Director of Media & Executive Communications

GOOD360

Full-time

On-site

Alexandria, Virginia, United States

📣 Marketing Communications (MarCom)

📌 Core Information

🔹 Job Title: Director of Media & Executive Communications

🔹 Company: Good360

🔹 Location: Alexandria, Virginia

🔹 Job Type: Hybrid (On-site & Remote)

🔹 Category: Nonprofit, Communications

🔹 Date Posted: April 23, 2025

🔹 Experience Level: 10+ years

🔹 Remote Status: Hybrid (On-site & Remote)

🚀 Job Overview

Key aspects of this role include:

Leading strategic media outreach and driving executive communications for the CEO
Managing high-level thought leadership initiatives
Cultivating strong media relationships and ensuring consistent messaging across all channels
Collaborating with cross-functional teams to optimize brand voice and reach
Working in a fast-paced, mission-driven environment with a focus on closing the need gap

ASSUMPTION: This role requires a dynamic storyteller, strategic thinker, and media relations expert who can elevate Good360’s visibility and thought leadership across national, regional, and trade media outlets.

📋 Key Responsibilities

Media Relations and Strategy

Identify, develop, and execute strategic media opportunities that elevate Good360’s mission, initiatives, and impact
Cultivate strong relationships with national, regional, and trade media contacts across print, digital, broadcast, and podcasts
Draft, pitch, and place stories, op-eds, press releases, and feature articles in top-tier outlets
Monitor media trends and proactively identify opportunities for Good360 to contribute to timely conversations

ASSUMPTION: This role involves a high level of proactivity, strategic thinking, and strong communication skills to secure top-tier media placements and develop successful media strategies.

Executive Communications

Develop and implement a comprehensive CEO communications strategy aligned with Good360’s brand and business goals
Draft and edit speeches, op-eds, thought leadership pieces, talking points, and presentations for the CEO and other executive leaders
Provide strategic counsel and prep for the CEO’s public appearances, interviews, panels, and speaking engagements
Ensure consistency of voice and messaging across all executive communications

ASSUMPTION: This role requires exceptional writing, editing, and storytelling skills, as well as the ability to manage multiple priorities and provide strategic counsel to executive spokespeople.

Cross-Functional Collaboration

Work closely with the Social Media Manager to ensure alignment between executive/thought leadership communications and content shared across platforms
Partner with the marketing and disaster response teams to build out timely, relevant, and mission-driven messaging and talking points for leadership and media
Collaborate with internal stakeholders to source compelling stories and ensure consistency in brand voice across communications

ASSUMPTION: This role involves strong collaboration, organizational, and project management skills to work effectively with various teams and stakeholders.

Measurement and Optimization

Track media coverage and executive communications performance; prepare regular reports and recommendations for optimization
Maintain a robust media contacts database and monitor PR metrics using industry tools

ASSUMPTION: This role requires strong analytical skills, attention to detail, and a data-driven approach to track performance and optimize communications strategies.

🎯 Required Qualifications

Education: Bachelor’s degree in Communications, Journalism, Public Relations, or a related field (Master’s preferred but not required)

Experience: 8+ years of progressive experience in media relations, public relations, or executive communications, preferably in a nonprofit or mission-driven organization

Required Skills:

Proven track record of securing top-tier media placements and developing successful media strategies
Exceptional writing, editing, and storytelling skills with experience crafting executive-level content
Strong understanding of the media landscape and ability to tailor messages to diverse audiences
Experience providing strategic counsel and prep for executive spokespeople
Highly organized, collaborative, and proactive with a strong attention to detail
Ability to manage multiple priorities in a fast-paced, high-impact environment

ASSUMPTION: Candidates should have a strong background in media relations, public relations, or executive communications, with a proven track record of success in securing top-tier media placements and developing effective media strategies.

Preferred Skills:

Experience working with or in a nonprofit or purpose-driven brand
Existing relationships with key media in the philanthropy, corporate social responsibility, or disaster recovery spaces

ASSUMPTION: While not required, candidates with experience in the nonprofit sector or relevant media connections may have an advantage in this role.

💰 Compensation & Benefits

Salary Range: $115,000 - $125,000 plus annual bonus potential

Benefits:

Medical, dental, and vision coverage programs (including competitive deductible and reimbursement policy)
Short-term and long-term disability and life insurance coverage 100% employer sponsored
403B plan with matching
Generous and flexible paid time off policy
Two weeks paid parental leave policy
Hybrid work environment

Working Hours: Full-time (40 hours/week) with flexible scheduling options

ASSUMPTION: The salary range and benefits package are competitive for the nonprofit sector and reflect the organization’s commitment to supporting its team members.

