Director of Marketing Operations

📌 Core Information

🔹 Job Title: Director of Marketing Operations

🔹 Company: OceanX

🔹 Location: Singapore

🔹 Job Type: Full-time, On-site

🔹 Category: Non-profit Organizations

🔹 Date Posted: April 23, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Designing and scaling marketing systems to support OceanX's mission
• Collaborating with cross-functional teams to ensure operational precision and integrated campaigns
• Providing strategic counsel to senior leadership on marketing performance and data-driven recommendations
• Managing external vendors and staying ahead of marketing technology trends
• Working in a lean, high-growth environment with a strong operational mindset

ASSUMPTION: This role requires a systems thinker with a strong operational mindset, comfortable rolling up their sleeves and leading strategic transformation in a nonprofit or high-growth setting.

📋 Key Responsibilities

✅ Build and manage the operational backbone of the marketing function, overseeing systems and tools to enable seamless campaign execution, data capture, and performance reporting

✅ Design and implement scalable workflows and cross-team processes to improve efficiency, ensure consistent brand execution, and support long-term audience growth and engagement

✅ Establish a comprehensive measurement framework to track marketing impact, including KPIs such as audience growth, engagement rates, supporter retention, and conversion to advocacy or donation

✅ Provide strategic counsel to senior leadership on system capabilities, marketing performance, and data-driven recommendations to support organizational growth and engagement goals

✅ Collaborate closely with cross-functional teams to ensure campaigns are executed with operational precision and fully integrated across platforms

✅ Own the marketing data infrastructure, ensuring high standards for data hygiene, effective segmentation strategies, and compliance with data privacy regulations

✅ Support forecasting and budgeting for marketing operations and campaigns, ensuring alignment of resources with strategic priorities and desired impact outcomes

✅ Lead vendor relationships and system evaluations, staying ahead of marketing technology trends and guiding smart investments that align with mission objectives and growth opportunities

✅ Flexibility to work non-traditional hours as needed to support the global reach of OceanX’s initiatives

✅ Other marketing operations and strategic initiatives as required

ASSUMPTION: This role requires a strong operational mindset and the ability to manage multiple projects and priorities simultaneously.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Business, Data Analytics, or a related field

Experience: 7+ years of experience in marketing operations or related roles, ideally in nonprofit or high-growth environments

Required Skills:

• Proven experience with CRM systems (e.g., Salesforce) and marketing automation platforms (e.g., Klaviyo, HubSpot)
• Experience building and optimizing campaign processes and reporting frameworks to drive meaningful audience engagement
• Technical proficiency in SQL and HTML; familiarity with JavaScript or Python is a plus
• Strong analytical and project management skills; ability to lead cross-functional initiatives from strategy to execution
• Deep understanding of data privacy, deliverability, and marketing compliance standards

Preferred Skills:

• Familiarity with OceanX's mission and passion for ocean education and exploration

ASSUMPTION: Candidates should have a strong operational mindset and be comfortable working in a lean, high-growth environment.

💰 Compensation & Benefits

Salary Range: Competitive salary (inclusive of a merit-based bonus) based on years of experience, level of education obtained, and applicable skillset

Benefits:

• Comprehensive employer-paid medical plan
• CPF

Working Hours: Full-time, with flexibility to work non-traditional hours as needed

ASSUMPTION: The salary range is competitive and based on the candidate's experience level, education, and applicable skillset.

📌 Applicant Insights

🔍 Company Context

Industry: OceanX is a non-profit organization focused on ocean exploration, education, and storytelling, uniting leading media, science, and philanthropy partners to support scientists and bring ocean wonders back to the world through captivating media.

Company Size: OceanX has 11-50 employees, providing a unique culture and work environment where team players who can manage priorities and workstreams simultaneously thrive.

Founded: OceanX is an initiative of Dalio Philanthropies, which furthers the diverse philanthropic interests of Dalio family members.

