📌 Core Information
🔹 Job Title: Email Marketing Analyst (Contract)
🔹 Company: Balsam Brands
🔹 Location: Manila, Metro Manila, Philippines
🔹 Job Type: Contract
🔹 Category: Marketing
🔹 Date Posted: July 16, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: Remote (with potential on-site requirements)
🚀 Job Overview
Key aspects of this role include:
- Assisting in the development and management of email marketing initiatives
- Managing and executing email campaigns
- Updating creative briefs and monitoring project management tools
- Conducting email proofing and performance tracking
- Launching email campaigns and influencer vetting
ASSUMPTION: This role requires a strong understanding of email marketing best practices and experience with relevant tools. Familiarity with marketing principles is a plus but not required.
📋 Key Responsibilities
✅ Assist in the development and management of email marketing initiatives
✅ Help manage and execute email campaigns
✅ Update creative briefs for asset requests and monitor project management tools (Click Up and JIRA)
✅ Conduct email proofing to ensure campaigns and flows are precise and flawless prior to deployment
✅ Assist in performance tracking and reporting for stakeholders on a weekly basis
✅ Assist in launching email campaigns and influencer vetting
ASSUMPTION: This role involves a mix of creative and analytical tasks, requiring strong attention to detail and the ability to work independently.
🎯 Required Qualifications
Education: Bachelor's Degree in Marketing or related fields
Experience: Minimum of one (1) year of relevant experience in Engagement Marketing channels such as Social Media, Content, Influencer, or Email
Required Skills:
- Proficient in MS Office - Outlook, Word, Excel, PowerPoint
- Strong communication and organizational skills
- Ability to work independently and manage time effectively
- Familiarity with email marketing best practices
Preferred Skills:
- Experience in Marketing
- Fluency in English
ASSUMPTION: While experience in marketing is preferred, the role's requirements can be met with relevant experience in engagement marketing channels.
💰 Compensation & Benefits
Salary Range: USD 5.19/hour (based on the provided rate)
Benefits:
- None (as this is a contractual, home-based job)
Working Hours: 8 hours/day, 5 days/week
ASSUMPTION: The salary range is provided based on the job listing. However, it's important to note that this is a contract role with no benefits.
📌 Applicant Insights
🔍 Company Context
Industry: Retail (specifically, holiday and home decor)
Company Size: Medium (201-500 employees)
Founded: Not specified
Company Description:
- Balsam Brands is a global eCommerce retailer with roots in holiday and home decor
- Their flagship brand is Balsam Hill, the world's leading retailer of artificial Christmas trees and holiday decor
- The company's mission is to create joy together, empowering team members and partners to love what they do and provide products and experiences that inspire meaningful moments with family and friends
Company Specialties:
- Holiday and home decor
- E-commerce retail
- Customer experience
Company Website: https://www.balsambrands.com/
ASSUMPTION: Balsam Brands is a people-first company that values relationship-building, authenticity, and doing the right thing. They have steadily growing teams in various locations, including Boise, the Bay Area, Dublin, the Philippines, and Windsor, Canada.
📊 Role Analysis
Career Level: Entry-level (0-2 years)
Reporting Structure: This role reports directly to the Marketing Manager
Work Arrangement: This is a 6-month contract with remote flexibility, based in Metro Manila, with potential extension if required by the business
Growth Opportunities:
- Potential extension of the contract based on performance
- Possibility of full-time employment after the contract period
- Opportunities to learn and grow within the marketing department
ASSUMPTION: This role offers growth opportunities based on performance and the needs of the business. It's essential to discuss potential growth paths during the interview.
