Duales Studium BWL - Online Marketing (m/w/d)

📌 Core Information

🔹 Job Title: Duales Studium BWL - Online Marketing (m/w/d)

🔹 Company: FinMent GmbH

🔹 Location: Berlin, Germany

🔹 Job Type: Intern

🔹 Category: Professional Training and Coaching

🔹 Date Posted: 2025-04-25

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Assisting in the development and implementation of digital marketing campaigns
• Supporting performance marketing efforts
• Analyzing marketing metrics and KPIs
• Collaborating with specialists to create engaging content formats

ASSUMPTION: This role is ideal for students pursuing a degree in Business Administration or a related field, with an interest in online marketing and digital strategies.

📋 Key Responsibilities

✅ Assist in the development and implementation of digital marketing campaigns

✅ Support performance marketing efforts by planning and optimizing funnels on various platforms

✅ Develop innovative campaigns to explore new growth opportunities (Growth Marketing)

✅ Analyze marketing data and KPIs to optimize campaigns and strategies

✅ Collaborate with specialists to create engaging content formats

ASSUMPTION: Responsibilities may evolve based on the company's growth and the intern's performance.

🎯 Required Qualifications

Education: Pursuing a degree in Business Administration, Marketing, or a related field

Experience: 6 months to 1 year of practical marketing experience (e.g., through internships or similar activities)

Required Skills:

• Strong analytical and structural skills
• Excellent communication skills in German (native level) and English (conversational level)
• Proactive approach to learning and seeking feedback
• Strong motivation and passion for the role
• Ability to take responsibility and make decisions independently

Preferred Skills:

• Previous experience with marketing tools and platforms
• Basic knowledge of SEO, SEM, and social media marketing
• Familiarity with data analysis and reporting

ASSUMPTION: Candidates who do not meet all requirements but are strongly motivated and eager to learn are encouraged to apply.

💰 Compensation & Benefits

Salary Range: €1,500 - €1,700 per month (gross)

Benefits:

• Private study at a renowned university with tuition fees covered
• Above-average monthly salary
• Positive work environment with a family-like atmosphere and team events
• Own area of responsibility with direct impact on the company's development
• Real start-up atmosphere with short decision-making processes and direct contact to the management
• Modern office with state-of-the-art technology
• Annual personal development budget of up to €5,000
• Access to FinMent products to build personal wealth
• Steep career opportunities as an expert or in a leadership role

Working Hours: Full-time (40 hours/week) with flexible working hours

ASSUMPTION: The salary range is estimated based on industry standards for entry-level marketing interns in Berlin.

📌 Applicant Insights

🔍 Company Context

Industry: FinMent is a fast-growing, state-certified FinTech startup in Berlin, democratizing access to institutional investment strategies and knowledge.

Company Size: Small (11-50 employees) - Offers a close-knit, collaborative work environment with direct impact on the company's growth.

Founded: 2017 - FinMent has been successfully operating for over 8 years, providing praxis-oriented knowledge and tools for independent and crisis-resistant investing.

Company Description:

• FinMent is the first state-approved provider of practical knowledge and tools for successful investing at the stock exchange.
• The company is independent of banks and focuses on methods that truly work to maximize capital.
• FinMent offers a comprehensive and structured program to teach independent and crisis-resistant money-making at the stock exchange, without requiring prior knowledge.

Company Specialties:

• Praxis-oriented knowledge and tools for independent investing
• State-certified and independent of banks
• Comprehensive and structured program for private and institutional investors

Company Website: finment.com

ASSUMPTION: FinMent's mission and values align with its focus on empowering individuals to take control of their financial future through accessible, practical knowledge and tools.

📊 Role Analysis

Career Level: Entry-level (Intern) - This role is ideal for students seeking practical experience in online marketing and digital strategies.

Reporting Structure: The intern will report directly to the marketing team and work closely with specialists in various departments.

Work Arrangement: On-site, full-time (40 hours/week) with flexible working hours and the possibility of remote work for specific tasks.

Growth Opportunities:

• Steep career progression as an expert or in a leadership role
• Direct impact on the company's development and growth
• Access to FinMent products to build personal wealth

ASSUMPTION: FinMent values internal growth and promotes from within, offering long-term career prospects for motivated and talented individuals.