Company Description:

• OceanX is a mission to explore the unseen ocean, map uncharted areas of the world, observe rare deep-sea creatures, pursue scientific and medical breakthroughs, and bring all of these wonders back to the wider world through cutting-edge media.
• OceanX's flagship vessel, OceanXplorer, features state-of-the-art onboard dry and wet marine research labs, cutting-edge media equipment, and a top-of-the-line production and media center, manned and autonomous deep-sea submersibles and helicopters and drones.
• OceanXplorer's filmmaking capabilities have been developed in consultation with filmmaker and ocean explorer James Cameron, and the ship has been designed by Hollywood’s leading studio production engineers.

Company Specialties:

• Ocean exploration and research
• Media production and storytelling
• Non-profit organization management

Company Website: www.oceanx.org

ASSUMPTION: OceanX is a unique organization that combines science, tech, and media to explore and bring attention to the world's oceans.

📊 Role Analysis

Career Level: This role is a senior-level position, reporting directly to the VP of Marketing and Communications (MarCom) and overseeing marketing operations and systems.

Reporting Structure: The Director of Marketing Operations will report directly to the VP of Marketing and Communications (MarCom) and oversee marketing operations and systems.

Work Arrangement: This is a full-time, on-site position with flexibility to work non-traditional hours as needed to support the global reach of OceanX’s initiatives.

Growth Opportunities:

• As OceanX continues to grow and expand its mission, there will be opportunities for the Director of Marketing Operations to grow within the organization and take on additional responsibilities.
• The ideal candidate will be someone who is comfortable managing priorities and workstreams simultaneously and has a strong operational mindset.
• This role offers the opportunity to work in a unique, mission-driven environment and make a significant impact on OceanX's growth and success.

ASSUMPTION: This role offers significant growth opportunities for the right candidate, as OceanX continues to grow and expand its mission.

🌍 Location & Work Environment

Office Type: OceanX's Singapore office is a collaborative, mission-driven work environment where team players who can manage priorities and workstreams simultaneously thrive.

Office Location(s): Singapore

Geographic Context:

• Singapore is a global city known for its multiculturalism, vibrant economy, and strategic location in Southeast Asia.
• The city-state is home to numerous multinational corporations and has a strong focus on innovation, technology, and sustainability.
• Singapore's tropical climate and proximity to the equator make it an ideal base for ocean exploration and research.

Work Schedule: Full-time, with flexibility to work non-traditional hours as needed to support the global reach of OceanX’s initiatives

ASSUMPTION: The work environment at OceanX is collaborative, mission-driven, and focused on supporting the organization's growth and success.

💼 Interview & Application Insights

Typical Process:

• Online application submission through the provided link
• Phone or video screening with the HR team
• In-depth interviews with the hiring manager and relevant team members
• Final interviews with senior leadership
• Background check and reference check

Key Assessment Areas:

• Technical proficiency in marketing operations, CRM systems, and marketing automation platforms
• Strategic thinking and problem-solving skills
• Ability to manage multiple projects and priorities simultaneously
• Strong interpersonal and communication skills
• Alignment with OceanX's mission and values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Demonstrate your passion for ocean exploration and education in your application materials
• Prepare for behavioral interview questions that focus on your problem-solving skills, strategic thinking, and ability to manage multiple priorities
• Research OceanX's mission, values, and recent projects to show your enthusiasm and understanding of the organization

ATS Keywords: Marketing Operations, CRM Systems, Marketing Automation, Data Analytics, Project Management, Campaign Optimization, Data Privacy, Interpersonal Skills, Communication Skills, Analytical Skills, Technical Proficiency, Collaboration, Agility, Problem Solving, Self-Starter, Passion for Ocean Education

ASSUMPTION: The interview process at OceanX is designed to assess the candidate's technical skills, strategic thinking, and cultural fit with the organization's mission and values.

