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Entry Level Marketing Associate

New Catalyst Inc.
Full-time
On-site
Louisville, Kentucky, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Entry Level Marketing Associate

πŸ”Ή Company: New Catalyst Inc.

πŸ”Ή Location: Louisville, KY

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: April 23, 2025

πŸ”Ή Experience Level: Entry Level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Hands-on training in marketing, advertising, and customer service
  • Opportunities for growth and career development
  • Working in a fast-paced, professional environment
  • Collaborating with cross-functional teams on various campaigns

ASSUMPTION: This role is ideal for recent graduates or interns looking to start their career in marketing. The company provides comprehensive training to set new hires up for success.

πŸ“‹ Key Responsibilities

βœ… Receive comprehensive training in marketing, advertising, and customer service

βœ… Contribute to the development and execution of marketing campaigns

βœ… Provide excellent customer service and support

βœ… Work independently and in a team environment

βœ… Demonstrate strong leadership and initiative

ASSUMPTION: As an entry-level position, the role will involve a mix of learning, supporting, and contributing to various projects. The specific responsibilities may evolve as the individual grows within the role.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: Entry-level (0-2 years)

Required Skills:

  • Strong communication skills (verbal and written)
  • Ability to work independently with minimal supervision
  • Ability to work effectively in a team environment
  • Leadership mentality

Preferred Skills:

  • Previous internship or work experience in marketing, advertising, or customer service
  • Proficiency in Microsoft Office Suite

ASSUMPTION: While no formal experience is required, candidates with relevant internship experience or coursework may have an advantage. Proficiency in Microsoft Office Suite is not a strict requirement but would be beneficial.

πŸ’° Compensation & Benefits

Salary Range: $40,000 - $60,000 per year

Benefits:

  • On-the-job training and development opportunities
  • Competitive salary and benefits package
  • Dynamic and collaborative work environment

Working Hours: Full-time (40 hours per week), with flexible scheduling based on business needs

ASSUMPTION: The salary range is based on industry standards for entry-level marketing positions in Louisville, KY. The benefits package may include health insurance, retirement plans, and other perks, but specific details are not provided in the original job listing.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Advertising Services

Company Size: 51-200 employees

Founded: 1990

Company Description:

  • New Catalyst Inc. is a marketing agency that helps clients develop more profitable customer relationships by combining data-driven analytics with creative insights.
  • The company offers a range of services, including CRM, database development, analytics, omnichannel marketing, strategic planning, creative development, acquisition programs, web development, retention programs, mobile marketing, email marketing, customer journey mapping, and customer experience design.
  • New Catalyst Inc. works with a diverse range of clients across various industries, including AAA, ACI Worldwide, AMC Theatres, American Family Insurance, and more.

Company Specialties:

  • CRM
  • Database Development
  • Analytics
  • Omnichannel Marketing
  • Strategic Planning
  • Creative Development
  • Acquisition Programs
  • Web Development
  • Retention Programs
  • Mobile Marketing
  • Email Marketing
  • Customer Journey Mapping
  • Customer Experience Design

Company Website: http://www.catalystinc.com

ASSUMPTION: New Catalyst Inc. is a well-established marketing agency with a strong focus on data-driven marketing strategies. The company's diverse range of services and clients indicates a broad scope of work and opportunities for growth.

πŸ“Š Role Analysis

Career Level: Entry Level

Reporting Structure: The entry-level marketing associate will report directly to the marketing manager or director.

Work Arrangement: On-site, full-time position with flexible scheduling based on business needs

Growth Opportunities:

  • Entry-level marketing associates can expect opportunities for growth within the first few months, reflecting their unmatched work ethic and dedication.
  • As the individual grows within the role, they may have the opportunity to take on more responsibilities and advance their career in marketing, advertising, or customer service.

ASSUMPTION: New Catalyst Inc. is committed to providing training and development opportunities to help entry-level marketing associates grow within the role and advance their careers.

🌍 Location & Work Environment

Office Type: Corporate office environment

Office Location(s): 110 Marina Drive, Rochester, NY 14626, US

Geographic Context:

  • Louisville, KY, is the largest city in the state and the 29th-most populous city in the United States.
  • The city is known for its diverse economy, with significant sectors including healthcare, manufacturing, and transportation.
  • Louisville is home to several Fortune 500 companies and offers a range of job opportunities in various industries.

Work Schedule: Full-time (40 hours per week) with flexible scheduling based on business needs

ASSUMPTION: The work environment at New Catalyst Inc. is dynamic, collaborative, and fast-paced, with opportunities for growth and development. The office is located in a corporate park, offering a professional setting for employees.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or virtual interview with the hiring manager
  • Final interview with the marketing director or another senior team member
  • Background check and offer extension

Key Assessment Areas:

  • Communication skills (verbal and written)
  • Problem-solving abilities
  • Adaptability and learning agility
  • Leadership potential
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this entry-level marketing position.
  • Demonstrate your enthusiasm for learning and growing in a fast-paced, professional environment.
  • Prepare examples of your previous work or projects that showcase your creativity, problem-solving skills, and leadership abilities.
  • Research New Catalyst Inc. and be prepared to discuss how your skills and experiences align with the company's mission and values.

