📌 Core Information
🔹 Job Title: Entry Level Marketing Assistant
🔹 Company: Westpeak Consultants
🔹 Location: Visalia, CA
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: April 24, 2025
🔹 Experience Level: Entry Level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Working closely with the telecommunications division to plan, coordinate, and execute marketing initiatives.
- Providing top-notch customer service at events and driving client acquisition through sales activities.
- Undertaking rigorous leadership training with the potential to take on own events and projects for new clients.
- Operating in a fast-paced, team-oriented environment with opportunities to learn and grow.
ASSUMPTION: This role is ideal for recent graduates or early-career professionals looking to gain hands-on experience in marketing and develop their skills in a dynamic, entrepreneurial environment.
📋 Key Responsibilities
✅ Assist in the development and implementation of marketing campaigns and strategies.
✅ Ensure top-notch customer service at events with the promotional marketing staff.
✅ Drive client acquisition, lead generation, and brand loyalty through sales activities at events.
✅ Complete rigorous leadership training with the potential to take on own events and projects for new clients.
✅ Consult in client compliance and additional responsibilities as directed.
ASSUMPTION: The role requires a balance of independent work and team collaboration, with a strong emphasis on customer service and sales performance.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field.
Experience: Entry level (0-2 years) with a strong preference for candidates with relevant internship or work experience.
Required Skills:
- Strong written and verbal communication skills.
- Excellent organizational and time management skills.
- Strong attention to detail and the ability to meet deadlines.
- Proficient in Microsoft Office Suite (Word, Excel, PowerPoint).
Preferred Skills:
- Experience with CRM software.
- Bilingual or multilingual skills.
- Previous event planning or marketing experience.
ASSUMPTION: While not explicitly stated, proficiency in social media platforms and digital marketing tools may be beneficial for this role.
💰 Compensation & Benefits
Salary Range: $45,000 - $55,000 per year. This range is based on industry standards for entry-level marketing positions in the Visalia, CA area.
Benefits:
- Health, dental, and vision insurance.
- 401(k) retirement plan with company match.
- Paid time off (vacation, sick, and holidays).
- Employee discounts on company services and products.
Working Hours: Full-time position with standard business hours (Monday - Friday, 8:00 AM - 5:00 PM) and occasional weekend and evening work for events.
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Westpeak Consultants operates in the marketing services industry, focusing on data-driven marketing strategies that deliver results.
Company Size: With 11-50 employees, Westpeak Consultants offers a close-knit, entrepreneurial work environment where employees can have a significant impact on the company's success.
Founded: The company's founding date is not specified, but it has been operating for some time, as indicated by its established client base and industry reputation.
Company Description:
- Westpeak Consultants crafts data-driven marketing strategies that deliver, combining in-depth client analysis with proven methodologies to design high-impact campaigns that build strong brands and drive results.
- The company exceeds business goals with innovative strategies and expert execution, working with a diverse range of clients across various industries.
- Westpeak Consultants is known for its team of passionate individuals who work together to achieve exceptional outcomes for clients.
Company Specialties:
- Promotional marketing
- Event planning and management
- Data-driven marketing strategies
- Client analysis and campaign development
Company Website: https://www.westpeakconsultantsinc.com/
ASSUMPTION: Westpeak Consultants' focus on data-driven marketing and client analysis sets it apart from other marketing firms, offering applicants the opportunity to work with cutting-edge strategies and methodologies.
📊 Role Analysis
Career Level: This role is an entry-level position, ideal for recent graduates or early-career professionals seeking to gain hands-on experience in marketing.
Reporting Structure: The Entry Level Marketing Assistant will report directly to the Marketing Manager or a senior team member within the telecommunications division.
Work Arrangement: This is an on-site position, requiring the incumbent to work from the company's office in Visalia, CA. Occasional travel may be required for events and client meetings.
Growth Opportunities:
- Upon successful completion of the rigorous leadership training program, the incumbent may have the opportunity to take on own events and projects for new clients.
- With proven performance, the incumbent may be considered for promotions or transfers to other departments or roles within the company.
- Westpeak Consultants' focus on employee development and growth provides ample opportunities for professional advancement.
ASSUMPTION: The company's commitment to employee growth and development, as evidenced by the leadership training program, suggests a strong focus on internal promotions and career advancement.
🌍 Location & Work Environment
Office Type: Westpeak Consultants' office is a professional, collaborative workspace designed to foster creativity and productivity.
Office Location(s): 2350 W Shaw Ave, Fresno, CA 93711, US (approximately 45 minutes from Visalia)
Geographic Context:
- The Visalia, CA area offers a mix of urban and rural environments, with a moderate cost of living and a diverse range of cultural and recreational activities.
- The region is known for its agricultural industry, with a strong focus on farming and related businesses.
- The Central Valley's mild climate and abundant sunshine make it an attractive place to live and work.
Work Schedule: The work schedule for this role is primarily Monday - Friday, 8:00 AM - 5:00 PM, with occasional weekend and evening work for events.
