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eCommerce Content Manager - Amazon

GG BRANDS COMPANY
Full-time
On-site
Sharonville, Ohio, United States
๐ŸŒ Digital Marketing

๐Ÿ“Œ Core Information

๐Ÿ”น Job Title: eCommerce Content Manager - Amazon

๐Ÿ”น Company: GG BRANDS COMPANY

๐Ÿ”น Location: Sharonville, Ohio, United States

๐Ÿ”น Job Type: Full Time

๐Ÿ”น Category: Sales

๐Ÿ”น Date Posted: 2025-07-07

๐Ÿ”น Experience Level: 5-10 years

๐Ÿ”น Remote Status: On-site

๐Ÿš€ Job Overview

Key aspects of this role include:

  • Developing and executing a comprehensive content and syndication strategy across eCommerce channels (Amazon, retailer.com).
  • Overseeing all aspects of content creation, from writing creating briefs to developing KPIs on content effectiveness.
  • Managing asset syndication across eCommerce retail partners and maintaining a channel marketing content calendar.
  • Analyzing content performance results and leveraging insights to optimize future content creation.
  • Collaborating closely with cross-functional teams, including product marketing, corporate digital marketing, third-party vendors, sales, product management, graphics, and other key stakeholders.

ASSUMPTION: This role requires a strategic mindset, strong project management skills, and the ability to work effectively in a fast-paced environment. The ideal candidate will have experience in eCommerce content management and a solid understanding of consumer and market insights.

๐Ÿ“‹ Key Responsibilities

โœ… Leading the organization's digital-shelf playbook to secure growth and outline the Tech Stack Roadmap.

โœ… Developing eCommerce content strategy across retailers and across the product portfolio to optimize digital presence and maximize eCommerce conversion.

โœ… Translating content strategy into asset creation, leveraging both an internal creative team and external agency partners.

โœ… Expanded digital-shelf coverage without added headcount by implementing automation, scalability strategies, and workflow.

โœ… Managing asset syndication across eCommerce retail partners, leveraging asset management vendors and tools to drive efficiency.

โœ… Analyzing content performance results and KPIs and regularly sharing with cross-functional partners and leaders.

โœ… Developing scorecard dashboards with multi-data visibility to provide executive leadership with e-commerce health visibility.

โœ… Owning ratings and reviews strategy and management, reporting on trends and insights and activating amplification programs.

โœ… Collaborating closely with various teams and stakeholders to ensure overall project and business success.

ASSUMPTION: The responsibilities listed above are subject to change based on business needs and may evolve over time. The ideal candidate will be adaptable and able to handle shifting priorities.

๐ŸŽฏ Required Qualifications

Education: Bachelor's degree (or equivalent knowledge) in Marketing, Communications, Media, or related field.

Experience: Requires 5 -7 years' experience in PIM & Syndication of digital content & leading retailer content creation.

Required Skills:

  • Background in understanding consumer and market insights and translating them into effective marketing content and messaging.
  • Excellent project management skills, with the ability to prioritize tasks, manage deadlines, and work effectively in a fast-paced environment.
  • Creative thinker with a keen eye for detail and the ability to think strategically about content planning and execution.
  • Strong interpersonal and communication skills, with the ability to collaborate effectively with cross-functional teams.

Preferred Skills:

  • Experience with Amazon and other eCommerce platforms.
  • Familiarity with PIM (Product Information Management) systems.
  • Knowledge of syndication tools and vendors.

ASSUMPTION: While not explicitly stated, experience in eCommerce content management and familiarity with relevant tools and platforms is highly desirable for this role.

๐Ÿ’ฐ Compensation & Benefits

Salary Range: Based on industry standards for a similar role in the Cincinnati area, the estimated salary range for this position is $75,000 - $95,000 per year. This is an estimate and the actual salary may vary based on experience and other factors.

Benefits:

  • Competitive compensation packages
  • Comprehensive healthcare benefits
  • Other perks and incentives

Working Hours: This is a full-time position with standard business hours. The work arrangement is on-site, with no remote work options available.

