📌 Core Information
🔹 Job Title: Entertainment Marketing Manager
🔹 Company: T-Mobile
🔹 Location: Bellevue, Washington
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: 2025-05-27
🔹 Experience Level: Mid-Senior level
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Managing and executing brand-focused entertainment programs
- Planning, implementation, and measurement of programs
- Supporting talent relations and partnerships
- Collaborating cross-functionally to build integrated marketing plans
ASSUMPTION: This role requires a strong understanding of the entertainment landscape, excellent communication skills, and the ability to develop comprehensive marketing plans.
📋 Key Responsibilities
✅ Lead and execute entertainment marketing programs across the full lifecycle from briefing through measurement
✅ Support entertainment partnerships and talent campaigns across all T-Mobile lines of business
✅ Plan and execute additional entertainment marketing sponsorships/activations as needed
✅ Day-to-day management of entertainment agencies
✅ Establish and maintain relationships with key internal and external partners
✅ Other duties/projects as assigned by business management
ASSUMPTION: This role requires a proactive nature, creative thinking abilities, and strong interpersonal skills to manage multiple fast-paced campaigns simultaneously.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, Business, or a related field required
Experience: 4+ years of experience in entertainment, talent, or sponsorship marketing on behalf of a big brand
Required Skills:
- Experience negotiating and leading complex talent/influencer relationships
- General understanding of the entertainment and celebrity talent landscape
- Experience working with properties and agencies
- Ability to develop a comprehensive marketing plan involving multiple partners and channels
- Strong attention to detail and ability to oversee campaign asset development, talent reviews/approvals, and implementation
Preferred Skills:
- General understanding of and/or experience in the wireless industry
ASSUMPTION: Candidates with experience in cross-functional program development and execution, with an emphasis on social media, brand, PR, and media exposure, will be highly valued.
💰 Compensation & Benefits
Salary Range: $73,600 - $132,800 (based on work location, qualifications, and experience)
Benefits:
- Medical, dental, and vision insurance
- Flexible spending account
- 401(k)
- Employee stock grants and purchase plan
- Paid time off and holidays
- Paid parental and family leave
- Family building benefits, back-up care, and enhanced family support
- Childcare subsidy, tuition assistance, and college coaching
- Short- and long-term disability
- Voluntary insurance options (AD&D, accident, life, disability, and long-term care)
- Mobile service and home internet discounts, pet insurance, and commuter/transit programs
Working Hours: Full-time, typically 40 hours per week
ASSUMPTION: The salary range provided is an estimate based on the job description and industry standards for similar roles. Actual starting pay may vary within the range based on various factors.
📌 Applicant Insights
🔍 Company Context
Industry: Telecommunications
Company Size: 10,001+ employees (Enterprise-level)
Founded: 1990 (as a result of the breakup of AT&T)
Company Description:
- T-Mobile US, Inc. (NASDAQ: TMUS) is America’s supercharged Un-carrier, delivering an advanced 4G LTE and transformative nationwide 5G network
- T-Mobile’s customers benefit from its unmatched combination of value and quality, unwavering obsession with offering them the best possible service experience, and undisputable drive for disruption that creates competition and innovation in wireless and beyond
- Based in Bellevue, Wash., T-Mobile provides services through its subsidiaries and operates its flagship brands, T-Mobile and Metro by T-Mobile
Company Specialties:
- IoT
- Retail
- 5G for All
- Future of 5G
- Business Sales
- Customer Care
- Business Wireless
- Consumer Wireless
- Technology
- Internships & Returnships
- DE&I
- Benefits & Perks
Company Website: https://www.t-mobile.com/
ASSUMPTION: T-Mobile is a large, established company with a strong focus on innovation and customer experience. This role offers opportunities to work on high-impact projects and collaborate with various teams.
📊 Role Analysis
Career Level: Mid-Senior level (4-10 years of experience)
Reporting Structure: This role reports directly to the Senior Manager, Entertainment Marketing
Work Arrangement: On-site, full-time, with travel required (Yes)
Growth Opportunities:
- Potential to grow within the Entertainment Marketing team or explore other marketing roles within T-Mobile
- Opportunities to work on high-profile campaigns and events, gaining valuable experience and exposure
- Access to various learning and development resources, including tuition assistance and college coaching
ASSUMPTION: This role offers opportunities for professional growth and development within a large, established company.
