Director of Proposals Operations & Marketing

📌 Core Information

🔹 Job Title: Director of Proposals Operations & Marketing

🔹 Company: Analytica

🔹 Location: Bethesda, Maryland, United States

🔹 Job Type: Full-Time

🔹 Category: IT Services and IT Consulting

🔹 Date Posted: July 11, 2025

🔹 Experience Level: 10+ years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Leading federal proposal development and marketing efforts
• Managing the proposal process from approval to delivery
• Overseeing the creation of marketing materials and ensuring alignment with branding and strategy
• Collaborating with growth and service delivery teams to identify resources for pursuit efforts
• Providing strategic input to elevate brand presence in a mid-sized, fast-growing company environment

ASSUMPTION: This role requires a balance of operational rigor and creative insight to align marketing content with government clients' needs and elevate brand presence.

📋 Key Responsibilities

✅ Supporting requests for RFPs, RFIs, Sources Sought, Capability Briefings, Federal Client Marketing, and other associated requests

✅ Analyzing solicitations to determine proposal requirements and developing compliant and responsive outlines

✅ Managing the proposal process, including owning the document, communicating proposal needs and expectations to the team, setting and maintaining internal draft deadlines, writing, editing, and proofreading complex proposals, government forms, and quality control document checks to meet all client requirements

✅ Managing external facing marketing materials and collateral, ensuring alignment with branding, messaging, and strategy

✅ Overseeing the Proposal Center development and maintenance of a repository of training materials, reusable content, project profiles, experience matrices/overviews, capability statements, etc.

✅ Leading proposal and writing workshops, black hat sessions, collaboration sessions, proposal reviews, and orals presentation preparation

ASSUMPTION: This role involves managing high-profile bids, working under tight deadlines, and collaborating with a small team in a dynamic, fast-paced environment.

🎯 Required Qualifications

Education: Bachelor's degree in a relevant field

Experience: At least 8+ years of demonstrated experience managing and winning federal proposals in a defined proposal or capture management role

Required Skills:

• Training in Shipley and Proposal methodologies
• Strong sense of accountability and excellent analytical, written, and verbal communication skills
• Proven ability to manage people and influence others with and without authority
• Experience with generating proposal materials and leading large-scale proposal efforts
• Comfortable working in a dynamic, fast-paced environment under tight deadlines
• Expertise with MS Office suite (Word, Excel, PowerPoint, etc.), Teams / SharePoint, and Adobe Acrobat PDF programs
• U.S. Citizen with ability to obtain the Public Trust clearance

Preferred Skills:

• Experience with federal client marketing and brand positioning
• Knowledge of federal government procurement processes
• Familiarity with the company's services and industry

ASSUMPTION: Candidates should have a strong background in federal proposal management and a proven track record of winning proposals. Familiarity with the company's services and industry would be beneficial but not required.

💰 Compensation & Benefits

Salary Range: $120,000 - $160,000 per year (Based on industry standards for a Director-level role in the IT Services industry in the Washington, D.C. area)

Benefits:

• Competitive compensation with opportunities for bonuses
• Employer-paid health care
• Training and development funds
• 401k match

Working Hours: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM, with flexibility for project demands

ASSUMPTION: The salary range is estimated based on industry standards for a Director-level role in the IT Services industry in the Washington, D.C. area. The actual salary may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Analytica is an IT Services and IT Consulting company that specializes in providing software and systems engineering, information management, analytics & visualization, agile project management, and management consulting services to public sector organizations supporting health, civilian, and national security missions.

Company Size: Analytica is a mid-sized company with 51-200 employees, providing a fast-growing environment with ample opportunities for career growth and development.

Founded: Analytica was founded in 2009 and has since grown to become an award-winning, SBA-certified 8(a) small business that has been recognized by Inc. Magazine for three consecutive years as one of the 250 fastest-growing businesses in the U.S.

Company Description:

• Analytica is an award-winning consulting and technology services provider that supports public-sector health, civilian, and national security missions.
• The company specializes in data-driven solutions and has been recognized by organizations such as NYU’s Governance Lab for driving public sector modernization and innovation.
• Analytica is an SBA Certified 8(a) and HUBZone that has been honored as one of the 250 fastest-growing businesses in the U.S. for three consecutive years by Inc.

Company Specialties:

• Information Management
• Analytics
• Systems & Software Engineering
• Data Management
• GIS
• Data Science
• ML/AI
• IT Modernization
• Artificial Intelligence
• FedCiv
• DevOps

Company Website: http://www.analytica.net

ASSUMPTION: Analytica's focus on data-driven solutions and public sector modernization and innovation sets it apart in the IT Services and IT Consulting industry.

📊 Role Analysis

Career Level: Director-level role, reporting directly to the Vice President of Growth and Marketing

Reporting Structure: This role will manage a team of proposal managers and writers, as well as collaborate with growth and service delivery teams to identify resources for pursuit efforts

Work Arrangement: On-site, full-time position with flexibility for project demands

Growth Opportunities:

• Potential to grow into a Vice President or C-level role as the company continues to expand
• Opportunities to lead high-profile bids and make a significant impact on the company's growth and success
• Chance to develop and mentor team members, fostering a culture of growth and development

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to lead high-profile bids, make a significant impact on the company's growth and success, and develop and mentor team members.

