📌 Core Information
🔹 Job Title: Email Marketing Specialist
🔹 Company: SSENSE
🔹 Location: Montréal, QC, Canada
🔹 Job Type: Full-time, Hybrid (Tuesdays and Wednesdays on-site)
🔹 Category: Marketing
🔹 Date Posted: April 4, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Coordinating email marketing projects and campaigns from conception to delivery
- Analyzing campaign performance and identifying optimization opportunities
- Exploring innovative email marketing trends and proposing creative approaches
- Optimizing email production processes and gaining efficiency
- Actively participating in A/B testing strategy to maximize results
ASSUMPTION: This role requires a strong organizational skills and the ability to thrive in a fast-paced, performance-driven environment. The hybrid work arrangement allows for flexibility while ensuring team collaboration.
📋 Key Responsibilities
✅ Coordinate email marketing projects and campaigns, ensuring effective communication from conception to delivery
✅ Create performance dashboards and track key performance indicators (KPIs) to identify optimization opportunities
✅ Explore the latest trends in email marketing and analyze the competition to propose creative approaches
✅ Optimize email production processes to gain efficiency
✅ Actively participate in A/B testing strategy (subject lines, content, sending times, etc.) to identify best practices and maximize results
ASSUMPTION: This role requires strong communication skills, attention to detail, and the ability to work both independently and as part of a team.
🎯 Required Qualifications
Education: Bachelor's degree in administration, marketing, or a related field
Experience: A minimum of 2 years of experience in managing email marketing campaigns
Required Skills:
- Proficiency in email marketing platforms (e.g., Braze, Salesforce Marketing Cloud, etc.)
- Basic knowledge of HTML/CSS for email template customization (an asset)
- Strong organizational skills and ability to manage priorities
- Proven ability to work independently and as part of a team
- Ability to thrive in a fast-paced and performance-driven environment
Preferred Skills:
- Fluency in French (an asset)
ASSUMPTION: While not explicitly stated, proficiency in French may be beneficial for this role given the company's location in Montreal.
💰 Compensation & Benefits
Salary Range: Based on industry standards for an Email Marketing Specialist in Montreal with 2-5 years of experience, the estimated salary range is CAD 60,000 - CAD 80,000 per year.
Benefits:
- Extended health and dental benefits, including comprehensive mental health programs and coverage
- Parental top-up program
- Generous employee discount
- Access to telemedicine and employee and family assistance program
- Savings and retirement plan matching contributions
- Gender affirmation coverage
Working Hours: Full-time, with flexible hours and a hybrid work arrangement (on-site Tuesdays and Wednesdays)
ASSUMPTION: The provided salary range is an estimate based on market research and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Retail, specifically luxury fashion e-commerce
Company Size: SSENSE has 1,001-5,000 employees, providing ample opportunities for growth and collaboration
Founded: 2003, with over two decades of experience in the luxury fashion industry
Company Description:
- SSENSE is a global technology platform operating at the intersection of culture, community, and commerce
- Features a mix of established and emerging luxury brands across womenswear, menswear, kidswear, and Everything Else
- Generates an average of 100 million monthly page views and has an audience predominantly aged between 18 to 40
Company Specialties:
- Retail and e-commerce
- Fashion and luxury goods
- Technology and innovation
- Creative studio and content production
Company Website: https://www.ssense.com
ASSUMPTION: SSENSE's focus on technology and innovation sets it apart in the luxury fashion industry, offering unique opportunities for growth and learning.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and advancement
Reporting Structure: Reports to the CRM Director, working closely with copywriting and design teams
Work Arrangement: Hybrid, with on-site work required on Tuesdays and Wednesdays
Growth Opportunities:
- Potential career progression into senior marketing roles or management positions
- Opportunities to work on high-impact campaigns and projects
- Exposure to cutting-edge technologies and innovative teams pushing the boundaries of e-commerce
ASSUMPTION: The hybrid work arrangement allows for flexibility while ensuring team collaboration and integration with the company's culture.
