π Core Information
πΉ Job Title: Division Marketing Manager
πΉ Company: Nutrien
πΉ Location: Bakersfield, California, United States
πΉ Job Type: On-site
πΉ Category: Farming
πΉ Date Posted: June 26, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Developing and implementing marketing strategies for the division
- Managing sales forecasts and ensuring accurate results
- Overseeing physical resources and facilities
- Organizing customer base and implementing customer programs
- Analyzing capital and operating budget requirements
- Ensuring division services are developed and implemented
- Managing health, safety, environmental, and security programs
- Assisting in dispute resolution
ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a deep understanding of the agricultural industry and its regulations.
π Key Responsibilities
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Review and analyze sales forecasts and operational goals, ensuring accurate results are achieved
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Develop, implement, and manage the implementation of division marketing strategies
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Manage all aspects of physical resources, including maintenance, repair, and compliance with regulations
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Ensure organization of the customer base and effective implementation of customer programs
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Analyze capital and operating requirements and provide recommendations regarding budget needs
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Ensure division services are developed and implemented as appropriate
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Ensure the implementation of proactive health and safety, environmental, and security programs
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Assist Branch Managers with the settlement of disputes within the division
ASSUMPTION: The role involves a mix of strategic planning, operational management, and team leadership, requiring strong organizational skills and the ability to balance multiple priorities.
π― Required Qualifications
Education: Bachelor's degree preferred
Experience: 5+ years of related experience, with at least 1 year in a leadership capacity
Required Skills:
- Sales forecasting and analysis
- Marketing strategy development and implementation
- Budget analysis and planning
- Customer relationship management
- Health, safety, and environmental management
- Dispute resolution
- Proficiency in Microsoft Office (Word, Excel)
- Familiarity with grain and farm supply industry regulations and policies
Preferred Skills:
- Experience in the agricultural industry
- Fluency in a second language
ASSUMPTION: A strong background in marketing, sales, or a related field, along with relevant industry experience, is crucial for success in this role.
π° Compensation & Benefits
Salary Range: $105,300 - $135,000 annually (estimated for Bakersfield, CA)
Benefits:
- Comprehensive medical, dental, and vision coverage
- Life insurance and disability coverage
- Retirement program with generous matching employer contributions
- Paid vacation, sick days, and holidays
- Paid personal and maternity/parental leaves
- Employee and Family Assistance Program
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range is estimated based on market data from Indeed, Glassdoor, and LinkedIn. Actual salary and benefits may differ based upon location and individual qualifications.
π Applicant Insights
π Company Context
Industry: Nutrien is a leading provider of crop inputs and services, operating in the farming industry.
Company Size: Nutrien has 10,001+ employees, making it a large enterprise with extensive resources and a broad reach.
Founded: Nutrien was founded in 2018, but its predecessor companies have been operating since 1859.
Company Description:
- Nutrien is committed to being the leading provider of agricultural inputs in each of its markets
- The company offers a wide range of products and services, including crop production, sustainability, plant health, agricultural inputs, and digital ag solutions
- Nutrien Ag Solutions is a unit of Nutrien Ltd., the worldβs largest agriculture inputs company
Company Specialties:
- Crop Production
- Sustainability
- Plant Health
- Agricultural Inputs
- Digital Ag
- Innovative Technologies
- Crop Protection
- Seed
- Precision Agriculture
- Fertilizer and Nutritionals
- Soil Sampling
- Financial Services
Company Website: nutrienagsolutions.com
ASSUMPTION: Nutrien's extensive experience and resources enable it to provide comprehensive solutions to its customers, making it a strong employer in the agricultural industry.
π Role Analysis
Career Level: This role is at the senior management level, requiring significant experience and leadership skills.
Reporting Structure: The Division Marketing Manager reports directly to the General Manager of the division and oversees various managers and team members.
Work Arrangement: This is an on-site role, with the primary office located in Bakersfield, California.
Growth Opportunities:
- Progression to a regional or corporate marketing role
- Expansion of responsibilities within the division
- Development of leadership and management skills
ASSUMPTION: This role offers significant growth potential within a large, established organization, allowing for career advancement and skill development.
π Location & Work Environment
Office Type: Nutrien's office in Bakersfield is a modern, professional workspace with a collaborative and inclusive work environment.
Office Location(s): 3005 Rocky Mountain Ave, Loveland, Colorado 80538, US
Geographic Context:
- Bakersfield is located in the San Joaquin Valley of California, a major agricultural region
- The city has a Mediterranean climate, with hot, dry summers and mild, wet winters
- Bakersfield is approximately 110 miles north of Los Angeles and 170 miles south of Fresno
Work Schedule: The work schedule is typically Monday through Friday, with some flexibility for specific roles and projects.
