📌 Core Information
🔹 Job Title: Ejecutivo de Marketing y Contenidos
🔹 Company: Corponext
🔹 Location: Nuevo Progreso (Nuevo Leon), Mexico
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: July 29, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Planning and coordinating marketing content with a focus on B2B products and services, particularly in technology.
- Managing editorial calendars and creating various digital content formats.
- Collaborating with cross-functional teams to ensure content aligns with business objectives.
- Analyzing content performance and making data-driven decisions to optimize results.
ASSUMPTION: This role requires a strong understanding of B2B marketing and a proven track record in creating engaging content that drives results.
📋 Key Responsibilities
✅ Plan and coordinate marketing content, focusing on B2B products and services, particularly in technology.
✅ Manage editorial calendars and create various digital content formats (e.g., blog posts, ebooks, videos, emails, etc.).
✅ Collaborate with cross-functional teams to ensure content aligns with business objectives.
✅ Analyze content performance and make data-driven decisions to optimize results.
✅ Redact or coordinate content, preferably for B2B products/services, with a focus on technology.
✅ Plan and execute content marketing campaigns, including email marketing and lead generation.
ASSUMPTION: The role may involve some travel for events or client meetings, as indicated by the "low travel availability" requirement.
🎯 Required Qualifications
Education: Licenciatura/Ingeniería en Mercadotecnia o Comunicación
Experience: 5+ years of experience, with 2-4 years specifically in digital marketing, content creation, and inbound marketing.
Required Skills:
- Excellent written and verbal communication skills in Spanish.
- Proven experience in content creation, with a focus on B2B products/services.
- Strong knowledge of Hubspot for blogging, email marketing, automation, and lead tracking.
- Proficiency in WordPress for publishing and managing content.
- Intermediate English proficiency.
- Ability to work independently and manage multiple projects simultaneously.
Preferred Skills:
- Experience with CRM systems (e.g., Salesforce, Hubspot CRM).
- Familiarity with SEO best practices.
- Knowledge of marketing automation tools (e.g., Marketo, Pardot).
ASSUMPTION: While not explicitly stated, having experience with project management tools (e.g., Asana, Trello) could be beneficial for managing editorial calendars and content projects.
💰 Compensation & Benefits
Salary Range: Based on market research and the required experience level, the estimated salary range for this role is MXN 60,000 - 90,000 per month. However, the company has not provided specific salary information.
Benefits:
- Health insurance
- Retirement plan
- Training and development opportunities
Working Hours: Full-time (40 hours/week), with some flexibility for remote work as needed.
ASSUMPTION: The salary range provided is an estimate based on market data and should be confirmed with the employer.
📌 Applicant Insights
🔍 Company Context
Industry: Corponext is a privately-held IT services and IT consulting company specializing in NetSuite ERP implementation and consulting. They have been in business for over 18 years and have offices in San Pedro Garza Garcia, Nuevo León, and Mexico City.
Company Size: With 11-50 employees, Corponext is a mid-sized company where applicants can expect a more personal work environment and the opportunity to make a significant impact.
Founded: Corponext was founded in 2007 and has since grown to become a leading partner of Oracle NetSuite for consultancy and implementation services.
Company Description:
- Corponext specializes in providing consultancy and implementation services for the Oracle NetSuite ERP system in the cloud.
- The company aims to help clients optimize their business processes and obtain integral information through NetSuite's comprehensive features.
- With over 18 years of experience, Corponext has established itself as a trusted partner for businesses seeking to streamline their operations and improve efficiency.
Company Specialties:
- NetSuite ERP implementation and consulting
- Business process optimization
- Cloud-based solutions
Company Website: corposuite.com
ASSUMPTION: As a mid-sized company, Corponext offers a more intimate work environment where employees can have a direct impact on the company's success.
📊 Role Analysis
Career Level: This role is suitable for experienced marketing professionals seeking to advance their careers in a mid-sized company with a strong focus on B2B marketing and content creation.
Reporting Structure: The Ejecutivo de Marketing y Contenidos will likely report directly to the Marketing Director or a similar role, depending on the company's organizational structure.
Work Arrangement: This role is primarily on-site, with some flexibility for remote work as needed. Applicants should expect to work from the office in Nuevo Progreso (Nuevo Leon) most of the time.
Growth Opportunities:
- As a mid-sized company, Corponext may offer more opportunities for career advancement and growth compared to larger organizations.
- Applicants with strong performance may have the opportunity to take on additional responsibilities or move into management roles as the company grows.
