📌 Core Information
🔹 Job Title: eCommerce Campaign and Promotions Manager
🔹 Company: Matterport
🔹 Location: San Francisco Bay Area
🔹 Job Type: On-site
🔹 Category: Software Development
🔹 Date Posted: 2025-04-03
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and executing go-to-market and growth campaigns for self-serve and eCommerce offerings
- Partnering with sales and eCommerce teams to meet revenue targets
- Managing campaigns for a diverse portfolio of products and services
- Planning and executing key promotional events
- Collaborating with cross-functional teams to ensure seamless campaign execution
ASSUMPTION: This role requires a strategic mindset, strong project management skills, and the ability to work effectively with various teams to drive sales performance and optimize promotional strategies.
📋 Key Responsibilities
✅ Developing and executing go-to-market and growth campaigns for self-serve and eCommerce offerings, ensuring alignment with business objectives
✅ Partnering with sales and eCommerce teams to meet revenue targets by defining effective promotional and pricing strategies
✅ Managing campaigns for a diverse portfolio of products and services, identifying priorities and scaling impact across multiple customer segments
✅ Planning and executing key promotional events such as Prime Day, Black Friday, Cyber Monday, and other seasonal sales, ensuring seamless execution across all marketing channels
✅ Developing project plans and timelines for major promotional events, coordinating across internal teams to align messaging, creative, and execution
✅ Collaborating with Marketing Operations, Brand, and Product teams to manage promotional campaign execution, ensuring the timely delivery of email, product, art, and copy assets
✅ Working closely with designers, copywriters, and marketing operations to ensure all campaign assets align with brand and messaging guidelines
✅ Developing and optimizing mid-funnel and nurture campaigns to guide prospects through the buying journey and drive conversion
✅ Implementing targeted email, retargeting, and automation strategies to improve engagement and accelerate revenue impact
✅ Driving engagement with partner channels to expand market reach and enhance partner success
✅ Leading and coordinating new product, feature, and service launches, ensuring teams have the necessary assets, content, and enablement programs
✅ Providing strategic insights to influence product and service roadmaps, advocating for customer needs
✅ Crafting a compelling technology narrative to engage prospects, customers, partners, and industry influencers
✅ Collaborating with demand generation, campaign, and content teams to ensure a cohesive and high-impact marketing strategy across all channels
✅ Tracking and analyzing campaign performance, using data-driven insights to optimize marketing effectiveness
ASSUMPTION: This role requires strong analytical skills, attention to detail, and the ability to make data-driven decisions to optimize campaign performance.
🎯 Required Qualifications
Education: Bachelor's degree from an accredited, not-for-profit University or College
Experience: 6+ years of experience in product marketing with expertise in hardware, SaaS, and services
Required Skills:
- Strong ability to lead cross-functional initiatives in a fast-paced environment, providing thought leadership and market insights
- Experience working with technical stakeholders, sales leaders, and integrated marketing teams
- Proficiency in project management tools like Asana to track campaign progress and ensure deliverables meet deadlines
- Experience managing high-visibility promotional events, coordinating cross-functional teams to execute successful large-scale campaigns
- Exceptional communication skills, with the ability to present complex ideas clearly to customers, stakeholders, and C-level executives
- Highly organized, detail-oriented, and adaptable, with a track record of driving results in hypergrowth environments
Preferred Skills:
- Experience with eCommerce platforms and marketing automation tools
- Familiarity with the real estate industry and its unique marketing challenges
ASSUMPTION: Candidates with experience in eCommerce, marketing automation, and the real estate industry may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: $120,000 - $160,000 per year (Based on industry standards for a mid-level marketing manager with 6+ years of experience in the San Francisco Bay Area)
Benefits:
- Comprehensive healthcare coverage: Medical / Vision / Dental / Prescription Drug
- Life, legal, and supplementary insurance
- Virtual and in-person mental health counseling services for individuals and family
- Commuter and parking benefits
- 401(K) retirement plan with matching contributions
- Employee stock purchase plan
- Paid time off
- Tuition reimbursement
- On-site fitness center and/or reimbursed fitness center membership costs (location dependent)
- Access to CoStar Group’s Diversity, Equity, & Inclusion Employee Resource Groups
- Complimentary gourmet coffee, tea, hot chocolate, fresh fruit, and other healthy snacks
Working Hours: Full-time (40 hours per week), with flexibility for occasional overtime during peak campaign periods
ASSUMPTION: The salary range provided is an estimate based on industry standards for a mid-level marketing manager with the required experience in the San Francisco Bay Area. Actual compensation may vary based on individual qualifications and the company's internal compensation structure.