ASSUMPTION: Bakersfield's central location in California's agricultural heartland provides easy access to major markets and resources, while offering a lower cost of living compared to coastal cities.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the hiring manager
- In-person or virtual interview with the hiring manager and other team members
- Background check and reference check
- Job offer and onboarding
Key Assessment Areas:
- Industry knowledge and experience
- Marketing strategy development and implementation
- Leadership and team management skills
- Budget analysis and planning
- Problem-solving and decision-making abilities
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare for behavioral and situational interview questions focusing on leadership, marketing, and problem-solving skills
- Research Nutrien's company culture and values to demonstrate your fit with the organization
ATS Keywords: Division Marketing Manager, Marketing Strategy, Sales Forecasting, Budget Analysis, Customer Relationship Management, Health and Safety, Dispute Resolution, Agricultural Industry, Nutrien, Nutrien Ag Solutions
ASSUMPTION: The interview process will focus on assessing your strategic mindset, leadership skills, and industry knowledge, as well as your cultural fit with Nutrien.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Customer Relationship Management (CRM) software
- Budgeting and forecasting tools
- Industry-specific software (e.g., agricultural management systems)
ASSUMPTION: Familiarity with relevant software and tools is essential for success in this role, as they are used daily for various tasks and projects.
π Cultural Fit Considerations
Company Values:
- Safety: Nutrien prioritizes the safety of its employees, customers, and the environment
- Inclusion: The company fosters a diverse and inclusive work environment, where everyone feels valued and respected
- Integrity: Nutrien operates with honesty, transparency, and ethical business practices
- Results: The company focuses on delivering exceptional results for its customers and stakeholders
Work Style:
- Collaborative: Nutrien encourages teamwork and cross-functional collaboration to achieve its goals
- Innovative: The company embraces new ideas and technologies to drive progress and improvement
- Customer-focused: Nutrien prioritizes the needs and satisfaction of its customers
- Performance-driven: The company sets high standards and expects strong performance from its employees
Self-Assessment Questions:
- Do you have a proven track record of developing and implementing successful marketing strategies in the agricultural industry?
- Are you comfortable working in a fast-paced, dynamic environment with shifting priorities and tight deadlines?
- Do you thrive in a collaborative, team-oriented work culture, and are you able to build and maintain effective working relationships with diverse stakeholders?
- Are you committed to upholding Nutrien's core values and contributing to the company's success?
ASSUMPTION: A strong cultural fit with Nutrien's values and work style is essential for success in this role, as the company places a high emphasis on employee engagement and satisfaction.
β οΈ Potential Challenges
- Managing a large team and multiple priorities in a fast-paced, dynamic environment
- Navigating complex industry regulations and compliance requirements
- Addressing budget constraints and resource allocation challenges
- Developing and implementing effective customer programs and strategies
- Managing disputes and conflicts within the division and with external parties
ASSUMPTION: These challenges require strong leadership, strategic planning, and problem-solving skills, as well as a deep understanding of the agricultural industry and its regulations.
π Similar Roles Comparison
- Division Marketing Manager vs. Regional Marketing Manager: Division Marketing Managers focus on a specific geographic area, while Regional Marketing Managers oversee multiple divisions and have broader strategic responsibilities
- Division Marketing Manager vs. Product Marketing Manager: Division Marketing Managers focus on marketing strategies and customer programs, while Product Marketing Managers concentrate on specific products or product lines
- Division Marketing Manager vs. Marketing Director: Marketing Directors have broader strategic and leadership responsibilities, overseeing multiple marketing managers and teams
ASSUMPTION: Understanding the differences between these roles can help you determine which path aligns best with your career goals and interests.
π Sample Projects
- Developing and implementing a new customer loyalty program to increase customer retention and revenue
- Conducting a comprehensive market analysis to identify new growth opportunities and optimize existing product offerings
- Leading a team to create and execute a targeted marketing campaign to promote a new product launch
ASSUMPTION: These projects demonstrate the strategic, leadership, and tactical skills required for success in this role, as well as the ability to work effectively with cross-functional teams.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role fit into the broader marketing strategy for the division and the company as a whole?
- What are the most significant challenges facing the division, and how can this role address them?
- How does Nutrien support the professional development and growth of its employees?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
ASSUMPTION: Asking insightful questions demonstrates your interest in the role and the company, and helps you better understand the expectations and requirements of the position.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare for behavioral and situational interview questions focusing on leadership, marketing, and problem-solving skills
- Research Nutrien's company culture and values to demonstrate your fit with the organization
- Follow up with the hiring manager one week after your interview to express your interest in the role and ask about the next steps in the process
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.