📌 Core Information
🔹 Job Title: Employee Experience Manager, Marketing
🔹 Company: Wayfair
🔹 Location: Boston, MA
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: May 30, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and managing internal communication strategies to keep the marketing team informed, aligned, and connected.
- Planning and executing team meetings, events, and initiatives that foster connection, recognition, and engagement.
- Identifying opportunities for team skill development and organizing training sessions and workshops.
- Collaborating with stakeholders to continuously improve the employee experience.
ASSUMPTION: This role requires a high level of communication, project management, and stakeholder engagement skills to succeed in a fast-paced, dynamic marketing environment.
📋 Key Responsibilities
✅ Developing and managing internal communication strategies to keep the marketing team informed, aligned, and connected.
✅ Drafting and distributing team-wide updates, leadership messages, and announcements.
✅ Supporting the rollout of organizational updates, including structural changes and promotions.
✅ Planning and executing team meetings, events, and initiatives that foster connection, recognition, and engagement.
✅ Coordinating logistics, agendas, and follow-ups for team-wide gatherings and programs.
✅ Identifying opportunities for team skill development and organizing training sessions and workshops.
✅ Promoting a culture of continuous learning and professional growth within the marketing organization.
ASSUMPTION: The ideal candidate will have experience in internal communications, employee engagement, HR programs, or similar roles, with a focus on marketing or creative environments.
🎯 Required Qualifications
Education: Bachelor's degree in Communications, Marketing, Human Resources, or a related field.
Experience: 5+ years of experience in internal communications, employee engagement, HR programs, or similar roles—ideally in a marketing or creative environment.
Required Skills:
- Exceptional written and verbal communication skills, with an eye for tone and audience.
- Experience planning and executing engaging internal events and programs.
- Passion for building inclusive, supportive team cultures.
- Strong project management skills and ability to juggle multiple priorities.
- Empathy, discretion, and emotional intelligence.
Preferred Skills:
- Experience supporting large, cross-functional teams.
- Familiarity with marketing org structures, creative workflows, or performance review cycles.
- Background in event planning or facilitation.
- A knack for visual storytelling or light design (e.g., decks, newsletters).
- Proficient with Slack, Notion, Asana, or similar collaboration tools.
ASSUMPTION: While a degree in a related field is preferred, relevant experience and a strong portfolio may be considered in lieu of formal education.
💰 Compensation & Benefits
Salary Range: $90,000 - $120,000 per year (based on industry standards for a Marketing Manager with 5-10 years of experience in the Boston area).
Benefits:
- Competitive benefits package, including health, dental, and vision insurance.
- 401(k) matching and employee stock purchase plan.
- Generous paid time off and flexible work arrangements.
- Employee discounts on Wayfair products.
Working Hours: Full-time, Monday-Friday, with some flexibility for occasional remote work or adjusted hours.
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Wayfair is a leading online destination for the home, operating in the competitive retail e-commerce space.
Company Size: Wayfair has over 10,000 employees, providing ample opportunities for collaboration and growth.
Founded: Wayfair was founded in 2002 and has since grown into a global company with offices worldwide.
Company Description:
- Wayfair offers a vast selection of home goods and furniture, catering to diverse customer preferences and budgets.
- The company is committed to industry-leading technology and creative problem-solving, fostering a dynamic work environment.
- Wayfair values diversity, inclusion, and continuous learning, providing employees with opportunities to grow and succeed.
Company Specialties:
- E-Commerce
- Technology
- Online Retail
- Internet Marketing
- Software Engineering
- Customer Service
- Sales
- Inbound Sales
- Interior Design
- Engineering
- Talent Acquisition
- Data Analytics
Company Website: http://aboutwayfair.com/careers
ASSUMPTION: Wayfair's large size and diverse offerings provide numerous opportunities for career growth and development within the company.
📊 Role Analysis
Career Level: This role is at the manager level, with opportunities for growth and advancement within the marketing organization.
Reporting Structure: The Employee Experience Manager will report directly to the Head of Marketing or a similar senior leader within the marketing department.
Work Arrangement: This role is primarily on-site, with some flexibility for remote work or adjusted hours as needed.
Growth Opportunities:
- Progression to a senior-level role within the marketing organization, such as a Senior Manager or Director of Employee Experience.
- Expansion into related roles, such as HR or talent development, as the company continues to grow and evolve.
- Opportunities to work on cross-functional projects and collaborate with teams across the organization.
ASSUMPTION: The Employee Experience Manager will have the opportunity to grow and develop within the marketing organization, with potential for advancement and increased responsibility over time.
🌍 Location & Work Environment
Office Type: Wayfair's Boston headquarters is a modern, collaborative workspace designed to foster creativity and innovation.
Office Location(s): 4 Copley Place - Floor 7, Boston, MA 02116, US
Geographic Context:
- Boston is a vibrant, multicultural city with a rich history and a thriving tech industry.
- The office is located in the Back Bay neighborhood, offering easy access to public transportation, shopping, and dining options.
- The area is known for its walkability, with numerous parks and green spaces nearby.
