Email Marketing & Operation Specialist

📌 Core Information

🔹 Job Title: Email Marketing & Operations Specialist

🔹 Company: SADA, An Insight Company

🔹 Location: Austin, Texas

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: April 22, 2025

🔹 Experience Level: Mid-level (2-5 years)

🔹 Remote Status: On-site (Austin, Texas) with Remote OK

🚀 Job Overview

Key aspects of this role include:

• Strategic execution and operational excellence of email marketing programs
• Coordinating content production and ensuring timely delivery of marketing materials
• Proven expertise in HubSpot and a minimum of 3 years of experience in email marketing and marketing operations
• Strong organizational skills and the ability to manage multiple projects simultaneously

ASSUMPTION: This role requires a balance of strategic thinking and tactical execution, with a focus on driving results through email marketing and supporting marketing operations.

📋 Key Responsibilities

✅ Email Marketing & Operations:

• Serve as HubSpot support and manage our email marketing
• Plan, build, test, and deploy engaging and conversion-driven email campaigns
• Manage and segment email lists within HubSpot, ensuring data accuracy and compliance with privacy regulations
• Design and implement A/B tests on email copy, subject lines, calls-to-action, and email design to optimize performance
• Monitor, analyze, and report on email campaign performance, providing insights and recommendations for continuous improvement
• Maintain and improve email deliverability and sender reputation
• Execute essential HubSpot tasks including list uploads, report generation, email scheduling, and workflow management

✅ Production Coordination:

• Maintain and update content calendars and matrices, ensuring alignment across teams and campaigns
• Proactively track content production timelines and follow up with stakeholders to ensure adherence to deadlines
• Utilize Monday.com and Google Workspace to manage content production workflows, assign tasks, track progress, and identify potential roadblocks
• Effectively communicate and collaborate with content creators, designers, and other marketing team members
• Upload, format, and publish blog posts and other content on the sada.com website using WordPress
• Assist with basic content updates and management on the sada.com website

ASSUMPTION: This role requires a strong understanding of email marketing best practices, HubSpot, and project management tools to effectively manage multiple projects and stakeholders.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field is preferred but not required

Experience: Minimum of 3 years of hands-on experience in email marketing and marketing operations

Required Skills:

• Proven expertise in HubSpot, including email marketing, list management, automation, and reporting
• Demonstrated success in developing and executing conversion-centric email campaigns
• Strong understanding of A/B testing methodologies and the ability to analyze results to drive data-driven decisions
• Proficient in using Monday.com or other project management tools for task management and collaboration
• Familiarity with content calendars and matrix management
• Basic proficiency in WordPress for content uploading and formatting
• Excellent organizational skills, attention to detail, and the ability to manage multiple projects simultaneously
• Proficiency in Google suite of products (Meet, Drive, Docs, etc.)
• Strong communication and interpersonal skills, with the ability to collaborate effectively across teams
• Proactive, self-motivated, and results-oriented

Preferred Skills:

• Experience with other marketing automation platforms
• Basic understanding of SEO principles
• Familiarity with web analytics tools (e.g., Google Analytics)

ASSUMPTION: While a Bachelor's degree is preferred, relevant experience and a strong portfolio can substitute for formal education.

💰 Compensation & Benefits

Salary Range: $65,000 - $85,000 per year (based on industry standards for a mid-level marketing role in Austin, Texas)

Benefits:

• Unlimited PTO
• Paid Parental Leave
• Competitive and Attractive Compensation
• Performance-Based Bonuses
• Paid Holidays
• Generous Medical, Dental, and Vision Plans
• Life, Short and Long-Term Disability Insurance
• 401K/RRSP with Match
• Google-Certified Training Programs
• Professional Development Stipend

Working Hours: Full-time (40 hours per week) with flexible hours and remote work options

ASSUMPTION: The salary range is an estimate based on industry standards for a mid-level marketing role in Austin, Texas. The actual salary may vary based on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: IT Services and IT Consulting, with a focus on Google Cloud Platform services and solutions

Company Size: Medium (501-1,000 employees), providing a structured yet agile work environment with ample opportunities for growth and collaboration

Founded: 2000, with a 20-year track record of expertise and in-depth knowledge of the Google Cloud ecosystem

