π Core Information
πΉ Job Title: Director of Product Marketing
πΉ Company: Strider Technologies
πΉ Location: South Jordan, UT
πΉ Job Type: Full-time, Hybrid
πΉ Category: Software Development
πΉ Date Posted: April 7, 2025
πΉ Experience Level: 7-10 years
πΉ Remote Status: On-site/Hybrid
π Job Overview
Key aspects of this role include:
- Spearheading product marketing efforts to drive business growth
- Collaborating cross-functionally with Sales, Product Management, and Marketing teams
- Developing and executing marketing programs that resonate with target audiences
- Building and leading a high-performing product marketing team
ASSUMPTION: This role requires a strategic mindset, strong communication skills, and the ability to thrive in a fast-paced, dynamic environment.
π Key Responsibilities
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Serve as the primary authority on positioning and communicating product value to target personas
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Lead product content creation and roadmap strategy to support the buyer journey
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Create compelling pitch decks, tools, and training for the Sales team and partners
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Build relationships with customers to gain insights and advocate for their needs
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Manage and develop a high-performing product marketing team
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Define and track key performance indicators (KPIs) to measure the effectiveness of product marketing initiatives
ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and team leadership, requiring strong organizational skills and the ability to manage multiple priorities.
π― Required Qualifications
Education: Bachelorβs or Masterβs in marketing, business, or a related field; an MBA is a plus
Experience: 7-10 years of enterprise B2B SaaS product marketing experience (experience in enterprise security, risk, and compliance is a plus)
Required Skills:
- Expertise in structuring and communicating products to maximize customer comprehension, engagement, and perceived value
- Demonstrated success in high-growth and fast-paced environments
- Strong written and verbal communication skills and presentation skills
- Strong analytical skills to define and track key metrics
- Adept at cross-functional collaboration and influencing stakeholders
Preferred Skills:
- Experience in enterprise security, risk, and compliance
- Track record of building and leading product marketing teams with measurable impact
ASSUMPTION: Candidates with a strong background in B2B SaaS product marketing and a proven track record of driving business growth through effective positioning and messaging are ideal for this role.
π° Compensation & Benefits
Salary Range: $150,000 - $180,000 (Based on industry standards for a Director of Product Marketing with 7-10 years of experience in the Software Development industry)
Benefits:
- Competitive Compensation
- Company Equity Options
- Flexible PTO
- Wellness Reimbursement
- US Holidays (Office Closed)
- Paid Parental Leave
- Comprehensive Medical, Dental, and Vision Insurance
- 401(k) Plan
Working Hours: Full-time, with a hybrid work arrangement (on-site and remote work)
ASSUMPTION: The salary range is estimated based on industry standards for a Director of Product Marketing role in the Software Development industry, with consideration for the candidate's experience level and the company's size.
π Applicant Insights
π Company Context
Industry: Strider Technologies operates in the Software Development industry, focusing on strategic intelligence and data-driven insights to protect organizations from state-sponsored risks.
Company Size: Strider Technologies has 51-200 employees, providing a mid-sized company environment with opportunities for growth and impact.
Founded: Strider Technologies was founded in 2019, making it a relatively young company with a strong focus on innovation and growth.
Company Description:
- Strider is the leading strategic intelligence company empowering organizations to secure and advance their technology and innovation.
- Leveraging cutting-edge AI technology and proprietary methodologies, Strider transforms publicly available data into critical insights.
- These insights enable organizations to proactively address and respond to risks associated with state-sponsored intellectual property theft, targeted talent acquisition, and supply chain vulnerabilities.
Company Specialties:
- National security
- Technology
- Data
- And state-sponsored risks
Company Website: striderintel.com
ASSUMPTION: Strider Technologies' focus on strategic intelligence and data-driven insights makes it an attractive employer for candidates interested in working at the intersection of technology, data, and national security.
π Role Analysis
Career Level: This role is at the senior management level, reporting directly to the Vice President of Marketing.
Reporting Structure: The Director of Product Marketing will manage two current product marketing team members and be responsible for recruiting and developing additional team members.
Work Arrangement: This role has a hybrid work arrangement, with a mix of on-site and remote work.
Growth Opportunities:
- Potential to build and lead a larger product marketing team as the company grows
- Opportunities to collaborate with senior leadership and influence the company's strategic direction
- Possibility to expand the role's scope to include additional products or markets as the company expands
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to build a team, influence the company's strategic direction, and expand the role's scope as the company grows.
π Location & Work Environment
Office Type: Strider Technologies has multiple office locations, with the primary office for this role being in South Jordan, UT.
Office Location(s): South Jordan, UT; Tysons Corner, Virginia, US; London, GB
Geographic Context:
- South Jordan, UT, is a suburb of Salt Lake City, offering a mix of urban and suburban living with easy access to outdoor recreation and cultural amenities.
- The company's other office locations provide opportunities for collaboration and growth within a global organization.
- The hybrid work arrangement allows for flexibility in balancing on-site and remote work.
