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Divisional Marketing Assistant

AMERICAN NEIGHBORHOOD MORTGAGE ACCEPTANCE COMPANY
Full-time
On-site
Virginia Beach, Virginia, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Divisional Marketing Assistant

πŸ”Ή Company: American Neighborhood Mortgage Acceptance Company

πŸ”Ή Location: 6000 Virginia Beach, Virginia Beach, VA 23462, US

πŸ”Ή Job Type: Full-Time/Part-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 22, 2025

πŸ”Ή Experience Level: Entry-level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Assisting in planning, executing, and monitoring marketing campaigns across digital channels
  • Leveraging AI tools for content creation, campaign automation, and audience targeting
  • Conducting market research and analyzing campaign performance using data analytics tools
  • Supporting email marketing, social media management, and SEO/SEM efforts
  • Maintaining and updating CRM and marketing automation systems
  • Collaborating with cross-functional teams to ensure consistent messaging and branding
  • Monitoring trends in AI and marketing to recommend new strategies or tools

ASSUMPTION: This role requires a strong interest and experience in AI-powered marketing tools and automation, as well as a blend of creativity and technical skills.

πŸ“‹ Key Responsibilities

βœ… Assist in the planning, execution, and monitoring of marketing campaigns across digital channels

βœ… Leverage AI tools for content creation, campaign automation, and audience targeting

βœ… Conduct market research and analyze campaign performance using data analytics tools

βœ… Support email marketing, social media management, and SEO/SEM efforts

βœ… Maintain and update CRM and marketing automation systems

βœ… Collaborate with cross-functional teams to ensure consistent messaging and branding

βœ… Monitor trends in AI and marketing to recommend new strategies or tools

ASSUMPTION: The role may involve multitasking multiple projects at once, requiring strong organizational skills and attention to detail.

🎯 Required Qualifications

Education: High school diploma or equivalent required, college degree preferred

Experience: Entry-level (0-2 years)

Required Skills:

  • Organizational skills
  • Tech-savvy with experience in AI tools
  • Content creation and campaign automation
  • Market research and data analytics
  • Email marketing, social media management, and SEO/SEM
  • CRM management
  • Collaboration and teamwork
  • Attention to detail and customer service

Preferred Skills:

  • Basic knowledge of Microsoft Office
  • Knowledge of secretarial, office administrative procedures, and use of standard office equipment

ASSUMPTION: Candidates should be self-starters with excellent communication and phone skills, as well as the ability to learn various computer software programs.

πŸ’° Compensation & Benefits

Salary Range: $21.63 - $26.44 Hourly

Benefits:

  • Equal Opportunity Employer
  • Participates in E-Verify

Working Hours: 40 hours per week, Day shift

ASSUMPTION: The salary range provided is an hourly rate and may vary based on experience and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Financial Services

Company Size: 1,001-5,000 employees

Founded: 2011

Company Description:

  • AnnieMac Home Mortgage is a nationwide mortgage loan provider dedicated to the principle of service
  • They offer conventional, government, and non-conforming mortgages, with processing and underwriting completed in-house
  • The company has emerged as one of the fastest-growing home lenders in the industry

Company Specialties:

  • Conventional Mortgage Loans
  • Jumbo/Super Jumbo Mortgage Loans
  • FHA/GNMA Mortgage Loans
  • USDA/VA Mortgage Loans
  • FHA 203K Rehabilitation Loans

Company Website: http://www.annie-mac.com

ASSUMPTION: AnnieMac Home Mortgage is a d/b/a of American Neighborhood Mortgage Acceptance Company, LLC, and is an approved seller/servicer with Fannie Mae, Freddie Mac, and Ginnie Mae.

πŸ“Š Role Analysis

Career Level: Entry-level

Reporting Structure: Reports directly to the Divisional Marketing Manager

Work Arrangement: On-site, full-time/part-time

Growth Opportunities:

  • Potential career growth in marketing, sales, or management within the company
  • Opportunities to learn and gain experience in AI-powered marketing tools and automation

ASSUMPTION: This role offers a unique opportunity to blend creativity with cutting-edge technology and support high-impact marketing initiatives.