📌 Applicant Insights 🔍 Company Context

🔍 Company Context

Industry: Nonprofit Organizations, focusing on product philanthropy and purposeful giving

Company Size: 51-200 employees, providing a mid-sized organization structure with opportunities for growth and collaboration

Founded: 1983, with a rich history and established reputation in the nonprofit sector

Company Description:

Good360 is the global leader in product philanthropy and purposeful giving, partnering with over 400 socially responsible companies to source highly needed donated goods and distribute them through its network of over 100,000 diverse nonprofits that support people in need
The organization has distributed over $18 billion in needed goods since 1983, including over $3 billion in goods in 2024 alone
Good360 has been named the #2 charity on the Forbes list of America’s Top 100 Charities for 2023 and 2024 and has a 4-star Charity Navigator rating
The organization has also been recognized as both a top workplace in the Washington, DC metro area (by the Washington Post) and as a top nonprofit to work for in the United States (by NonProfit Times)

Company Specialties:

Product philanthropy
Helping charities fulfill their missions
Corporate donations
Serving nonprofits
Crowd-funding

Company Website: http://good360.org/

ASSUMPTION: Good360’s mission, size, and history make it an attractive place to work for those passionate about making a meaningful impact in the nonprofit sector.

📊 Role Analysis

Career Level: Mid to Senior level, with opportunities for growth and leadership within the communications department

Reporting Structure: Reports directly to the Senior Director of Public Relations and Communications, with potential for managing a team in the future

Work Arrangement: Hybrid work environment, with an office in Old Town Alexandria and flexible remote work options

Growth Opportunities:

Proven track record of success in this role may lead to increased responsibilities and potential team management opportunities
Good360’s growth and expansion present opportunities for career advancement within the organization
Working in a mission-driven environment provides opportunities for personal and professional growth through making a meaningful impact

ASSUMPTION: This role offers a unique blend of strategic communications, media relations, and executive communications experience, with opportunities for growth and leadership within the organization.

🌍 Location & Work Environment

Office Type: Hybrid work environment with an office in Old Town Alexandria

Office Location(s): 675 North Washington Street, Suite 330, Alexandria, Virginia 22314, US

Geographic Context:

Alexandria, Virginia, is located in the Washington, DC metropolitan area, offering a mix of urban and suburban living options
The city is known for its historic architecture, waterfront views, and vibrant arts and culture scene
Alexandria is easily accessible by public transportation, with a short commute to Washington, DC

Work Schedule: Flexible scheduling options, with core hours from 9:00 AM to 5:00 PM, Monday through Friday

ASSUMPTION: The hybrid work environment and flexible scheduling options provide a good work-life balance, while the office location offers easy access to the vibrant cultural and historical attractions of Alexandria and the Washington, DC area.

💼 Interview & Application Insights

Typical Process:

Initial phone or video screen with the hiring manager
In-depth behavioral and skills-based interview with the hiring manager and a panel of team members
Final interview with the Senior Director of Public Relations and Communications
Background check and reference check
Job offer and onboarding

Key Assessment Areas:

Media relations and strategy development
Executive communications and messaging
Writing and editing skills
Cultural fit and alignment with Good360’s mission
Problem-solving and adaptability in a fast-paced environment

Application Tips:

Tailor your resume and cover letter to highlight relevant media relations, public relations, and executive communications experience
Include specific examples of successful media placements, strategic communications campaigns, and executive communications projects
Demonstrate your understanding of Good360’s mission and how your skills and experience align with the organization’s goals
Prepare thoughtful questions about the role, the team, and the organization to ask during the interview

ATS Keywords: Media Relations, Public Relations, Executive Communications, Strategic Communications, Media Strategy, Thought Leadership, Crisis Communications, Nonprofit, Mission-Driven, Product Philanthropy, Fundraising, Donor Relations, Corporate Social Responsibility

ASSUMPTION: Good360’s application process is designed to assess candidates’ skills, experience, and cultural fit, with a focus on finding the best candidate for the role and the organization.

🛠️ Tools & Technologies

Media databases and monitoring tools (e.g., Muck Rack, Cision, Agility PR)
PR metrics and analytics tools (e.g., Meltwater, TrendKite, Critical Mention)
Content management systems (e.g., WordPress, Drupal, Adobe Experience Manager)
Microsoft Office Suite (Word, Excel, PowerPoint)
Google Workspace (Gmail, Google Drive, Google Docs)

ASSUMPTION: Familiarity with industry-standard media databases, PR metrics tools, and content management systems is essential for success in this role.

