📌 Core Information
🔹 Job Title: Director of Video Production
🔹 Company: University of Virginia
🔹 Location: Charlottesville, Virginia
🔹 Job Type: Full-Time
🔹 Category: Athletics
🔹 Date Posted: June 25, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Planning and executing multimedia video projects to support Virginia Athletics
- Creating content for digital platforms, including social media accounts
- Leading video production efforts and coordinating video shoots for athletic programs
- Building relationships and collaborating with diverse constituents
- Working in a fast-paced environment serving numerous constituents
ASSUMPTION: This role requires a strong background in video production and creative software, as well as experience working with collegiate or professional sports programs.
📋 Key Responsibilities
✅ Create multimedia content (video, motion graphics) for digital platforms, including Virginia Athletics' social media accounts
✅ Be a valuable resource for creative solutions and communications in developing and executing social and digital strategy
✅ Assist with video/photo/lighting equipment management and upkeep
✅ Assist with leadership, organization, and implementation of the Creative Services video assistant program
✅ Lead all video production efforts under the supervision of the Assistant AD for Creative Services in executing projects promoting the University and all of its athletic programs
✅ Collaborate with the Assistant Director of Creative Services – Digital Content in scheduling and execution of coverage for home and road athletic contests
✅ Coordinate and lead video efforts on all specialty shoots for athletic programs
✅ Set up, design, and execute video shoots for prospective student-athletes for official and unofficial visits
✅ Edit and curate video assets for distribution to both prospective and current Virginia student-athletes as well as internal and external requestors
✅ Serve as the primary producer for all long form and promotional materials
✅ Other duties assigned by the Assistant AD Creative Services
ASSUMPTION: The successful candidate will have extensive experience in creative software, creative lighting, audio and video capture, and prior experience working with collegiate and/or professional sports programs in a creative role.
🎯 Required Qualifications
Education: Bachelor's degree
Experience: Three years of relevant experience
Required Skills:
- Extensive experience in creative software (Adobe Creative Suite including Premiere, After Effects, Media Encoder, and Photoshop)
- Extensive experience in creative lighting, audio and video capture
- Proven ability to build relationships, collaborate, and work effectively with diverse constituents
- Excellent communication and organizational skills
- Ability to work well in a team-oriented environment
- Ability to work non-standard hours and travel
- Experience working in a fast-paced environment serving numerous constituents
Preferred Skills:
- 4-5 years of relevant experience in photography and/or creative design, communications, technology and/or a related field
- Prior experience in video directing, filming, and editing
- Prior experience in social media management and creative content production
- Passion for creative innovation and an understanding of current creative trends
- Experience in leading a team of creatives and/or students, establishing unit culture, and clearly communicating department standards and initiatives
ASSUMPTION: The preferred qualifications are not required but would make a strong candidate more competitive for this role.
💰 Compensation & Benefits
Salary Range: $60,000 - $65,000 commensurate with experience and qualifications
Benefits:
- 22 days of paid time off, increasing with service; 13+ paid holidays each year, in addition to paid time off
- Parental and Community Service Leave
- Health plan with options to meet healthcare and financial needs available immediately
- Retirement benefits
- Tuition and professional development benefits after the first six months
- Employee wellness program featuring activities to earn up to $500/year
Working Hours: Full-time, with the expectation of working non-standard hours and traveling as needed
ASSUMPTION: The salary range provided is based on the job posting and is subject to change. Benefits are subject to change and may be subject to eligibility requirements.
📌 Applicant Insights
🔍 Company Context
Industry: Higher Education and Athletics
Company Size: 501-1,000 employees
Founded: 1979
Company Description:
- UVA Physicians Group (UPG) is a supportive partner to UVA Medical Center and UVA School of Medicine, founded in 1979
- UPG is committed to improving the lives of UVA Health physicians and providers and to the mission, vision, and values of UVA Health in service to patients throughout the region
- UPG operates as a collaborative UVA Health entity supporting UVA Health physicians and providers at UVA Medical Center and in a number of Clinical Practice Group (CPG) locations throughout Charlottesville and the Commonwealth of Virginia
Company Specialties:
- Hospitals and Health Care
Company Website: http://www.upg.virginia.edu/
ASSUMPTION: The University of Virginia is a highly competitive Division I program committed to academic and athletic excellence. UPG is an independent 501(c)3 University Associated Organization (UAO) and is governed by its own Board of Directors with a public majority.
📊 Role Analysis
Career Level: Mid-level
Reporting Structure: Reports to the Assistant AD for Creative Services
Work Arrangement: On-site, with the expectation of working non-standard hours and traveling as needed
Growth Opportunities:
- Potential for career advancement within the University's Athletics department or related fields
- Opportunities to work on high-profile athletic events and projects
- Chance to develop and implement creative strategies that align with the University's mission and values
ASSUMPTION: This role offers opportunities for professional growth and development within the University's Athletics department and related fields.
