📌 Core Information
🔹 Job Title: Director of Marketing
🔹 Company: Sage Hospitality Group
🔹 Location: Breckenridge, Colorado
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: June 4, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Overseeing holistic marketing strategies for Hotel Alpenrock
- Managing events, partnerships, and online presence
- Collaborating with agencies, corporate, and property teams
- Driving revenue growth through innovative marketing campaigns
ASSUMPTION: This role requires a strategic mindset and strong leadership skills to manage multiple marketing channels and stakeholders.
📋 Key Responsibilities
✅ Develop, implement, and manage marketing programs, websites, social media, SEO, events, promotions, content, PR, partnerships, and related programs
✅ Coordinate with outside agencies and property staff to achieve program objectives and maximize revenue
✅ Create and oversee strategic events and partnerships, including influencer collaborations
✅ Manage online presence with an emphasis on creating unique and engaging content for web and social media
✅ Monitor trends, online media, brand reputation, and respond accordingly to online travel and review websites
ASSUMPTION: This role involves continuous learning and adaptation to keep up with the ever-evolving digital landscape and hospitality trends.
🎯 Required Qualifications
Education: A four-year college degree or equivalent education/experience
Experience: A minimum of 10+ years of experience in a marketing position, with a preference for hospitality experience
Required Skills:
- Strong interpersonal, verbal, and written communication skills
- Excellent comprehension and literacy
- Ability to negotiate effectively
- Excellent attention to detail and multi-tasking skills
- Professional appearance and manner
- Computer literacy, specifically MS Word for Windows
Preferred Skills:
- Experience with Adobe Creative Suite (Photoshop, Illustrator, Acrobat)
- Familiarity with content management systems (CMSs)
- Social media administrative knowledge (Facebook, Twitter, YouTube)
ASSUMPTION: Candidates with experience in luxury hospitality or similar high-end markets may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: USD $106,000.00 - USD $128,000.00 per year
Benefits:
- Eligible to participate in Sage bonus plan
- Unlimited paid time off
- Medical, dental, & vision insurance
- Eligible to participate in the Company’s 401(k) program with employer matching
- Health savings and flexible spending accounts
- Basic Life and AD&D insurance
- Company-paid short-term disability
- Paid FMLA leave for up to a period of 12 weeks
- Employee Assistance Program
- Great discounts on Hotels, Restaurants, and much more.
- Eligible to participate in the Employee Referral Bonus Program
Working Hours: Full-time, typically Monday-Friday, with occasional evenings and weekends as needed
ASSUMPTION: The salary range provided is based on industry standards for a Director of Marketing role in the hospitality sector, with consideration for the location and experience level required.
📌 Applicant Insights
🔍 Company Context
Industry: Hospitality
Company Size: Small (11-50 employees)
Founded: Not specified
Company Description:
- Sage Hospitality Group is a leading hospitality management company that believes in building new pioneering concepts and acclaimed multinational brands.
- The company aims to develop and manage restaurants that meet the high expectations of demanding and sophisticated customers.
- Sage Hospitality Group is UAE-based but operates globally, with a focus on luxury hospitality experiences.
Company Specialties:
- Hospitality management services
- Restaurant development and management
- Luxury hospitality experiences
Company Website: Sage Hospitality Group
ASSUMPTION: Sage Hospitality Group's small size may offer more opportunities for growth and direct impact on the company's success.
📊 Role Analysis
Career Level: Mid-level to senior, with potential for growth into a leadership role
Reporting Structure: Reports directly to the General Manager of Hotel Alpenrock, with oversight of marketing staff and external agencies
Work Arrangement: On-site, with occasional remote work possible for certain tasks
Growth Opportunities:
- Potential to advance to a leadership role within the company's marketing department
- Opportunity to gain experience in luxury hospitality marketing and management
- Possibility to work on high-profile events and partnerships
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a substantial impact on the company's success.
