📌 Core Information
🔹 Job Title: eCommerce Site Content Specialist
🔹 Company: Levi Strauss & Co.
🔹 Location: London, United Kingdom
🔹 Job Type: Full Time
🔹 Category: Retail Apparel and Fashion
🔹 Date Posted: 2025-04-23
🔹 Experience Level: 2-5 years
🔹 Remote Status: Hybrid
🚀 Job Overview
Key aspects of this role include:
- Managing and updating Levi.com content across Europe using ContentStack CMS
- Collaborating with creative, eCommerce, and global teams to bring seasonal stories and launches to life
- Ensuring flawless execution across various digital touchpoints
- Driving a localized content experience by partnering with local marketing teams
- Optimizing site experience through QA, A/B testing, analytics, and best practice reporting
ASSUMPTION: This role requires a balance of creative and analytical skills, with a strong focus on collaboration and stakeholder management.
📋 Key Responsibilities
✅ Own and manage Levi.com content updates across Europe using the ContentStack CMS
✅ Collaborate with Creative Studio and cross-functional teams to bring seasonal stories and launches to life
✅ Ensure flawless execution across site, app, email, and loyalty touchpoints
✅ Coordinate homepage, landing page, and product storytelling updates
✅ Drive a localized content experience by partnering with local marketing teams
✅ Develop and maintain a seasonal blog calendar with SEO-optimized content
✅ Optimize site experience through QA, A/B testing, analytics, and best practice reporting
✅ Work with global and agency teams to enhance SEO and inform the content strategy
✅ Stay ahead of content trends and continuously push innovation in digital storytelling
ASSUMPTION: The role involves a high degree of multitasking and requires strong organizational skills to manage multiple projects and deadlines.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: 2+ years in content management, digital marketing, or eCommerce
Required Skills:
- Strong communication and stakeholder management skills
- Fluency in English; additional European languages are a plus
- Experience working with CMS tools (e.g., ContentStack, WordPress)
- Detail-oriented with a strong eye for content and creativity
- Data-driven mindset with experience using analytics tools
- Strong interest in fashion, digital experiences, and consumer storytelling
Preferred Skills:
- Basic skills in Photoshop or copywriting
ASSUMPTION: While not explicitly stated, proficiency in SEO best practices and familiarity with SEO tools would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: £28,000 - £35,000 per annum (Based on market research for similar roles in London)
Benefits:
- Competitive benefits package
- Employee discount on Levi's products
- Opportunities for professional growth and development
Working Hours: Full-time, Monday to Friday, with flexibility for project demands
ASSUMPTION: The salary range provided is an estimate based on market research for similar roles in London. Actual compensation may vary based on experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Levi Strauss & Co. operates in the competitive retail apparel and fashion industry, with a strong global presence and a rich history dating back to 1853.
Company Size: Levi Strauss & Co. employs over 10,000 people worldwide, offering a large and diverse work environment.
Founded: 1853, in San Francisco, California, USA
Company Description:
- Levi Strauss & Co. is a global leader in denim and casual wear, with a strong commitment to sustainability and social responsibility.
- The company is known for its iconic brands, including Levi's®, Dockers®, and Signature by Levi Strauss & Co.™
- Levi Strauss & Co. fosters a culture of innovation, diversity, and inclusion, with a strong focus on leading with its values.
Company Specialties:
- Apparel manufacturing and retail
- Sustainable business practices
- Global brand management
Company Website: www.levistrauss.com
ASSUMPTION: Levi Strauss & Co. is a well-established company with a strong brand presence and a commitment to social responsibility, providing a stable and engaging work environment.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and development
Reporting Structure: This role reports to the Senior Manager, eCommerce Content, Europe
Work Arrangement: Hybrid, with a combination of on-site and remote work
Growth Opportunities:
- Progression to senior or management roles within the content or eCommerce teams
- Expansion into global content management or strategy roles
- Potential to work on special projects or initiatives, driving innovation and change
ASSUMPTION: This role offers opportunities for career growth and development within the content and eCommerce teams, as well as potential exposure to global content management and strategy.
