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Director, Program Management (Marketing)

Expedia Group
Full-time
On-site
United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Director, Program Management (Marketing)

πŸ”Ή Company: Expedia Group

πŸ”Ή Location: Washington - Seattle Campus

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2025-07-07

πŸ”Ή Experience Level: 12+ years

πŸ”Ή Remote Status: On-site/Hybrid

πŸš€ Job Overview

Key aspects of this role include:

  • Leading and developing a team of Principals to deliver high-impact initiatives across the Marketing division
  • Managing strategic initiatives such as GenAI in partnership with Marketing leadership and cross-functional teams
  • Driving accountability, delivery, and business impact on critical programs
  • Integrating business and cross-division perspective into issue/risk identification and mitigation
  • Fostering a culture of innovation and collaboration

ASSUMPTION: This role requires a high level of strategic thinking, leadership, and cross-functional collaboration. The successful candidate will have a proven track record in program management, team leadership, and driving strategic initiatives.

πŸ“‹ Key Responsibilities

βœ… Manage and develop a team of Principals to deliver high-impact, core initiatives and programs across the Marketing division

βœ… Directly manage strategic initiatives such as GenAI in partnership with Marketing leadership and in coordination with Product and Technology organizations

βœ… Understand business partner strategy and objectives to set prioritization and provide trusted advice

βœ… Lead prioritization of program initiatives in connection with overarching strategy

βœ… Integrate business and cross-division perspective into issue/risk identification and mitigation

βœ… Keep key stakeholders and leadership appraised of project or program risks and handle difficult decisions and communications when timelines cannot be achieved

βœ… Define and implement processes to improve team program execution and delivery

βœ… Remove team barriers to implementing new ideas or approaches by securing necessary resources or support from senior management

βœ… Build an organizational culture that fosters innovation through encouraging teams and individuals to share and build on each other’s ideas

βœ… Partner with leaders across all of Expedia Group to develop strategic relationships and collaboratively solve problems

ASSUMPTION: This role involves a high degree of complexity and requires strong leadership, communication, and problem-solving skills.

🎯 Required Qualifications

Education: Bachelor's or Master's degree in Marketing, Technology, Programs, or a related field

Experience: 12+ years of professional experience in program management with 5+ years of people leadership managing and developing a team of senior level direct reports

Required Skills:

  • Proven experience in program management, with a focus on driving strategic initiatives and managing cross-functional teams
  • Ability to handle multiple priorities with a high degree of flexibility and accountability in a rapidly evolving environment
  • Effective communication skills, including concise verbal and written executive-level communications tailored to the audience
  • Skilled at translating highly ambiguous business issues into structured problem statements

Preferred Skills:

  • Experience managing programs with GenAI or new technologies
  • Experience owning a portfolio of large and complex cross-functional company-wide programs

ASSUMPTION: Candidates with experience in the travel industry or familiarity with Expedia Group's products and services may have an advantage in this role.

πŸ’° Compensation & Benefits

Salary Range: $224,000 - $313,500 per year, with the potential to increase up to $358,500 based on ongoing, demonstrated, and sustained performance in the role.

Benefits:

  • Travel perks
  • Generous time-off
  • Parental leave
  • Flexible work model
  • Career development resources

Working Hours: Full-time, with a flexible work model that includes on-site and hybrid work arrangements

ASSUMPTION: The salary range provided is based on market data and internal equity considerations. The final offer may vary based on the candidate's knowledge, skills, and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Expedia Group operates in the competitive online travel industry, offering a wide range of travel services and products through its various brands.

Company Size: With over 10,000 employees, Expedia Group is a large organization that offers numerous opportunities for growth and development.

Founded: Expedia Group was founded in 1996 and has since grown into a leading global travel platform.

Company Description:

  • Expedia Group is a global travel platform that powers travel for everyone, everywhere
  • The company offers a wide range of travel services and products through its trusted family of brands, including Expedia, Hotels.com, Vrbo, and more
  • Expedia Group is committed to creating an inclusive work environment with a diverse workforce

Company Specialties:

  • Technology
  • Travel
  • Ecommerce
  • Sales
  • Hotels
  • Big Data
  • Mobile
  • Business Development
  • SEO
  • SEM
  • Hospitality
  • Airfare

Company Website: careers.expediagroup.com/jobs

ASSUMPTION: Expedia Group's extensive brand portfolio and global presence offer unique opportunities for career growth and development.

πŸ“Š Role Analysis

Career Level: This role is at the senior leadership level, reporting directly to the Vice President of Marketing Programs and Operations.

Reporting Structure: The Director of Program Management will manage a team of Principals and collaborate with various leaders and teams across the Marketing division and Expedia Group.

Work Arrangement: This role follows a flexible work model, with a combination of on-site and remote work arrangements.

Growth Opportunities:

  • Expedia Group offers numerous opportunities for career advancement and professional development
  • The company encourages internal mobility and provides resources to support employees' career growth
  • This role offers the opportunity to work on high-impact initiatives and collaborate with senior leaders across the organization

ASSUMPTION: Success in this role may lead to opportunities for advancement within the Marketing division or other areas of Expedia Group.

