Houchens Insurance Group Inc. logo

Employee Benefits Marketer

Houchens Insurance Group Inc.
Full-time
On-site
Elizabethtown, Kentucky, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Employee Benefits Marketer

πŸ”Ή Company: Houchens Insurance Group Inc.

πŸ”Ή Location: Elizabethtown, KY

πŸ”Ή Job Type: Full-time, On-site

πŸ”Ή Category: Insurance

πŸ”Ή Date Posted: May 2, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Marketing new business and existing Employee Benefits accounts
  • Maintaining strong relationships with carriers
  • Operating within a production team model
  • Ensuring efficient operations and optimal output
  • Contributing to a positive and impactful experience for all

ASSUMPTION: This role involves a high degree of autonomy and requires strong organizational skills to manage multiple tasks and priorities effectively.

πŸ“‹ Key Responsibilities

βœ… Assist Producers in marketing new business and existing Employee Benefits accounts (60%)

βœ… Maintain strong relationships with carriers (30%)

βœ… Collaborate with team members to ensure efficient operations and optimal output (10%)

βœ… Demonstrate determination and commitment to success (10%)

ASSUMPTION: The role requires a balance of self-motivation and teamwork, with a significant portion of time dedicated to relationship-building and marketing efforts.

🎯 Required Qualifications

Education: Not specified, but relevant experience is crucial

Experience: At least five years of related experience, preferably handling group health plans

Required Skills:

  • Proven marketing skills with a focus on insurance products
  • Strong relationship-building abilities
  • Excellent communication and interpersonal skills
  • Sound insurance knowledge
  • Proven determination and commitment to success

Preferred Skills:

  • Insurance designations (e.g., RHU, REBC)
  • Bilingual or multilingual skills (Spanish preferred)

ASSUMPTION: While not explicitly stated, having insurance industry-specific certifications or designations would be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: Based on industry standards for an Employee Benefits Marketer with 5-10 years of experience in Kentucky, the estimated salary range is $60,000 - $80,000 per year. This role offers variable compensation with unlimited growth potential based on performance.

Benefits:

  • Ownership in the company via the Houchens Industries ESOP
  • Comprehensive medical, dental, and vision plans
  • Supplemental benefits
  • Work-life balance
  • Plus, much more!

Working Hours: Full-time, typically 40 hours per week, with some flexibility for remote work or alternative scheduling.

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Insurance

Company Size: 201-500 employees

Founded: 1977

Company Description:

  • Houchens Insurance Group is a 100% employee-owned company with a great culture and excellent benefits.
  • The company is dedicated to embodying the three fundamental pillars of service: clients, co-owners, and communities.
  • Houchens Insurance Group was voted the number one Best Place to Work in Kentucky and is the 31st largest insurance agency in the United States.

Company Specialties:

  • Employee Benefits
  • Commercial Insurance
  • Personal Insurance
  • Surety Bonds

Company Website: http://www.higusa.com

ASSUMPTION: Houchens Insurance Group's employee ownership model fosters a strong sense of commitment and responsibility among its employees.

πŸ“Š Role Analysis

Career Level: Mid-level, with opportunities for growth and advancement

Reporting Structure: This role reports directly to the Producers and works closely with the team to ensure efficient operations and optimal output.

Work Arrangement: On-site, with some flexibility for remote work or alternative scheduling

Growth Opportunities:

  • Advancement within the company, such as moving into a management or leadership role
  • Expanding insurance knowledge and obtaining relevant designations
  • Developing expertise in specific insurance products or markets

ASSUMPTION: Given the company's focus on employee growth and development, there are likely numerous opportunities for career advancement within Houchens Insurance Group.

🌍 Location & Work Environment

Office Type: Corporate office

Office Location(s): Elizabethtown, KY

Geographic Context:

  • Elizabethtown is located in central Kentucky, approximately 45 miles south of Louisville and 60 miles north of Bowling Green.
  • The city has a population of around 30,000 people and offers a mix of urban and rural living.
  • Elizabethtown is home to several major employers, including Fort Knox and the Hardin Memorial Hospital.

