Email Marketing Specialist

📌 Core Information

🔹 Job Title: Email Marketing Specialist

🔹 Company: Carrington Mortgage

🔹 Location: United States

🔹 Job Type: On-site

🔹 Category: 📧 Email Marketing

🔹 Date Posted: Wed Apr 02 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Remote Solely

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Utilizing marketing automation platforms for asset production.
• Managing B2C email marketing and lead nurture campaigns.
• Coordinating projects with multiple stakeholders.
• Ensuring compliance with company policies, investor guidelines, and federal laws.

ASSUMPTION: Despite the 'On-site' job type, references to remote work suggest a flexible location arrangement, possibly due to the widespread industry trend toward remote work post-pandemic.

📋 Key Responsibilities

✅ Utilize marketing automation platform to produce and manage a variety of assets, including emails, templates, and campaign elements.

✅ Maintain a library of email templates within the CRM for sales.

✅ Coordinate marketing projects involving various teams and vendors.

✅ Communicate project updates and expectations effectively to all parties involved.

✅ Prepare and present status reports on marketing efforts.

✅ Perform other administrative duties as required.

ASSUMPTION: Responsibility descriptions highlight a significant emphasis on project management and communication skills, assumed vital for regular cross-team collaboration.

🎯 Required Qualifications

Education: High school diploma or equivalent, Bachelor’s degree preferred.

Experience: Minimum of two years in a marketing role, preferably with email automation platforms like HubSpot.

Required Skills:

• Email Marketing
• Marketing Automation
• CRM Management
• List Management
• Data Mapping

Preferred Skills:

• Experience in a mortgage or lending organization
• Advanced HubSpot proficiency

ASSUMPTION: Assumed proficiency with HubSpot is preferred due to its noted use as the email automation platform.

💰 Compensation & Benefits

Salary Range: $30.00 - $36.00 per hour, plus potential annual bonus.

Benefits:

• Comprehensive healthcare plans.
• 401(k) match of 50% on the first 4% of contribution.
• Discount programs and customized training programs.
• Educational reimbursement and employee referral bonuses.
• Community involvement via the Carrington Charitable Foundation.

Working Hours: Standard 40 hours per week, with possible flexibility for remote arrangements unless specified otherwise.

ASSUMPTION: Salary range and benefits package indicate a competitive compensation plan, typical for the industry to attract skilled marketing professionals.

📌 Applicant Insights

🔍 Company Context

Industry: Financial Services with a focus on mortgage and real estate logistics.

Company Size: 1,001-5,000 employees, suggesting a large organization with potential for networking and career growth.

Founded: 2003

Company Description:

• Vertically and horizontally integrated real estate services.
• Focus on single-family residential transactions.
• Leadership with significant industry experience.

Company Specialties:

• Real estate
• Mortgage
• Homeownership

Company Website: https://www.carringtonhc.com/

ASSUMPTION: The company's integrated approach in real estate and mortgage enhances its market credibility and stability.

📊 Role Analysis

Career Level: Mid-level role suitable for professionals with over two years of experience.

Reporting Structure: Likely reports to a Marketing Manager or Director, indicating room for professional growth.

Work Arrangement: Primarily remote, offering flexible work locations.

Growth Opportunities:

• Opportunity to develop project management skills.
• Potential for advancement into senior marketing roles.
• Exposure to advanced marketing platforms and tools.

ASSUMPTION: Assumed the role provides growth potential in digital marketing strategies and managerial capabilities.

🌍 Location & Work Environment

Office Type: Assumed modern offices conforming to typical financial services settings.

Office Location(s): Based in Aliso Viejo, California with potential broader operational domains across the US.

Geographic Context:

• Proximity to a significant financial and real estate hub.
• Access to top-tier real estate and financial services talent.
• Location offers livable city dynamics and career opportunities.

Work Schedule: Generally follows a traditional workweek with flexibility for remote work.

ASSUMPTION: Given the flexible role location, remote work is assumed to support work-life balance.

💼 Interview & Application Insights

Typical Process:

• Online application submission.
• Initial screening by HR.
• Technical/skill assessment interview.

Key Assessment Areas:

• Email marketing proficiency
• Project coordination ability
• Communication skills

Application Tips:

• Highlight relevant HubSpot and email marketing experience.
• Demonstrate clear project management skills.
• Prepare to discuss past successes in marketing roles.

ATS Keywords: Email Marketing, CRM Management, HubSpot, Marketing Automation

ASSUMPTION: The application process leverages ATS systems, thus specific terminology (keywords) is advised in applications.

🛠️ Tools & Technologies

• Marketing Automation Platforms (HubSpot)
• CRM Systems
• Data Management Tools

ASSUMPTION: Emphasized HubSpot as a primary tool based on its mention for automation usage.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Integrity
• Community Engagement

Work Style:

• Team-oriented
• Results-driven
• Flexible and adaptive

Self-Assessment Questions:

• Can I effectively manage marketing projects across diverse teams?
• Am I experienced with advanced marketing automation platforms?
• Do I thrive in a results-focused, cross-functional work environment?

ASSUMPTION: Cultural dynamics thrive on integrated project teamwork and community engagement, inferred from company values.

⚠️ Potential Challenges

• Managing complex B2C marketing projects.
• Keeping pace with evolving digital marketing trends.
• Ensuring compliance across multiple jurisdictional regulations.
• Coordination across remote teams and stakeholders.

ASSUMPTION: Challenges focus on project management and cross-functional collaboration based on job responsibilities and industry context.

📈 Similar Roles Comparison

• More emphasis on marketing automation compared to traditional email roles.
• Greater cross-departmental coordination than similar-sized companies.
• Potentially more regulatory knowledge required than companies outside financial sectors.

ASSUMPTION: Role comparisons assume industry norms and platform usage reflects competitive practices.

📝 Sample Projects

• Executing a comprehensive lead nurture campaign utilizing HubSpot.
• Developing multi-variant email tests.
• Implementing CRM email template management for sales teams.

ASSUMPTION: Sample projects are inferred from core responsibilities and typical industry practices.

❓ Key Questions to Ask During Interview

• What are the key email marketing goals for the upcoming year?
• How does this role interact with other teams?
• What are the primary challenges currently facing the marketing team?
• What support is available for career development?
• How does Carrington approach community involvement and sustainability initiatives?

ASSUMPTION: Suggested interview questions focus on role specifics and company culture, inferred from job and company descriptions.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the company's careers page.
• Ensure your resume highlights relevant experience with marketing automation and CRM management.
• Prepare for an interview by researching Carrington Mortgage and its market presence.
• Followup on your application status after two weeks.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.

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