Company Description:

• SADA, An Insight Company, has engaged more than 4,000 clients, migrated over 30 million users, and completed over 3,200 projects
• As an award-winning Google partner, SADA helps clients boost user experiences through data, amplify impact through improved collaboration, and transform their businesses with better technology
• SADA's 20-year track record of expertise and in-depth know-how of the Google Cloud ecosystem means there's no problem too big or goal too high for the company to tackle

Company Specialties:

• Cloud Computing
• Google Cloud Platform
• Cloud Migration & Deployment
• Google Maps
• Big Data & Analytics
• IT Services
• Machine Learning
• App Development
• Enterprise Consulting
• Anthos
• Google Workspace
• Cloud Security
• Infrastructure Modernization
• Change Management
• Managed Cloud Services
• Cloud AI
• Asset Management
• Cloud Cost Optimization
• Google Cloud
• SaaS Alliances

Company Website: SADA.com

ASSUMPTION: SADA's extensive experience and expertise in the Google Cloud ecosystem make it an attractive employer for candidates seeking to work with cutting-edge technology and high-profile clients.

📊 Role Analysis

Career Level: Mid-level, with opportunities for growth and advancement within the marketing department and the broader organization

Reporting Structure: This role reports directly to the Marketing Manager and works closely with the content, design, and other marketing teams

Work Arrangement: On-site in Austin, Texas, with remote work options available for qualified candidates

Growth Opportunities:

• Advancement within the marketing department, such as promotions to Senior Email Marketing Specialist or Marketing Manager
• Expansion into other marketing disciplines, such as content strategy, SEO, or social media management
• Career progression into leadership roles, such as Marketing Director or VP of Marketing
• Cross-functional collaboration and skill development through SADA's Google-certified training programs and professional development stipend

ASSUMPTION: SADA's fast-paced and dynamic work environment provides ample opportunities for growth and career advancement for motivated and talented individuals.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space with state-of-the-art technology and amenities

Office Location(s): 5250 Lankershim Blvd, Suite 620, Los Angeles, California 91601, US; 2/3 Derenik Demirchyan Street, Yerevan, 0019, AM; Technocity Phase IV, Technopark, Trivandrum, Kerala 695317, IN; 13 Freeland Park Wareham Road, Poole, Dorset BH16 6FA, GB; Toronto, Ontario, CA

Geographic Context:

• Austin, Texas, is a vibrant and growing city with a strong tech industry and a high quality of life
• The city offers a mix of urban and suburban living options, with a variety of cultural, recreational, and entertainment amenities
• Texas has no state income tax, which may provide additional financial benefits for employees

Work Schedule: Full-time (40 hours per week) with flexible hours and remote work options available

ASSUMPTION: Austin, Texas, offers a competitive job market, a diverse and growing population, and a high quality of life, making it an attractive location for professionals seeking to advance their careers in a dynamic and innovative environment.

💼 Interview & Application Insights

Typical Process:

• Online application submission through the SADA careers portal
• Phone or video screening with the HR department
• Behavioral and technical interviews with the Marketing Manager and other marketing team members
• Final interview with the Marketing Director or another senior leader
• Background check and reference check (if applicable)
• Job offer and onboarding

Key Assessment Areas:

• HubSpot expertise and email marketing skills
• Project management and organizational skills
• Communication and collaboration skills
• Problem-solving and analytical skills
• Cultural fit and alignment with SADA's core values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Include specific examples of your email marketing campaigns, A/B tests, and other relevant projects
• Demonstrate your understanding of SADA's business and the role's requirements through thoughtful and well-researched responses to interview questions
• Prepare questions to ask the interviewer about the role, the team, and the company to showcase your interest and engagement

ATS Keywords: Email Marketing, HubSpot, Marketing Operations, Project Management, Content Production, A/B Testing, Google Workspace, WordPress

ASSUMPTION: SADA's hiring process is designed to assess candidates' technical skills, cultural fit, and alignment with the company's core values and mission.

