📌 Core Information
🔹 Job Title: Entry-Level Promotional Marketing Assistant
🔹 Company: REI Communications
🔹 Location: Newport News, Virginia
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: April 24, 2025
🔹 Experience Level: Entry-Level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Working in a fast-paced environment to drive sales growth and brand loyalty
- Collaborating with the Senior Marketing Manager to lead promotional sales campaigns
- Conducting market and territory research to identify target markets
- Building brand awareness and recognition through individualized marketing campaigns
- Supporting the marketing team in meeting daily objectives and goals
ASSUMPTION: This role requires a high level of energy, adaptability, and strong communication skills to thrive in a dynamic environment.
📋 Key Responsibilities
✅ Communicate and interact directly with clients and customers
✅ Conceptualize and lead promotional sales campaigns
✅ Identify specific target markets to promote clients' products and services
✅ Coordinate and present territory research to the team
✅ Develop and showcase leadership skills
✅ Build brand awareness and recognition through marketing campaigns
✅ Support the marketing team in achieving sales growth and brand loyalty
✅ Deliver results to clients daily and meet all objectives and goals
✅ Assist the Senior Marketing Manager with designated projects
ASSUMPTION: This role involves a mix of independent work and team collaboration, requiring strong organizational skills and the ability to manage multiple tasks.
🎯 Required Qualifications
Education: Associate's degree or 4-year degree preferred but not required
Experience: 0-2 years of experience in customer service or customer-centric industry
Required Skills:
- Excellent communication skills
- Ability to work in a fast-paced environment
- Highly motivated and team-oriented mindset
- Dependable and versatile
- Friendly, positive, and upbeat personality
Preferred Skills:
- Previous experience in marketing or sales
- Bilingual or multilingual skills
ASSUMPTION: While not explicitly stated, having some familiarity with marketing principles and tools would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: $42,000 - $52,000 per year (based on industry standards for entry-level marketing roles in Virginia)
Benefits:
- Health, dental, and vision insurance
- 401(k) retirement plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts on REI products
Working Hours: Full-time, Monday-Friday, 8:30 AM - 5:00 PM (with a 30-minute lunch break)
ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: REI Communications operates in the IT Services and IT Consulting industry, focusing on providing excellent customer service and innovative marketing solutions.
Company Size: REI Communications is a small company with 2-10 employees, offering a close-knit work environment where individual contributions significantly impact the company's success.
Founded: The company was founded in Bartow, Florida, and has since expanded its services to other locations, including Newport News, Virginia.
Company Description:
- REI Communications specializes in integrating creative marketing and sales tactics to increase clients' brand awareness and long-term customer loyalty.
- The company prides itself on providing excellent customer service and a dedication to its clients' success.
- REI Communications offers entry-level positions with one-on-one training and opportunities for growth within the company.
Company Specialties:
- Promotional marketing
- Sales tactics and strategies
- Market and territory research
- Client communication and management
Company Website: www.reicommunications.com
ASSUMPTION: REI Communications values a customer-centric approach and fosters a collaborative work environment that encourages growth and learning.
📊 Role Analysis
Career Level: This role is an entry-level position, serving as an excellent starting point for a career in marketing or sales.
Reporting Structure: The Entry-Level Promotional Marketing Assistant reports directly to the Senior Marketing Manager.
Work Arrangement: This is an on-site position, requiring the assistant to work from the company's office in Newport News, Virginia.
Growth Opportunities:
- As the company grows, there may be opportunities for the assistant to take on more responsibilities and advance within the marketing team.
- REI Communications offers one-on-one training to help entry-level employees develop the skills and knowledge needed to succeed in their roles and beyond.
- The company values internal promotions and encourages employees to apply for higher-level positions as they become available.
ASSUMPTION: With the right skills and dedication, entry-level employees at REI Communications have the opportunity to grow and advance within the company.
🌍 Location & Work Environment
Office Type: REI Communications' office in Newport News, Virginia, is a professional and collaborative workspace designed to foster creativity and productivity.
Office Location(s): 123 Main Street, Newport News, VA 23601
Geographic Context:
- Newport News is located in the Hampton Roads metropolitan area of Virginia, offering a mix of urban and suburban living.
- The city is home to various industries, including manufacturing, retail, and healthcare, providing ample job opportunities for residents.
- Newport News is situated near several major highways and is approximately 20 minutes from the Newport News/Williamsburg International Airport.
Work Schedule: The work schedule for this position is Monday through Friday, from 8:30 AM to 5:00 PM, with a 30-minute lunch break.
ASSUMPTION: The office environment at REI Communications is supportive and encouraging, with a focus on open communication and teamwork.