🌍 Location & Work Environment

Office Type: Corporate office

Office Location(s): 6000 Virginia Beach, Virginia Beach, VA 23462, US

Geographic Context:

  • Virginia Beach, Virginia, is located in the southeastern corner of the state
  • The city offers a mix of urban and suburban environments, with a population of over 450,000
  • The cost of living in Virginia Beach is relatively affordable compared to other major metropolitan areas in the United States

Work Schedule: Day shift, 40 hours per week

ASSUMPTION: The work environment may involve long hours sitting and using office equipment, which can cause muscle strain.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or virtual interview with the hiring manager
  • Background check and reference check
  • Job offer

Key Assessment Areas:

  • Technical skills in AI tools and marketing automation
  • Creativity and problem-solving abilities
  • Communication and collaboration skills
  • Attention to detail and organizational skills

Application Tips:

  • Highlight relevant experience with AI tools and marketing automation in your resume
  • Tailor your resume and cover letter to emphasize your skills and enthusiasm for AI-powered marketing
  • Prepare for interview questions about your experience with AI tools, marketing campaigns, and data analysis

ATS Keywords: AI tools, marketing automation, content creation, campaign automation, audience targeting, market research, data analytics, email marketing, social media management, SEO, SEM, CRM management, collaboration

ASSUMPTION: The application process may involve using an Applicant Tracking System (ATS), so including relevant keywords in your resume can help your application get noticed.

πŸ› οΈ Tools & Technologies

  • AI tools (e.g., ChatGPT, Jasper, HubSpot AI, Canva Magic)
  • CRM and marketing automation systems
  • Microsoft Office
  • Email marketing platforms
  • Social media management tools
  • SEO and SEM tools

ASSUMPTION: The specific tools and technologies used may vary based on the company's preferences and industry standards.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Service to clients, employees, and business partners
  • Quick processing and exceptional customer service
  • Access to the best mortgage programs available

Work Style:

  • Collaborative and team-oriented
  • Results-driven and focused on high-impact marketing initiatives
  • Adaptable and open to learning new AI tools and technologies

Self-Assessment Questions:

  • Do you have a strong interest and experience in AI-powered marketing tools and automation?
  • Are you a self-starter with excellent communication and phone skills?
  • Can you multitask multiple projects at once and maintain attention to detail?

ASSUMPTION: Candidates should assess their fit with the company's values and work style to ensure a successful and fulfilling career.

⚠️ Potential Challenges

  • Long hours sitting and using office equipment, which can cause muscle strain
  • Keeping up with the latest trends in AI and marketing technologies
  • Managing multiple projects and deadlines simultaneously
  • Working in a fast-paced and dynamic environment

ASSUMPTION: Candidates should be aware of the potential challenges and ensure they are comfortable with the work environment and demands of the role.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Marketing Coordinator or Marketing Assistant, but with a stronger focus on AI-powered marketing tools and automation
  • Compared to other marketing roles, this position requires a unique blend of creativity and technical skills
  • Career paths may include progression to Marketing Specialist, Marketing Manager, or other related roles within the company

ASSUMPTION: Candidates should research similar roles and compare the responsibilities, qualifications, and career paths to ensure they are a good fit for their career goals.

πŸ“ Sample Projects

  • Developing and executing a marketing campaign using AI tools for content creation and campaign automation
  • Conducting market research and analyzing campaign performance using data analytics tools
  • Supporting email marketing, social media management, and SEO/SEM efforts to improve marketing effectiveness

ASSUMPTION: Sample projects should be tailored to the specific responsibilities and requirements of the role.

❓ Key Questions to Ask During Interview

  • What are the most important priorities for this role in the first 30 days?
  • How does this role support the overall marketing strategy and goals of the company?
  • What opportunities are there for professional growth and development within the marketing department?
  • How does the company support the use of AI tools and technologies in marketing initiatives?
  • What is the work environment and company culture like at AnnieMac Home Mortgage?

ASSUMPTION: Candidates should prepare thoughtful questions to ask during the interview to demonstrate their interest in the role and company.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Highlight your relevant experience with AI tools and marketing automation in your resume
  • Tailor your cover letter to emphasize your skills and enthusiasm for AI-powered marketing
  • Prepare for interview questions about your experience with AI tools, marketing campaigns, and data analysis
  • Follow up with the hiring manager within one week after your interview to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.