🛠️ Tools & Technologies

• HubSpot
• Monday.com
• Google Workspace (Meet, Drive, Docs, etc.)
• WordPress
• Email marketing platforms (e.g., Mailchimp, Constant Contact)
• Web analytics tools (e.g., Google Analytics)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: SADA's use of industry-leading tools and technologies enables employees to work efficiently and effectively, driving results and innovation.

👔 Cultural Fit Considerations

Company Values:

• Hunger: SADA's team members are driven, proactive, and committed to delivering exceptional results for clients
• Heart: SADA fosters a collaborative and inclusive work environment where employees support and learn from one another
• Harmony: SADA promotes a positive and respectful work culture that values diversity, equity, and inclusion

Work Style:

• Dynamic and fast-paced, with a focus on driving results and continuous improvement
• Collaborative and team-oriented, with a strong emphasis on communication and cross-functional collaboration
• Data-driven and analytical, with a commitment to using data and insights to inform decision-making
• Adaptable and flexible, with a willingness to take on new challenges and learn new skills

Self-Assessment Questions:

• Do you thrive in a fast-paced and dynamic work environment, and are you comfortable managing multiple projects and priorities simultaneously?
• Are you a strong communicator and collaborator, with experience working effectively with cross-functional teams?
• Do you have a proven track record of driving results through email marketing and other marketing channels?
• Are you comfortable using data and analytics to inform decision-making and improve performance?
• Do you align with SADA's core values of hunger, heart, and harmony, and are you committed to fostering a positive and inclusive work culture?

ASSUMPTION: SADA's cultural fit considerations are designed to assess candidates' alignment with the company's core values and work style, ensuring a strong and productive fit within the organization.

⚠️ Potential Challenges

• The fast-paced and dynamic work environment may require candidates to adapt quickly and manage multiple priorities simultaneously
• The role may involve working with a diverse range of stakeholders, requiring strong communication and collaboration skills
• The role may require candidates to work on-site in Austin, Texas, with limited remote work options available
• The role may involve working with sensitive client data and information, requiring a high level of discretion and confidentiality

ASSUMPTION: While SADA offers a dynamic and challenging work environment, the company also provides the resources, support, and opportunities for growth and development to help employees succeed.

📈 Similar Roles Comparison

• Compared to other email marketing roles, this position places a greater emphasis on marketing operations and content production coordination, requiring a broader skill set and more diverse responsibilities
• SADA's focus on the Google Cloud ecosystem sets this role apart from other email marketing positions, offering unique opportunities to work with cutting-edge technology and high-profile clients
• Career progression in this role may follow a different path than in more traditional marketing roles, with opportunities for growth into leadership positions within the marketing department or the broader organization

ASSUMPTION: While this role shares similarities with other email marketing positions, its unique focus on marketing operations and content production coordination, as well as SADA's expertise in the Google Cloud ecosystem, sets it apart from other opportunities in the field.

📝 Sample Projects

• Developing and executing a comprehensive email marketing campaign to promote a new product launch, including segmentation, A/B testing, and performance analysis
• Coordinating a cross-functional team to produce and publish a series of blog posts and other content on the sada.com website, ensuring adherence to deadlines and quality standards
• Implementing a new email marketing automation workflow to nurture leads and improve conversion rates, including list segmentation, personalized content, and dynamic content blocks

ASSUMPTION: These sample projects illustrate the diverse and challenging nature of the Email Marketing & Operations Specialist role, requiring a strong skill set and a commitment to driving results and continuous improvement.

❓ Key Questions to Ask During Interview

• What are the biggest challenges facing the marketing department, and how can this role help address them?
• How does this role fit into the broader marketing strategy, and what are the key priorities for the first 90 days?
• What are the most important qualities and skills for success in this role, and how do they align with SADA's core values?
• How does SADA support the professional development and growth of its marketing team members?
• What are the most rewarding aspects of working in this role, and what makes it unique compared to other email marketing positions?

ASSUMPTION: Asking thoughtful and well-researched questions during the interview process demonstrates your interest in the role and your commitment to driving success within the organization.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the SADA Careers Portal
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare for your interviews by researching SADA's business, the role's requirements, and the company's culture and values
• Follow up with the hiring manager or HR department after your interview to express your interest in the role and ask any remaining questions
• If selected for the position, complete the onboarding process and prepare for your first day on the job

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.