🌍 Location & Work Environment
Office Type: Hybrid, with on-site work required on Tuesdays and Wednesdays
Office Location(s): 333 Chabanel O., Montréal, QC H2N 2G1, CA
Geographic Context:
- Montréal is a multicultural city with a vibrant arts and culture scene
- The office is located in the Saint-Laurent borough, close to public transportation and amenities
- The city offers a high quality of life, with affordable living options and a wide range of recreational activities
Work Schedule: Full-time, with flexible hours and a hybrid work arrangement
ASSUMPTION: The hybrid work arrangement allows for a better work-life balance while still fostering collaboration and team building.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the hiring manager
- In-depth interview with the CRM Director and/or other team members
- Final interview with the Head of CRM or another senior leader
Key Assessment Areas:
- Email marketing campaign management skills
- Performance analysis and data-driven decision-making
- Cultural fit and alignment with SSENSE's values
- Problem-solving and process optimization skills
Application Tips:
- Highlight relevant experience and achievements in email marketing campaign management
- Tailor your resume and cover letter to emphasize skills and experiences that match the required qualifications
- Prepare examples of successful email marketing campaigns you've worked on, including performance metrics and optimization strategies
- Research SSENSE's brand and values to demonstrate your understanding of the company and its culture
ATS Keywords: Email Marketing, Campaign Management, Performance Analysis, Innovation, Process Optimization, A/B Testing, HTML/CSS
ASSUMPTION: The interview process may vary depending on the candidate's experience and the hiring manager's availability.
🛠️ Tools & Technologies
- Email marketing platforms (e.g., Braze, Salesforce Marketing Cloud)
- Analytics and reporting tools (e.g., Google Analytics, Tableau)
- Project management tools (e.g., Asana, Trello)
- Design and content creation tools (e.g., Adobe Creative Suite, Canva)
ASSUMPTION: The required tools and technologies may vary depending on the specific needs of the role and the team.
👔 Cultural Fit Considerations
Company Values:
- Innovation and creativity
- Collaboration and teamwork
- Customer-centricity and excellence
Work Style:
- Fast-paced and performance-driven
- Data-driven and analytical
- Creative and innovative
Self-Assessment Questions:
- Do you thrive in a fast-paced, performance-driven environment?
- Are you comfortable working with data and using it to inform decision-making?
- Do you have a creative approach to problem-solving and process optimization?
ASSUMPTION: SSENSE's company culture values innovation, collaboration, and customer-centricity, making it an ideal fit for candidates who share these priorities.
⚠️ Potential Challenges
- Managing multiple email marketing campaigns simultaneously, requiring strong organizational skills and time management
- Working in a fast-paced, performance-driven environment that may have tight deadlines and high expectations
- Adapting to a hybrid work arrangement, which may require additional self-motivation and time management skills
- Keeping up with the latest trends and best practices in email marketing, which is a rapidly evolving field
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to continuous learning and improvement.
📈 Similar Roles Comparison
- Unlike traditional retail roles, this position focuses on digital marketing and requires strong analytical skills
- Compared to other email marketing specialist roles, this position offers the opportunity to work with a high-traffic, luxury fashion e-commerce platform
- Career progression may include senior marketing roles or management positions within the CRM or marketing departments
ASSUMPTION: This role offers unique opportunities for growth and learning within the luxury fashion e-commerce industry.
📝 Sample Projects
- Developing and executing a targeted email marketing campaign to promote a new product launch
- Analyzing campaign performance data to identify trends and optimize future campaigns
- Collaborating with design and copywriting teams to create engaging and visually appealing email content
ASSUMPTION: These sample projects illustrate the range of responsibilities and skills required for this role, from campaign management to data analysis and collaboration.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role fit into the overall marketing strategy for SSENSE?
- What opportunities are there for professional growth and development within the CRM or marketing departments?
- How does SSENSE support work-life balance for its employees, particularly those in hybrid or remote roles?
- What are the most challenging aspects of this role, and how have previous incumbents approached them?
ASSUMPTION: These questions demonstrate your interest in the role and its fit with your career goals and work style.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the provided link
- Tailor your resume and cover letter to highlight your relevant experience and skills in email marketing campaign management
- Prepare examples of successful email marketing campaigns you've worked on, including performance metrics and optimization strategies
- Research SSENSE's brand and values to demonstrate your understanding of the company and its culture
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
