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Entry Level Marketing Manager

REI Communications
Full-time
On-site
Virginia Beach, Virginia, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Entry Level Marketing Manager

πŸ”Ή Company: REI Communications

πŸ”Ή Location: Virginia Beach, Virginia

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: April 17, 2025

πŸ”Ή Experience Level: Entry Level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Overseeing marketing campaign implementation and problem-solving
  • Directly interacting with clients' consumers to generate sales and exposure
  • Assisting colleagues in achieving customer acquisition and sales goals
  • Continuous learning and self-improvement in direct marketing, sales, and communication

ASSUMPTION: This role is ideal for recent graduates or career-changers looking to break into the marketing industry. It offers comprehensive training and a clear path for professional growth.

πŸ“‹ Key Responsibilities

βœ… Oversee the implementation of marketing campaigns and problem solve any situations that arise

βœ… Receive proper training on all current direct marketing campaigns, product knowledge, marketing systems, and sales techniques to apply it during customer interactions

βœ… Implement marketing campaigns and strategies by interacting with the clients’ consumers and personally generate sales and exposure by providing relevant product information

βœ… Communicate properly and effectively in a professional manner

βœ… Attend in-person meetings to remain current on all product knowledge, sales, promotion techniques, and service benefits

βœ… Assist colleague Entry Level Marketing Managers and Business Development colleagues in achieving customer acquisition and sales goals

ASSUMPTION: This role requires strong interpersonal skills, adaptability, and a proactive approach to problem-solving.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 0-2 years of experience in marketing, sales, communications, or a related field

Required Skills:

  • Strong communication skills
  • Problem-solving abilities
  • Motivation and drive to exceed expectations
  • Professionalism in all situations

Preferred Skills:

  • Experience with CRM software
  • Fluency in a second language

ASSUMPTION: While not explicitly stated, having a valid driver's license and access to reliable transportation may be required for this role due to its on-site nature and potential client interactions.

πŸ’° Compensation & Benefits

Salary Range: $46,000 - $56,000 per year (based on industry standards for entry-level marketing roles in Virginia Beach)

Benefits:

  • Health, dental, and vision insurance
  • 401(k) plan with company match
  • Paid time off (vacation, sick, and holidays)
  • Employee training and development opportunities

Working Hours: Full-time (40 hours per week), with potential for overtime during campaign launches or special events

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: REI Communications operates in the IT Services and IT Consulting industry, focusing on direct marketing and brand management.

Company Size: REI Communications is a small company with 2-10 employees, offering a close-knit work environment and opportunities for growth as the company expands.

Founded: The company's founding date is not specified, but it has been in operation long enough to establish a strong reputation and client base.

Company Description:

  • REI Communications is a first-rate direct marketing firm based in Virginia Beach, Virginia.
  • The company specializes in promotions and brand management, providing unmitigated success for its clients through targeted marketing campaigns.
  • REI Communications is seeking to expand into more markets and is looking for a capable Entry Level Marketing Manager to help achieve this goal.

Company Specialties:

  • Direct marketing
  • Brand management
  • Sales and customer relations
  • Client management

Company Website: https://www.reicommunications.com

ASSUMPTION: REI Communications' focus on direct marketing and brand management makes it an attractive option for candidates interested in hands-on, client-facing marketing roles.

πŸ“Š Role Analysis

Career Level: This role is an entry-level position, ideal for recent graduates or career-changers looking to break into the marketing industry.

Reporting Structure: The Entry Level Marketing Manager will report directly to the Marketing Manager or a similar supervisory role.

Work Arrangement: This role is on-site, requiring the candidate to work from REI Communications' Virginia Beach office.

Growth Opportunities:

  • As the company expands, there may be opportunities for the successful candidate to take on more responsibilities and advance their career within REI Communications.
  • The comprehensive training provided in this role will equip the candidate with valuable skills and knowledge for future marketing roles.

ASSUMPTION: Given the company's plans for expansion, there may be opportunities for the right candidate to grow with the company and take on more senior roles as REI Communications continues to succeed.

🌍 Location & Work Environment

Office Type: REI Communications' office is a professional, collaborative workspace designed to facilitate teamwork and communication.

Office Location(s): Virginia Beach, Virginia

Geographic Context:

  • Virginia Beach is located in the southeastern corner of Virginia, along the Atlantic coast.
  • The city offers a mix of urban and suburban environments, with a population of over 450,000 people.
  • Virginia Beach is known for its beaches, boardwalk, and vibrant arts and culture scene.

