Engagement Executive-Marketing Operations | 18+ years| Kolkata,Mumbai

📌 Core Information

🔹 Job Title: Engagement Executive - Marketing Operations

🔹 Company: Capgemini

🔹 Location: Kolkata, Mumbai

🔹 Job Type: On-site

🔹 Category: Marketing

🔹 Date Posted: May 14, 2025

🔹 Experience Level: 18+ years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Leading global delivery and client relationship management for multiple projects
• Ensuring delivery excellence and continual innovation in marketing operations
• Representing Capgemini in client meetings and fostering lasting client relationships
• Collaborating with practice/global account managers to grow business across various industry verticals
• Developing use cases in generative AI and other technologies for marketing process optimization

ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a deep understanding of marketing operations and digital marketing to drive success.

📋 Key Responsibilities

✅ Responsible for delivery excellence of all programs and accounts through strong governance and review mechanisms

✅ Develop use cases in generative AI and other technologies prevalent for marketing process optimization

✅ Accurately forecast revenue, head count, profitability, margins, bill rates, and utilization

✅ Represent Capgemini in client steering committee meetings and build strong executive connects

✅ Continually seek opportunities to increase customer satisfaction and deepen client relationships

✅ Work closely with practice/global account managers, AE/BDEs, and sales leaders to grow business and ensure efficient delivery functions

✅ Identify business development and "add-on" sales opportunities in existing programs

✅ Develop a strategic roadmap for the future in conjunction with AE/BDEs/Sales Leaders

ASSUMPTION: This role involves a high level of responsibility and requires strong leadership, strategic thinking, and excellent communication skills to manage multiple projects and client relationships effectively.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 18+ years in delivery management, with a strong track record in marketing operations areas such as artwork management, media and creative, advertising operations, marketing asset management, product data orchestration, and innovation project management

Required Skills:

• Proven ability to lead large delivery teams (400+) of marketing specialists with a strong focus on talent management
• Good understanding of the latest tech and platforms in marketing domains, including generative AI
• Exceptional communication skills
• Experience with international clients and cross-cultural teams

Preferred Skills:

• Previous experience successfully leading large delivery teams in a recognized agency

ASSUMPTION: The ideal candidate will have a strong background in marketing operations, delivery management, and client relationship management, with a proven track record of driving success in a global environment.

💰 Compensation & Benefits

Salary Range: INR 25,00,000 - 35,00,000 per annum (Estimated based on industry standards for this role and experience level)

Benefits:

• Competitive benefits package
• Opportunities for professional growth and development
• Flexible work arrangements

Working Hours: Full-time (40 hours per week), with flexibility for remote work as needed

ASSUMPTION: The salary range provided is an estimate based on industry standards for this role and experience level. Actual compensation may vary based on factors such as skills, experience, and market conditions.

📌 Applicant Insights

🔍 Company Context

Industry: Capgemini is a global leader in consulting, technology services, and digital transformation, with a strong focus on the IT services and IT consulting sectors.

Company Size: Capgemini is a large organization with over 314,000 employees worldwide, providing a diverse and dynamic work environment.

Founded: Capgemini was founded in 1967 and has since grown into a global powerhouse, offering a wide range of services and solutions to clients across various industries.

Company Description:

• Capgemini is a responsible and diverse group of team members in more than 50 countries, helping organizations to accelerate their dual transition to a digital and sustainable world.
• The company delivers end-to-end services and solutions, leveraging its market-leading capabilities in AI, generative AI, cloud, and data, combined with its deep industry expertise and partner ecosystem.
• Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs.

Company Specialties:

• Outsourcing
• Process Consulting
• Package-Based Solutions
• Custom Solution Development
• Application Management
• Artificial Intelligence
• Business Consulting
• Cloud
• Digital
• Managed Services
• Digital Transformation
• Innovation
• Intelligent Industry
• Sustainable IT

Company Website: www.capgemini.com

ASSUMPTION: Capgemini's extensive experience and global presence provide a strong foundation for the Engagement Executive to drive success in their role.

📊 Role Analysis

Career Level: Senior Leadership

Reporting Structure: The Engagement Executive will report directly to the Practice/Global Account Managers and collaborate with AE/BDEs and sales leaders to grow the business and ensure efficient delivery functions.

Work Arrangement: On-site, with flexibility for remote work as needed

Growth Opportunities:

• Potential to expand the role's scope and influence within the organization
• Opportunities to work on high-impact projects and drive strategic initiatives
• Access to professional development and training programs to enhance skills and advance career growth

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a substantial impact on the organization's success.

