π Core Information
πΉ Job Title: Divisional Marketing Assistant
πΉ Company: American Neighborhood Mortgage Acceptance Company
πΉ Location: 6000 Virginia Beach, Virginia Beach, VA 23462, US
πΉ Job Type: Full-Time/Part-Time
πΉ Category: Marketing
πΉ Date Posted: May 22, 2025
πΉ Experience Level: Entry-level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Assisting in planning, executing, and monitoring marketing campaigns across digital channels
- Leveraging AI tools for content creation, campaign automation, and audience targeting
- Conducting market research and analyzing campaign performance using data analytics tools
- Supporting email marketing, social media management, and SEO/SEM efforts
- Maintaining and updating CRM and marketing automation systems
- Collaborating with cross-functional teams to ensure consistent messaging and branding
- Monitoring trends in AI and marketing to recommend new strategies or tools
ASSUMPTION: This role requires a strong interest and experience in AI-powered marketing tools and automation, as well as a blend of creativity and technical skills.
π Key Responsibilities
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Assist in the planning, execution, and monitoring of marketing campaigns across digital channels
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Leverage AI tools for content creation, campaign automation, and audience targeting
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Conduct market research and analyze campaign performance using data analytics tools
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Support email marketing, social media management, and SEO/SEM efforts
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Maintain and update CRM and marketing automation systems
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Collaborate with cross-functional teams to ensure consistent messaging and branding
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Monitor trends in AI and marketing to recommend new strategies or tools
ASSUMPTION: The role may involve multitasking multiple projects at once, requiring strong organizational skills and attention to detail.
π― Required Qualifications
Education: High school diploma or equivalent required, college degree preferred
Experience: Entry-level (0-2 years)
Required Skills:
- Organizational skills
- Tech-savvy with experience in AI tools
- Content creation and campaign automation
- Market research and data analytics
- Email marketing, social media management, and SEO/SEM
- CRM management
- Collaboration and teamwork
- Attention to detail and customer service
Preferred Skills:
- Basic knowledge of Microsoft Office
- Knowledge of secretarial, office administrative procedures, and use of standard office equipment
ASSUMPTION: Candidates should be self-starters with excellent communication and phone skills, as well as the ability to learn various computer software programs.
π° Compensation & Benefits
Salary Range: $21.63 - $26.44 Hourly
Benefits:
- Equal Opportunity Employer
- Participates in E-Verify
Working Hours: 40 hours per week, Day shift
ASSUMPTION: The salary range provided is an hourly rate and may vary based on experience and performance.
π Applicant Insights
π Company Context
Industry: Financial Services
Company Size: 1,001-5,000 employees
Founded: 2011
Company Description:
- AnnieMac Home Mortgage is a nationwide mortgage loan provider dedicated to the principle of service
- They offer conventional, government, and non-conforming mortgages, with processing and underwriting completed in-house
- The company has emerged as one of the fastest-growing home lenders in the industry
Company Specialties:
- Conventional Mortgage Loans
- Jumbo/Super Jumbo Mortgage Loans
- FHA/GNMA Mortgage Loans
- USDA/VA Mortgage Loans
- FHA 203K Rehabilitation Loans
Company Website: http://www.annie-mac.com
ASSUMPTION: AnnieMac Home Mortgage is a d/b/a of American Neighborhood Mortgage Acceptance Company, LLC, and is an approved seller/servicer with Fannie Mae, Freddie Mac, and Ginnie Mae.
π Role Analysis
Career Level: Entry-level
Reporting Structure: Reports directly to the Divisional Marketing Manager
Work Arrangement: On-site, full-time/part-time
Growth Opportunities:
- Potential career growth in marketing, sales, or management within the company
- Opportunities to learn and gain experience in AI-powered marketing tools and automation
ASSUMPTION: This role offers a unique opportunity to blend creativity with cutting-edge technology and support high-impact marketing initiatives.