ASSUMPTION: The company's office location in Fresno may require some flexibility in commuting arrangements, but the proximity to Visalia and the region's attractions make it an appealing work environment.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the provided link.
- Phone or video screening to assess communication skills and cultural fit.
- In-person or virtual interview with the hiring manager or a senior team member to discuss the role, responsibilities, and qualifications in more detail.
- Background check and reference verification for the final candidate.
Key Assessment Areas:
- Communication skills, both written and verbal.
- Customer service orientation and sales skills.
- Organizational and time management skills.
- Attention to detail and ability to meet deadlines.
- Cultural fit and alignment with Westpeak Consultants' values and mission.
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role, emphasizing your customer service, sales, and marketing background.
- Prepare examples of your past marketing campaigns, events, or projects to discuss during the interview, demonstrating your creativity and problem-solving skills.
- Research Westpeak Consultants' clients and industry to show your understanding of the company's focus and market.
ATS Keywords: Marketing, Customer Service, Sales, Event Planning, Campaign Development, Leadership, Teamwork, Communication, Attention to Detail, Time Management, Entry Level
ASSUMPTION: The application process for this role may involve assessments or exercises to evaluate the candidate's skills and fit for the position, as well as a strong focus on customer service and sales performance.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (specific platform not mentioned)
- Social media platforms (Facebook, Instagram, Twitter, LinkedIn)
- Event planning and management tools (specific platforms not mentioned)
ASSUMPTION: The specific tools and technologies used in this role may vary depending on the client and project requirements, but proficiency in Microsoft Office Suite and CRM software is essential.
👔 Cultural Fit Considerations
Company Values:
- Passion for marketing and client success
- Collaboration and teamwork
- Innovation and continuous learning
- Accountability and results-driven approach
- Customer-centric mindset
Work Style:
- Fast-paced and entrepreneurial
- Team-oriented with a strong emphasis on collaboration
- Results-driven with a focus on client success
- Adaptable and responsive to changing client needs and market trends
Self-Assessment Questions:
- Do you thrive in a fast-paced, team-oriented environment, and are you comfortable working independently as well?
- Are you passionate about marketing and committed to delivering exceptional results for clients?
- Do you possess strong communication skills and a customer-centric mindset, with a proven track record in sales and customer service?
ASSUMPTION: Westpeak Consultants values employees who are passionate about marketing, collaborative, and results-driven, with a strong commitment to client success and continuous learning.
⚠️ Potential Challenges
- The fast-paced nature of the role may require long hours and occasional weekend work for events.
- The incumbent may face challenges in balancing independent work and team collaboration, with a strong emphasis on customer service and sales performance.
- The role may involve travel to client meetings and events, requiring flexibility in scheduling and commuting arrangements.
- The incumbent may face competition for promotions and career advancement opportunities within the company.
ASSUMPTION: The potential challenges associated with this role are primarily related to the fast-paced work environment, balancing independent and teamwork, and the competitive nature of career advancement opportunities within the company.
📈 Similar Roles Comparison
- This role differs from other entry-level marketing positions in its focus on event planning and management, as well as its emphasis on customer service and sales performance.
- In the marketing services industry, Westpeak Consultants is known for its data-driven approach and commitment to client success, setting it apart from other firms.
- Career paths within the company may include promotions to marketing coordinator, marketing manager, or other specialized roles, depending on the incumbent's skills and interests.
ASSUMPTION: This role offers a unique blend of marketing, customer service, and sales responsibilities, with a focus on event planning and management, setting it apart from other entry-level marketing positions.
📝 Sample Projects
- Develop and execute a marketing campaign for a new telecommunications client, including event planning, customer service, and sales activities.
- Assist in the planning and execution of a company-wide marketing event, coordinating with vendors, speakers, and attendees to ensure a successful outcome.
- Conduct market research and analysis to identify trends and opportunities in the telecommunications industry, and develop recommendations for client campaigns.
ASSUMPTION: The sample projects for this role are designed to showcase the incumbent's ability to plan, execute, and evaluate marketing campaigns, with a focus on customer service and sales performance.
❓ Key Questions to Ask During Interview
- What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
- How does Westpeak Consultants support the professional development and growth of its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the company measure success for this role, and what metrics will I be expected to track and report on?
- What opportunities are there for collaboration and knowledge-sharing with other departments or teams within the company?
ASSUMPTION: The key questions to ask during the interview focus on the role's challenges, professional development opportunities, performance metrics, and collaboration prospects, providing insight into the company's culture and expectations.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link.
- Tailor your resume and cover letter to highlight your relevant skills and experiences, emphasizing your customer service, sales, and marketing background.
- Prepare examples of your past marketing campaigns, events, or projects to discuss during the interview, demonstrating your creativity and problem-solving skills.
- Research Westpeak Consultants' clients and industry to show your understanding of the company's focus and market.
- Follow up with the hiring manager or human resources within one week of submitting your application to express your interest in the role and reiterate your qualifications.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