🌍 Location & Work Environment

Office Type: Corporate office environment with a collaborative and dynamic team

Office Location(s): 660 N Capitol St NW, Washington, DC 20001, US and 3 Bethesda Metro Center, Bethesda, MD 20814, US

Geographic Context:

• Bethesda, Maryland, is a suburb of Washington, D.C., with a high cost of living and a diverse population
• The area is home to many technology and consulting firms, providing ample networking opportunities
• Analytica's offices are conveniently located near public transportation, making it easy for employees to commute

Work Schedule: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM, with flexibility for project demands

ASSUMPTION: Analytica's offices provide a collaborative and dynamic work environment, with convenient access to public transportation and ample networking opportunities in the surrounding area.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the Hiring Manager
• On-site interview with the Hiring Manager and team members
• Final interview with the Vice President of Growth and Marketing

Key Assessment Areas:

• Proposal management and writing skills
• Leadership and team management skills
• Strategic thinking and problem-solving abilities
• Adaptability and comfort working in a dynamic, fast-paced environment

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Be prepared to discuss your experience with federal proposal management and marketing, as well as your familiarity with the company's services and industry
• Demonstrate your ability to manage people and influence others with and without authority

ATS Keywords: Federal Proposals, Proposal Management, Marketing, Brand Positioning, Federal Client Marketing, Public Sector, IT Services, IT Consulting, Data-Driven Solutions, Strategic Input, Operational Rigor, Creative Insight

ASSUMPTION: The interview process for this role will focus on assessing the candidate's proposal management and writing skills, leadership and team management skills, strategic thinking and problem-solving abilities, and adaptability in a dynamic, fast-paced environment.

🛠️ Tools & Technologies

• MS Office suite (Word, Excel, PowerPoint, etc.)
• Teams / SharePoint
• Adobe Acrobat PDF programs
• Proposal management software (e.g., ProposalPoint, ProposalWise)

ASSUMPTION: Familiarity with MS Office suite, Teams / SharePoint, and Adobe Acrobat PDF programs is essential for success in this role. Experience with proposal management software is preferred but not required.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Excellence
• Innovation
• Collaboration
• Accountability

Work Style:

• Dynamic and fast-paced, with a focus on results and continuous improvement
• Collaborative and team-oriented, with a strong emphasis on communication and coordination
• Adaptable and flexible, with a willingness to take on new challenges and learn new skills

Self-Assessment Questions:

• Do you have a proven track record of managing and winning federal proposals in a defined proposal or capture management role?
• Are you comfortable working in a dynamic, fast-paced environment under tight deadlines?
• Do you have strong leadership and team management skills, with the ability to influence others with and without authority?
• Are you comfortable with a small team and collaborative work environment?
• Do you have a strong sense of accountability and excellent analytical, written, and verbal communication skills?

ASSUMPTION: Candidates who align with Analytica's values and work style, and who are comfortable with a dynamic, fast-paced environment and small team, will be the best fit for this role.

⚠️ Potential Challenges

• Managing high-profile bids and working under tight deadlines can be stressful and demanding
• Collaborating with a small team in a dynamic, fast-paced environment requires strong communication and coordination skills
• Analytica's focus on data-driven solutions and public sector modernization and innovation may require candidates to learn new skills and adapt to new technologies
• The cost of living in Bethesda, Maryland, is high, which may impact the overall compensation package

ASSUMPTION: Candidates should be prepared to manage high-profile bids and work under tight deadlines, collaborate effectively with a small team, and adapt to new technologies and a fast-paced environment. They should also be aware of the high cost of living in Bethesda, Maryland.

📈 Similar Roles Comparison

• This role is unique in its focus on both federal proposal development and marketing efforts, requiring a balance of operational rigor and creative insight
• Analytica's focus on data-driven solutions and public sector modernization and innovation sets it apart from other IT Services and IT Consulting companies
• Career path comparison: This role offers significant growth potential, with opportunities to lead high-profile bids, make a significant impact on the company's growth and success, and develop and mentor team members

ASSUMPTION: This role is unique in its focus on both federal proposal development and marketing efforts, requiring a balance of operational rigor and creative insight. Analytica's focus on data-driven solutions and public sector modernization and innovation sets it apart from other IT Services and IT Consulting companies, providing candidates with significant growth potential.

📝 Sample Projects

• Developing a comprehensive proposal for a federal government agency, including all required documentation and compliance reviews
• Managing a team of proposal managers and writers to develop and deliver multiple proposals simultaneously
• Collaborating with growth and service delivery teams to identify resources for pursuit efforts and develop strategic input to elevate brand presence

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for success in this role, from managing high-profile bids and working under tight deadlines to collaborating with teams and providing strategic input to elevate brand presence.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics, and how this role fits into the organization?
• How does the company support the growth and development of its employees, particularly in this role?
• What are the biggest challenges facing the company in the next 12-24 months, and how can this role help address them?
• How does the company measure success for this role, and what key performance indicators (KPIs) will be used to track progress?
• What opportunities are there for growth and development within the company, particularly for this role?

ASSUMPTION: These key questions will help candidates better understand the team structure and dynamics, the company's growth and development opportunities, the biggest challenges facing the company, and how the company measures success for this role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role, including your experience with federal proposal management and marketing, as well as your familiarity with the company's services and industry
• Prepare for your phone or video screen by demonstrating your ability to manage people and influence others with and without authority, as well as your adaptability in a dynamic, fast-paced environment
• Follow up with the Hiring Manager one week after your interview to express your continued interest in the role and ask about next steps in the interview process

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.