🌍 Location & Work Environment
Office Type: Upscale mountain resort setting
Office Location(s): Hotel Alpenrock, Breckenridge, Colorado
Geographic Context:
- Breckenridge is a popular ski resort town with a vibrant year-round community
- The town offers a mix of outdoor recreation, cultural attractions, and culinary experiences
- Breckenridge is located in the Rocky Mountains, approximately 80 miles west of Denver
Work Schedule: Full-time, with occasional evenings and weekends as needed for events and promotions
ASSUMPTION: The work environment may be fast-paced and dynamic, with a focus on delivering exceptional guest experiences in a luxury setting.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess communication skills and cultural fit
- In-person interview at Hotel Alpenrock to discuss marketing strategies and goals
- Final interview with the General Manager to discuss fit within the leadership team
Key Assessment Areas:
- Marketing strategy and creativity
- Communication and interpersonal skills
- Problem-solving and adaptability
- Leadership and team management skills
Application Tips:
- Highlight relevant marketing experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of Hotel Alpenrock's unique positioning and target audience
- Prepare examples of successful marketing campaigns you've led or contributed to
ATS Keywords: Marketing strategy, event management, partnership development, social media, SEO, content creation, PR, luxury hospitality, Hotel Alpenrock
ASSUMPTION: The application process may be competitive, with a focus on identifying candidates who possess strong marketing skills and a passion for luxury hospitality.
🛠️ Tools & Technologies
- Adobe Creative Suite (Photoshop, Illustrator, Acrobat)
- Content management systems (CMSs)
- Social media platforms (Facebook, Twitter, YouTube, Instagram)
- SEO tools (e.g., Google Analytics, SEMrush, Ahrefs)
- Project management tools (e.g., Asana, Trello, Monday.com)
ASSUMPTION: Familiarity with industry-standard marketing tools and platforms is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Excellence in everything we do
- Building relationships through genuine service
- Creating unforgettable experiences
Work Style:
- Collaborative and team-oriented
- Adaptable and responsive to change
- Results-driven and focused on achieving objectives
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you passionate about creating exceptional guest experiences in a luxury setting?
- Do you possess strong leadership skills and the ability to manage multiple stakeholders?
ASSUMPTION: Candidates who demonstrate a strong cultural fit with Sage Hospitality Group's values and work style will be more likely to succeed in this role.
⚠️ Potential Challenges
- Managing multiple marketing channels and stakeholders simultaneously
- Keeping up with the ever-evolving digital landscape and hospitality trends
- Balancing the need for creativity and innovation with the requirement to meet revenue targets
- Adapting to the unique demands of a luxury hospitality setting
ASSUMPTION: The successful candidate will possess strong problem-solving skills and the ability to adapt to changing circumstances.
📈 Similar Roles Comparison
- This role is similar to a Marketing Manager or Director of Marketing in the hospitality industry, but with a focus on luxury hospitality and high-end events
- Unlike some marketing roles, this position requires a strong understanding of luxury hospitality trends and customer expectations
- Career progression may involve moving into a leadership role within the company's marketing department or transitioning into a general management role
ASSUMPTION: Candidates with experience in luxury hospitality or similar high-end markets may find this role particularly appealing and well-suited to their skills and career goals.
📝 Sample Projects
- Developing and executing a comprehensive marketing strategy for a new luxury hotel opening
- Managing high-profile events and partnerships with luxury brands and influencers
- Creating and implementing a targeted social media campaign to drive bookings and engagement
ASSUMPTION: These sample projects are designed to showcase the candidate's ability to manage complex marketing initiatives and deliver results in a luxury hospitality setting.
❓ Key Questions to Ask During Interview
- Can you describe the company's long-term vision for Hotel Alpenrock and its marketing strategy?
- How does the company support the professional development and growth of its marketing team members?
- What are the key priorities for this role in the first 90 days?
- How does the company measure the success of its marketing campaigns, and what key performance indicators (KPIs) are most important?
- What is the company's approach to work-life balance, and how does it support employees in achieving this?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process can help demonstrate your interest in the role and commitment to the company's success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Sage Hospitality Group careers portal
- Tailor your resume and cover letter to highlight your relevant marketing experience and achievements
- Prepare examples of successful marketing campaigns you've led or contributed to
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
