E

Director, Program Management (Marketing)

Expedia Group
Full-time
On-site
United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Director, Program Management (Marketing)

πŸ”Ή Company: Expedia Group

πŸ”Ή Location: Seattle, WA

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 15, 2025

πŸ”Ή Experience Level: 12+ years

πŸ”Ή Remote Status: Hybrid

πŸš€ Job Overview

Key aspects of this role include:

  • Managing and developing a team of Principals to deliver high-impact initiatives across the Marketing division
  • Directly managing strategic initiatives such as GenAI in partnership with Marketing leadership and other organizations
  • Understanding business partner strategy and objectives to set prioritization and provide trusted advice
  • Integrating business and cross-division perspective into issue/risk identification and mitigation
  • Building an organizational culture that fosters innovation through encouraging teams and individuals to share and build on each other’s ideas

ASSUMPTION: This role requires a high level of strategic thinking, leadership, and cross-functional collaboration. It involves managing complex programs and driving business impact across the Marketing division.

πŸ“‹ Key Responsibilities

βœ… Manage and develop a team of Principals to deliver high-impact initiatives and programs across the Marketing division

βœ… Directly manage strategic initiatives such as GenAI in partnership with Marketing leadership and in coordination with Product and Technology organizations

βœ… Understand business partner strategy and objectives to set prioritization and provide trusted advice

βœ… Lead prioritization of program initiatives in connection with overarching strategy

βœ… Integrate business and cross-division perspective into issue/risk identification and mitigation

βœ… Keep key stakeholders and leadership apprised of project or program risks and handle difficult decisions and communications when timelines cannot be achieved

βœ… Define and implement processes to improve team program execution and delivery

βœ… Remove team barriers to implementing new ideas or approaches by securing the necessary resources or support from senior management

βœ… Build an organizational culture that fosters innovation through encouraging teams and individuals to share and build on each other’s ideas

βœ… Partner with leaders across all of Expedia Group to develop strategic relationships and collaboratively solve problems

ASSUMPTION: This role involves a high degree of accountability, flexibility, and adaptability. It requires strong communication skills and the ability to handle multiple priorities in a constantly evolving environment.

🎯 Required Qualifications

Education: Bachelor's or Master's degree in a relevant field of study (Marketing, Technology, Programs)

Experience: 12+ years of professional experience in program management

Required Skills:

  • Proven experience in program management, with a focus on driving business impact and strategic initiatives
  • Experience managing teams and developing senior-level direct reports
  • Strong communication skills, with the ability to communicate effectively at all levels
  • Ability to handle multiple priorities and adapt to a rapidly evolving environment
  • Proven ability to drive strategic initiatives and collaborate with multi-discipline teams and leaders

Preferred Skills:

  • Experience managing programs with GenAI or new technologies
  • Experience owning a portfolio of large and complex cross-functional company-wide programs

ASSUMPTION: Candidates with experience in marketing, technology, or program management are strongly encouraged to apply. Familiarity with GenAI and new technologies is a plus.

πŸ’° Compensation & Benefits

Salary Range: $224,000 - $313,500 (USD) annually, with the potential to increase up to $358,500 based on ongoing, demonstrated, and sustained performance in the role.

Benefits:

  • Travel perks
  • Generous time-off
  • Parental leave
  • Flexible work model
  • Career development resources

Working Hours: Full-time, with a hybrid work arrangement

ASSUMPTION: The salary range provided is based on industry standards for a Director-level role in program management within the Marketing division of a large, global travel company.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Expedia Group operates in the online travel industry, powering global travel for everyone, everywhere. They design cutting-edge tech to make travel smoother and more memorable, and they create groundbreaking solutions for their partners.

Company Size: Expedia Group has 10,001+ employees, making it a large enterprise with a global presence.

Founded: Expedia Group was founded in 1996 and has since grown into a leading online travel company, powering more trips than anyone else.

Company Description:

  • Expedia Group brands power global travel for everyone, everywhere
  • They design cutting-edge tech to make travel smoother and more memorable
  • They create groundbreaking solutions for their partners

Company Specialties:

  • Technology
  • Travel
  • Ecommerce
  • Sales
  • Hotels
  • Big Data
  • Mobile
  • Business Development
  • SEO
  • SEM
  • Hospitality
  • and Airfare

Company Website: careers.expediagroup.com

ASSUMPTION: Expedia Group is a well-established company in the online travel industry, with a strong global presence and a reputation for innovation and excellence.

πŸ“Š Role Analysis

Career Level: This role is at the Director level, requiring a high degree of strategic thinking, leadership, and management experience.

Reporting Structure: The Director of Program Management (Marketing) will report directly to the Senior Vice President of Marketing.

Work Arrangement: This role has a hybrid work arrangement, with a combination of on-site and remote work.

Growth Opportunities:

  • Expedia Group offers a range of growth opportunities, including internal promotions and career development resources
  • The company's large size and global presence provide ample opportunities for career progression
  • Expedia Group's commitment to innovation and technology-driven solutions creates an environment where employees can grow and develop their skills

ASSUMPTION: This role offers significant growth opportunities within Expedia Group, given the company's size, global presence, and commitment to innovation and employee development.