📌 Applicant Insights
🔍 Company Context
Industry: Matterport operates in the Software Development industry, focusing on creating digital twin platforms for various applications, including real estate, insurance, and hospitality.
Company Size: Matterport has 501-1,000 employees, providing a mid-sized company environment with opportunities for collaboration and growth.
Founded: Matterport was founded in 2011, giving it over a decade of experience in the industry.
Company Description:
- Matterport is a leading provider of 3D digital twin solutions and AI-powered property insights, revolutionizing every phase of the building lifecycle.
- The company specializes in creating immersive, interactive 3D models of physical spaces, enabling customers to explore, measure, and share properties as if they were there in person.
- Matterport's technology is used across various industries, including real estate, construction, engineering, and hospitality, providing valuable insights and enhancing decision-making processes.
Company Specialties:
- 3D Models
- Computer Vision
- Hardware
- Real Estate
- Insurance
- Photography
- 3D Capture
- AEC
- 3D
- 3D data
- Virtual Tours
- Built Spaces
- Built Environment
- Commercial Real Estate
- Engineering
- Construction
- Travel
- Hospitality
- and Tourism
Company Website: http://www.matterport.com
ASSUMPTION: Matterport's focus on innovation and technology makes it an attractive employer for candidates seeking to work in a dynamic, forward-thinking environment.
📊 Role Analysis
Career Level: This role is at the mid-career level, requiring a combination of strategic thinking, tactical execution, and cross-functional collaboration.
Reporting Structure: The eCommerce Campaign and Promotions Manager will report directly to the Senior Director of Marketing or a similar role, working closely with various teams, including Product, Product Marketing, Integrated Marketing, and Finance.
Work Arrangement: This role is on-site, with the primary office location in the San Francisco Bay Area. However, there may be opportunities for occasional remote work or hybrid arrangements, depending on the company's policies and the individual's needs.
Growth Opportunities:
- Expanding the role's scope to include additional product lines or customer segments as the company grows
- Advancing to a senior-level marketing role, such as Senior Marketing Manager or Director of Marketing
- Exploring opportunities in related fields, such as product management or business development, within the company
ASSUMPTION: Matterport's growth trajectory and diverse product offerings provide ample opportunities for career progression and development within the company.
🌍 Location & Work Environment
Office Type: Matterport's headquarters is located in Sunnyvale, California, with additional offices in Lawrence, Kansas, and Chicago, Illinois. The primary office for this role is in the San Francisco Bay Area.
Office Location(s): 352 East Java Drive, Sunnyvale, California 94089, US
Geographic Context:
- The San Francisco Bay Area is a major tech hub, offering a vibrant and dynamic work environment with numerous networking opportunities.
- The region is known for its diverse culture, high cost of living, and competitive job market.
- Matterport's office is located in the heart of Silicon Valley, providing easy access to major tech companies and industry events.
Work Schedule: The work schedule for this role is typically Monday through Friday, with standard business hours. However, the nature of the role may require occasional overtime or weekend work during peak campaign periods or promotional events.
ASSUMPTION: The San Francisco Bay Area's competitive job market and high cost of living may impact the salary and benefits package for this role.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the HR department to discuss the role and assess cultural fit
- In-depth interview with the hiring manager or a panel of interviewers, focusing on the candidate's experience, skills, and strategic thinking
- Case study or project presentation, demonstrating the candidate's ability to develop and execute effective promotional campaigns
- Final interview with senior leadership to assess the candidate's fit within the company's organizational structure
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Cross-functional collaboration and communication abilities
- Campaign management and project planning expertise
- Data-driven decision-making and analytical skills
- Adaptability and resilience in a fast-paced, dynamic environment
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, emphasizing your ability to develop and execute effective promotional campaigns.
- Prepare a case study or project presentation that demonstrates your understanding of the role's requirements and your ability to drive results in a fast-paced environment.
- Research Matterport's products, services, and industry to show your enthusiasm for the role and the company.
- Practice common interview questions and prepare thoughtful responses that showcase your skills and experiences.
ATS Keywords: eCommerce, campaign management, promotions, product marketing, hardware, SaaS, sales strategy, project management, cross-functional leadership, communication, data analysis, email marketing, engagement strategies, market insights, brand alignment, customer advocacy
ASSUMPTION: Matterport's interview process is designed to assess the candidate's strategic thinking, cross-functional collaboration, and campaign management skills, as well as their cultural fit within the company.