🌍 Location & Work Environment

Office Type: Modern office with state-of-the-art technology and a positive work environment

Office Location(s): Leibnizstraße 56, Berlin, 10629, DE

Geographic Context:

• Berlin is a vibrant, multicultural city with a thriving startup scene and a high quality of life.
• The office is located in the central district of Mitte, offering excellent public transportation connections and nearby amenities.
• The city is known for its rich history, diverse culture, and numerous recreational opportunities.

Work Schedule: Full-time (40 hours/week) with flexible working hours and the possibility of remote work for specific tasks

ASSUMPTION: The work environment at FinMent is collaborative, family-like, and focused on employee growth and success.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site or virtual interview with the hiring manager and team members
• Final decision and offer

Key Assessment Areas:

• Analytical and problem-solving skills
• Communication and teamwork skills
• Motivation and passion for the role
• Ability to take responsibility and make decisions independently
• Cultural fit and alignment with FinMent's values

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Demonstrate your understanding of online marketing and digital strategies
• Show enthusiasm for FinMent's mission and values
• Prepare questions to ask during the interview to showcase your interest in the role and company

ATS Keywords: Online Marketing, Digital Strategies, Marketing Campaigns, Performance Marketing, Growth Marketing, Data Analysis, KPI Optimization, Content Creation, Collaboration, Internship

ASSUMPTION: FinMent uses Applicant Tracking Systems (ATS) to manage and streamline the application process, so including relevant keywords in your resume can improve your chances of being noticed.

🛠️ Tools & Technologies

• Marketing tools and platforms (e.g., Google Analytics, Facebook Ads, Google Ads)
• Data analysis and reporting tools (e.g., Excel, Power BI)
• Project management tools (e.g., Asana, Trello)
• Communication and collaboration tools (e.g., Slack, Microsoft Teams)

ASSUMPTION: Familiarity with relevant marketing tools and platforms is preferred but not required, as FinMent offers on-the-job training and support.

👔 Cultural Fit Considerations

Company Values:

• Independence and self-reliance
• Practical knowledge and tools for successful investing
• Accessibility and inclusivity in financial education

Work Style:

• Collaborative and team-oriented
• Results-driven and focused on continuous improvement
• Flexible and adaptable to change

Self-Assessment Questions:

• How do you approach learning and applying new marketing strategies and tools?
• Can you describe a time when you took responsibility for a project or task, even when it was outside your comfort zone?
• How do you handle feedback and use it to improve your performance?

ASSUMPTION: FinMent values individuals who are proactive, self-motivated, and committed to continuous learning and improvement.

⚠️ Potential Challenges

• Balancing academic responsibilities with the demands of a full-time internship
• Adapting to a fast-paced, dynamic work environment
• Managing expectations and priorities in a small, growing company
• Developing marketing strategies and campaigns that resonate with a diverse audience

ASSUMPTION: These challenges can be overcome with strong time management skills, adaptability, and a proactive approach to learning and problem-solving.

📈 Similar Roles Comparison

• This role focuses more on practical experience and learning than other entry-level marketing positions, which may offer more structured training and guidance.
• FinMent's state-certified status and independence from banks set it apart from traditional financial institutions and other FinTech companies.
• Career progression in this role may be faster than in larger organizations, offering more opportunities for growth and responsibility.

ASSUMPTION: Comparing this role to similar positions in the industry can help applicants understand the unique opportunities and challenges it offers.

📝 Sample Projects

• Developing and implementing a social media marketing campaign to increase brand awareness and engagement
• Analyzing and optimizing marketing funnels to improve conversion rates and ROI
• Collaborating with specialists to create engaging content formats, such as blog posts, webinars, or video tutorials

ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and opportunities available in this role.

❓ Key Questions to Ask During Interview

• How does FinMent support the professional development and growth of its interns?
• Can you describe the team structure and dynamics within the marketing department?
• How does FinMent foster a positive and inclusive work environment, especially for interns?
• What are the key priorities and goals for this role in the first 30, 60, and 90 days?
• How does FinMent measure the success and impact of its marketing campaigns and strategies?

ASSUMPTION: Asking thoughtful, relevant questions during the interview demonstrates your interest in the role and company, and provides valuable insights into the work environment and expectations.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare questions to ask during the interview to showcase your interest in the role and company
• Follow up with the hiring manager, Maksat Munal, after one week if you haven't heard back

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.