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Director of Marketing Services

Seneca Gaming Corporation
Full-time
On-site
Niagara Falls, New York, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Director of Marketing Services

πŸ”Ή Company: Seneca Gaming Corporation

πŸ”Ή Location: Niagara Falls, New York

πŸ”Ή Job Type: Full-Time, On-Site

πŸ”Ή Category: Gaming & Casinos

πŸ”Ή Date Posted: June 26, 2025

πŸ”Ή Experience Level: 10+ years

πŸ”Ή Remote Status: On-Site

πŸš€ Job Overview

Key aspects of this role include:

  • Directing reservations, communications, and guest services departments
  • Promoting top-quality customer service and managing hotel revenue
  • Overseeing butler operations and ensuring compliance with company policies
  • Collaborating with various departments to forecast and establish group block requirements

ASSUMPTION: This role requires a high level of leadership, management, and customer service skills, with a focus on driving excellence in guest experiences and operational efficiency.

πŸ“‹ Key Responsibilities

βœ… Direct and coordinate reservations, communications, and guest services departments

βœ… Establish and administer player rating systems and criteria management

βœ… Research and implement innovative ways to improve guest satisfaction

βœ… Prepare accurate reports, manage budgets, and ensure operational compliance

βœ… Collaborate with various departments to manage transportation, suite assignments, and restaurant seating

βœ… Maintain a clean, safe, and hazard-free work environment

βœ… Participate in the company's Board of Review as needed

ASSUMPTION: This role involves a high level of responsibility and requires strong leadership, management, and organizational skills to effectively oversee multiple departments and ensure high-quality customer service.

🎯 Required Qualifications

Education: High school diploma required, Bachelor's degree or equivalent work experience preferred

Experience: Minimum of ten years of work experience, with at least five to seven years in reservations management, preferably in a 300-plus room hotel

Required Skills:

  • Proven leadership and management skills
  • Excellent communication and interpersonal skills
  • Strong problem-solving and conflict resolution abilities
  • Proficient computer skills
  • Excellent customer service skills
  • Ability to work under pressure and manage multiple tasks
  • Familiarity with the gaming industry and hotel operations

Preferred Skills:

  • Experience with butler operations and hotel revenue management
  • Knowledge of IT systems and operational analysis
  • Fluency in additional languages

ASSUMPTION: Candidates with a strong background in reservations management, leadership, and customer service are well-suited for this role. Experience in the gaming industry is highly preferred.

πŸ’° Compensation & Benefits

Salary Range: $89,960.59 (negotiable based on experience and education)

Benefits:

  • Competitive benefits package (details not specified)

Working Hours: Up to 60 hours per week, including on-call and accessibility 24/7

ASSUMPTION: The salary range provided is based on the company's listing. However, it is recommended to verify the salary and benefits package directly with the employer.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Gambling Facilities and Casinos

Company Size: 1,001-5,000 employees

Founded: 2002

Company Description:

  • Operates world-class facilities offering more than 6,000 slot machines, 140 table games, 1,000 hotel rooms, a championship golf course, and other related amenities
  • Employs over 4,000 people across three locations in Western New York
  • Focuses on providing exceptional guest experiences and high-quality customer service

Company Specialties:

  • Gaming and resort destinations
  • Hospitality and spa services
  • Culinary and advertising & marketing

Company Website: http://www.SenecaCasinos.com

ASSUMPTION: Seneca Gaming Corporation is a well-established company in the gaming industry, offering a wide range of career opportunities and focusing on providing exceptional guest experiences.

πŸ“Š Role Analysis

Career Level: Senior Management

Reporting Structure: This role reports directly to the company's management and oversees multiple departments, including reservations, communications, and guest services

Work Arrangement: On-site, with a flexible schedule that may include evenings, weekends, and holidays

Growth Opportunities:

  • Potential for career advancement within the company
  • Opportunities to develop and mentor enrolled Seneca Nation members for future senior management positions
  • Chance to gain experience in various aspects of casino and hotel operations

ASSUMPTION: This role offers significant growth opportunities for candidates with strong leadership and management skills, as well as a passion for driving excellence in customer service.

