π Core Information
πΉ Job Title: eCommerce Content Lead
πΉ Company: Kueez
πΉ Location: Israel (Remote)
πΉ Job Type: Full-time
πΉ Category: Marketing & Advertising
πΉ Date Posted: April 27, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: Remote OK
π Job Overview
Key aspects of this role include:
- Driving e-commerce content strategy based on data analysis
- Creating high-converting ad creatives and articles
- Managing freelance designers and scaling content production
- Collaborating with cross-functional teams to optimize performance
- Initiating new creative practices and formats to unlock growth
ASSUMPTION: This role requires a strong balance of analytical and creative skills, with a focus on data-driven decision making and continuous innovation.
π Key Responsibilities
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Analyze purchase behavior and ad performance to optimize content strategy
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Create high-converting ad creatives and articles based on real-time data and trends
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Perform ongoing market analysis to identify emerging trends and prepare for key sale events
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Hire, train, and manage freelance designers to scale content production
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Collaborate closely with BI, performance, and media buying teams to drive growth and performance
ASSUMPTION: This role involves a high degree of autonomy and requires strong self-management skills to balance multiple projects and priorities.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 2+ years of relevant experience in e-commerce, content creation, or a related field
Required Skills:
- Proficient in data platforms and AI tools
- Proven experience managing freelancers or remote creators
- Strong analytical mindset with a focus on KPIs
- Proactive, creative, and strategic thinker with attention to detail
- Fluent English (written and spoken)
Preferred Skills:
- Basic design skills (e.g., Canva, Photoshop)
- Experience working with Amazon
- Deep understanding of eCommerce behavior
- Previous experience as a content manager or content analyst
ASSUMPTION: Candidates with experience in e-commerce, content management, or data analysis are strongly encouraged to apply, even if they lack some of the preferred skills.
π° Compensation & Benefits
Salary Range: The salary range for this role is typically between βͺ25,000 - βͺ40,000 per month, depending on experience and qualifications. This estimate is based on industry standards for similar roles in Israel.
Benefits:
- Flexible work hours and remote work arrangement
- Opportunities for professional growth and development
- Competitive salary and benefits package
Working Hours: Full-time position, typically 40 hours per week. Flexible hours and remote work arrangement allow for a healthy work-life balance.
ASSUMPTION: The provided salary range is an estimate based on market research and may vary depending on the candidate's qualifications and experience.
π Applicant Insights
π Company Context
Industry: Kueez operates in the technology, information, and internet industry, focusing on web entertainment, technology, social media, content distribution, media buying, and monetization.
Company Size: Kueez is a small company with 11-50 employees, offering a dynamic and agile work environment.
Founded: Kueez was founded in 2016 and has since grown to become a leading provider of data-driven solutions for publishers.
Company Description:
- Kueez delivers data-driven solutions for publishers, reimagining the world of online publishing
- The company's comprehensive SSP solution, KueezRTB, is a tailored solution for publishers to thrive in the cookieless era
- Kueez is a mega-publisher in its own right, with more than 30 O&O domains and hundreds of millions of MAU
Company Specialties:
- Web Entertainment
- Technology
- Social Media
- Content Distribution
- Media Buying
- Monetization
Company Website: weare.kueez.com
ASSUMPTION: Kueez's focus on data-driven solutions and innovative technology makes it an attractive employer for candidates interested in the intersection of technology and publishing.
π Role Analysis
Career Level: The eCommerce Content Lead role is a mid-level position, requiring a balance of experience and growth potential.
Reporting Structure: This role reports directly to the Head of Marketing or a similar position, with close collaboration with BI, performance, and media buying teams.
Work Arrangement: This role offers a flexible, remote-friendly work arrangement, allowing for a healthy work-life balance.
Growth Opportunities:
- Potential to grow into a management or leadership role as the company expands
- Opportunities to learn and develop new skills in e-commerce, content creation, and data analysis
- Chance to work on high-impact projects with a significant influence on the company's growth
ASSUMPTION: The eCommerce Content Lead role offers strong growth potential for the right candidate, with opportunities to learn, develop, and advance within the company.
π Location & Work Environment
Office Type: Kueez offers a remote-friendly work environment, with the option to work from home or a co-working space.
Office Location(s): Kueez's headquarters is located in Tel Aviv, Israel, but employees can work remotely from anywhere in Israel.
Geographic Context:
- Israel has a competitive job market, with a strong focus on technology and innovation
- The cost of living in Israel is relatively high compared to other countries in the region
- Tel Aviv, in particular, is known for its vibrant startup scene and diverse cultural offerings
Work Schedule: The work schedule for this role is typically Monday to Friday, with flexible hours to accommodate remote work.
