π Core Information
πΉ Job Title: Distribution Marketing Associate - ETF | Hybrid
πΉ Company: Allianz Life
πΉ Location: Minneapolis, Minnesota, United States
πΉ Job Type: Full-Time, Permanent
πΉ Category: Marketing & Design
πΉ Date Posted: 2025-04-21
πΉ Experience Level: 2-5 years
πΉ Remote Status: Hybrid
π Job Overview
Key aspects of this role include:
- Managing and improving ETF marketing content
- Executing tactical marketing communications
- Collaborating with cross-functional teams to develop and launch ETF marketing initiatives
- Building relationships with marketing, distribution, and support teams
- Utilizing artificial intelligence tools and resources
ASSUMPTION: This role requires a balance of strategic thinking and tactical execution, with a strong focus on collaboration and communication.
π Key Responsibilities
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Manage and improve ETF marketing content by ensuring accuracy, identifying improvement opportunities, and driving the creation process with creative services and other support divisions
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Execute tactical marketing communications, including providing target markets and segments, accurate and timely deployment, and reporting results
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Manage relationships with marketing, distribution, and support teams to promote marketing initiatives and build strong relationships
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Collaborate with product development, distribution, and training in the launch of new products
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Maintain a firm understanding of the ETF marketplace and ecosystem
ASSUMPTION: This role involves a mix of independent work and team collaboration, with a focus on project management and communication.
π― Required Qualifications
Education: Bachelor's degree required in marketing, communications, or a related field
Experience: 2+ years of experience required in sales/marketing, with a minimum of 1-2 years in or adjacent to the ETF/mutual funds marketplace, financial services, and/or investment management industry
Required Skills:
- Proven experience in sales/marketing, with a focus on ETFs or related products
- Strong communication and collaboration skills
- Ability to manage multiple projects and deadlines
- Familiarity with artificial intelligence tools and resources
Preferred Skills:
- Experience with Agile methodology
- Fluency in additional languages
ASSUMPTION: Candidates with relevant experience in the ETF or financial services industry will be prioritized.
π° Compensation & Benefits
Salary Range: $61,000 - $92,000 per year
Benefits:
- Comprehensive medical, dental, and vision plans
- Health savings account
- Tuition reimbursement and student loan retirement plan
- Generous annual paid leave
- 401(k) company match
- Life insurance
- Onsite health center, child development center, fitness facility, convenience store, and cafeterias
Working Hours: Full-time, with a hybrid work arrangement (2-3 days on-site per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels. Actual base salary may vary based on factors such as relevant experience, qualifications, internal equity of peers, and geographic location.
π Applicant Insights
π Company Context
Industry: Allianz Life is a leading provider of retirement solutions, offering a wide range of annuities and other insurance products. The company is a subsidiary of Allianz SE, a global leader in the insurance and asset management industry.
Company Size: Allianz Life is a mid-sized company with approximately 3,500 employees in the United States.
Founded: Allianz Life was founded in 1896 and has a long history of providing financial security to its customers.
Company Description:
- Allianz Life is committed to providing innovative and competitive retirement solutions to help customers achieve their financial goals
- The company offers a wide range of annuity products, including fixed, fixed-indexed, and variable annuities
- Allianz Life is known for its strong financial strength and stability, as well as its commitment to customer service and satisfaction
Company Specialties:
- Annuities
- Retirement planning
- Financial services
- Insurance
Company Website: allianzlife.com
ASSUMPTION: Allianz Life is a well-established company with a strong focus on providing retirement solutions and a commitment to customer service and satisfaction.
π Role Analysis
Career Level: This role is suitable for early to mid-career marketing professionals with relevant experience in the ETF or financial services industry.
Reporting Structure: The Distribution Marketing Associate reports directly to the ETF Director of Distribution Marketing.
Work Arrangement: This role has a hybrid work arrangement, with employees working on-site 2-3 days per week and remotely for the remainder of the time.
Growth Opportunities:
- Potential career progression into senior marketing roles or management positions
- Opportunities to work on high-visibility projects and initiatives
- Access to professional development and training opportunities
ASSUMPTION: This role offers opportunities for career growth and development within the marketing function at Allianz Life.
π Location & Work Environment
Office Type: Allianz Life's Minneapolis campus features an on-site health center, child development center, fitness facility, convenience store, and two cafeterias, providing employees with convenient access to various amenities.
Office Location(s): Allianz Life's Minneapolis campus is located at 701 E. 78th Street, Minneapolis, MN 55420.