🌍 Location & Work Environment
Office Type: On-site, with the expectation of working non-standard hours and traveling as needed
Office Location(s): Charlottesville, Virginia
Geographic Context:
- Charlottesville is located in central Virginia, approximately 70 miles northwest of Richmond and 110 miles southwest of Washington, D.C.
- The city is home to the University of Virginia and offers a mix of urban and rural environments, with a population of approximately 48,000 people
- The area is known for its historic sites, cultural attractions, and outdoor recreation opportunities
Work Schedule: Full-time, with the expectation of working non-standard hours and traveling as needed
ASSUMPTION: The successful candidate will be comfortable working non-standard hours and traveling as needed to fulfill the responsibilities of this role.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- On-site interview with the hiring manager and other department members
- Final interview with the Assistant AD for Creative Services
Key Assessment Areas:
- Technical skills in video production and creative software
- Experience working with collegiate or professional sports programs
- Communication and collaboration skills
- Adaptability and ability to work in a fast-paced environment
Application Tips:
- Highlight relevant experience and skills in your resume and cover letter
- Provide examples of your video production work and creative content
- Demonstrate your understanding of the University's mission and values in your application materials
ATS Keywords: Video Production, Creative Software, Collegiate Athletics, Social Media Management, Digital Strategy, Team Leadership, Communication, Organization, Collaboration
ASSUMPTION: The application process for this role may vary, and applicants should follow the instructions provided in the job posting and on the University's careers website.
🛠️ Tools & Technologies
- Adobe Creative Suite (Premiere, After Effects, Media Encoder, Photoshop)
- Video and photo/lighting equipment
- Social media platforms (e.g., Twitter, Instagram, Facebook)
ASSUMPTION: The successful candidate will have extensive experience with the tools and technologies listed above and be comfortable learning and using new tools as needed.
👔 Cultural Fit Considerations
Company Values:
- Excellence
- Integrity
- Collaboration
- Inclusion
- Student-centered
Work Style:
- Fast-paced and dynamic environment
- Collaborative and team-oriented
- Focus on innovation and creative problem-solving
- Adaptability and flexibility
Self-Assessment Questions:
- Do you have a strong background in video production and creative software?
- Have you worked with collegiate or professional sports programs in a creative role?
- Are you comfortable working in a fast-paced environment serving numerous constituents?
- Do you thrive in a collaborative and team-oriented work environment?
- Are you passionate about creative innovation and staying up-to-date with current creative trends?
ASSUMPTION: The successful candidate will be a strong cultural fit with the University's mission, values, and work style.
⚠️ Potential Challenges
- Working non-standard hours and traveling as needed
- Managing multiple projects and deadlines in a fast-paced environment
- Collaborating with diverse constituents and balancing their needs and expectations
- Keeping up with current creative trends and technologies
ASSUMPTION: The successful candidate will be able to manage these challenges effectively and thrive in a dynamic and fast-paced work environment.
📈 Similar Roles Comparison
- This role is unique in its focus on video production for a collegiate athletics department
- Similar roles may include Video Producer, Creative Services Manager, or Digital Content Specialist in collegiate athletics or related fields
- Career paths in this field may include advancement to senior roles within collegiate athletics or related fields, or transition to other creative industries
ASSUMPTION: This role offers unique opportunities and challenges compared to similar roles in the field.
📝 Sample Projects
- Creating a promotional video for an athletic program or event
- Editing and curating video assets for distribution to prospective and current student-athletes
- Developing a creative strategy for promoting the University and its athletic programs on social media
ASSUMPTION: These sample projects are illustrative of the types of projects the successful candidate may work on in this role.
❓ Key Questions to Ask During Interview
- What are the most pressing priorities for this role in the first 30-60-90 days?
- How does this role fit into the broader creative strategy for Virginia Athletics?
- What opportunities are there for professional growth and development within the University's Athletics department or related fields?
- How does the University support work-life balance for employees in this role?
- What is the team culture like, and how does this role contribute to it?
ASSUMPTION: These questions are designed to help the candidate understand the role's priorities, opportunities, and fit within the University's Athletics department and broader organization.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the University job board, Careers at UVA, and search for Director of Video Production
- Highlight relevant experience and skills in your resume and cover letter
- Provide examples of your video production work and creative content
- Demonstrate your understanding of the University's mission and values in your application materials
- Follow up with the hiring manager, Michele Jarman, after one week if you have not heard back
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