ASSUMPTION: Candidates should be comfortable working remotely and managing their time effectively to succeed in this role.
πΌ Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess cultural fit and basic qualifications
- Data analysis challenge or case study to evaluate problem-solving skills and analytical mindset
- Final interview with the hiring manager or a panel of team members to discuss the role and answer any questions
Key Assessment Areas:
- Data analysis and problem-solving skills
- Creativity and strategic thinking
- Communication and collaboration skills
- Cultural fit and adaptability
Application Tips:
- Highlight relevant experience and achievements in e-commerce, content creation, or data analysis
- Tailor your resume and cover letter to emphasize the skills and qualifications required for this role
- Prepare for the data analysis challenge or case study by brushing up on your analytical skills and familiarizing yourself with relevant tools and platforms
ATS Keywords: e-commerce, content creation, data analysis, market research, freelancer management, creative thinking, problem-solving, teamwork, remote work, Israel
ASSUMPTION: The application process for this role may involve a data analysis challenge or case study, so candidates should be prepared to demonstrate their analytical skills and problem-solving abilities.
π οΈ Tools & Technologies
- Data platforms (e.g., Google Analytics, Tableau, Power BI)
- AI tools (e.g., machine learning platforms, predictive analytics tools)
- Design tools (e.g., Canva, Photoshop)
- Project management tools (e.g., Asana, Trello)
- Communication and collaboration tools (e.g., Slack, Microsoft Teams)
ASSUMPTION: Candidates should be comfortable learning and using new tools and technologies as needed to perform their job effectively.
π Cultural Fit Considerations
Company Values:
- Innovation
- Data-driven decision making
- Collaboration
- Continuous learning and improvement
Work Style:
- Agile and dynamic work environment
- Strong focus on data analysis and problem-solving
- Collaborative and team-oriented culture
- Flexible and remote-friendly work arrangement
Self-Assessment Questions:
- Do you thrive in a fast-paced, data-driven environment?
- Are you comfortable managing remote freelancers and collaborating with cross-functional teams?
- Do you have a strong analytical mindset and a passion for creative problem-solving?
ASSUMPTION: Candidates who are comfortable working in a dynamic, data-driven environment and who possess strong analytical and creative skills are likely to be a good fit for this role.
β οΈ Potential Challenges
- Managing remote freelancers and ensuring consistent content quality
- Keeping up with the fast-paced nature of e-commerce and the ever-changing market trends
- Balancing multiple projects and priorities while maintaining a strong focus on data-driven decision making
- Adapting to a remote-friendly work environment and managing time effectively
ASSUMPTION: The eCommerce Content Lead role presents unique challenges that require strong self-management skills, adaptability, and a focus on data-driven decision making.
π Similar Roles Comparison
- eCommerce Content Lead vs. Content Manager: The eCommerce Content Lead role focuses more on data analysis and market research, while the Content Manager role may involve more day-to-day content creation and management
- eCommerce Content Lead vs. Marketing Analyst: The eCommerce Content Lead role requires a stronger focus on creative problem-solving and content creation, while the Marketing Analyst role may involve more data analysis and reporting
- eCommerce Content Lead vs. Growth Hacker: The eCommerce Content Lead role focuses more on content creation and optimization, while the Growth Hacker role may involve more experimentation and testing to drive growth
ASSUMPTION: The eCommerce Content Lead role is unique in its focus on data-driven content creation and optimization, requiring a strong balance of analytical and creative skills.
π Sample Projects
- Conducting a comprehensive analysis of e-commerce trends and consumer behavior to inform content strategy
- Developing and implementing a new content format or creative practice to drive growth and performance
- Managing a team of freelance designers to create high-converting ad creatives and articles for key sale events
ASSUMPTION: The eCommerce Content Lead role involves a wide range of projects, from data analysis and market research to content creation and management, requiring a diverse skill set and strong adaptability.
β Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy for the company?
- What are the key priorities for this role in the first 90 days?
- How does the company support the professional growth and development of its employees?
- What is the company's approach to remote work and work-life balance?
- How does the company measure the success of the e-commerce content strategy, and how will my performance be evaluated?
ASSUMPTION: Candidates should ask thoughtful questions during the interview process to better understand the role, the company, and the team dynamics.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for the data analysis challenge or case study by brushing up on your analytical skills and familiarizing yourself with relevant tools and platforms
- Follow up with the hiring manager or HR representative one week after submitting your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.