📌 Core Information
🔹 Job Title: Director of Marketing (Parental Leave Cover)
🔹 Company: Marriott International
🔹 Location: Melbourne, Victoria, Australia
🔹 Job Type: Full time
🔹 Category: Marketing
🔹 Date Posted: July 10, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leading strategic marketing plans aligned with commercial goals
- Managing all marketing channels including digital, social, content, partnerships, and public relations
- Championing the brand voice and visual identity across all touchpoints
- Building strong relationships with internal departments and external partners
- Analyzing market trends and performance metrics to inform marketing decisions
ASSUMPTION: This role requires a balance of strategic oversight and hands-on leadership, with a focus on driving demand and enhancing brand visibility for The Ritz-Carlton, Melbourne.
📋 Key Responsibilities
✅ Lead the execution of strategic marketing plans aligned with commercial goals
✅ Manage all marketing channels including digital, social, content, partnerships, and public relations
✅ Champion the brand voice and visual identity across all touchpoints
✅ Build strong relationships with internal departments and external partners
✅ Analyze market trends and performance metrics to inform marketing decisions
✅ Guide, mentor, and inspire a high-performing team
✅ Oversee the marketing budget, ensuring disciplined cost control and maximum ROI
✅ Support and participate in associate engagement and recognition initiatives
ASSUMPTION: This role involves a fixed-term contract to cover parental leave, requiring a candidate who can hit the ground running and make a significant impact in a short period.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: Demonstrated success in a senior marketing leadership role, preferably in luxury hospitality, travel, or lifestyle sectors
Required Skills:
- Proven leadership and management skills
- Strong communication and stakeholder engagement skills
- Strategic thinking with creative flair and commercial acumen
- Agile, proactive, and solutions-focused mindset
- Full Australian working rights
Preferred Skills:
- Experience in the luxury hospitality industry
- Fluency in multiple languages
ASSUMPTION: Given the fixed-term nature of the contract, candidates with relevant experience and a proven track record in marketing leadership are preferred.
💰 Compensation & Benefits
Salary Range: AU$150,000 - AU$180,000 per annum (Based on industry standards for senior marketing roles in Melbourne)
Benefits:
- Exclusive staff discounts on food and beverage and hotel rooms
- Flexible working hours and locations, time off to pursue passions through sabbatical leave, and paid leave during the birthday month
- Internationally recognized training programs, unlimited strategic development, and exciting career opportunities within the Marriott International group
- Genuine care for associates’ physical, emotional, and financial wellbeing through the Employee Assistance Program
- Opportunity to receive Employee Referral Incentives
Working Hours: Full-time position with standard business hours, potentially requiring flexibility to accommodate event schedules
ASSUMPTION: The salary range is estimated based on industry standards for senior marketing roles in Melbourne, with additional benefits and perks offered by Marriott International.
📌 Applicant Insights
🔍 Company Context
Industry: Hospitality, with a focus on luxury accommodation and experiences
Company Size: 10,001+ employees, providing a large network of opportunities and resources
Founded: 1927, with a rich history and established brand presence
Company Description:
- Marriott International, Inc. is based in Bethesda, Maryland, USA, and encompasses a portfolio of approximately 9,000 properties across more than 30 leading brands in 141 countries and territories
- Its heritage can be traced to a root beer stand opened in Washington, D.C., in 1927 by J. Willard and Alice S. Marriott
- Marriott International is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture
Company Specialties:
- Hospitality
- Lodging
- Business Travel
- Travel
- Hotels
- CSR
- Sustainability
- and DEI
Company Website: www.marriott.com
ASSUMPTION: Marriott International's extensive global presence and diverse portfolio of brands offer unique opportunities for growth and development within the hospitality industry.
📊 Role Analysis
Career Level: Senior leadership role, reporting directly to the General Manager of The Ritz-Carlton, Melbourne
Reporting Structure: This role will oversee the marketing team and collaborate with various internal departments and external partners
Work Arrangement: On-site, with potential flexibility for remote work during the parental leave cover period
Growth Opportunities:
- Potential for career progression within Marriott International's global network
- Opportunity to gain experience in luxury hospitality marketing
- Chance to develop leadership and management skills
ASSUMPTION: This fixed-term role offers a unique opportunity for a marketing professional to gain experience in luxury hospitality and make a significant impact in a short period.