Work Schedule: Full-time, with a hybrid work arrangement (on-site and remote work)
ASSUMPTION: The hybrid work arrangement and multiple office locations provide flexibility and opportunities for collaboration and growth within a global organization.
πΌ Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess cultural fit and basic qualifications
- In-depth interview with the hiring manager to discuss the role, responsibilities, and qualifications
- Final interview with senior leadership to discuss the role's fit within the organization's strategic goals
Key Assessment Areas:
- Product marketing expertise and experience
- Strategic thinking and problem-solving skills
- Communication and presentation skills
- Leadership and team-building abilities
Application Tips:
- Tailor your resume and cover letter to highlight your product marketing experience and relevant skills
- Prepare examples of your product positioning, messaging, and content development work
- Research Strider Technologies and be prepared to discuss how your experience and skills align with the company's mission and values
ATS Keywords: Product Marketing, B2B SaaS, Enterprise Security, Risk Management, Compliance, Content Development, Sales Enablement, Customer Advocacy, Team Building, Cross-Functional Collaboration, Analytical Skills, Communication Skills, Leadership, Budget Management, Market Positioning, Strategic Messaging
ASSUMPTION: The interview process will focus on assessing the candidate's product marketing expertise, strategic thinking, communication skills, and leadership abilities, with a strong emphasis on cultural fit and alignment with the company's mission and values.
π οΈ Tools & Technologies
- Marketing automation platforms (e.g., Marketo, Pardot)
- Customer relationship management (CRM) software (e.g., Salesforce, HubSpot)
- Product management tools (e.g., Asana, Trello)
- Data visualization tools (e.g., Tableau, Power BI)
ASSUMPTION: The Director of Product Marketing will be expected to have experience with marketing automation, CRM, and product management tools, as well as the ability to analyze and interpret data using data visualization tools.
π Cultural Fit Considerations
Company Values:
- Market with Purpose β Craft narratives that protect the ideals and innovations of the free world
- Strategic Ownership β Lead positioning and messaging for category-defining products
- Fast-Paced Growth β Thrive in a high-energy, high-impact environment
- Mission-Driven Culture β Work on meaningful challenges with global relevance
- Top-Tier Collaboration β Partner with leaders across marketing, sales, product, and intelligence
Work Style:
- Strategic and data-driven decision-making
- Collaborative and cross-functional teamwork
- Fast-paced and dynamic environment
- Focus on results and impact
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic environment, and are you comfortable making strategic decisions with limited data?
- Are you an effective collaborator, able to work cross-functionally with various teams to drive results?
- Do you have a strong sense of purpose and are you driven by the opportunity to work on meaningful challenges with global relevance?
ASSUMPTION: Successful candidates will be strategic thinkers who thrive in a fast-paced, dynamic environment, are effective collaborators, and are driven by the company's mission and values.
β οΈ Potential Challenges
- Managing multiple priorities and deadlines in a fast-paced environment
- Navigating a complex, matrixed organization with multiple stakeholders
- Balancing the need for strategic thinking with the need for tactical execution
- Adapting to a rapidly changing market and competitive landscape
ASSUMPTION: The Director of Product Marketing will face challenges related to managing multiple priorities, navigating a complex organization, balancing strategic thinking and tactical execution, and adapting to a rapidly changing market.
π Similar Roles Comparison
- Compared to other Director of Product Marketing roles, this position offers a unique focus on strategic intelligence and data-driven insights, with a mission-driven company culture
- In the Software Development industry, this role is similar to those at other mid-sized to large companies, with a focus on product marketing, cross-functional collaboration, and strategic thinking
- Career-wise, this role offers growth potential as the company expands and the product marketing team grows
ASSUMPTION: This role is unique in its focus on strategic intelligence and data-driven insights, with a mission-driven company culture, and offers growth potential as the company expands and the product marketing team grows.
π Sample Projects
- Developing and executing a go-to-market strategy for a new product launch, including positioning, messaging, and content development
- Conducting customer interviews and market research to inform product positioning and messaging
- Creating and delivering sales enablement materials, such as pitch decks, battle cards, and training sessions
ASSUMPTION: These sample projects illustrate the strategic, tactical, and collaborative aspects of the Director of Product Marketing role at Strider Technologies.
β Key Questions to Ask During Interview
- How does this role fit into the company's long-term strategic goals, and how can I contribute to its success?
- What are the biggest challenges facing the product marketing team, and how can I help address them?
- How does the company support the professional development and growth of its product marketing team members?
- What is the company's approach to cross-functional collaboration, and how can I contribute to its success?
- How does the company measure the success of its product marketing initiatives, and how can I help improve its metrics and processes?
ASSUMPTION: These interview questions focus on the role's strategic fit within the organization, the team's challenges and opportunities, the company's approach to professional development and collaboration, and its metrics and processes for measuring success.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your product marketing experience and relevant skills
- Prepare examples of your product positioning, messaging, and content development work
- Research Strider Technologies and be prepared to discuss how your experience and skills align with the company's mission and values
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.