Geographic Context:
- Minneapolis is the largest city in the state of Minnesota and is known for its vibrant arts and culture scene, as well as its outdoor recreation opportunities
- The city is home to several Fortune 500 companies and offers a strong job market with diverse industries
- Minneapolis has a humid continental climate, with warm summers and cold, snowy winters
Work Schedule: Employees in this role work full-time, with a hybrid work arrangement that allows for flexible scheduling.
ASSUMPTION: The hybrid work arrangement provides employees with a balance between on-site collaboration and remote flexibility.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with a member of the HR team
- In-person or virtual interview with the hiring manager and/or team members
- Final interview with the ETF Director of Distribution Marketing
- Job offer and onboarding
Key Assessment Areas:
- Experience and expertise in ETF marketing
- Communication and collaboration skills
- Project management and organizational skills
- Cultural fit and alignment with Allianz Life's values
Application Tips:
- Highlight relevant experience and achievements in ETF marketing or related fields
- Tailor your resume and cover letter to emphasize skills and qualifications relevant to this role
- Prepare for behavioral interview questions that focus on your experience with marketing content management, tactical marketing communications, and relationship management
- Research Allianz Life and the ETF industry to demonstrate your knowledge and enthusiasm for the role
ATS Keywords: ETF marketing, content management, tactical marketing communications, relationship management, collaboration, artificial intelligence tools, financial services, investment management
ASSUMPTION: The interview process for this role will focus on assessing the candidate's experience, skills, and cultural fit for the position.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Customer Relationship Management (CRM) software
- Marketing automation tools (e.g., Marketo, Pardot)
- Artificial intelligence tools and resources (e.g., generative AI)
ASSUMPTION: This role requires proficiency in Microsoft Office Suite and familiarity with marketing automation tools and artificial intelligence resources.
π Cultural Fit Considerations
Company Values:
- Integrity
- Customer focus
- Respect and inclusion
- Excellence
- Stewardship
Work Style:
- Collaborative and team-oriented
- Results-driven and proactive
- Adaptable and open to change
- Strong communication and interpersonal skills
Self-Assessment Questions:
- Do you have experience managing and improving marketing content for ETFs or related products?
- Are you comfortable working in a hybrid work environment, collaborating with team members both on-site and remotely?
- Do you have strong communication and relationship management skills, with the ability to build and maintain effective working relationships with various stakeholders?
ASSUMPTION: Allianz Life values candidates who are aligned with their core values and demonstrate a strong work ethic, collaborative spirit, and commitment to excellence.
β οΈ Potential Challenges
- Managing multiple projects and deadlines may require strong organizational and time management skills
- Working in a hybrid environment may present unique communication and collaboration challenges
- The ETF industry is subject to market fluctuations and regulatory changes, which may impact marketing strategies and tactics
- Minneapolis can experience harsh winters, which may affect commuting and work arrangements during certain times of the year
ASSUMPTION: These challenges can be mitigated with strong project management skills, effective communication and collaboration strategies, and a willingness to adapt to changing market conditions and work environments.
π Similar Roles Comparison
- Compared to other marketing roles, this position has a stronger focus on ETF-specific marketing content and tactical communications
- In the financial services industry, this role is similar to ETF Marketing Specialist or ETF Product Marketing Manager positions
- Career progression in this role may lead to senior marketing roles, such as Senior ETF Marketing Manager or Director of ETF Marketing
ASSUMPTION: This role offers a unique blend of strategic and tactical marketing responsibilities, with a focus on ETF-specific content and communications.
π Sample Projects
- Developing and executing a marketing campaign to launch a new ETF product
- Conducting market research to identify opportunities to improve ETF marketing materials and communications
- Collaborating with cross-functional teams to create and implement an ETF marketing strategy that drives product adoption and customer engagement
ASSUMPTION: These sample projects illustrate the strategic and tactical nature of the Distribution Marketing Associate role, with a focus on driving ETF product adoption and customer engagement.
β Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the Distribution Marketing Team?
- How does the ETF Director of Distribution Marketing support the growth and development of team members?
- What are the most challenging aspects of working in a hybrid environment, and how does the team address these challenges?
- What opportunities exist for career growth and development within the marketing function at Allianz Life?
- How does Allianz Life support work-life balance for employees working in a hybrid arrangement?
ASSUMPTION: These interview questions are designed to provide insight into the team dynamics, career growth opportunities, and work-life balance considerations for this role.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills in ETF marketing, content management, and tactical marketing communications
- Prepare for behavioral interview questions that focus on your experience with marketing content management, tactical marketing communications, and relationship management
- Research Allianz Life and the ETF industry to demonstrate your knowledge and enthusiasm for the role
- Follow up with the hiring manager or HR team one week after submitting your application to inquire about the status of your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.