🌍 Location & Work Environment
Office Type: Upscale, luxury hotel environment
Office Location(s): The Ritz-Carlton, Melbourne, 45 Collins Street, Melbourne VIC 3000, Australia
Geographic Context:
- Melbourne is Australia's second-most populous city and is known for its cultural diversity, vibrant arts scene, and high standard of living
- The Ritz-Carlton, Melbourne is situated in the heart of the city's central business district, offering easy access to public transportation and amenities
- The hotel is surrounded by iconic landmarks, upscale dining options, and shopping destinations
Work Schedule: Standard business hours with potential flexibility to accommodate event schedules and marketing campaigns
ASSUMPTION: The location and work environment provide a unique blend of luxury, culture, and convenience, fostering a productive and engaging work environment.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the General Manager and/or the Director of Human Resources
- Final interview with key stakeholders
Key Assessment Areas:
- Marketing strategy and planning
- Brand management and championing
- Leadership and team management
- Communication and stakeholder engagement
- Analytical and problem-solving skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing experience and leadership skills
- Prepare examples of your past marketing campaigns and their outcomes
- Research The Ritz-Carlton brand and the Melbourne hotel to demonstrate your understanding of the property and its target audience
ATS Keywords: Marketing leadership, brand management, digital marketing, stakeholder engagement, strategic thinking, creative flair, commercial acumen, team leadership, market analysis, public relations, content management, budget management, relationship building, agility, proactivity, solutions-focused
ASSUMPTION: The application process will focus on assessing the candidate's marketing expertise, leadership skills, and cultural fit within the luxury hospitality industry.
🛠️ Tools & Technologies
- Marketing automation platforms (e.g., Marketo, HubSpot)
- Social media management tools (e.g., Hootsuite, Sprout Social)
- Customer relationship management (CRM) software (e.g., Salesforce, Microsoft Dynamics)
- Data analysis and visualization tools (e.g., Google Analytics, Tableau)
ASSUMPTION: The candidate should have experience with industry-standard marketing tools and be comfortable learning new platforms as needed.
👔 Cultural Fit Considerations
Company Values:
- Put people first
- Pursue excellence
- Embrace change
- Act with integrity
- Serve our world
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on delivering exceptional experiences
- Adaptable and responsive to change
Self-Assessment Questions:
- Do you align with Marriott International's core values and commitment to putting people first?
- Are you comfortable working in a fast-paced, evolving environment and embracing change?
- Do you thrive in a collaborative, team-oriented work environment and enjoy delivering exceptional experiences?
ASSUMPTION: Candidates who demonstrate a strong alignment with Marriott International's values and work style will be well-suited to this role.
⚠️ Potential Challenges
- Managing a team during a period of parental leave, with potential changes in team dynamics and priorities
- Adapting to the unique culture and expectations of the luxury hospitality industry
- Balancing strategic oversight with hands-on leadership and execution
- Navigating the fixed-term nature of the contract and potential uncertainty about future employment
ASSUMPTION: Successful candidates will be able to adapt to these challenges and leverage them as opportunities for growth and development.
📈 Similar Roles Comparison
- This role is unique in its fixed-term nature and focus on parental leave coverage, offering a distinct opportunity for a marketing professional to gain experience in luxury hospitality
- Compared to other marketing leadership roles, this position offers a chance to make a significant impact in a short period and gain exposure to the luxury hospitality industry
- Career progression opportunities may be limited due to the fixed-term nature of the contract, but successful candidates may pursue other roles within Marriott International's global network
ASSUMPTION: Candidates should consider the unique aspects of this role and weigh the potential benefits and challenges before applying.
📝 Sample Projects
- Developing and executing a targeted marketing campaign to drive demand for a specific hotel event or promotion
- Analyzing market trends and competitor activities to inform strategic marketing decisions and enhance brand positioning
- Managing and optimizing the hotel's digital presence, including website, social media, and online reviews
ASSUMPTION: These sample projects reflect the key responsibilities and priorities of the role, providing insight into the day-to-day tasks and initiatives.
❓ Key Questions to Ask During Interview
- How does this role fit into the hotel's overall marketing strategy, and what are the key priorities for the first 90 days?
- What are the most significant challenges facing the marketing team currently, and how can this role address them?
- How does Marriott International support the growth and development of its employees, particularly in fixed-term roles like this one?
- What are the expectations for the marketing team's performance and how will success be measured?
- How does this role collaborate with other departments and external partners to deliver exceptional guest experiences?
ASSUMPTION: These questions demonstrate the candidate's interest in understanding the role's context, priorities, and opportunities for growth and success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the online application form
- Tailor your resume and cover letter to highlight your relevant marketing experience and leadership skills
- Prepare examples of your past marketing campaigns and their outcomes
- Research The Ritz-Carlton brand and the Melbourne hotel to demonstrate your understanding of the property and its target audience
- Follow up with the hiring manager or HR representative one week after submitting your application to confirm receipt and inquire about the next steps in the process
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