ASSUMPTION: The salary range provided is an estimate based on market research and may vary based on the candidate's experience and qualifications. The benefits listed are general and may not include all benefits offered by the company.

๐Ÿ“Œ Applicant Insights

๐Ÿ” Company Context

Industry: The Gorilla Glue Company is a family-owned manufacturer of adhesives, moisturizers, and tools. They are known for their high-quality products and have been recognized as one of the top places to work by the Cincinnati Enquirer for over 15 years.

Company Size: The company has over 800 employees and has seen much success and growth. They have been recognized as one of the top places to work by the Cincinnati Enquirer over the last 15 years.

Founded: The Gorilla Glue Company was founded in 1999 and is headquartered in Cincinnati, Ohio.

Company Description:

  • The company manages the Gorilla Glueยฎ, Gorilla Tapeยฎ, O'Keeffe'sยฎ and Lutz Toolยฎ Brands.
  • With over 800 employees, the company has seen much success and growth and has been recognized as one of the top places to work by the Cincinnati Enquirer over the last 15 years.
  • The company revamped the retail adhesive landscape with its 1999 introduction of the wildly popular Gorilla Glue, a unique, all-purpose adhesive with an amazing ability to bond almost any material including wood, ceramic, stone, metal and more.

Company Specialties:

  • Adhesives
  • Tape
  • Glue
  • Made In USA
  • Hand Cream
  • Foot Cream
  • Skin Care
  • and Tools

Company Website: http://www.gorillatough.com/careers

ASSUMPTION: The company's success and growth indicate a stable and promising work environment for employees. The company's commitment to creating a supportive and engaged workplace culture is evident in their recognition as a top place to work.

๐Ÿ“Š Role Analysis

Career Level: This role is at the mid-level management or senior individual contributor level. The candidate will be expected to lead projects, manage teams, and make strategic decisions.

Reporting Structure: The eCommerce Content Manager will report directly to the Director of eCommerce and will work closely with various teams, including product marketing, corporate digital marketing, third-party vendors, sales, product management, graphics, and other key stakeholders.

Work Arrangement: This is an on-site position with standard business hours. The work arrangement is full-time, with no remote work options available.

Growth Opportunities:

  • The company's success and growth indicate potential opportunities for career advancement within the organization.
  • The role's focus on strategy and execution may provide opportunities for professional development in these areas.
  • Working closely with various teams and stakeholders may provide opportunities to build a strong professional network within the industry.

ASSUMPTION: The company's commitment to creating a supportive and engaged workplace culture, as well as their history of growth and success, suggests that there may be opportunities for career advancement and professional development within the organization.

๐ŸŒ Location & Work Environment

Office Type: The company's headquarters is a traditional office environment with a focus on collaboration and teamwork.

Office Location(s): The company's headquarters is located in Cincinnati, Ohio, with additional offices in other locations.

Geographic Context:

  • The Cincinnati area has a relatively low cost of living compared to other major metropolitan areas in the United States.
  • The area offers a variety of cultural and recreational activities, including museums, parks, and sports teams.
  • The Cincinnati area has a diverse and growing job market, with opportunities in a variety of industries.

Work Schedule: The work schedule for this position is standard business hours, Monday through Friday, with the possibility of occasional overtime or weekend work as needed.

ASSUMPTION: The company's headquarters is located in a safe and convenient area with easy access to public transportation and other amenities. The company's focus on collaboration and teamwork suggests a positive and engaging work environment.

๐Ÿ’ผ Interview & Application Insights

Typical Process:

  • Online application and resume submission
  • Phone or video screen with the hiring manager
  • In-person or virtual interview with the hiring manager and other team members
  • Final interview with the Director of eCommerce
  • Background check and offer

Key Assessment Areas:

  • Strategic thinking and problem-solving skills
  • Project management and organizational skills
  • Communication and collaboration skills
  • Technical skills, including familiarity with eCommerce platforms and relevant tools

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
  • Be prepared to discuss your experience with eCommerce content management and your understanding of consumer and market insights.
  • Research the company and be prepared to discuss why you are a good fit for their culture and values.

