🔹 Job Title: Director of Marketing - Zero Bond at Wynn Las Vegas
🔹 Company: Wynn Resorts
🔹 Location: Las Vegas, Nevada, United States
🔹 Job Type: Full-time
🔹 Category: Hospitality
🔹 Date Posted: April 23, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role requires a high level of creativity, organization, and adaptability to thrive in a fast-paced environment. The ideal candidate will have a strong understanding of the luxury market and experience managing marketing campaigns for membership clubs or similar hospitality settings.
✅ Assist in creating, planning, and executing the overall marketing strategy and creative direction of Zero Bond at Wynn Las Vegas
✅ Oversee the creation and execution of pre-opening and post-opening marketing plans
✅ Assist in the oversight and ideation of the development and maintenance of the venue's brand identity
✅ Design and execute targeted campaigns to attract new members and increase retention with existing members
✅ Develop strategies for the membership team to tell the Zero Bond story to prospects
✅ Assist in overseeing digital marketing and PR agencies
✅ Assist in the oversight, ideation, and execution of the programming strategy inside Zero Bond
✅ Develop and curate a compelling calendar of events and experiences
✅ Identify and manage strategic partnerships with luxury brands, personalities, and partners
✅ Manage marketing communication to members through various channels
✅ Monitor industry trends, competitor offerings, and member preferences
✅ Maintain an up-to-date awareness of pop culture and evolving member needs
✅ Manage the marketing budget and provide regular reports on marketing performance
✅ Perform additional duties as assigned by the department leader
ASSUMPTION: This role requires a high level of multitasking and the ability to manage multiple projects simultaneously. Strong communication and organizational skills are essential to ensure streamlined execution of marketing strategies and event programming.
Education: Bachelor's degree in marketing, communications, or a related field is preferred.
Experience: A minimum of 5 years' experience in hospitality or membership club marketing.
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates with experience in luxury brand marketing or a background in event planning may find this role particularly appealing. Fluency in additional languages could be an asset when working with international partners or members.
Salary Range: Based on industry standards for a Director of Marketing role in Las Vegas, the estimated salary range is $120,000 - $160,000 per year. This range takes into account the candidate's experience level and the unique demands of the hospitality industry.
Benefits:
Working Hours: This role requires a flexible schedule, including evenings and weekends as needed. The standard workweek is 40 hours, but the candidate must be willing to work additional hours to support event programming and marketing campaigns.
ASSUMPTION: The provided salary range is an estimate based on market research and may vary depending on the candidate's specific qualifications and experience. Benefits are subject to change and may be confirmed during the interview process.
Industry: Hospitality
Company Size: Wynn Resorts is a large, publicly-traded company with over 10,000 employees. This size offers opportunities for career growth and exposure to diverse departments and projects.
Founded: Wynn Resorts was founded in 2002 and has since grown to become a leading global luxury resort company.
Company Description:
Company Specialties:
Company Website: http://wynnresorts.com/
ASSUMPTION: Working for a large, established company like Wynn Resorts offers applicants the opportunity to learn from experienced professionals and contribute to high-profile projects. The company's focus on luxury and exceptional customer service sets it apart in the hospitality industry.
Career Level: This role is a senior-level position, reporting directly to the Vice President & Head of Membership of Zero Bond at Wynn Las Vegas. The ideal candidate will have significant experience in marketing and a proven track record of success in the hospitality industry.
Reporting Structure: The Director of Marketing will report to the Vice President & Head of Membership and work closely with internal departments, external partners, and Bond Hospitality.
Work Arrangement: This is an on-site role, requiring the candidate to be present at the Wynn Las Vegas location. However, some flexibility may be available for remote work when coordinating with external partners or managing marketing campaigns.
Growth Opportunities:
ASSUMPTION: This role offers a unique opportunity to work on the launch and ongoing marketing of an exclusive membership club within a world-renowned luxury resort. The ideal candidate will be eager to take on new challenges and contribute to the success of Zero Bond at Wynn Las Vegas.
Office Type: The Wynn Las Vegas resort is a luxurious, high-end property with a vibrant and energetic work environment. The marketing department is located on-site, allowing for easy collaboration with other departments and teams.
Office Location(s): 3131 S Las Vegas Blvd, Las Vegas, Nevada, US
Geographic Context:
Work Schedule: The standard workweek is 40 hours, but the candidate must be willing to work additional hours to support event programming and marketing campaigns. This role requires a flexible schedule, including evenings and weekends as needed.
ASSUMPTION: Working in Las Vegas offers unique opportunities to collaborate with high-profile partners and contribute to innovative marketing campaigns. The city's vibrant cultural scene and diverse population provide a rich environment for marketing professionals.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Marketing strategy, creative direction, brand identity, digital marketing, public relations, event planning, budget management, social media, communication skills, organizational skills, membership marketing, trend analysis, partnership management, community engagement, content strategy, event promotions
ASSUMPTION: The application process for this role may be competitive, given the high-profile nature of the position and the reputation of Wynn Resorts. Applicants should take care to tailor their application materials to highlight their relevant experience and enthusiasm for the role.
ASSUMPTION: Familiarity with industry-standard marketing tools and technologies is essential for success in this role. Applicants should be comfortable using a variety of software platforms to manage marketing campaigns and event programming.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Applicants should carefully consider how their personal values and work style align with Wynn Resorts' company culture. Demonstrating a strong fit with the company's values and work environment will be essential for success in this role.
ASSUMPTION: Applicants should carefully consider the potential challenges of this role and assess their ability to thrive in a fast-paced, dynamic environment with flexible hours.
ASSUMPTION: Applicants with experience in luxury brand marketing or event planning may find this role particularly appealing. The unique focus on an exclusive membership club sets this role apart from traditional marketing positions.
ASSUMPTION: Applicants should be prepared to discuss their experience with marketing strategy development, event planning, and market research in their interviews for this role.
ASSUMPTION: Applicants should use the interview process to gain a deeper understanding of the role's priorities, the company's culture, and the challenges and opportunities presented by the Las Vegas market.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.