👔 Cultural Fit Considerations

Company Values:

Compassion: We care deeply about the people we serve and the communities we support
Integrity: We act with honesty, transparency, and accountability in all our actions
Excellence: We strive for the highest standards in our work and our impact
Collaboration: We work together to achieve our mission and support one another’s success
Innovation: We embrace new ideas and approaches to drive progress and change

Work Style:

Mission-driven: We are passionate about our work and committed to making a meaningful impact
Adaptable: We embrace change and thrive in a dynamic, fast-paced environment
Collaborative: We work effectively with diverse teams and stakeholders to achieve common goals
Strategic: We think critically and creatively to solve problems and drive results
Data-driven: We use data and analytics to inform our decisions and measure our impact

Self-Assessment Questions:

How do your personal values align with Good360’s core values, and how do you demonstrate these values in your work?
Can you provide an example of a time when you had to adapt to a significant change or challenge in a media relations or communications role, and how did you approach it?
How do you ensure that your communications strategies and messaging are tailored to diverse audiences, and can you provide an example of a successful approach?

ASSUMPTION: Good360’s cultural values and work style require candidates who are passionate about the organization’s mission, adaptable, collaborative, strategic, and data-driven.

⚠️ Potential Challenges

The role may require occasional travel for media events, conferences, or speaking engagements
Working in a fast-paced, mission-driven environment can be demanding and may require long hours or quick turnaround times
The role may involve managing multiple priorities and tight deadlines, requiring strong organizational and time management skills
The role may require working with sensitive or confidential information, requiring a high level of discretion and professionalism
The role may involve working with diverse stakeholders, requiring strong interpersonal and communication skills to build and maintain effective working relationships

ASSUMPTION: While the role presents unique challenges, it also offers the opportunity to make a meaningful impact in a dynamic, mission-driven environment.

📈 Similar Roles Comparison

This role differs from other media relations or communications roles in its focus on executive communications and thought leadership, requiring a unique blend of strategic communications, media relations, and executive communications skills
The role’s focus on the nonprofit sector and product philanthropy sets it apart from communications roles in the for-profit sector or other nonprofit areas
The role’s hybrid work arrangement and flexible scheduling options provide a good work-life balance, unlike roles that require full-time on-site work or extensive travel

ASSUMPTION: This role offers a unique blend of responsibilities, requiring a versatile and adaptable communications professional with a strong background in media relations, public relations, and executive communications.

📝 Sample Projects

Developing and executing a successful media strategy for a high-profile executive speaking engagement, resulting in significant media coverage and positive brand sentiment
Crafting and placing an op-ed in a major national publication, highlighting the importance of product philanthropy and Good360’s mission and impact
Managing a crisis communications situation, ensuring consistent messaging and minimizing negative impact on the organization’s reputation

ASSUMPTION: These sample projects demonstrate the range of responsibilities and required skills for success in this role, from strategic media relations and executive communications to crisis management and thought leadership.

❓ Key Questions to Ask During Interview

Can you describe the team structure and dynamics within the communications department, and how this role fits into the team’s overall goals and objectives?
How does Good360 support the professional development and growth of its communications team members, and what opportunities exist for growth and advancement within the department?
Can you provide an example of a successful media relations or executive communications campaign that Good360 has executed, and what key lessons were learned from the experience?
How does Good360 approach working with diverse stakeholders, and what strategies are in place to ensure effective communication and collaboration with various teams and partners?
What are the most significant challenges facing the communications department in the coming year, and how does this role contribute to addressing those challenges?

ASSUMPTION: Asking thoughtful, insightful questions demonstrates your interest in the role and the organization, and provides valuable information to help you make an informed decision about the opportunity.

📌 Next Steps for Applicants

To apply for this position:

Submit your application through the following link: https://www.paycomonline.net/v4/ats/web.php/jobs/ViewJobDetails?job=119853&clientkey=C551B94FE5DB7F30C933A0DBE6F4D57F
Tailor your resume and cover letter to highlight relevant media relations, public relations, and executive communications experience
Prepare thoughtful questions about the role, the team, and the organization to ask during the interview
Follow up with the hiring manager one week after submitting your application to confirm receipt and inquire about next steps in the interview process
If selected for an interview, research Good360’s mission, values, and recent media coverage to demonstrate your understanding of the organization and its impact

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.

Apply now

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