ATS Keywords: eCommerce content management, Amazon, retailer.com, PIM, syndication, consumer insights, market insights, project management, cross-functional teams, collaboration, strategy, execution

ASSUMPTION: The interview process may vary based on the candidate's qualifications and the company's hiring needs. The key assessment areas listed above are based on the responsibilities and qualifications required for this role.

๐Ÿ› ๏ธ Tools & Technologies

  • Amazon Seller Central
  • Retailer.com platform
  • PIM (Product Information Management) systems (e.g., Akeneo, Pimcore, inRiver)
  • Syndication tools and vendors (e.g., Salsify, Syndigo, 1WorldSync)
  • Project management tools (e.g., Asana, Trello, Jira)
  • Data analysis tools (e.g., Google Analytics, Tableau, Power BI)

ASSUMPTION: The tools and technologies listed above are based on industry standards and best practices for eCommerce content management. The company may use different or additional tools and technologies, depending on their specific needs and preferences.

๐Ÿ‘” Cultural Fit Considerations

Company Values:

  • Have fun, be passionate and show it!
  • Act with integrity and respect in all relationships.
  • Communicate openly and appreciate the effort of others.
  • Embrace knowledge, growth and change.

Work Style:

  • Collaborative and team-oriented
  • Fast-paced and dynamic
  • Focused on results and execution

Self-Assessment Questions:

  • Do you thrive in a fast-paced, collaborative environment?
  • Are you passionate about creating high-quality content and driving results?
  • Do you embrace knowledge, growth, and change?

ASSUMPTION: The company's values and work style are focused on creating a positive and engaging work environment that supports the success of both the individual and the organization. Candidates who are a good fit for these values and work style will be most successful in this role.

โš ๏ธ Potential Challenges

  • The role may require occasional overtime or weekend work to meet deadlines.
  • The fast-paced and dynamic work environment may be challenging for candidates who prefer a more structured or predictable work environment.
  • The role may require collaboration with a wide range of teams and stakeholders, which can be challenging to manage effectively.
  • The role may require travel to attend industry events or meet with partners and vendors.

ASSUMPTION: The potential challenges listed above are based on the responsibilities and work environment described for this role. Candidates who are aware of these challenges and are prepared to address them will be most successful in this role.

๐Ÿ“ˆ Similar Roles Comparison

  • This role is similar to an eCommerce Content Manager or Digital Shelf Manager role in other organizations, with a focus on strategy, execution, and collaboration.
  • However, this role is unique in its focus on the Amazon platform and the company's commitment to creating a supportive and engaged workplace culture.
  • Career paths for this role may include advancement to a Director or Vice President of eCommerce, or transition to a similar role in a larger or more established organization.

ASSUMPTION: The comparison points listed above are based on industry standards and best practices for eCommerce content management. The company's unique focus on the Amazon platform and commitment to creating a supportive and engaged workplace culture make this role unique and potentially more attractive to candidates.

๐Ÿ“ Sample Projects

  • Developing and executing a comprehensive content and syndication strategy for a new product launch on the Amazon platform.
  • Managing a team of content creators and external agency partners to create high-quality assets for a seasonal marketing campaign.
  • Analyzing content performance results and KPIs to optimize future content creation and drive increased conversion rates.

ASSUMPTION: The sample projects listed above are based on the responsibilities and work environment described for this role. Candidates who have experience with similar projects will be most successful in this role.

โ“ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics for this role?
  • How does the company support the growth and development of its employees?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does the company measure the success of this role and its impact on the overall business?
  • What are the key challenges facing the eCommerce team and how can this role help address them?

ASSUMPTION: The key questions listed above are designed to help candidates better understand the role, the team, and the company's priorities and expectations. Candidates who ask thoughtful and insightful questions will demonstrate their interest and engagement in the role.

๐Ÿ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
  • Prepare examples of your work that demonstrate your experience with eCommerce content management and your understanding of consumer and market insights.
  • Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications for the role.

โš ๏ธ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.