📌 Core Information
🔹 Job Title: Enterprise Marketing - India
🔹 Company: Jobgether
🔹 Location: India (Remote)
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: April 23, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: Fully Remote
🚀 Job Overview
Key aspects of this role include:
- Developing and executing India-specific enterprise marketing strategies
- Generating demand through local campaigns, events, and digital channels
- Collaborating with sales and performance marketing teams to drive measurable impact
- Localizing global marketing approaches and creating new campaigns tailored to the Indian market
- Working in a fast-paced, innovative environment with a remote-first work culture
ASSUMPTION: This role requires a high degree of autonomy and ownership, with a strong focus on driving results and adapting global strategies to the local market.
📋 Key Responsibilities
✅ Develop and execute India-specific enterprise marketing strategy in alignment with global goals
✅ Generate demand through local campaigns, events, webinars, sponsorships, and digital channels
✅ Localize existing sales collateral and growth initiatives from the US/EU for relevance in the Indian market
✅ Create engaging content for lead nurturing, thought leadership, and awareness campaigns
✅ Collaborate with the performance marketing team on ABM and retargeting strategies
✅ Partner with Sales to align marketing efforts with pipeline goals and drive measurable impact
ASSUMPTION: This role requires a strong understanding of the Indian market and audience preferences, as well as the ability to adapt global marketing strategies to local needs.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 8+ years of experience in enterprise marketing, preferably in B2B SaaS or tech-driven industries
Required Skills:
- Strong knowledge of the Indian market and audience preferences
- Excellent copywriting and content creation skills
- Solid foundation in product marketing, including customer segmentation and messaging strategy
- Comfortable with data analysis (Google Sheets, SQL) to evaluate campaign effectiveness
- Self-starter with a high degree of ownership, autonomy, and a bias for action
Preferred Skills:
- Experience in SEO, affiliate marketing, cold email campaigns, or performance marketing
ASSUMPTION: Candidates with experience in any of the preferred skills will have an advantage in this role, but the most important qualifications are a strong understanding of the Indian market and excellent content creation skills.
💰 Compensation & Benefits
Salary Range: INR 25-35 lakhs per annum (Estimated based on industry standards for similar roles and experience levels in India)
Benefits:
- Flexible hours and remote work environment
- Annual international team offsite
- High-growth career opportunities with exposure to leading-edge AI and enterprise technologies
- Freedom to make an impact and own initiatives end-to-end
Working Hours: Full-time (40 hours/week) with flexible hours and asynchronous collaboration
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels in India. The actual salary may vary depending on the candidate's qualifications and the company's internal compensation structure.
📌 Applicant Insights
🔍 Company Context
Industry: Jobgether is an AI-driven global platform that connects top talent with the right job opportunities efficiently. They partner with companies worldwide to streamline the hiring process through AI-driven job matching.
Company Size: Jobgether is a small company with 11-50 employees, offering a fast-paced, innovative work environment with minimal bureaucracy.
Founded: Jobgether was founded in 2020 and has since grown to serve companies across various industries.
Company Description:
- Jobgether uses AI to understand more than just keywords, interpreting skills, experience, and intent to create meaningful connections between candidates and companies.
- The platform aims to eliminate noise in the hiring process, automating manual work and allowing people to focus on what really matters: hiring smarter and finding the perfect job.
- Jobgether offers a remote-first work environment, with colleagues across 30+ countries and an annual international team offsite.
Company Specialties:
- AI-driven job matching
- Talent acquisition and retention
- Global hiring solutions
Company Website: https://www.jobgether.com
ASSUMPTION: Jobgether's focus on AI and data-driven decision-making makes it an attractive option for candidates interested in cutting-edge technology and innovative hiring solutions.
📊 Role Analysis
Career Level: This role is suitable for experienced marketing professionals seeking to lead enterprise growth initiatives in a key global market.
Reporting Structure: The Enterprise Marketing lead will report directly to the regional GM and collaborate closely with the regional sales team and performance marketing team.
Work Arrangement: This is a fully remote role, with flexible hours and asynchronous collaboration.
Growth Opportunities:
- Potential to shape the growth of a cutting-edge AI company in a key global market
- Exposure to leading-edge AI and enterprise technologies
- High-visibility role with the opportunity to make a significant impact on the company's growth
ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to shape the company's growth in a key market and gain exposure to cutting-edge technologies.
🌍 Location & Work Environment
Office Type: Remote (no physical office)
Office Location(s): N/A (fully remote)
Geographic Context:
- India is the second-most populous country in the world, with a diverse range of industries and markets.