🛠️ Tools & Technologies

• CRM systems (e.g., Salesforce)
• Marketing automation platforms (e.g., Klaviyo, HubSpot)
• SQL and HTML
• JavaScript or Python (optional)

ASSUMPTION: The ideal candidate will have experience with CRM systems, marketing automation platforms, and strong technical proficiency in SQL and HTML.

👔 Cultural Fit Considerations

Company Values:

• Determined, resourceful, and practical
• Agility and strong work ethic
• Organized, reliable, and meticulous
• Ability to prioritize, meet tight deadlines, anticipate needs, and maintain high-quality work
• Strong interpersonal and communication skills (written and verbal)
• Comfortable with ambiguity
• Maintains high standards
• Highly collaborative
• Passion for ocean education and ocean exploration

Work Style:

• Independent, self-starter, with a “roll up your sleeves” attitude
• Composed and goal-oriented
• Open to new ideas and approaches
• Honest, excited about providing and receiving objective feedback
• Committed to the pursuit of excellence

Self-Assessment Questions:

• How do you stay organized and manage multiple priorities and workstreams simultaneously?
• Can you provide an example of a time when you had to adapt to a changing situation or new information, and how did you handle it?
• How do you approach building and maintaining strong relationships with external vendors and partners?
• Can you describe a time when you had to make a difficult decision, and how did you approach it?

ASSUMPTION: OceanX values team players who can manage priorities and workstreams simultaneously, maintain high standards, and are committed to the pursuit of excellence.

⚠️ Potential Challenges

• Managing multiple projects and priorities simultaneously in a lean, high-growth environment
• Working with a diverse range of stakeholders, including scientists, media professionals, and philanthropic partners
• Adapting to a rapidly evolving marketing technology landscape
• Ensuring data privacy and compliance with relevant regulations in a global context

ASSUMPTION: The ideal candidate will be comfortable managing multiple priorities and workstreams simultaneously, working with diverse stakeholders, and adapting to a rapidly evolving marketing technology landscape.

📈 Similar Roles Comparison

• Compared to related roles in nonprofit organizations, this position offers a unique opportunity to work at the intersection of science, media, and philanthropy, supporting ocean exploration and education.
• Industry-specific context: OceanX's mission and focus on ocean exploration and education set it apart from other non-profit organizations, requiring a unique blend of skills and experience.
• Career path comparison: This role offers a clear path for growth and advancement within OceanX, as the organization continues to expand its mission and impact.

ASSUMPTION: This role offers a unique opportunity to work at the intersection of science, media, and philanthropy, supporting ocean exploration and education.

📝 Sample Projects

• Developing and implementing a comprehensive marketing automation strategy to support OceanX's global initiatives
• Collaborating with cross-functional teams to execute integrated marketing campaigns that drive audience engagement and support organizational growth
• Optimizing CRM systems and processes to improve data capture, performance reporting, and supporter retention

ASSUMPTION: These sample projects illustrate the strategic, operational, and collaborative nature of the Director of Marketing Operations role at OceanX.

❓ Key Questions to Ask During Interview

• How does OceanX measure the success of its marketing campaigns, and what key performance indicators (KPIs) are most important for this role?
• Can you describe a time when you had to make a significant change to a marketing campaign or strategy, and how did you approach it?
• How does OceanX ensure data privacy and compliance with relevant regulations in a global context?
• Can you provide an example of a time when you had to manage a difficult vendor relationship, and how did you handle it?
• How does OceanX support the professional development and growth of its marketing team members?

ASSUMPTION: These key questions help assess the candidate's understanding of OceanX's marketing strategy, data privacy and compliance, vendor management, and commitment to team development and growth.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare for behavioral interview questions that focus on your problem-solving skills, strategic thinking, and ability to manage multiple priorities
• Research OceanX's mission, values, and recent projects to show your enthusiasm and understanding of the organization
• Follow up with the hiring manager one week after your final interview to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.