Work Schedule: Full-time, Monday-Friday, with some flexibility for occasional remote work or adjusted hours.
ASSUMPTION: The on-site work arrangement may change in the future, depending on the company's policies and the employee's needs and preferences.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess communication skills and cultural fit.
- In-depth behavioral interviews to evaluate problem-solving skills, leadership potential, and alignment with Wayfair's values.
- Final interviews with senior leadership to discuss the role's fit within the organization and answer any remaining questions.
Key Assessment Areas:
- Communication skills and ability to craft compelling internal messages.
- Event planning and execution experience, with a focus on inclusive and engaging events.
- Project management skills and ability to juggle multiple priorities.
- Alignment with Wayfair's values and commitment to fostering a positive work environment.
Application Tips:
- Tailor your resume and cover letter to highlight your internal communications, event planning, and project management experience.
- Include specific examples of your accomplishments in these areas, demonstrating your ability to drive results and make an impact.
- Showcase your passion for building inclusive, supportive team cultures and your commitment to continuous learning and professional growth.
ATS Keywords: Internal Communications, Employee Engagement, Event Planning, Project Management, Marketing, Team Culture, Stakeholder Management, Training, Professional Development
ASSUMPTION: Wayfair's application process may vary depending on the role and the candidate's qualifications, but generally follows a structured, multi-step interview process.
🛠️ Tools & Technologies
- Slack (for internal communication and collaboration)
- Notion (for project management and documentation)
- Asana (for task management and workflows)
- Microsoft Office Suite (for document creation and editing)
ASSUMPTION: The tools and technologies required for this role may evolve over time as the company adopts new platforms and solutions.
👔 Cultural Fit Considerations
Company Values:
- Customer Obsessed
- Data Driven
- One Team, One Dream
- Invent, Simplify, and Delight
- Grow and Win Together
Work Style:
- Collaborative and team-oriented, with a focus on open communication and cross-functional collaboration.
- Fast-paced and dynamic, with a strong emphasis on innovation and continuous improvement.
- Data-driven and analytical, with a commitment to using data to inform decision-making and drive results.
Self-Assessment Questions:
- How do you align with Wayfair's core values, and how have you demonstrated these values in your previous roles?
- How do you approach building and maintaining inclusive, supportive team cultures, and how have you done so in the past?
- How do you stay organized and manage multiple priorities in a fast-paced, dynamic work environment?
ASSUMPTION: Wayfair's company culture is collaborative, innovative, and data-driven, with a strong focus on customer obsession and continuous improvement.
⚠️ Potential Challenges
- Managing internal communications for a large, cross-functional marketing team with diverse needs and priorities.
- Balancing the demands of multiple stakeholders and ensuring that internal communications are clear, consistent, and aligned with the team's culture and values.
- Keeping up with the fast-paced, dynamic nature of the marketing organization and adapting to changes in priorities and goals.
- Identifying and addressing potential gaps in the employee experience, and driving continuous improvement in this area.
ASSUMPTION: The Employee Experience Manager will face unique challenges in balancing the demands of internal communications, event planning, and professional development, while also driving continuous improvement in the employee experience.
📈 Similar Roles Comparison
- Compared to a traditional Marketing Manager role, this position places a greater emphasis on internal communications, employee engagement, and professional development.
- Unlike other marketing roles, this position requires a strong focus on internal stakeholders and the employee experience, rather than external customers and market trends.
- Career progression in this role may lead to opportunities in HR, talent development, or senior marketing leadership, depending on the candidate's skills, interests, and the organization's needs.
ASSUMPTION: This role is unique within the marketing organization, requiring a specific set of skills and a focus on internal stakeholders and the employee experience.
📝 Sample Projects
- Developing and executing a comprehensive internal communication strategy to support a major organizational restructuring or rebranding initiative.
- Planning and executing a series of team-building events and workshops to foster connection, recognition, and engagement among marketing team members.
- Identifying and addressing gaps in the employee experience through surveys, focus groups, and data analysis, and developing and implementing a plan to improve the employee experience over time.
ASSUMPTION: These sample projects illustrate the range of responsibilities and challenges faced by the Employee Experience Manager in this role.
❓ Key Questions to Ask During Interview
- How does this role fit within the broader marketing organization, and how does it support the team's goals and objectives?
- What are the biggest challenges facing the marketing team currently, and how can this role help address them?
- How does Wayfair support the professional development and growth of its employees, and what opportunities exist for growth and advancement in this role?
- What is the company's approach to work-life balance, and how does this role fit within that framework?
- How does Wayfair measure the success of its internal communications and employee engagement initiatives, and what metrics are most important for this role?
ASSUMPTION: These key questions help applicants better understand the role's fit within the organization, the challenges it faces, and the opportunities it offers for professional growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your internal communications, event planning, and project management experience, with a focus on marketing or creative environments.
- Prepare examples of your accomplishments in these areas, demonstrating your ability to drive results and make an impact.
- Showcase your passion for building inclusive, supportive team cultures and your commitment to continuous learning and professional growth.
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications for the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