- The Indian market offers significant growth opportunities for enterprise-level products and services.
- India has a strong focus on technology and innovation, with a growing number of startups and established tech companies.
Work Schedule: Full-time (40 hours/week) with flexible hours and asynchronous collaboration
ASSUMPTION: The remote work environment and flexible hours allow for a better work-life balance and the ability to work from anywhere in India.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- AI-powered 3-step screening process (automatic selection of the top 5 candidates)
- Manual review by the Jobgether team (if necessary)
- Notification within 7 days for top 5 candidates
Key Assessment Areas:
- Marketing strategy and planning
- Content creation and copywriting skills
- Understanding of the Indian market and audience preferences
- Data analysis and campaign evaluation
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Demonstrate your understanding of the Indian market and your ability to adapt global marketing strategies to local needs
- Showcase your data analysis skills and provide examples of successful campaign evaluations
- Prepare questions that demonstrate your interest in the role and the company
ATS Keywords: Enterprise Marketing, B2B Marketing, Lead Generation, Content Creation, Product Marketing, Data Analysis, Copywriting, Customer Segmentation, Messaging Strategy, SEO, Affiliate Marketing, Performance Marketing, Webinars, Sponsorships, Digital Channels, ABM
ASSUMPTION: The AI-powered 3-step screening process ensures a fair and unbiased evaluation of candidates based solely on their qualifications and relevance to the role.
🛠️ Tools & Technologies
- Marketing automation platforms (e.g., HubSpot, Marketo)
- CRM software (e.g., Salesforce, HubSpot CRM)
- Data analysis tools (e.g., Google Sheets, SQL)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The specific tools and technologies used may vary depending on the company's internal systems and the candidate's prior experience.
👔 Cultural Fit Considerations
Company Values:
- Innovation and continuous improvement
- Data-driven decision-making
- Global collaboration and diversity
- Customer-centric approach
Work Style:
- Autonomous and self-driven
- Results-oriented and focused on impact
- Collaborative and open to feedback
- Adaptable and comfortable with change
Self-Assessment Questions:
- Do you thrive in a fast-paced, innovative environment with a high degree of autonomy?
- Are you comfortable working remotely and collaborating with global teams?
- Do you have a strong understanding of the Indian market and audience preferences?
- Are you able to adapt global marketing strategies to local needs and create engaging content tailored to the Indian market?
ASSUMPTION: Candidates who align with Jobgether's company values and work style are more likely to succeed in this role and contribute to the company's growth.
⚠️ Potential Challenges
- Adapting global marketing strategies to the unique needs and preferences of the Indian market
- Generating demand and driving measurable impact in a competitive enterprise-level market
- Managing a remote team and collaborating with global colleagues across different time zones
- Keeping up with the fast-paced, innovative nature of the company and its technologies
ASSUMPTION: These challenges can be overcome by a strong understanding of the Indian market, excellent content creation skills, and a high degree of autonomy and ownership.
📈 Similar Roles Comparison
- This role is similar to other enterprise marketing positions, but with a focus on the Indian market and a remote work environment
- Unlike other marketing roles, this position requires a strong understanding of the Indian market and the ability to adapt global strategies to local needs
- Career paths in this role may include progression to regional marketing leadership or other senior marketing positions within the company
ASSUMPTION: This role offers unique opportunities and challenges compared to other enterprise marketing positions, with a focus on the Indian market and a remote work environment.
📝 Sample Projects
- Developing and executing a successful enterprise marketing campaign tailored to the Indian market
- Localizing global sales collateral and growth initiatives for relevance in the Indian market
- Creating engaging content for lead nurturing, thought leadership, and awareness campaigns
ASSUMPTION: These sample projects demonstrate the key responsibilities and required skills for this role, with a focus on the Indian market and content creation.
❓ Key Questions to Ask During Interview
- How does Jobgether plan to support my integration into the company and the Indian market?
- What are the key priorities for this role in the first 90 days?
- How does Jobgether measure the success of its enterprise marketing efforts, and how will my performance be evaluated?
- What opportunities are there for growth and development within the company, and how does Jobgether support its employees' career progression?
- How does Jobgether foster a culture of innovation and continuous improvement, and how can I contribute to this culture in my role?
ASSUMPTION: These interview questions demonstrate a candidate's interest in the role, the company, and their ability to contribute to its growth and success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare questions that demonstrate your interest in the role and the company
- Follow up within 7 days if you have not received a response
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