ASSUMPTION: The specific growth opportunities available will depend on the company's current structure and future plans, as well as the individual's performance and skills.
🌍 Location & Work Environment
Office Type: Corponext's office in Nuevo Progreso (Nuevo Leon) is a professional environment with a focus on collaboration and innovation.
Office Location(s): The primary office is located in Nuevo Progreso (Nuevo Leon), with a secondary office in Mexico City.
Geographic Context:
- Nuevo Progreso is a city in the state of Nuevo León, Mexico, with a population of approximately 100,000 people.
- The city is known for its industrial sector, with a strong focus on manufacturing and technology.
- Nuevo Progreso offers a mix of urban and suburban living, with easy access to both city amenities and natural surroundings.
Work Schedule: The work schedule for this role is full-time, with some flexibility for remote work as needed. Applicants should expect to work standard business hours, with occasional overtime or weekend work as required.
ASSUMPTION: The work environment at Corponext is likely to be collaborative and dynamic, with a strong focus on teamwork and innovation.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with key stakeholders
- Job offer and onboarding
Key Assessment Areas:
- Content creation and strategy
- Hubspot and WordPress proficiency
- English language skills
- Problem-solving and analytical skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience in B2B marketing and content creation.
- Provide examples of your past content projects and their results to demonstrate your skills and accomplishments.
- Be prepared to discuss your experience with Hubspot, WordPress, and other relevant tools.
ATS Keywords: Marketing, Content Creation, Inbound Marketing, Demand Generation, B2B Writing, Campaign Planning, Editorial Management, Intermediate English, Hubspot, Email Marketing, Lead Tracking, WordPress, Canva, Text Editing, Digital Content Formats
ASSUMPTION: The application process for this role may involve assessments or case studies to evaluate the applicant's content creation and strategic planning skills.
🛠️ Tools & Technologies
- Hubspot
- WordPress
- Canva
- CRM systems (e.g., Salesforce, Hubspot CRM)
- Marketing automation tools (e.g., Marketo, Pardot)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The specific tools and technologies used may vary depending on the company's current setup and the individual's role within the team.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Customer focus
- Integrity
- Excellence
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Focused on results and continuous improvement
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you comfortable working with cross-functional teams to achieve common goals?
- Do you have a strong customer focus and a commitment to delivering high-quality results?
ASSUMPTION: Applicants who are comfortable working in a dynamic, team-oriented environment and have a strong customer focus are likely to be a good fit for this role at Corponext.
⚠️ Potential Challenges
- Managing multiple content projects simultaneously may require strong organizational skills and the ability to prioritize effectively.
- Working in a mid-sized company may require applicants to take on additional responsibilities or adapt to changes in the company's structure or priorities.
- The role may involve some travel for events or client meetings, which could disrupt the applicant's personal or family life.
- The company's focus on B2B marketing and technology may require applicants to quickly learn and adapt to new tools and technologies.
ASSUMPTION: Applicants should be prepared to face these potential challenges and have a plan for addressing them in their application or interview.
📈 Similar Roles Comparison
- Compared to similar roles in larger organizations, this role may offer more opportunities for career advancement and growth.
- However, applicants may have less access to established career paths or mentorship programs in a mid-sized company.
- Applicants should consider their career goals and preferences when comparing this role to similar positions in other organizations.
ASSUMPTION: Applicants should research the company's culture, values, and growth opportunities to determine if this role is the right fit for their career goals.
📝 Sample Projects
- Developing and executing a content marketing campaign to generate leads for a new product launch
- Creating a series of blog posts and videos to educate customers on the benefits of NetSuite ERP
- Managing the editorial calendar for a company blog, ensuring consistent and high-quality content is published on a regular basis
ASSUMPTION: Applicants should provide specific examples of their past content projects and their results to demonstrate their skills and accomplishments.
❓ Key Questions to Ask During Interview
- Can you describe the company's content marketing strategy and how this role fits into it?
- What are the key priorities for this role in the first 90 days?
- How does the company support the professional development and growth of its employees?
- What are the biggest challenges facing the marketing team currently, and how can this role help address them?
- How does the company measure the success of its content marketing efforts, and what metrics are most important?
ASSUMPTION: Applicants should ask thoughtful and insightful questions to demonstrate their interest in the role and their understanding of the company's goals and priorities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience in B2B marketing and content creation.
- Provide examples of your past content projects and their results to demonstrate your skills and accomplishments.
- Prepare for your interview by researching the company's content marketing strategy and priorities.
- Follow up with the hiring manager within 24 hours of your interview to express your appreciation and reiterate your interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
