Email Marketing Specialist

📌 Core Information

🔹 Job Title: Email Marketing Specialist

🔹 Company: PwC

🔹 Location: Warsaw, Mazowieckie, Poland

🔹 Job Type: Full-Time, Hybrid

🔹 Category: Marketing

🔹 Date Posted: April 14, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site (Hybrid)

🚀 Job Overview

Key aspects of this role include:

• Supporting daily email marketing activities and developing strategies for email marketing and marketing automation.
• Creating and executing email campaigns, managing mailing lists, and ensuring domain reputation.
• Collaborating with a team of 14 to create unique and valuable communications and promote business priorities.
• Working in a flexible, hybrid environment with a focus on work-life balance.

ASSUMPTION: This role requires a strong understanding of email marketing best practices and experience with marketing automation tools, preferably Oracle Eloqua.

📋 Key Responsibilities

✅ Realizing daily needs related to email marketing.

✅ Developing strategies for email marketing and marketing automation.

✅ Expanding and building awareness of best practices in email marketing.

✅ Supporting the development of the marketing automation area (currently using Oracle Eloqua).

✅ Creating and executing email campaigns to nurture leads and perform outbound marketing activities.

✅ Performing personalized actions for specific business areas and target groups.

✅ Working with data to assess campaign effectiveness.

✅ Maintaining domain and inbox reputation.

✅ Managing and growing mailing lists.

ASSUMPTION: This role requires strong analytical, communication, and organizational skills, as well as creativity and the ability to understand client needs.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field.

Experience: 2-5 years of experience in email marketing, preferably in B2B.

Required Skills:

• Proven experience in email marketing, preferably in B2B.
• Familiarity with marketing automation tools, especially Oracle Eloqua (a plus).
• Strong analytical skills and ability to draw insights from campaign data.
• Excellent communication and organizational skills.
• Creativity and ability to work in a dynamic environment.
• Knowledge of best practices and trends in email marketing.
• Experience with email list management tools.
• Excellent writing skills with a focus on usefulness and effectiveness.
• Empathy and ability to understand client needs (a priority).

Preferred Skills:

• Experience with other marketing automation tools.
• Fluency in Polish and English.

ASSUMPTION: Candidates with experience in B2B email marketing and familiarity with Oracle Eloqua will be given preference.

💰 Compensation & Benefits

Salary Range: The average salary for an Email Marketing Specialist in Warsaw is approximately 8,000 - 12,000 PLN gross per month. This estimate is based on market research and may vary depending on the candidate's experience and skills.

Benefits:

• Flexible working conditions, including a hybrid model, flexible start times, workation, and sabbatical leave.
• Support for professional development, including mentoring, training, certifications, and language courses.
• Medical and wellbeing program, including medical care, coaching, mindfulness sessions, psychological support, and financial and legal advice.
• Individual benefit plan, allowing employees to choose from a range of benefits, such as lunch passes, insurance, concierge services, pet care, and discounts on IT equipment and car purchases.
• 3 paid volunteer hours per month and an additional day off for birthdays.

Working Hours: Full-time, 40 hours per week, with flexible hours and a hybrid work arrangement.

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: PwC is a multinational professional services network headquartered in London, UK. It is one of the "Big Four" accounting firms, along with Deloitte, EY, and KPMG.

Company Size: PwC has over 299,000 employees worldwide and is considered a large enterprise. This means that there are many opportunities for career growth and development within the company.

Founded: PwC was founded in 1913 and has since grown to become one of the largest professional services firms in the world.

Company Description:

• PwC provides a range of services, including audit, tax, and consulting services to clients around the world.
• The company is committed to building trust and solving important problems for its clients, stakeholders, and society at large.
• PwC's values include acting with integrity, working together, reimagining what's possible, being interested in others, and making a difference.

Company Specialties:

• Assurance
• Tax and Legal Advisory
• Advisory
• Global Outsourcing Solutions
• Audit
• Consulting
• Acceleration Center

Company Website: http://www.pwc.com/ar

ASSUMPTION: PwC is a large, global company with a strong reputation for professionalism and quality service. Its size and global presence offer many opportunities for career growth and development.

📊 Role Analysis

Career Level: This role is suitable for candidates with 2-5 years of experience in email marketing, looking to grow their career in a large enterprise environment.

Reporting Structure: The Email Marketing Specialist will report to the Hiring Manager and work closely with a team of 14 to create unique and valuable communications and promote business priorities.

Work Arrangement: This is a hybrid role, with a flexible start time and the option to work remotely for part of the week.

Growth Opportunities:

• As a large enterprise, PwC offers many opportunities for career growth and development within the company.
• The Email Marketing Specialist role provides the opportunity to grow and shape the email marketing and marketing automation strategies for the company.
• PwC offers a range of benefits and support for professional development, including mentoring, training, certifications, and language courses.

ASSUMPTION: This role offers significant opportunities for career growth and development within a large enterprise environment.

🌍 Location & Work Environment

Office Type: PwC's Warsaw office is a modern, collaborative workspace with a focus on employee well-being and work-life balance.

Office Location(s): Bouchard 557, Capital Federal, C1106ABG, AR

Geographic Context:

• Warsaw is the capital and largest city of Poland, with a population of over 1.8 million people.
• The city is known for its rich history, vibrant culture, and diverse economy.
• Warsaw is home to many multinational corporations and offers numerous opportunities for career growth and development.