🌍 Location & Work Environment
Office Type: Corporate headquarters
Office Location(s): 12920 SE 38th St, Bellevue, WA 98006, US
Geographic Context:
- Bellevue is a suburb of Seattle, located across Lake Washington
- The office is situated in the Eastgate neighborhood, offering easy access to nearby amenities and public transportation
- The Pacific Northwest region is known for its natural beauty, with mountains, forests, and waterways nearby
Work Schedule: Full-time, typically 40 hours per week, with flexible hours and remote work opportunities available for some roles
ASSUMPTION: The work environment at T-Mobile's headquarters is collaborative and dynamic, with opportunities to work with various teams and stakeholders.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with a recruiter
- In-depth interviews with hiring managers and team members
- Final round interviews, which may include case studies or presentations
- Background check and offer extension
Key Assessment Areas:
- Cultural fit and alignment with T-Mobile's values
- Marketing and entertainment industry knowledge
- Problem-solving and strategic thinking skills
- Communication and interpersonal skills
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Demonstrate your understanding of the entertainment landscape and T-Mobile's brand
- Prepare examples of your past marketing campaigns and their outcomes
ATS Keywords: Entertainment Marketing, Talent Relations, Sponsorship Management, Cross-functional Collaboration, Creative Ideation, Strategic Partnerships, Campaign Management, Negotiation Skills, Social Media Marketing, Brand Development, Measurement and Analytics, Communication Skills, Attention to Detail, Project Management, Cultural Awareness, Business Insights
ASSUMPTION: The application process at T-Mobile is thorough and competitive, with a focus on finding the best fit for the role and the company's culture.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Marketing automation and project management tools (e.g., Asana, Trello, or similar)
- Social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn)
- Entertainment industry-specific tools and databases (e.g., IMDBPro, Box Office Mojo, or similar)
ASSUMPTION: The specific tools and technologies used in this role may vary depending on the team's preferences and the project's requirements.
👔 Cultural Fit Considerations
Company Values:
- Un-carrier Spirit: Be bold, take risks, and challenge the status quo
- Customer Obsessed: Put customers first in everything we do
- Inclusive: Embrace diversity, promote equality, and foster an inclusive culture
- One Team: Work together to achieve common goals and celebrate our successes
- Agile: Be nimble, adapt quickly, and continuously improve
Work Style:
- Collaborative and team-oriented
- Fast-paced and dynamic
- Focused on results and continuous improvement
Self-Assessment Questions:
- How do you embody T-Mobile's Un-carrier Spirit in your work?
- Describe a time when you put customers first and went above and beyond their expectations
- How do you foster an inclusive work environment, and can you provide an example of a time when you promoted diversity and equality?
ASSUMPTION: T-Mobile values a diverse and inclusive workforce, and candidates who can demonstrate their alignment with these values will be highly sought after.
⚠️ Potential Challenges
- Managing multiple fast-paced campaigns simultaneously may require strong time management and prioritization skills
- Working with external partners and agencies may present unique challenges and require strong negotiation and communication skills
- The dynamic and fast-paced nature of the entertainment industry may require flexibility and adaptability
- On-site work arrangement may require commuting to the Bellevue headquarters
ASSUMPTION: Candidates who are proactive, adaptable, and strong communicators will be well-suited to overcome these challenges.
📈 Similar Roles Comparison
- Entertainment Marketing Manager vs. Marketing Manager: The Entertainment Marketing Manager role focuses specifically on entertainment-related marketing initiatives, while the Marketing Manager role may have a broader scope across various marketing channels and campaigns
- Entertainment Marketing Manager vs. Sponsorship Manager: The Entertainment Marketing Manager role may have a more strategic focus, while the Sponsorship Manager role may be more focused on day-to-day sponsorship activation and management
- Career path: This role offers opportunities for growth within the Entertainment Marketing team or exploration of other marketing roles within T-Mobile, with potential progression to senior or management positions
ASSUMPTION: Candidates should consider their career goals and interests when comparing similar roles and considering their fit within T-Mobile's organization.
📝 Sample Projects
- Planning and executing a high-profile entertainment event or sponsorship, including securing talent, managing logistics, and measuring success
- Developing and implementing a strategic entertainment marketing campaign to support a new product launch or brand initiative
- Negotiating and managing relationships with external partners and agencies to secure favorable terms and maximize value for T-Mobile
ASSUMPTION: These sample projects are intended to provide insight into the types of initiatives the Entertainment Marketing Manager may work on, but the specific projects may vary based on the team's priorities and business needs.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the Entertainment Marketing department?
- How does this role collaborate with other marketing teams, such as Media, Social, and Brand?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does T-Mobile support the growth and development of its employees, particularly in this role?
- What are the key performance indicators (KPIs) used to measure success in this role, and how are they tracked and reported?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and your commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare examples of your past marketing campaigns and their outcomes
- Prepare for interviews by researching T-Mobile's brand, values, and recent news
- Follow up with the hiring manager or recruiter after your interview to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