🌍 Location & Work Environment

Office Type: Expedia Group's Seattle campus offers a modern, collaborative work environment with on-site amenities and facilities.

Office Location(s): 1111 Expedia Group Way W., Seattle, WA 98119, US

Geographic Context:

  • Seattle is a vibrant, multicultural city with a strong tech industry presence
  • The city offers a high quality of life, with numerous cultural attractions, outdoor recreation opportunities, and a thriving food scene
  • Expedia Group's Seattle campus is conveniently located near public transportation and various amenities

Work Schedule: Full-time, with a flexible work model that includes on-site and hybrid work arrangements

ASSUMPTION: The flexible work model allows employees to balance their work and personal lives more effectively.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with a member of the Talent Acquisition team
  • In-depth interviews with hiring managers and team members
  • Final round interviews with senior leaders
  • Background check and offer extension

Key Assessment Areas:

  • Leadership and team management skills
  • Strategic thinking and problem-solving abilities
  • Cross-functional collaboration and stakeholder management

  • Communication and presentation skills
  • Cultural fit and alignment with Expedia Group's values

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Be prepared to discuss your experience with program management, team leadership, and strategic initiatives
  • Research Expedia Group's products, services, and company culture to demonstrate your enthusiasm and fit for the role
  • Prepare questions to ask during the interview to showcase your interest in the position and the company

ATS Keywords: Program Management, Marketing, Strategic Initiatives, Team Leadership, Cross-functional Collaboration, Stakeholder Management, GenAI, New Technologies, Prioritization, Execution, Delivery

ASSUMPTION: The interview process may vary based on the specific needs of the role and the candidate pool.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite
  • Project management software (e.g., Asana, Jira, Trello)
  • Data analysis and visualization tools (e.g., Excel, Power BI, Tableau)
  • Collaboration and communication platforms (e.g., Slack, Microsoft Teams)

ASSUMPTION: The required tools and technologies may vary based on the specific needs of the role and the team.

πŸ‘” Cultural Fit Considerations

Company Values:

  • We are customer-obsessed
  • We think and act like owners
  • We embrace diversity and inclusion
  • We foster a culture of belonging
  • We are one global team

Work Style:

  • Expedia Group encourages a flexible, results-driven work environment
  • The company values autonomy, innovation, and collaboration
  • Expedia Group supports work-life balance and offers numerous benefits and perks

Self-Assessment Questions:

  • How do you embody Expedia Group's values in your daily work?
  • How do you approach building and maintaining effective working relationships with diverse teams and stakeholders?
  • How do you balance multiple priorities and manage your time effectively in a dynamic, fast-paced environment?

ASSUMPTION: Candidates who demonstrate a strong fit with Expedia Group's values and work style will be more likely to succeed in this role.

⚠️ Potential Challenges

  • The role requires managing multiple priorities and balancing the needs of various stakeholders
  • The travel industry is dynamic and subject to rapid change, which may impact the initiatives and programs the Director of Program Management oversees
  • The role involves working with cross-functional teams and leaders, which may present unique challenges and opportunities for collaboration
  • The flexible work model may require occasional on-site presence, which could impact work-life balance for some employees

ASSUMPTION: Success in this role requires strong leadership, communication, and project management skills, as well as the ability to adapt to change and thrive in a dynamic environment.

πŸ“ˆ Similar Roles Comparison

  • Compared to other senior program management roles, this position offers a unique opportunity to work on high-impact initiatives within the Marketing division of a global travel platform
  • The travel industry presents unique challenges and opportunities, requiring candidates with relevant experience and industry-specific knowledge
  • This role offers a clear path for career growth and development within Expedia Group's Marketing division or other areas of the organization

ASSUMPTION: Candidates with experience in the travel industry or familiarity with Expedia Group's products and services may have an advantage in this role.

πŸ“ Sample Projects

  • Managing the implementation of a new GenAI-powered marketing tool to improve customer engagement and drive business growth
  • Leading a cross-functional team to develop and execute a comprehensive marketing strategy for a new product launch
  • Collaborating with stakeholders to optimize marketing spend and improve return on investment (ROI) for various marketing channels

ASSUMPTION: The specific projects and initiatives the Director of Program Management oversees will vary based on the organization's priorities and the marketing landscape.

❓ Key Questions to Ask During Interview

  • Can you describe the most challenging program you've managed, and how you overcame any obstacles?
  • How do you approach prioritizing and managing multiple initiatives with competing priorities and deadlines?
  • Can you provide an example of a time when you had to influence stakeholders to support a strategic initiative?
  • How do you foster a culture of innovation and collaboration within your team?
  • What opportunities are there for professional development and career growth within this role and the Marketing division?

ASSUMPTION: Asking thoughtful, relevant questions during the interview demonstrates your interest in the role and the company.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the careers.expediagroup.com/jobs link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare for interviews by researching Expedia Group's products, services, and company culture
  • Prepare questions to ask during the interview to showcase your interest in the position and the company
  • Follow up with the hiring manager or recruiter after each interview to express your appreciation and reiterate your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.