Work Schedule: Full-time, 40 hours per week, with flexible hours and a hybrid work arrangement.

ASSUMPTION: Warsaw is a dynamic, multicultural city with a strong economy and many opportunities for career growth and development. PwC's hybrid work arrangement offers employees the flexibility to balance work and personal responsibilities.

💼 Interview & Application Insights

Typical Process:

• Submit your application through the provided link.
• Participate in a phone interview with the Recruiter, Karolina.
• Attend an in-person or virtual interview with the Hiring Manager.

Key Assessment Areas:

• Email marketing experience and skills.
• Familiarity with marketing automation tools, especially Oracle Eloqua.
• Analytical and problem-solving skills.
• Communication and organizational skills.
• Creativity and adaptability.
• Alignment with PwC's values and company culture.

Application Tips:

• Tailor your resume to highlight your email marketing experience and skills, as well as any relevant experience with marketing automation tools.
• Prepare a cover letter that explains your interest in the role and how your skills and experience make you a strong fit for the position.
• If you have a portfolio or examples of your work, be prepared to share them during the interview process.
• Follow up with the Recruiter, Karolina, after your phone interview to express your interest in the role and ask any questions you may have.

ATS Keywords: Email Marketing, Marketing Automation, Oracle Eloqua, Campaign Management, List Management, Data Analysis, Communication Skills, Organizational Skills, Creativity, Best Practices, Client Needs Understanding

ASSUMPTION: PwC uses an Applicant Tracking System (ATS) to manage job applications. Including relevant keywords in your resume can help your application get noticed by the system.

🛠️ Tools & Technologies

• Oracle Eloqua
• Email marketing platforms (e.g., Mailchimp, Constant Contact)
• Data analysis tools (e.g., Google Analytics, Excel)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: Familiarity with Oracle Eloqua and other marketing automation tools is preferred for this role. Experience with email marketing platforms and data analysis tools is also beneficial.

👔 Cultural Fit Considerations

Company Values:

• Act with integrity
• Work together
• Reimagine what's possible
• Be interested in others
• Make a difference

Work Style:

• Collaborative and team-oriented
• Flexible and adaptable
• Focused on continuous learning and improvement

Self-Assessment Questions:

• Do you align with PwC's values, particularly the importance of acting with integrity and working together?
• Are you comfortable working in a hybrid environment and balancing work and personal responsibilities?
• Do you have strong communication and organizational skills, and the ability to work effectively with a team?

ASSUMPTION: PwC values a strong cultural fit and looks for candidates who align with its values and work style. Self-assessment questions can help you determine if this role is the right fit for you.

⚠️ Potential Challenges

• The role may require working with large datasets and complex marketing automation tools, which can be challenging for candidates without relevant experience.
• The hybrid work arrangement may require strong time management and communication skills to balance work and personal responsibilities effectively.
• The role may involve tight deadlines and high-pressure situations, which can be stressful for candidates who prefer a more relaxed work environment.
• The role may require working with a diverse team and navigating cultural differences, which can be challenging for candidates who prefer a more homogeneous work environment.

ASSUMPTION: These potential challenges are specific to this role and may not apply to all candidates. It is essential to consider your personal preferences and work style when evaluating this opportunity.

📈 Similar Roles Comparison

• This role is similar to other Email Marketing Specialist positions but may offer more opportunities for career growth and development within a large enterprise environment.
• The role may require more experience with marketing automation tools and data analysis than similar positions in smaller organizations.
• The role may offer more opportunities for collaboration and teamwork than similar positions in more siloed or competitive environments.

ASSUMPTION: This role offers unique opportunities for career growth and development within a large enterprise environment, but may also present specific challenges related to experience level and work arrangement.

📝 Sample Projects

• Developing and executing a targeted email campaign to nurture leads and promote a specific business priority.
• Analyzing campaign data to identify trends and optimize future campaigns.
• Collaborating with the team to create unique and valuable communications that promote business priorities and engage target audiences.

ASSUMPTION: These sample projects are specific to this role and may not be representative of all the responsibilities and tasks involved in the position.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics, and how this role fits within the organization?
• What are the most significant challenges facing the team or organization, and how can this role contribute to addressing them?
• How does PwC support work-life balance and employee well-being, particularly in a hybrid work arrangement?
• What opportunities are there for professional development and career growth within the company?
• How does PwC approach diversity, equity, and inclusion, and what initiatives are in place to support these values?

ASSUMPTION: These key questions can help you better understand the role, the team, and the company culture, and make an informed decision about whether this opportunity is the right fit for you.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link: https://pwc.wd3.myworkdayjobs.com/Global_Experienced_Careers/job/Warszawa/Email-Marketing-Specialist_621509WD
• Tailor your resume to highlight your email marketing experience and skills, as well as any relevant experience with marketing automation tools.
• Prepare a cover letter that explains your interest in the role and how your skills and experience make you a strong fit for the position.
• If you have a portfolio or examples of your work, be prepared to share them during the interview process.
• Follow up with the Recruiter, Karolina, after your phone interview to express your interest in the role and ask any questions you may have.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.