π Location & Work Environment
Office Type: Corporate office
Office Location(s): 6000 Virginia Beach, Virginia Beach, VA 23462, US
Geographic Context:
- Virginia Beach, Virginia, is located in the southeastern corner of the state
- The city offers a mix of urban and suburban environments, with a population of over 450,000
- The cost of living in Virginia Beach is relatively affordable compared to other major metropolitan areas in the United States
Work Schedule: Day shift, 40 hours per week
ASSUMPTION: The work environment may involve long hours sitting and using office equipment, which can cause muscle strain.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Background check and reference check
- Job offer
Key Assessment Areas:
- Technical skills in AI tools and marketing automation
- Creativity and problem-solving abilities
- Communication and collaboration skills
- Attention to detail and organizational skills
Application Tips:
- Highlight relevant experience with AI tools and marketing automation in your resume
- Tailor your resume and cover letter to emphasize your skills and enthusiasm for AI-powered marketing
- Prepare for interview questions about your experience with AI tools, marketing campaigns, and data analysis
ATS Keywords: AI tools, marketing automation, content creation, campaign automation, audience targeting, market research, data analytics, email marketing, social media management, SEO, SEM, CRM management, collaboration
ASSUMPTION: The application process may involve using an Applicant Tracking System (ATS), so including relevant keywords in your resume can help your application get noticed.
π οΈ Tools & Technologies
- AI tools (e.g., ChatGPT, Jasper, HubSpot AI, Canva Magic)
- CRM and marketing automation systems
- Microsoft Office
- Email marketing platforms
- Social media management tools
- SEO and SEM tools
ASSUMPTION: The specific tools and technologies used may vary based on the company's preferences and industry standards.
π Cultural Fit Considerations
Company Values:
- Service to clients, employees, and business partners
- Quick processing and exceptional customer service
- Access to the best mortgage programs available
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on high-impact marketing initiatives
- Adaptable and open to learning new AI tools and technologies
Self-Assessment Questions:
- Do you have a strong interest and experience in AI-powered marketing tools and automation?
- Are you a self-starter with excellent communication and phone skills?
- Can you multitask multiple projects at once and maintain attention to detail?
ASSUMPTION: Candidates should assess their fit with the company's values and work style to ensure a successful and fulfilling career.
β οΈ Potential Challenges
- Long hours sitting and using office equipment, which can cause muscle strain
- Keeping up with the latest trends in AI and marketing technologies
- Managing multiple projects and deadlines simultaneously
- Working in a fast-paced and dynamic environment
ASSUMPTION: Candidates should be aware of the potential challenges and ensure they are comfortable with the work environment and demands of the role.
π Similar Roles Comparison
- This role is similar to a Marketing Coordinator or Marketing Assistant, but with a stronger focus on AI-powered marketing tools and automation
- Compared to other marketing roles, this position requires a unique blend of creativity and technical skills
- Career paths may include progression to Marketing Specialist, Marketing Manager, or other related roles within the company
ASSUMPTION: Candidates should research similar roles and compare the responsibilities, qualifications, and career paths to ensure they are a good fit for their career goals.
π Sample Projects
- Developing and executing a marketing campaign using AI tools for content creation and campaign automation
- Conducting market research and analyzing campaign performance using data analytics tools
- Supporting email marketing, social media management, and SEO/SEM efforts to improve marketing effectiveness
ASSUMPTION: Sample projects should be tailored to the specific responsibilities and requirements of the role.
β Key Questions to Ask During Interview
- What are the most important priorities for this role in the first 30 days?
- How does this role support the overall marketing strategy and goals of the company?
- What opportunities are there for professional growth and development within the marketing department?
- How does the company support the use of AI tools and technologies in marketing initiatives?
- What is the work environment and company culture like at AnnieMac Home Mortgage?
ASSUMPTION: Candidates should prepare thoughtful questions to ask during the interview to demonstrate their interest in the role and company.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Highlight your relevant experience with AI tools and marketing automation in your resume
- Tailor your cover letter to emphasize your skills and enthusiasm for AI-powered marketing
- Prepare for interview questions about your experience with AI tools, marketing campaigns, and data analysis
- Follow up with the hiring manager within one week after your interview to express your continued interest in the position
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.