Director, Solutions Marketing Manager

📌 Core Information

🔹 Job Title: Director, Solutions Marketing Manager

🔹 Company: Kyndryl

🔹 Location: United Kingdom (Remote OK)

🔹 Job Type: Full-Time

🔹 Category: IT Services and IT Consulting

🔹 Date Posted: June 26, 2025

🔹 Experience Level: 10+ years

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Leading solutions marketing for Kyndryl's global consulting portfolio
• Defining positioning and messaging to drive market share and revenue growth
• Collaborating with consulting leaders and cross-discipline teams to launch solutions and create integrated campaigns
• Working with experienced industry professionals, subject matter experts, and marketers
• Remote work with some travel abroad and flexible hours to accommodate the global nature of the role

ASSUMPTION: This role requires a strategic mindset, strong research skills, and the ability to translate insights into marketing actions. The global nature of the role necessitates flexibility in working hours and some travel.

📋 Key Responsibilities

✅ Position the portfolio: Develop and refine clear, differentiated narratives for Kyndryl's global consulting service lines. Craft value propositions and messaging that resonate with priority buyers and buying committees, reflecting the depth of Kyndryl's consultative expertise and its impact on customer transformation. Ensure alignment with regional needs and competitive dynamics.

✅ Partner with consulting leaders: Collaborate closely with service line leaders, offering managers, and SMEs to package and launch flagship solutions. Collaborate and coordinate closely with cross-discipline teams—digital, events, ABM—to help deliver integrated brand-to-demand campaigns that accelerate pipeline and shorten sales cycles.

✅ Market intelligence: Deeply understand customer needs, buyer personas, market trends, and competitive dynamics to inform strategy, GTM, and content. Translate insights on how technology trends, especially in AI, data, cloud, and applications, drive industry and business imperatives. Segment the market opportunity based on patterns of unmet needs and trends, understanding how Kyndryl compares versus the competition.

✅ Knowledge Assets and Sales Enablement: Create customer-facing sales assets, such as pitch decks and customer value propositions, that equip Kyndryl's teams to effectively position and sell its services. Unearth patterns and insights from strategic wins/losses, developing customer case studies and communicating them effectively to the business. Identify the best route-to-market to serve GTM team needs.

✅ Thought Leadership: Play a central role in the creation of high-impact thought leadership, including white papers, POVs, and executive briefs, in partnership with Corporate Affairs, Content, and Analyst Relations.

✅ Building a culture of transparency, openness, growth mindset, and innovation in the spirit of nurturing this into a high-performance team

ASSUMPTION: The role requires strong collaboration skills, a results-oriented mindset, and the ability to work effectively with senior stakeholders and business leaders.

🎯 Required Qualifications

Education: Bachelor’s degree preferred

Experience: 10+ years of experience in B2B marketing, with at least 5 years in solutions, services, or product marketing roles—ideally within technology, consulting, or professional services.

Required Skills:

• Deep understanding of consultative sales and how to market complex, intangible services to senior business and IT buyers
• Strong commercial acumen with demonstrated experience working closely with product, sales, and other field teams to drive revenue growth
• Experience working directly with consulting leaders and subject matter experts
• Strong executive presence and experience partnering with senior stakeholders and business leaders
• Exceptional storytelling, writing, and presentation skills
• Data-driven approach to measuring and reporting program effectiveness
• Excel in understanding the customer and ability to translate complex services into clear value propositions that resonate with senior decision-makers across industries
• Strategic thinking & strong research skills along with the ability to synthesize
• Results-oriented and proven collaboration skills

Preferred Skills:

• Experience marketing digital transformation, business consulting, or advisory services in an enterprise context
• Strong analytical mindset and ability to translate insights into marketing actions
• Background in management consulting or working closely with consulting practices

ASSUMPTION: The required skills are essential for success in this role, as they align with the key responsibilities and job overview.

💰 Compensation & Benefits

Salary Range: £120,000 - £160,000 per annum (Based on industry standards for a Director-level role in IT Services and IT Consulting in the UK)

Benefits:

• Employee Learning Programs
• Volunteering Opportunities
• Diversity and Inclusion Initiatives

Working Hours: Full-time (40 hours per week) with flexible hours to accommodate the global nature of the role

ASSUMPTION: The salary range is an estimate based on industry standards for a Director-level role in IT Services and IT Consulting in the UK. The benefits listed are based on the information provided in the job description.

📌 Applicant Insights

🔍 Company Context

Industry: Kyndryl operates in the IT Services and IT Consulting industry, focusing on designing, building, managing, and modernizing mission-critical technology systems for clients worldwide.

Company Size: Kyndryl is a large company with over 10,000 employees globally. This size allows for diverse opportunities and a broad range of expertise within the organization.

Founded: Kyndryl was founded in 2021, making it a relatively new company in the industry.

Company Description:

• Kyndryl has the world’s best talent that designs, runs, and manages the most advanced and reliable technology infrastructure each day
• Together, Kyndryl thinks holistically about the health of these vital technology ecosystems
• Kyndryl is a focused, independent company that builds on its foundation of excellence by creating systems in new ways, bringing in the right partners, investing in its business, and working side-by-side with its customers to unlock potential

Company Specialties:

• Cloud Services for public cloud and private cloud
• Enterprise Data Services
• Security & Resiliency Services
• Enterprise Infrastructure Services
• Digital Workplace Services
• Infrastructure Management for Applications

Company Website: kyndryl.com

ASSUMPTION: Kyndryl's focus on mission-critical technology systems and its commitment to innovation make it an attractive employer for professionals seeking to work on high-impact projects.

📊 Role Analysis

Career Level: This role is at the Director level, indicating a high level of responsibility and strategic decision-making.

