role requires a strategic mindset and strong leadership skills to manage a team and drive marketing efforts for energy utility clients.
π Key Responsibilities
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Lead, support, and mentor Evergreenβs Marketing Team, fostering a collaborative, inclusive, and high-performing culture.
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Maintain high-level client relationships related to marketing, in coordination with other Evergreen managers and program leads.
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Influence and oversee marketing managers in development of client-specific marketing strategies for energy utility programs.
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Lead marketing managers in connections between subject matter experts and the creative team for development of digital content for workforce development and e-learning platforms.
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Prepare and present regular reports on campaign performance and strategic impact, highlighting key metrics, insights, and opportunities for improvement.
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Set expectations for the development of operational processes and workflows that ensure efficient, high-quality delivery.
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Leverage data analytics and emerging AI tools to enhance audience targeting, content creation, campaign optimization, and reporting.
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Oversee marketing managers in the review and approval of marketing materials, ensuring accuracy and alignment across internal teams and client expectations.
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Manage department budgets, contract budgets, and collaborate with Evergreen program managers on staffing capacity and timelines to ensure on-time, on-budget delivery of marketing initiatives.
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Monitor web development processes, communication, and accountability for budget and timeline estimates and delivery.
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Provide real-time coaching, performance feedback, and development opportunities to direct reports.
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Contribute strategic marketing expertise to business development and product innovation initiatives.
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Participate in leadership-level meetings, provide marketing insight, and contribute to company-wide planning.
ASSUMPTION: This role involves a mix of strategic planning, team leadership, and hands-on execution to deliver successful marketing campaigns for energy utility clients.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 10+ years of progressive marketing experience, including leadership roles
Required Skills:
- Proven success developing and executing integrated marketing strategies
- Experience managing cross-functional marketing teams
- Solid understanding of web development processes and management
- Strong background in data-driven marketing, including segmentation, performance analytics, and customer insight to drive ROI
- Hands-on experience with marketing technologies and AI tools
- Demonstrated client-facing experience, with the ability to understand complex customer needs, design compelling campaigns, and present to executive-level stakeholders
- Deep familiarity with the energy or utility sector
Preferred Skills:
- Experience with generative AI tools
- Fluency in multiple languages (beneficial but not required)
ASSUMPTION: Candidates should have a strong background in marketing, with a focus on data-driven strategies and experience in the energy or utility sector.
π° Compensation & Benefits
Salary Range: $120,000 - $160,000 per year (based on industry standards for a Director of Marketing role with 10+ years of experience in the energy sector)
Benefits:
- Medical/Dental/Vision Plan
- Disability Insurance
- Life Insurance
- 401(k)
- Generous Paid Time Off (PTO) and $500 annual vacation stipend
- Discretionary bonuses based on performance
- Professional development funds
- 100% virtual company
- Paid volunteer day
- Fun team outings and events
Working Hours: Full-time (40 hours per week), with occasional evening, early morning, and weekend meetings and events
ASSUMPTION: The salary range is estimated based on industry standards for a Director of Marketing role with the given experience level and location. Benefits are comprehensive and competitive.
π Applicant Insights
π Company Context
Industry: Business Consulting and Services, focusing on energy efficiency utility program design and implementation
Company Size: 51-200 employees, providing a mid-sized company environment with opportunities for growth and impact
Founded: 1997, with over two decades of experience in the energy efficiency sector
Company Description:
- Evergreen Energy Partners specializes in connecting utility customers with expert knowledge and innovative solutions for commercial, industrial, and residential energy efficiency programs.
- The company serves as a trusted collaborator and dedicated concierge for its teams, clients, and communities, with a focus on care, empathy, and a sense of fun.
- As a certified B-Corp, Evergreen supports the communities it works in and the planet, promoting inclusivity and respect in every interaction.
Company Specialties:
- Energy Efficiency Utility Program Design
- Efficiency Program Implementation
- Develop and Manage Trade Ally Networks
- Commercial and Industrial Lighting
- Lighting Technical Training and Sales Training Programs For Trade Allies and Utility/Program Staff
Company Website: evergreen.energy
ASSUMPTION: Evergreen Energy Partners is a well-established company in the energy efficiency sector, with a strong focus on customer service and community impact.
π Role Analysis
Career Level: Senior leadership role, reporting directly to the company's leadership team
Reporting Structure: The Director of Marketing will oversee the Client Services Marketing Team and collaborate with other Evergreen managers and program leads
Work Arrangement: Remote solely, with occasional evening, early morning, and weekend meetings and events
Growth Opportunities:
- Potential to shape the company's marketing strategy and make a significant impact on its growth and success
- Opportunities to mentor and develop team members, fostering a high-performing and collaborative team culture
- Potential to contribute to business development and product innovation initiatives, expanding the company's service offerings
ASSUMPTION: This role offers a unique opportunity to lead a marketing team and drive strategic initiatives in the energy efficiency sector, with ample room for growth and impact.