Work Schedule: Monday-Friday, 8:00 AM - 5:00 PM, with some flexibility for remote work or alternative scheduling

ASSUMPTION: The office environment at Houchens Insurance Group is likely collaborative and supportive, given the company's focus on employee ownership and growth.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen
  • In-person interview with the hiring manager and team members
  • Background check and reference check
  • Job offer

Key Assessment Areas:

  • Insurance knowledge and experience
  • Marketing skills and strategies
  • Relationship-building abilities
  • Communication and interpersonal skills
  • Determination and commitment to success

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant insurance experience and marketing skills.
  • Be prepared to discuss your approach to marketing insurance products and building client relationships.
  • Demonstrate your understanding of the insurance industry and the specific needs of Employee Benefits clients.
  • Show enthusiasm for the opportunity to grow and develop within the company.

ATS Keywords: Employee Benefits, Marketing, Insurance, Relationship Management, Teamwork, Determination, Producers, Carriers, Production Team Model, Efficient Operations, Optimal Output

ASSUMPTION: The application process at Houchens Insurance Group is likely competitive, with a focus on finding candidates who possess the required skills and demonstrate a strong fit with the company's culture and values.

πŸ› οΈ Tools & Technologies

  • Insurance industry-specific software and platforms
  • Marketing automation tools
  • Customer Relationship Management (CRM) software
  • Microsoft Office Suite

ASSUMPTION: The specific tools and technologies used in this role may vary depending on the company's internal systems and the candidate's prior experience.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Client-focused
  • Collaborative
  • Committed to employee growth and development
  • Community-minded

Work Style:

  • Self-motivated and driven
  • Strong organizational skills
  • Excellent communication and interpersonal skills
  • Adaptable and flexible

Self-Assessment Questions:

  • Do you have a proven track record of success in marketing insurance products?
  • Are you comfortable building and maintaining strong relationships with carriers and other industry professionals?
  • Do you thrive in a collaborative, team-oriented environment?
  • Are you committed to continuous learning and professional development?

ASSUMPTION: Houchens Insurance Group values employees who are client-focused, collaborative, and committed to their own growth and development, as well as the success of the company.

⚠️ Potential Challenges

  • Managing multiple priorities and tasks in a fast-paced environment
  • Building and maintaining strong relationships with carriers and other industry professionals
  • Adapting to changes in the insurance industry and market trends
  • Balancing the demands of marketing new business and existing accounts

ASSUMPTION: The potential challenges of this role are outweighed by the opportunities for growth, development, and success within the company.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to other Employee Benefits Marketer positions, but may offer more opportunities for growth and advancement within the company due to Houchens Insurance Group's employee ownership model.
  • The specific focus on marketing new business and existing accounts, as well as maintaining strong relationships with carriers, sets this role apart from similar positions in the industry.
  • Career paths for this role may include advancement into management or leadership positions within the company.

ASSUMPTION: While this role shares similarities with other Employee Benefits Marketer positions, the unique aspects of Houchens Insurance Group's culture and employee ownership model make it a distinct opportunity for the right candidate.

πŸ“ Sample Projects

  • Developing and implementing a marketing campaign for a new Employee Benefits product
  • Conducting market research to identify trends and opportunities in the Employee Benefits market
  • Collaborating with Producers to create targeted marketing materials for existing clients

ASSUMPTION: The specific projects and initiatives in this role will vary depending on the company's priorities and the candidate's skills and experience.

❓ Key Questions to Ask During Interview

  • What are the most significant challenges facing the Employee Benefits market today, and how does this role address them?
  • How does the company support the professional development and growth of its employees?
  • What is the typical career path for an Employee Benefits Marketer at Houchens Insurance Group?
  • How does the company foster a collaborative and supportive work environment?
  • What are the most important qualities and skills for success in this role, according to the hiring manager?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates the candidate's interest in the role and commitment to success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant insurance experience and marketing skills
  • Prepare for the interview by researching the company and reflecting on your approach to marketing insurance products and building client relationships
  • Follow up with the hiring manager after the interview to express your appreciation and reiterate your interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.