🌍 Location & Work Environment

Office Type: Expedia Group's headquarters in Seattle, WA, is a modern, collaborative workspace designed to foster innovation and creativity.

Office Location(s): 1111 Expedia Group Way W., Seattle, WA 98119, US

Geographic Context:

  • Seattle is a vibrant, multicultural city with a strong tech industry presence
  • The city offers a high quality of life, with numerous cultural attractions, outdoor recreation opportunities, and a thriving food scene
  • Seattle has a mild, oceanic climate, with cool, wet winters and warm, dry summers

Work Schedule: Full-time, with a hybrid work arrangement (specific office days may vary)

ASSUMPTION: The hybrid work arrangement allows for flexibility and a better work-life balance, while the modern office space provides an engaging and collaborative work environment.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video screen with a member of the HR team
  • On-site or virtual interview with the hiring manager and other team members
  • Final round interview with senior leadership
  • Background check and onboarding

Key Assessment Areas:

  • Strategic thinking and problem-solving skills
  • Leadership and team management abilities
  • Communication and interpersonal skills
  • Adaptability and flexibility in a dynamic environment
  • Technical proficiency in program management and relevant tools

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Demonstrate your understanding of Expedia Group's business and the role's requirements in your application materials
  • Prepare for behavioral interview questions that focus on your leadership, management, and problem-solving skills
  • Research Expedia Group's company culture and values to show your fit for the organization

ATS Keywords: Program Management, Marketing, Strategic Initiatives, GenAI, Leadership, Team Management, Cross-Functional Collaboration, Stakeholder Management, Risk Management, Innovation, Business Strategy, Execution, Adaptability

ASSUMPTION: The interview process will focus on assessing your strategic thinking, leadership, and management skills, as well as your cultural fit with Expedia Group.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Project management tools (e.g., Asana, JIRA, Trello)
  • Data analysis and visualization tools (e.g., Tableau, Power BI)
  • Communication and collaboration tools (e.g., Slack, Microsoft Teams)
  • GenAI-specific tools and platforms (e.g., IBM Watson, Google Cloud AI Platform)

ASSUMPTION: Familiarity with relevant project management tools, data analysis and visualization tools, and GenAI-specific tools is essential for success in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • We are one global team
  • We are curious & hungry learners
  • We are customer-obsessed
  • We act like owners
  • We innovate & simplify

Work Style:

  • Collaborative and team-oriented
  • Fast-paced and dynamic
  • Data-driven and analytical
  • Innovative and creative
  • Results-focused and accountable

Self-Assessment Questions:

  • How do you demonstrate your commitment to acting like an owner in your current role?
  • Can you provide an example of a time when you drove strategic initiatives while engaging and collaborating with multi-discipline teams and leaders?
  • How do you handle multiple priorities and adapt to a constantly evolving environment?

ASSUMPTION: Candidates who align with Expedia Group's values and work style, and who can provide concrete examples of their fit, will be strong contenders for this role.

⚠️ Potential Challenges

  • The role requires managing a team of Principals, which may involve difficult decisions and conflict resolution
  • Expedia Group's large size and global presence may present challenges in terms of communication and collaboration
  • The hybrid work arrangement may require additional effort to maintain a strong team culture and productivity
  • The role involves managing strategic initiatives, which may require working with senior leadership and other departments

ASSUMPTION: These challenges can be overcome with strong leadership, communication, and collaboration skills, as well as a strategic and adaptable approach.

πŸ“ˆ Similar Roles Comparison

  • This role is unique in its focus on managing a team of Principals to deliver high-impact initiatives across the Marketing division
  • Compared to other Director-level roles in program management, this role requires a higher degree of strategic thinking and leadership
  • Career progression in this role may lead to senior leadership positions within Expedia Group's Marketing division or other departments

ASSUMPTION: This role offers a unique opportunity to drive strategic initiatives and manage a team of Principals within Expedia Group's Marketing division.

πŸ“ Sample Projects

  • Managing a team to deliver a large-scale marketing campaign, driving significant business impact and customer engagement
  • Collaborating with cross-functional teams to develop and implement a new marketing technology platform, improving efficiency and effectiveness
  • Leading a strategic initiative to optimize marketing spend and maximize ROI, using data-driven insights and analytics

ASSUMPTION: These sample projects demonstrate the strategic, leadership, and management skills required for success in this role.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics of the Marketing division, and how this role fits within it?
  • How does Expedia Group support the growth and development of its employees, particularly in leadership roles?
  • What are the key priorities for this role in the first 90 days, and how will success be measured?
  • How does Expedia Group foster innovation and encourage employees to share and build on each other’s ideas?
  • What are the key challenges facing the Marketing division, and how can this role contribute to addressing them?

ASSUMPTION: Asking these questions will help you better understand the role, the team, and the company, and demonstrate your interest and engagement.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the Expedia Group careers website
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare for behavioral interview questions that focus on your leadership, management, and problem-solving skills
  • Research Expedia Group's company culture and values to show your fit for the organization
  • Follow up with the hiring manager or HR representative within one week of submitting your application, if you have not heard back

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.