🌍 Location & Work Environment

Office Type: Casino and hotel resort

Office Location(s): Niagara Falls, New York

Geographic Context:

  • Niagara Falls is a popular tourist destination, offering a variety of attractions and activities
  • The area has a humid continental climate, with warm summers and cold winters
  • Niagara Falls is located near the Canadian border, offering easy access to international travel

Work Schedule: Flexible schedule, including evenings, weekends, and holidays

ASSUMPTION: The work environment is fast-paced, with a focus on providing high-quality customer service in a casino and hotel resort setting.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or virtual interview with hiring manager
  • Background check and reference verification
  • Job offer and onboarding

Key Assessment Areas:

  • Leadership and management skills
  • Customer service and communication abilities
  • Problem-solving and conflict resolution skills
  • Industry knowledge and familiarity with hotel operations

Application Tips:

  • Highlight relevant experience in reservations management, leadership, and customer service
  • Tailor your resume and cover letter to emphasize skills and experiences that match the job requirements
  • Prepare for behavioral interview questions that focus on your problem-solving, leadership, and customer service skills

ATS Keywords: Reservations management, customer service, leadership, hotel operations, gaming industry, budget management, operational analysis, IT coordination, policy development

ASSUMPTION: The application process for this role is competitive, and candidates should be prepared to demonstrate their leadership, management, and customer service skills throughout the interview process.

πŸ› οΈ Tools & Technologies

  • Hotel and casino management software
  • Customer relationship management (CRM) systems
  • Operational analysis and reporting tools
  • Budgeting and financial management software

ASSUMPTION: Familiarity with hotel and casino management software, as well as operational analysis and reporting tools, is beneficial for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Exceptional guest experiences
  • High-quality customer service
  • Teamwork and collaboration
  • Integrity and professionalism

Work Style:

  • Fast-paced and dynamic work environment
  • Focus on driving excellence in customer service
  • Collaborative and team-oriented culture
  • Opportunities for career growth and development

Self-Assessment Questions:

  • Do you have a proven track record of success in reservations management and leadership roles?
  • Are you passionate about driving excellence in customer service and guest experiences?
  • Do you thrive in a fast-paced, dynamic work environment?
  • Are you committed to working collaboratively with a team to achieve common goals?

ASSUMPTION: Candidates who are strong leaders, excellent communicators, and passionate about driving excellence in customer service are well-suited for this role and the company's culture.

⚠️ Potential Challenges

  • Managing multiple departments and ensuring high-quality customer service across all areas
  • Working under pressure and managing a high-volume workload
  • Adapting to a fast-paced, dynamic work environment
  • Collaborating effectively with various departments and stakeholders

ASSUMPTION: This role presents unique challenges that require strong leadership, management, and customer service skills, as well as the ability to thrive in a fast-paced, dynamic work environment.

πŸ“ˆ Similar Roles Comparison

  • Director of Guest Services (Casinos & Resorts)
  • Director of Reservations (Hotels & Resorts)
  • Director of Customer Experience (Various Industries)

ASSUMPTION: This role is unique to the gaming industry and requires specific experience in reservations management, leadership, and customer service within a casino and hotel resort setting.

πŸ“ Sample Projects

  • Implementing a new reservations management system to improve efficiency and guest satisfaction
  • Developing and executing a marketing campaign to promote a new hotel or restaurant opening
  • Conducting an operational analysis to identify areas for improvement and cost savings

ASSUMPTION: These sample projects demonstrate the range of responsibilities and initiatives that a Director of Marketing Services may undertake to drive excellence in customer service and operational efficiency.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 90 days?
  • How does this role collaborate with other departments and stakeholders to ensure consistent, high-quality customer service?
  • What opportunities are there for career growth and development within the company?
  • How does the company support work-life balance for employees in this role?
  • What are the most challenging aspects of this role, and how can I best prepare to succeed in them?

ASSUMPTION: Asking thoughtful, insightful questions during the interview process demonstrates your interest in the role and your commitment to driving excellence in customer service and operational efficiency.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience in reservations management, leadership, and customer service
  • Prepare for behavioral interview questions that focus on your problem-solving, leadership, and customer service skills
  • Research the company and industry to demonstrate your knowledge and enthusiasm for the role
  • Follow up with the hiring manager within one week of submitting your application to express your interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.