🌍 Location & Work Environment
Office Type: Remote (with potential on-site requirements)
Office Location(s): Metro Manila, Philippines
Geographic Context:
- Metro Manila is the capital region of the Philippines, known for its bustling cities and diverse culture
- The region offers a mix of urban and suburban living, with various amenities and attractions
- Traffic congestion is common in Metro Manila, so remote work can help save time and reduce stress
Work Schedule: Scheduled 8 hours of full-time, dedicated work daily, five days a week
ASSUMPTION: While this role is remote, there may be on-site requirements based on business needs. It's essential to discuss work arrangements and expectations during the interview.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Online assessment
- Interview with the Marketing Manager
Key Assessment Areas:
- Email marketing knowledge and experience
- Attention to detail and proofreading skills
- Communication and organizational skills
- Cultural fit with the company's values
Application Tips:
- Highlight relevant experience in engagement marketing channels
- Demonstrate strong communication and organizational skills in your resume and cover letter
- Prepare for the online assessment by reviewing email marketing best practices and familiarizing yourself with project management tools like Click Up and JIRA
ATS Keywords: Email Marketing, Campaign Management, Performance Tracking, Creative Briefs, MS Office, Engagement Marketing, Influencer Vetting, Email Proofing
ASSUMPTION: The application process includes an online assessment, so it's essential to prepare accordingly. Additionally, the role requires proficiency in MS Office and experience with project management tools like Click Up and JIRA.
🛠️ Tools & Technologies
- MS Office (Outlook, Word, Excel, PowerPoint)
- Project management tools (Click Up, JIRA)
- Email marketing platforms (not specified)
ASSUMPTION: While the job listing does not specify the email marketing platform used, it's essential to be familiar with industry-standard tools like Mailchimp, Constant Contact, or HubSpot.
👔 Cultural Fit Considerations
Company Values:
- People come first, success follows
- Relationship-building, authenticity, and doing the right thing
- Creating joy together and empowering team members and partners
Work Style:
- Remote work with potential on-site requirements
- Scheduled 8-hour workdays, 5 days a week
- Ability to work independently and manage time effectively
Self-Assessment Questions:
- Do I have strong communication and organizational skills?
- Am I comfortable working remotely with potential on-site requirements?
- Do I share Balsam Brands' values and commitment to creating joy together?
ASSUMPTION: Balsam Brands is a people-first company that values relationship-building, authenticity, and doing the right thing. It's essential to assess your cultural fit with the company's values and work style before applying.
⚠️ Potential Challenges
- Working remotely with potential on-site requirements may present challenges in maintaining work-life balance
- The role requires strong attention to detail and the ability to work independently, which may be challenging for some
- The contract nature of the role may not offer long-term job security
- The role may require overtime, which could impact work-life balance
ASSUMPTION: It's essential to consider the potential challenges of this role and assess whether they align with your personal and professional goals before applying.
📈 Similar Roles Comparison
- This role is unique in its focus on email marketing within the retail industry
- Compared to other email marketing roles, this position offers remote flexibility and the potential for contract extension or full-time employment
- Career progression may be faster in full-time roles, but this contract position offers valuable experience and growth opportunities
ASSUMPTION: While this role is a contract position, it offers unique opportunities for growth and experience within the email marketing field. It's essential to consider the pros and cons of contract work versus full-time employment when comparing this role to similar positions.
📝 Sample Projects
- Developing and executing an email marketing campaign to promote a new product launch
- Conducting A/B testing to optimize email open rates and click-through rates
- Analyzing email campaign performance and generating weekly reports for stakeholders
ASSUMPTION: These sample projects are based on the responsibilities listed in the job description. It's essential to tailor your application and interview responses to demonstrate your ability to handle these tasks effectively.
❓ Key Questions to Ask During Interview
- Can you describe a typical day or week in this role?
- How does this role fit into the overall marketing strategy for Balsam Brands?
- What are the most significant challenges facing the email marketing team currently, and how can this role help address them?
- What opportunities are there for growth and development within this role and the marketing department?
- How does Balsam Brands support work-life balance for remote employees?
ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and allows you to better understand the company's culture and expectations.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through Upwork
- Tailor your resume and cover letter to highlight your relevant experience in engagement marketing channels and strong communication and organizational skills
- Prepare for the online assessment by reviewing email marketing best practices and familiarizing yourself with project management tools like Click Up and JIRA
- Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications
- If selected, complete the online assessment and await further instructions from the Balsam Brands team
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