🛠️ Tools & Technologies
- Project management tools: Asana, Trello, or similar
- eCommerce platforms: Shopify, Magento, or similar
- Marketing automation tools: HubSpot, Marketo, or similar
- Data analysis tools: Google Analytics, Mixpanel, or similar
- Design tools: Adobe Creative Suite, Sketch, or similar
ASSUMPTION: The specific tools and technologies used in this role may vary depending on the company's internal systems and the candidate's areas of expertise.
👔 Cultural Fit Considerations
Company Values:
- Innovation: Matterport encourages creativity, continuous learning, and pushing the boundaries of what's possible in 3D digital twin technology.
- Customer-centric: The company prioritizes understanding and meeting the needs of its customers, providing exceptional service and support.
- Collaboration: Matterport fosters a culture of teamwork, open communication, and cross-functional collaboration to drive success.
- Integrity: The company values honesty, transparency, and ethical decision-making in all aspects of its business.
Work Style:
- Dynamic and fast-paced: Matterport operates in a rapidly evolving industry, requiring employees to adapt quickly to change and embrace new challenges.
- Data-driven: The company relies on data and analytics to inform decision-making and optimize performance.
- Customer-focused: Matterport prioritizes understanding and meeting the needs of its customers, providing exceptional service and support.
Self-Assessment Questions:
- Do you thrive in a dynamic, fast-paced environment, and are you comfortable adapting to change?
- Are you skilled in using data to inform decision-making and optimize performance?
- Do you have experience working with cross-functional teams, and are you comfortable collaborating with various stakeholders to drive results?
ASSUMPTION: Matterport's culture values innovation, collaboration, and a customer-centric approach, seeking candidates who are adaptable, data-driven, and customer-focused.
⚠️ Potential Challenges
- Managing multiple campaigns and priorities simultaneously, requiring strong organizational skills and time management
- Collaborating effectively with cross-functional teams, balancing competing priorities and stakeholders
- Adapting to a fast-paced, dynamic work environment, with frequent changes and new initiatives
- Developing and executing campaigns on tight deadlines, often with limited resources
ASSUMPTION: The eCommerce Campaign and Promotions Manager role presents unique challenges that require strong organizational skills, adaptability, and the ability to thrive in a fast-paced environment.
📈 Similar Roles Comparison
- eCommerce Campaign Manager vs. eCommerce Marketing Manager: The former role focuses more on campaign execution and optimization, while the latter role encompasses a broader range of marketing responsibilities, including strategy development and channel management.
- Product Marketing Manager vs. eCommerce Campaign Manager: The Product Marketing Manager role is more focused on product positioning, messaging, and go-to-market strategy, while the eCommerce Campaign Manager role concentrates on campaign execution and optimization within the eCommerce channel.
- Career progression: The eCommerce Campaign Manager role can serve as a stepping stone to senior-level marketing roles, such as Senior Marketing Manager or Director of Marketing, or provide an opportunity to specialize in eCommerce marketing within the organization.
ASSUMPTION: The eCommerce Campaign and Promotions Manager role shares similarities with related marketing positions, but it is distinct in its focus on campaign execution and optimization within the eCommerce channel.
📝 Sample Projects
- Developing and executing a Prime Day campaign for Matterport's hardware products, driving a 20% increase in sales and a 15% increase in market share
- Launching a targeted email marketing campaign to re-engage inactive customers, resulting in a 10% increase in open rates and a 5% increase in click-through rates
- Collaborating with the product team to launch a new service offering, creating a comprehensive go-to-market strategy that includes promotional events, email marketing, and social media campaigns
ASSUMPTION: These sample projects demonstrate the candidate's ability to develop and execute effective promotional campaigns, driving results and optimizing performance within the eCommerce channel.
❓ Key Questions to Ask During Interview
- Can you describe the company's approach to eCommerce marketing and how this role fits into the broader marketing strategy?
- How does Matterport support the professional development and growth of its marketing team members?
- Can you provide examples of successful eCommerce campaigns that Matterport has executed in the past, and what made them effective?
- How does Matterport measure the success of its eCommerce campaigns, and how does this role contribute to optimizing campaign performance?
- What are the key priorities for this role in the first 30, 60, and 90 days, and how does the company support new team members in achieving these goals?
ASSUMPTION: These interview questions help the candidate assess the company's approach to eCommerce marketing, professional development, and campaign optimization, as well as understanding the role's priorities and expectations.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, emphasizing your ability to develop and execute effective promotional campaigns.
- Prepare a case study or project presentation that demonstrates your understanding of the role's requirements and your ability to drive results in a fast-paced environment.
- Research Matterport's products, services, and industry to show your enthusiasm for the role and the company.
- Practice common interview questions and prepare thoughtful responses that showcase your skills and experiences.
- Follow up with the HR department one week after submitting your application to inquire about the status of your application and express your continued interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