Work Schedule: The work schedule for this role is Monday through Friday, with standard business hours. However, the candidate may be required to work additional hours during campaign launches or special events.

ASSUMPTION: The work environment at REI Communications is likely fast-paced and dynamic, with a strong focus on teamwork and collaboration.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume submission
  • Phone or video screening to assess communication skills and cultural fit
  • In-person interview with the Marketing Manager or a similar supervisory role
  • Background check and reference verification (if applicable)

Key Assessment Areas:

  • Communication skills and professionalism
  • Problem-solving abilities and adaptability
  • Motivation and drive to succeed
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
  • Demonstrate your enthusiasm for marketing and eagerness to learn in your application materials.
  • Prepare for behavioral interview questions that focus on your problem-solving skills, communication abilities, and teamwork experience.

ATS Keywords: Marketing, Sales, Customer Relations, Client Management, Brand Management, Communication, Problem Solving, Teamwork, Self-Improvement, Continuous Learning, Motivation, Professionalism

ASSUMPTION: The application process for this role may involve assessments or exercises designed to evaluate the candidate's problem-solving skills, communication abilities, and cultural fit.

πŸ› οΈ Tools & Technologies

  • CRM software (e.g., Salesforce, HubSpot, or Zoho CRM)
  • Marketing automation tools (e.g., Marketo, Pardot, or Hootsuite)
  • Microsoft Office Suite (Word, Excel, PowerPoint)

ASSUMPTION: The specific tools and technologies used in this role may vary depending on the company's current software stack and the candidate's prior experience.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Professionalism
  • Collaboration
  • Continuous learning and improvement
  • Customer focus

Work Style:

  • Fast-paced and dynamic
  • Team-oriented and collaborative
  • Focused on problem-solving and continuous improvement

Self-Assessment Questions:

  • Do you thrive in a fast-paced, collaborative work environment?
  • Are you motivated by the opportunity to learn and grow in a dynamic role?
  • Do you possess strong communication skills and the ability to problem-solve effectively?

ASSUMPTION: REI Communications values candidates who are proactive, adaptable, and committed to continuous learning and improvement.

⚠️ Potential Challenges

  • This role may require frequent travel to meet with clients and attend in-person meetings.
  • The fast-paced work environment may be challenging for candidates who prefer a more structured or predictable work setting.
  • The on-site nature of this role may limit flexibility for candidates who require remote work options.
  • The company's focus on expansion may result in a rapidly changing work environment, with new responsibilities and priorities emerging frequently.

ASSUMPTION: The potential challenges associated with this role are outweighed by the opportunities for growth, learning, and career advancement that it offers.

πŸ“ˆ Similar Roles Comparison

  • Entry Level Marketing Manager vs. Junior Marketing Associate: Both roles focus on marketing campaign implementation and customer interactions, but the Entry Level Marketing Manager role may offer more opportunities for growth and advancement within the company.
  • Industry-specific context: REI Communications' focus on direct marketing and brand management sets it apart from other marketing agencies and consultancies, offering candidates a unique opportunity to gain hands-on experience in these areas.
  • Career path comparison: The Entry Level Marketing Manager role is an ideal starting point for candidates interested in pursuing a career in marketing, with opportunities for advancement to roles such as Marketing Coordinator, Marketing Manager, or even Director of Marketing.

ASSUMPTION: The specific responsibilities and requirements of similar roles may vary depending on the company, industry, and job title.

πŸ“ Sample Projects

  • Developing and implementing a targeted marketing campaign for a new product launch
  • Conducting market research to identify new opportunities for client expansion
  • Assisting in the creation and execution of a customer referral program to drive sales growth

ASSUMPTION: The specific projects assigned to the successful candidate will depend on the company's current priorities and the candidate's skills and experience.

❓ Key Questions to Ask During Interview

  • What are the most significant challenges facing the marketing team currently, and how can this role help address them?
  • How does REI Communications support the professional development and growth of its employees?
  • What opportunities exist for the successful candidate to take on more responsibilities and advance their career within the company?
  • How does REI Communications measure the success of its marketing campaigns, and how will the candidate's performance be evaluated in this role?
  • What is the company's approach to work-life balance, and how does it support employees in maintaining a healthy work-life equilibrium?

ASSUMPTION: Asking thoughtful, insightful questions during the interview process demonstrates the candidate's interest in the role and commitment to success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role, emphasizing your enthusiasm for marketing and eagerness to learn.
  • Prepare for behavioral interview questions that focus on your problem-solving skills, communication abilities, and teamwork experience.
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.