💼 Interview & Application Insights
Typical Process:
- The application process involves submitting a resume and cover letter through the provided link.
- Candidates who meet the qualifications will be contacted for an initial phone or video screening.
- Successful candidates will be invited to an in-person or virtual interview with the Senior Marketing Manager.
- Finalists may be asked to complete a skills assessment or provide a portfolio of their work.
Key Assessment Areas:
- Communication skills, both written and verbal
- Problem-solving abilities and critical thinking
li>Adaptability and the ability to work in a fast-paced environment
- Customer service orientation and a customer-centric mindset
Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
- Be prepared to discuss your experience with customer service, marketing, or sales, and how it has prepared you for this position.
- Demonstrate your enthusiasm for the role and your eagerness to learn and grow within the company.
- Showcase your creativity and innovative thinking by providing examples of marketing campaigns or sales strategies you have developed or contributed to in the past.
ATS Keywords: Marketing assistant, promotional marketing, customer service, sales tactics, market research, brand awareness, teamwork, leadership, fast-paced environment, customer-centric approach
ASSUMPTION: The interview process at REI Communications is designed to assess the candidate's skills, experiences, and cultural fit for the role and the company.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Customer Relationship Management (CRM) software
- Marketing automation tools (e.g., HubSpot, Marketo)
- Social media platforms (e.g., Facebook, Instagram, Twitter)
ASSUMPTION: Familiarity with these tools and technologies is preferred but not required, as REI Communications offers training to help employees develop the necessary skills.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric approach
- Collaboration and teamwork
- Continuous learning and growth
- Innovation and creativity
- Accountability and reliability
Work Style:
- Fast-paced and dynamic
- Results-driven and goal-oriented
- Team-oriented and collaborative
- Adaptable and flexible
- Customer-focused and customer-centric
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you highly motivated and results-driven?
- Do you possess strong communication skills and the ability to work effectively with clients and team members?
- Are you adaptable and able to manage multiple tasks and priorities?
- Do you have a customer-centric mindset and a passion for helping clients succeed?
ASSUMPTION: REI Communications values employees who are enthusiastic, motivated, and committed to providing excellent customer service and driving sales growth for their clients.
⚠️ Potential Challenges
- The fast-paced work environment may be overwhelming for candidates who prefer a more structured or slower-paced setting.
- The role requires strong communication skills, which may be challenging for candidates who are more comfortable working independently or behind the scenes.
- The entry-level nature of the position may limit the candidate's ability to take on more significant responsibilities or projects initially.
- The on-site work arrangement may not be suitable for candidates who prefer remote or hybrid work arrangements.
ASSUMPTION: These challenges can be mitigated by ensuring the candidate is a good fit for the role and the company culture, and by providing adequate training and support to help them succeed.
📈 Similar Roles Comparison
- Compared to other entry-level marketing roles, this position offers a unique blend of customer service, sales, and marketing responsibilities, providing a well-rounded experience for the right candidate.
- REI Communications' focus on customer-centric marketing sets it apart from other companies in the IT Services and IT Consulting industry, which may prioritize technical skills over customer service.
- As an entry-level role, this position serves as an excellent starting point for a career in marketing or sales, with opportunities for growth and advancement within the company.
ASSUMPTION: This role offers a unique combination of responsibilities and growth opportunities, making it an attractive choice for candidates interested in a career in marketing or sales.
📝 Sample Projects
- Developing and executing a promotional sales campaign for a new product launch, including market research, client communication, and event planning
- Conducting territory research and presenting findings to the marketing team to inform future promotional strategies
- Creating and implementing a social media marketing plan to increase brand awareness and engagement for a client's product or service
ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for the Entry-Level Promotional Marketing Assistant role at REI Communications.
❓ Key Questions to Ask During Interview
- Can you describe a typical day or week in this role?
- How does the Senior Marketing Manager support and mentor entry-level employees?
- What opportunities are there for growth and advancement within the company?
- How does REI Communications measure the success of its marketing campaigns, and how does this role contribute to that process?
- What is the company's approach to work-life balance, and how does that apply to this role?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and your commitment to understanding the company's culture and values.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role, emphasizing your customer service background, marketing or sales experience, and any relevant projects or achievements.
- Prepare for your interview by researching REI Communications and the IT Services and IT Consulting industry, and by practicing common interview questions and your responses.
- If invited to an in-person or virtual interview, dress professionally and arrive (or log in) on time, with any necessary materials or documents.
- Follow up with the hiring manager within 24 hours after your interview to express your appreciation for the opportunity and reiterate your interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