Reporting Structure: The Director, Solutions Marketing Manager will report directly to the Chief Marketing Officer (CMO) or a similar senior marketing leader within Kyndryl.

Work Arrangement: This role is remote-friendly, with some travel abroad required to accommodate the global nature of the role. Flexible hours are also available to accommodate different time zones.

Growth Opportunities:

• As a Director-level role, there may be opportunities to progress to a Vice President or Chief Marketing Officer role within Kyndryl or other organizations
• Kyndryl's focus on innovation and continuous improvement may present opportunities for professional development and skill-building
• Working with a diverse range of clients and industries may provide exposure to new technologies and business models

ASSUMPTION: The growth opportunities in this role are substantial, given Kyndryl's size, focus on innovation, and the strategic nature of the position.

🌍 Location & Work Environment

Office Type: Kyndryl operates a hybrid work environment, with employees able to work remotely and from various office locations worldwide.

Office Location(s): Kyndryl has offices in various locations worldwide, including New York City, London, and other major cities.

Geographic Context:

• The United Kingdom, where this role is based, is a major global hub for technology and innovation
• London, in particular, is home to a thriving tech industry and a diverse talent pool
• The UK's time zone (GMT) is convenient for collaborating with colleagues and clients worldwide

Work Schedule: Full-time (40 hours per week) with flexible hours to accommodate the global nature of the role

ASSUMPTION: The remote-friendly work arrangement and flexible hours make this role an attractive option for professionals seeking a balance between work and personal life.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with a member of the HR team
• Interview with the hiring manager or a panel of stakeholders
• Final round interview with senior leadership

Key Assessment Areas:

• Strategic thinking and problem-solving skills
• Communication and presentation skills
• Understanding of Kyndryl's business and industry trends
• Cultural fit and alignment with Kyndryl's values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Be prepared to discuss your experience with consultative sales and marketing complex, intangible services
• Demonstrate your understanding of Kyndryl's business and industry trends

ATS Keywords: Solutions Marketing, B2B Marketing, Consultative Sales, Commercial Acumen, Executive Presence, Storytelling, Data-Driven Approach, Strategic Thinking, Research Skills, Collaboration Skills, Digital Transformation, Business Consulting, Advisory Services

ASSUMPTION: The application process for this role is likely to be competitive, given Kyndryl's reputation and the strategic nature of the position. Applicants should tailor their application materials to highlight their relevant experience and skills.

🛠️ Tools & Technologies

• Microsoft Office Suite
• CRM software (e.g., Salesforce, HubSpot)
• Marketing automation tools (e.g., Marketo, Pardot)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The tools and technologies listed are common in marketing roles and should be familiar to applicants with relevant experience.

👔 Cultural Fit Considerations

Company Values:

• Customer-centricity
• Innovation
• Collaboration
• Integrity
• Diversity and inclusion

Work Style:

• Results-driven
• Data-driven
• Collaborative
• Adaptable
• Innovative

Self-Assessment Questions:

• Do you have experience working with senior stakeholders and business leaders in a marketing capacity?
• Are you comfortable working in a global, remote-friendly environment with flexible hours?
• Do you have a proven track record of driving revenue growth through marketing strategies and campaigns?

ASSUMPTION: Kyndryl values a results-driven, collaborative, and innovative work style, and applicants should assess their fit with these cultural factors before applying.

⚠️ Potential Challenges

• The global nature of the role may require frequent travel and accommodation to different time zones
• The role may involve working with complex, intangible services, requiring strong storytelling and communication skills
• The competitive nature of the IT Services and IT Consulting industry may present challenges in driving market share and revenue growth
• The role may require working with diverse teams and stakeholders, necessitating strong collaboration and communication skills

ASSUMPTION: The potential challenges in this role are substantial, given the global nature of the role, the complexity of the services, and the competitive nature of the industry. Applicants should carefully consider these factors before applying.

📈 Similar Roles Comparison

• This role is similar to other Director-level marketing roles in the IT Services and IT Consulting industry, but with a focus on solutions marketing and a global scope
• The role requires a higher level of strategic thinking and research skills than more tactical marketing roles
• The career path for this role may lead to Chief Marketing Officer or similar senior marketing leadership positions within Kyndryl or other organizations

ASSUMPTION: The similarities and differences between this role and similar roles in the industry should be carefully considered by applicants when evaluating their fit for the position.

📝 Sample Projects

• Developing a go-to-market strategy for a new consulting service line, including positioning, messaging, and launch plan
• Conducting market research and analysis to identify unmet needs and trends in a specific industry or vertical
• Creating a thought leadership campaign, including white papers, POVs, and executive briefs, to establish Kyndryl's expertise in a specific area

ASSUMPTION: The sample projects listed are illustrative of the types of initiatives the Director, Solutions Marketing Manager may be responsible for in this role.

❓ Key Questions to Ask During Interview

• Can you describe the current state of the global consulting portfolio and the strategic priorities for the coming year?
• How does this role collaborate with other marketing teams, such as digital, events, and ABM, to deliver integrated brand-to-demand campaigns?
• What are the key challenges facing the consulting practice, and how can this role help address them?
• How does Kyndryl support the professional development and growth of its marketing team members?
• What is the work-life balance like for this role, given its global nature and flexible hours?

ASSUMPTION: The key questions listed are designed to help applicants better understand the role, the team, and the company culture before making a decision to accept an offer.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare for your interview by researching Kyndryl's business and industry trends, and practicing your responses to common interview questions
• If selected for an interview, be prepared to discuss your experience with consultative sales and marketing complex, intangible services
• Follow up with the hiring manager or HR team after your interview to express your interest in the role and ask any remaining questions

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.