🌍 Location & Work Environment

Office Type: On-site, with multiple office locations across India and globally

Office Location(s): Kolkata, Mumbai, and other Capgemini offices worldwide

Geographic Context:

• Kolkata and Mumbai are major metropolitan cities in India, offering a diverse and vibrant work environment
• Capgemini's global presence provides opportunities to work with international clients and cross-cultural teams
• The company's offices are designed to foster collaboration and innovation, with state-of-the-art facilities and amenities

Work Schedule: Full-time (40 hours per week), with flexibility for remote work as needed

ASSUMPTION: Capgemini's global offices provide a dynamic and engaging work environment, with opportunities to collaborate with diverse teams and work on high-impact projects.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site or virtual interview with hiring manager and/or team members
• Final decision and offer

Key Assessment Areas:

• Leadership and strategic thinking
• Communication and interpersonal skills
• Domain expertise in marketing operations and digital marketing
• Problem-solving and analytical skills

Application Tips:

• Highlight relevant experience and achievements in marketing operations and delivery management
• Tailor your resume and cover letter to emphasize skills and experiences that match the job requirements
• Prepare for behavioral and situational interview questions that focus on leadership, problem-solving, and client relationship management

ATS Keywords: Marketing Operations, Delivery Management, Client Relationship Management, Generative AI, Strategic Planning, Team Leadership, Cross-Functional Collaboration, International Clients, Cross-Cultural Teams

ASSUMPTION: Capgemini's interview process is designed to assess candidates' skills, experiences, and cultural fit, with a focus on identifying the best fit for the role and the organization.

🛠️ Tools & Technologies

• Marketing automation platforms (e.g., Marketo, Pardot)
• Customer relationship management (CRM) systems (e.g., Salesforce, HubSpot)
• Project management tools (e.g., JIRA, Asana)
• Generative AI tools (e.g., IBM Watson, Google AI)

ASSUMPTION: The Engagement Executive will leverage a range of marketing and project management tools to drive success in their role, with a focus on generative AI and other emerging technologies.

👔 Cultural Fit Considerations

Company Values:

• Honesty and Integrity
• Boldness
• Trust and Teamwork
• Freedom
• Client Value Creation

Work Style:

• Collaborative and inclusive
• Results-driven and innovative
• Focused on continuous learning and improvement

Self-Assessment Questions:

• Do you thrive in a dynamic, fast-paced environment and enjoy working with diverse teams?
• Are you comfortable managing multiple projects and client relationships simultaneously?
• Do you have a proven track record of driving success in a global environment?

ASSUMPTION: Capgemini values a diverse and inclusive work environment, with a focus on collaboration, innovation, and continuous learning.

⚠️ Potential Challenges

• Managing multiple projects and client relationships simultaneously may require strong time management and prioritization skills
• Working with international clients and cross-cultural teams may present unique communication and cultural challenges
• The role may require occasional travel to client sites or Capgemini offices worldwide
• Keeping up with the latest marketing technologies and trends may require continuous learning and development

ASSUMPTION: The Engagement Executive must be adaptable, resilient, and proactive in addressing challenges and finding solutions to drive success in their role.

📈 Similar Roles Comparison

• This role is similar to a Senior Marketing Operations Manager or a Senior Delivery Manager in a marketing agency or consulting firm
• However, this role has a stronger focus on global delivery, client relationship management, and strategic planning
• Career progression may include roles such as Vice President of Marketing Operations or Chief Marketing Officer

ASSUMPTION: This role offers a unique blend of strategic, operational, and client-facing responsibilities, with significant growth potential for the right candidate.

📝 Sample Projects

• Developing and implementing a global marketing operations strategy for a Fortune 500 client
• Leading a cross-functional team to optimize marketing processes using generative AI and other emerging technologies
• Managing a large-scale marketing campaign for a global brand, involving multiple regions and languages

ASSUMPTION: These sample projects illustrate the strategic, operational, and tactical aspects of the Engagement Executive's role, with a focus on driving success for Capgemini's clients.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role fit into the organization's long-term strategy for marketing operations and digital marketing?
• What are the biggest challenges facing the team or the organization, and how can this role help address them?
• What opportunities are there for professional growth and development within the organization?
• How does Capgemini support work-life balance for its employees?

ASSUMPTION: These interview questions are designed to provide insight into the role's priorities, challenges, and growth opportunities, as well as Capgemini's culture and values.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare for behavioral and situational interview questions that focus on leadership, problem-solving, and client relationship management
• Research Capgemini's company culture and values to demonstrate your fit for the organization
• Follow up with the hiring manager or recruiter within one week of submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.