🌍 Location & Work Environment
Office Type: Hybrid, with a combination of on-site and remote work
Office Location(s): London, United Kingdom
Geographic Context:
- London is a vibrant, multicultural city with a thriving fashion industry
- The office is located in a central area, offering easy access to public transportation and amenities
- The city offers a wide range of cultural, social, and recreational opportunities
Work Schedule: Full-time, Monday to Friday, with flexibility for project demands
ASSUMPTION: The hybrid work arrangement offers a balance between on-site collaboration and remote flexibility, allowing for a healthy work-life balance.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the hiring manager
- In-person or virtual interview with the team
- Final interview with the senior manager or director
Key Assessment Areas:
- Content creation and storytelling skills
- CMS and digital platform proficiency
- Collaboration and stakeholder management
- Data-driven decision-making and analytics
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Demonstrate your understanding of the role and Levi Strauss & Co.'s brand
- Showcase your creativity and attention to detail through relevant examples or a portfolio
- Prepare questions to ask the interviewer about the team, company culture, or growth opportunities
ATS Keywords: Content Management, Digital Marketing, eCommerce, Stakeholder Management, CMS Tools, Detail-Oriented, Data-Driven, SEO, Digital Storytelling, Collaboration, Creativity, Analytics, Fashion Interest, Proactivity, Fast-Paced Environment, Photoshop, Copywriting
ASSUMPTION: The interview process will focus on assessing the candidate's skills, experiences, and cultural fit, with a strong emphasis on creativity, collaboration, and data-driven decision-making.
🛠️ Tools & Technologies
- ContentStack CMS
- SEO tools (e.g., SEMrush, Google Analytics)
- Analytics tools (e.g., Google Analytics, Adobe Analytics)
- Project management tools (e.g., Asana, Trello)
- Design tools (e.g., Photoshop, Canva)
ASSUMPTION: Familiarity with these tools is essential for success in this role, and candidates should be prepared to demonstrate their proficiency during the interview process.
👔 Cultural Fit Considerations
Company Values:
- Originality
- Integrity
- Innovation
- Quality
- Collaboration
Work Style:
- Creative and innovative
- Data-driven and analytical
- Collaborative and team-oriented
- Adaptable and responsive to change
Self-Assessment Questions:
- How do you embody originality in your work and personal life?
- Can you provide an example of a time when you used data to inform a content decision?
- How do you approach collaboration and stakeholder management in a fast-paced, international environment?
ASSUMPTION: Levi Strauss & Co. values candidates who embody their core values and can thrive in a creative, collaborative, and fast-paced work environment.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Balancing creative and analytical aspects of the role
- Adapting to a fast-paced, international work environment
- Collaborating effectively with remote teams and stakeholders
ASSUMPTION: These challenges can be overcome through strong organizational skills, effective communication, and a proactive approach to problem-solving.
📈 Similar Roles Comparison
- This role is similar to a Content Manager or Digital Content Specialist, but with a focus on eCommerce and a global scope
- Compared to other fashion and retail companies, Levi Strauss & Co. places a strong emphasis on sustainability and social responsibility
- Career progression may involve moving into senior or management roles within the content or eCommerce teams, or expanding into global content management and strategy
ASSUMPTION: This role offers a unique blend of creative and analytical responsibilities, with a strong focus on collaboration and stakeholder management.
📝 Sample Projects
- Developing and executing a seasonal content calendar for Levi.com Europe
- Managing a CMS migration or update, ensuring minimal disruption to the user experience
- Conducting an A/B test to optimize a product page, with a focus on improving conversion rates
ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for success in this role.
❓ Key Questions to Ask During Interview
- How does this role contribute to Levi Strauss & Co.'s overall content strategy?
- Can you describe the team structure and how this role fits within it?
- What are the most pressing challenges facing the eCommerce content team, and how can this role address them?
- How does Levi Strauss & Co. support the professional growth and development of its employees?
- What is the company's approach to work-life balance, particularly for hybrid roles?
ASSUMPTION: These questions will help candidates better understand the role, the team, and the company, enabling them to make an informed decision about their application.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences
- Prepare questions to ask the interviewer about the team, company culture, or growth opportunities
- If applicable, create a portfolio showcasing your content creation and storytelling skills
- Follow up with the hiring manager within one week of submitting your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