π Location & Work Environment
Office Type: Fully remote, with no physical office location
Office Location(s): Portland, Oregon
Geographic Context:
- Portland, Oregon, is known for its vibrant culture, natural beauty, and strong commitment to sustainability
- The city offers a high quality of life, with numerous parks, museums, and cultural attractions
- Portland has a diverse and growing economy, with a strong focus on clean energy and technology sectors
Work Schedule: Full-time (40 hours per week), with flexible hours and the ability to work remotely from anywhere in the United States
ASSUMPTION: The fully remote work environment offers candidates the flexibility to work from anywhere in the United States, with a strong focus on work-life balance.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR team
- In-depth interviews with the hiring manager and team members
- Final interview with the company's leadership team
Key Assessment Areas:
- Marketing strategy and campaign development
- Team leadership and management skills
- Client relationship-building and communication skills
- Data-driven decision-making and analytics
Application Tips:
- Tailor your resume and cover letter to highlight your marketing experience, leadership skills, and familiarity with the energy sector
- Prepare examples of successful marketing campaigns you've led, emphasizing strategy, execution, and results
- Demonstrate your understanding of the energy efficiency sector and Evergreen Energy Partners' mission and values
ATS Keywords: Marketing Strategy, Energy Sector, Team Leadership, Data-Driven Marketing, Campaign Development, Client Relationships, Marketing Technology, AI Tools
ASSUMPTION: The application process for this role is likely to be competitive, with a strong focus on marketing experience, leadership skills, and industry knowledge.
π οΈ Tools & Technologies
- Marketing automation platforms (e.g., HubSpot, Marketo)
- CRM systems (e.g., Salesforce, HubSpot CRM)
- Project management tools (e.g., Asana, Trello)
- AI and machine learning tools (e.g., IBM Watson, Google Analytics AI)
- Generative AI tools (e.g., Copy.ai, Frase)
ASSUMPTION: The Director of Marketing will be expected to have experience with a range of marketing technologies and AI tools to optimize campaign performance and drive results.
π Cultural Fit Considerations
Company Values:
- Care: We approach our work with care and empathy, prioritizing the well-being of our team members, clients, and communities
- Empathy: We strive to understand and support the unique needs and perspectives of our team members, clients, and partners
- Fun: We foster a positive, enjoyable work environment that celebrates our successes and encourages growth and learning
Work Style:
- Collaborative: Evergreen values a team-oriented approach, with a strong emphasis on cross-functional collaboration and communication
- Adaptable: The company encourages flexibility and adaptability in the face of shifting priorities and changing market conditions
- Data-driven: Evergreen places a strong emphasis on data-driven decision-making and continuous improvement
Self-Assessment Questions:
- How do you embody Evergreen's values of care, empathy, and fun in your daily work?
- Describe a time when you had to adapt to significant changes in a marketing campaign or strategy. How did you approach this challenge, and what was the outcome?
- How do you ensure that your marketing efforts align with the unique needs and goals of your clients, while also driving measurable results?
ASSUMPTION: Evergreen Energy Partners places a strong emphasis on cultural fit, with a focus on care, empathy, and a positive work environment.
β οΈ Potential Challenges
- Managing a remote team and fostering a collaborative culture in a virtual work environment
- Balancing the strategic leadership and hands-on execution aspects of the role
- Keeping up with the latest marketing technologies and AI tools, and integrating them into campaign strategies
- Navigating the complex and evolving energy efficiency sector, with a strong focus on data-driven decision-making and continuous improvement
ASSUMPTION: The Director of Marketing role presents unique challenges, requiring strong leadership, adaptability, and a deep understanding of the energy efficiency sector.
π Similar Roles Comparison
- Unlike traditional marketing roles, this position requires a strong understanding of the energy or utility sector and a passion for advancing energy efficiency and sustainability initiatives
- Compared to other senior marketing roles, this position offers a unique opportunity to lead a team and drive strategic initiatives in a mission-driven organization
- Career progression in this role may involve expanding into business development or product innovation, with the potential to shape the company's growth and success
ASSUMPTION: This role offers a unique blend of strategic leadership, team management, and hands-on execution, with a strong focus on the energy efficiency sector and data-driven decision-making.
π Sample Projects
- Developing and executing a comprehensive marketing strategy for a new energy efficiency program, including digital, print, web, social media, and public relations components
- Creating targeted content for workforce development and e-learning platforms, in collaboration with subject matter experts and the creative team
- Conducting a comprehensive analysis of campaign performance and strategic impact, and presenting findings to executive-level stakeholders
ASSUMPTION: The Director of Marketing will be expected to lead and contribute to a wide range of marketing projects, with a strong focus on data-driven decision-making and continuous improvement.
β Key Questions to Ask During Interview
- Can you describe the company's long-term vision for the marketing team and how this role fits into that strategy?
- How does the company support the professional development and growth of its marketing team members?
- Can you provide examples of how the company has adapted to changes in the energy efficiency sector and how this role has evolved as a result?
- How does the company measure the success of its marketing campaigns, and how does this role contribute to that process?
- What is the company's approach to work-life balance, and how does this role fit into that philosophy?
ASSUMPTION: Asking thoughtful, insightful questions during the interview process demonstrates your interest in the role and your commitment to understanding the company's culture and values.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your marketing experience, leadership skills, and familiarity with the energy sector
- Prepare examples of successful marketing campaigns you've led, emphasizing strategy, execution, and results
- Demonstrate your understanding of the energy efficiency sector and Evergreen Energy Partners' mission and values
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.