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​​Director of Marketing, Primary Care Field and Patient Access​

Pfizer
Full-time
On-site
New City, New York, United States
🌐 Digital Marketing
πŸ“Œ Core Information πŸ”Ή Job Title: Director of Marketing, Primary Care Field and Patient Access πŸ”Ή Company: Pfizer πŸ”Ή Location: New York, New York, United States πŸ”Ή Job Type: On-site, Full-time πŸ”Ή Category: Marketing and Market Research πŸ”Ή Date Posted: April 9, 2025 πŸ”Ή Experience Level: 10+ years πŸ”Ή Remote Status: On-site πŸš€ Job Overview Key aspects of this role include: - Leading cross-functional marketing activities for Field Access Leads and Patient Access Coordinators - Developing and deploying communications to support tactical operational needs - Partnering with various teams to ensure alignment and optimize field and patient access - Managing project management offices (PMOs) and driving key initiatives - Collaborating with senior leadership and external stakeholders ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and the ability to thrive in a fast-paced, matrixed organization. πŸ“‹ Key Responsibilities βœ… Marketing Strategy & Resource Development - Develop and execute marketing strategies that support Field Access Leads and Patient Access Coordinators - Create and maintain a high-level awareness of current project workflows and project statuses - Partner with agencies to pull through new marketing resource requests from concept creation to launch βœ… Cross-Functional Collaboration & Stakeholder Management - Collaborate with various teams, including Field Access Leads, Patient Access Coordinators, and Brand Marketing, to ensure alignment and optimize field and patient access - Partner with senior leadership and external stakeholders to drive business direction, priorities, and action plans βœ… Project Management & Operational Excellence - Serve as the primary PMO lead to drive workstreams on key initiatives for Field Access and Patient Access teams - Partner with the Director, Strategy & Operations, Field and Patient Access, to drive operational efficiencies and optimize CRM roadmap planning - Manage the feedback/input process to prioritize key initiatives for Field Access and Patient Access teams ASSUMPTION: This role involves a high degree of cross-functional collaboration, stakeholder management, and project management. Strong organizational, communication, and interpersonal skills are essential. 🎯 Required Qualifications Education: - Bachelor’s Degree required, MBA or advanced degree in a related field preferred Experience: - 8+ years of experience in the pharmaceutical/biotechnology industry - 3+ years in marketing, operations, finance, or field access experience - 3+ years in a promoted position and/or developmental role with demonstrated leadership of teams preferred Required Skills: - Strong project management, time management, and coordination skills with cross-functional teams - Demonstrated ability to achieve results across a matrixed organization - Strong analytical and critical thinking skills to do both qualitative and quantitative assessments - Strong organizational, communication, and interpersonal skills to influence various functional areas and motivate groups to take action in a compliant manner - Strong Excel and PowerPoint skills - Strong executive presence and ability to influence and establish working relationships across leader levels - Discretion and trustworthiness in dealing with confidential information Preferred Qualifications: - MBA or advanced degree in a related field preferred ASSUMPTION: Candidates should have a strong background in marketing, operations, or a related field, with a proven track record of leading cross-functional teams and driving strategic initiatives. πŸ’° Compensation & Benefits Salary Range: $156,600 - $261,000 per year (USD) - The annual base salary for this position ranges from $156,600.00 to $261,000.00 - Eligible for participation in Pfizer’s Global Performance Plan with a bonus target of 20.0% of the base salary and eligibility to participate in our share-based long-term incentive program Benefits: - 401(k) Plan with Pfizer Matching Contributions and an additional Pfizer Retirement Savings Contribution - Paid vacation, holiday, and personal days - Paid caregiver/parental and medical leave - Health benefits to include medical, prescription drug, dental, and vision coverage Working Hours: 40 hours per week, Monday - Friday, with flexibility for the role πŸ“Œ Applicant Insights πŸ” Company Context Industry: Pfizer operates in the Pharmaceutical Manufacturing industry, focusing on improving health and well-being at every stage of life. Company Size: Pfizer has 10,001+ employees, providing ample opportunities for career growth and development. Founded: Pfizer was founded in 1849, making it one of the oldest and most established pharmaceutical companies in the world. Company Description: Pfizer discovers, develops, and delivers a wide range of healthcare solutions, including innovative medicines and vaccines, to millions of people worldwide. They strive to provide access to safe, effective, and affordable medicines and health care services to those who need them. Company Specialties: - To apply science and global resources to improve health and well-being at every stage of life - Provide access to safe, effective, and affordable medicines and health care services to the people who need them Company Website: ASSUMPTION: Pfizer's extensive experience and resources enable them to tackle complex healthcare challenges and deliver innovative solutions to patients worldwide. πŸ“Š Role Analysis Career Level: This role is at the senior management level, reporting directly to the Head of Field and Patient Access. Reporting Structure: The Director of Marketing, Primary Care Field and Patient Access, will oversee a team of marketing professionals and collaborate with various cross-functional teams, including Field Access Leads, Patient Access Coordinators, and Brand Marketing. Work Arrangement: This role is on-site, with the primary work location in New York, New York. However, some flexibility may be available based on business needs and/or eligibility. Growth Opportunities: - Potential to expand the Field and Patient Access capability across other Pfizer brands currently in market - Opportunities to develop and coach others, oversee and guide the work of other colleagues, and create business impact ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to expand the Field and Patient Access capability and drive business impact across the organization. 