ATS Keywords: Marketing, Advertising, Customer Service, Campaign Development, Management, Leadership, Communication, Entry Level, Training, Growth, Career Development

ASSUMPTION: The application process for this entry-level marketing position may involve several stages, including an initial screening, interviews with hiring managers and senior team members, and a background check. Applicants should be prepared to demonstrate their skills, experiences, and enthusiasm for the role throughout the process.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Customer Relationship Management (CRM) software
  • Marketing automation and analytics tools
  • Project management software (e.g., Asana, Trello, or Microsoft Project)

ASSUMPTION: While proficiency in Microsoft Office Suite is not a strict requirement, it is highly recommended for this entry-level marketing position. Familiarity with CRM software, marketing automation tools, and project management software would be beneficial but not necessary, as the company provides training to new hires.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Data-driven decision making
  • Collaboration and teamwork
  • Continuous learning and improvement
  • Customer-centric approach
  • Innovation and creativity

Work Style:

  • Fast-paced and dynamic
  • Collaborative and team-oriented
  • Results-driven and focused on achieving goals
  • Adaptable and open to change
  • Committed to professional development and growth

Self-Assessment Questions:

  • Do you thrive in a fast-paced, collaborative work environment?
  • Are you committed to continuous learning and professional development?
  • Do you have strong communication skills and the ability to work effectively in a team?
  • Are you results-driven and focused on achieving goals?
  • Do you align with the company's values and mission?

ASSUMPTION: New Catalyst Inc. values employees who are data-driven, collaborative, and committed to continuous learning and improvement. Applicants should assess their fit with the company's values and work style to ensure a successful and fulfilling career in marketing.

⚠️ Potential Challenges

  • The entry-level marketing associate role may involve a steep learning curve, as new hires receive comprehensive training in various aspects of marketing, advertising, and customer service.
  • The fast-paced work environment may require adaptability and the ability to manage multiple projects and priorities simultaneously.
  • The role may involve working with tight deadlines and competing priorities, requiring strong time management and organizational skills.
  • As an entry-level position, the role may involve supporting more senior team members and contributing to projects rather than leading them independently.

ASSUMPTION: While the entry-level marketing associate role presents numerous opportunities for growth and development, it also comes with potential challenges that applicants should be prepared to navigate. Strong communication, time management, and organizational skills will be essential for success in this role.

πŸ“ˆ Similar Roles Comparison

  • Entry Level Marketing Associate vs. Marketing Coordinator: The entry-level role focuses more on learning and supporting various aspects of marketing, while the marketing coordinator role involves more independent project management and leadership.
  • Entry Level Marketing Associate vs. Marketing Specialist: The entry-level role is more focused on learning and supporting various marketing initiatives, while the marketing specialist role involves more specialized expertise in a specific area of marketing, such as social media or email marketing.
  • Entry Level Marketing Associate vs. Marketing Manager: The entry-level role is more focused on learning and supporting various marketing initiatives, while the marketing manager role involves strategic planning, team leadership, and overall responsibility for marketing campaigns and projects.

ASSUMPTION: While entry-level marketing associate roles share some similarities with other marketing positions, they are distinct in their focus on learning, supporting, and contributing to various marketing initiatives. Applicants should consider their career goals and interests when comparing this role to other marketing positions.

πŸ“ Sample Projects

  • Develop and execute a social media marketing campaign for a new product launch
  • Conduct market research and analysis to identify trends and opportunities in the marketing landscape
  • Assist in the planning and execution of a customer appreciation event or trade show
  • Create and distribute email marketing campaigns to promote special offers and discounts
  • Support the development and implementation of a customer relationship management (CRM) system

ASSUMPTION: Entry-level marketing associates may work on a variety of projects that contribute to the overall success of the marketing department and the company. These projects may involve learning new skills, supporting more senior team members, and collaborating with cross-functional teams.

❓ Key Questions to Ask During Interview

  • What opportunities are available for professional development and growth within the entry-level marketing associate role?
  • How does the company support new hires in their transition to the marketing department and the broader organization?
  • What are the most important qualities and skills for success in this role, and how do they align with my personal and professional goals?
  • How does the company foster a culture of collaboration and teamwork, and what opportunities are there for cross-functional collaboration?
  • What are the most challenging aspects of the entry-level marketing associate role, and how can I best prepare to succeed in these areas?

ASSUMPTION: Applicants should use the interview process to gather information about the entry-level marketing associate role, the company culture, and the opportunities for growth and development. Asking thoughtful and insightful questions demonstrates a strong interest in the position and a commitment to success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant skills and experiences for this entry-level marketing position.
  • Prepare examples of your previous work or projects that showcase your creativity, problem-solving skills, and leadership abilities.
  • Research New Catalyst Inc. and be prepared to discuss how your skills and experiences align with the company's mission and values.
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the position.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.