🌍 Location & Work Environment Office Type: Pfizer's headquarters is a modern, collaborative workspace with state-of-the-art facilities and amenities. Office Location(s): - 235 East 42nd Street, New York, New York 10017, United States - Additional offices and remote work arrangements may be available based on business needs and/or eligibility Geographic Context: - New York, New York, is a major global hub for the pharmaceutical industry, offering ample networking and professional development opportunities - The city provides a diverse and multicultural environment, with a wide range of housing, dining, and entertainment options Work Schedule: The standard work schedule is Monday - Friday, 9:00 AM - 5:00 PM, with flexibility for the role. ASSUMPTION: Pfizer's headquarters offers a dynamic and engaging work environment, with ample opportunities for collaboration and professional growth. πŸ’Ό Interview & Application Insights Typical Process: 1. Online application submission 2. Phone or virtual screening 3. In-depth behavioral and situational interviews 4. Final round interviews with senior leadership 5. Background check and offer extension Key Assessment Areas: - Strategic thinking and problem-solving skills - Leadership and team management abilities - Cross-functional collaboration and stakeholder management - Project management and operational excellence - Cultural fit and alignment with Pfizer's values and mission Application Tips: 1. Tailor your resume and cover letter to highlight relevant skills and experiences for this role 2. Prepare for behavioral and situational interview questions, focusing on your problem-solving skills and leadership experiences 3. Research Pfizer's mission, values, and recent initiatives to demonstrate your enthusiasm and cultural fit ATS Keywords: Marketing strategy, cross-functional collaboration, stakeholder management, project management, operational excellence, Field Access, Patient Access, pharmaceutical industry ASSUMPTION: Pfizer's interview process is designed to assess candidates' strategic thinking, leadership, and cultural fit, with a strong focus on problem-solving skills and relevant industry experience. πŸ› οΈ Tools & Technologies - Microsoft Office Suite (Word, Excel, PowerPoint) - Project management tools (e.g., Asana, JIRA, Microsoft Project) - CRM software (e.g., Salesforce, Siebel, Veeva) - Marketing automation tools (e.g., Marketo, Pardot, HubSpot) ASSUMPTION: Candidates should be proficient in using Microsoft Office Suite and relevant project management, CRM, and marketing automation tools. πŸ‘” Cultural Fit Considerations Company Values: - Bold: We dare to try new things and challenge the status quo - Breakthrough: We deliver transformative solutions and outpace industry standards - Together: We collaborate and build on each other's strengths to achieve common goals - Our patients: We put patients first in all that we do Work Style: - Pfizer fosters a dynamic, innovative, and inclusive work environment, with a strong focus on collaboration and teamwork - The company encourages employees to take initiative, think creatively, and drive results Self-Assessment Questions: 1. How do you align with Pfizer's value of 'bold' and challenge the status quo in your work? 2. Can you provide an example of a time when you delivered a transformative solution that outpaced industry standards? 3. How do you collaborate and build on the strengths of others to achieve common goals, as demonstrated by Pfizer's value of 'together'? 4. Describe a situation where you put patients first in your decision-making process, reflecting Pfizer's core value of 'our patients'? ASSUMPTION: Candidates should be able to demonstrate a strong alignment with Pfizer's values and work style, with a clear commitment to putting patients first in all that they do. ⚠️ Potential Challenges 1. Fast-paced environment: This role requires the ability to thrive in a fast-paced, dynamic work environment with shifting priorities and tight deadlines. 2. Matrixed organization: The role involves working across multiple teams and functions, requiring strong cross-functional collaboration and stakeholder management skills. 3. Complex 'white space' environments: The role may involve working in complex, ambiguous situations where clear solutions or precedents may not exist, requiring strong analytical and problem-solving skills. 4. Compliance risks: The role involves managing patient access materials and resources, requiring a strong understanding of compliance risks and guardrails related to patient access support. πŸ“ˆ Similar Roles Comparison 1. Field Access Manager: This role focuses more on day-to-day field access operations and less on strategic marketing and cross-functional collaboration. 2. Patient Access Coordinator: This role is more focused on patient support and less on strategic marketing and cross-functional collaboration. 3. Brand Marketing Manager: This role is more focused on marketing a specific brand or product, rather than supporting multiple brands and cross-functional teams. ASSUMPTION: Candidates should understand the unique aspects of this role and how it differs from related positions within the pharmaceutical industry. πŸ“ Sample Projects 1. Developing and executing a marketing strategy to support the launch of a new Field Access resource for a specific brand 2. Collaborating with cross-functional teams to optimize field and patient access for an existing brand, resulting in increased market share and patient satisfaction 3. Managing a project management office (PMO) to drive a key initiative, such as the implementation of a new CRM system or the expansion of the Field and Patient Access capability ASSUMPTION: Candidates should be able to provide specific examples of their experience and achievements in marketing, project management, and cross-functional collaboration within the pharmaceutical industry. ❓ Key Questions to Ask During Interview 1. How does this role support Pfizer's overall mission and strategic goals? 2. What are the key priorities for the first 90 days in this role? 3. How does this role collaborate with other teams and functions within Pfizer? 4. What opportunities are there for professional development and growth within this role and the organization? 5. How does Pfizer measure the success of the Field and Patient Access team, and how can this role contribute to those metrics? ASSUMPTION: Candidates should ask thoughtful, insightful questions that demonstrate their understanding of the role and their commitment to driving success within the organization. πŸ“ Next Steps for Applicants To apply for this position: - Submit your application through this link: - Tailor your resume and cover letter to highlight relevant skills and experiences for this role - Prepare for behavioral and situational interview questions, focusing on your problem-solving skills and leadership experiences - Research Pfizer's mission, values, and recent initiatives to demonstrate your enthusiasm and cultural fit - Follow up with your application status one week after submission, if you have not heard back ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.