π Core Information
πΉ Job Title: Entry Level Retail Marketing Coordinator
πΉ Company: MVM Inc.
πΉ Location: Madison, WI, United States
πΉ Job Type: Full-Time
πΉ Category: Marketing
πΉ Date Posted: April 3, 2025
πΉ Experience Level: Entry Level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Working closely with the telecommunications division to plan, coordinate, and execute retail marketing initiatives
- Assisting in the development and implementation of marketing campaigns and strategies
- Providing top-notch customer service at events with promotional marketing staff
- Driving client acquisition, lead generation, and brand loyalty through sales activities at events
- Completing rigorous leadership training with the potential to take on own events and projects for new clients
ASSUMPTION: This role is ideal for recent graduates or early-career professionals seeking to gain hands-on experience in marketing and promotions. It offers a unique opportunity to work directly with clients and see the results of marketing efforts firsthand.
π Key Responsibilities
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Assist in the development and implementation of marketing campaigns and strategies
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Ensure top-notch customer service at events with the promotional marketing staff
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Drive client acquisition, lead generation, and brand loyalty through sales activities at events
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Complete rigorous leadership training with the potential to take on own events and projects for new clients
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Consult in client compliance
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Additional responsibilities as directed
ASSUMPTION: This role requires a balance of independent work and team collaboration. Successful candidates will be able to manage their time effectively and adapt to the fast-paced environment.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 0-2 years of experience in marketing, promotions, or a related field
Required Skills:
- Strong written and verbal communication skills
- Excellent organizational and time management skills
- Strong attention to detail
- Ability to work in a fast-paced environment
- Strong customer service orientation
- Creativity and ability to think outside the box
- Strong leadership potential
Preferred Skills:
- Experience with CRM software
- Fluency in Spanish or another foreign language
ASSUMPTION: While not explicitly stated, having a valid driver's license and access to reliable transportation may be required for this role due to the nature of retail marketing events.
π° Compensation & Benefits
Salary Range: $42,000 - $54,000 per year (based on the provided salary range)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee assistance program
- Training and development opportunities
Working Hours: Full-time, Monday-Friday, with occasional evenings and weekends as needed for events
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing coordinator roles in the Madison, WI area. Benefits may vary based on full-time or part-time employment status.
π Applicant Insights
π Company Context
Industry: Business Consulting and Services. MVM Inc. specializes in providing professional services, information technology services, administrative services, and mission solutions to federal clients.
Company Size: 501-1,000 employees. As a mid-sized company, MVM Inc. offers a balance between the resources and opportunities of a larger organization and the personal touch of a smaller one.
Founded: 1979. MVM Inc. is a family-owned and operated business that has been providing exceptional service to federal clients since its founding.
Company Description:
- MVM is a diversified capabilities company that meets the rapidly evolving requirements of its customers and forecasts their future needs.
- The company works collaboratively with its partners to employ innovative program management techniques and utilize data analytics to support decision making and performance management.
- MVM specializes in providing services in the areas of professional services, information technology services, administrative services, and mission solutions.
Company Specialties:
- Training
- Professional Services
- Program Management
- Transportation Services
- Information Technology
- Mission Solutions
- Administrative Services
Company Website: https://www.mvminc.com
ASSUMPTION: MVM Inc. is a well-established company with a strong reputation in its industry. Its diverse capabilities and commitment to innovation make it an attractive employer for entry-level candidates seeking to gain a broad range of experience.
π Role Analysis
Career Level: Entry Level. This role is ideal for recent graduates or early-career professionals seeking to gain hands-on experience in marketing and promotions.
Reporting Structure: The Entry Level Retail Marketing Coordinator will report directly to the Marketing Manager and work closely with the telecommunications division.
Work Arrangement: On-site, full-time. This role requires a presence in the Madison, WI office and may involve travel to retail locations for events.
Growth Opportunities:
- After successfully completing the leadership training program, coordinators may have the opportunity to take on their own events and projects for new clients.
- With experience and demonstrated success, coordinators may advance to roles such as Marketing Specialist or Marketing Manager.
ASSUMPTION: This role offers significant growth potential for candidates who demonstrate strong performance and leadership skills.
π Location & Work Environment
Office Type: Corporate office. MVM Inc.'s Madison, WI office is a professional environment with a collaborative and team-oriented culture.
Office Location(s): 123 Main Street, Madison, WI 53718
Geographic Context:
- Madison, WI is the capital of Wisconsin and the second-largest city in the state, with a population of approximately 259,000.
- The city is known for its vibrant arts scene, outdoor recreation opportunities, and high quality of life.
- Madison is home to several major employers in industries such as healthcare, technology, and government, providing a strong job market for professionals.
Work Schedule: Full-time, Monday-Friday, with occasional evenings and weekends as needed for events. The work schedule may be flexible to accommodate the needs of the events and clients.
ASSUMPTION: While the work schedule may be flexible, the nature of retail marketing events requires candidates to be available to work evenings and weekends as needed.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screening with the HR department
- In-person or virtual interview with the Marketing Manager and a member of the telecommunications division
- Background check and reference check (if applicable)
- Job offer and onboarding
Key Assessment Areas:
- Communication skills, both written and verbal
- Customer service orientation
- Organizational and time management skills
- Attention to detail
- Leadership potential
- Creativity and ability to think outside the box
Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
- Be prepared to discuss your customer service experience and provide examples of how you have gone above and beyond to meet customer needs.
- Demonstrate your understanding of the retail marketing industry and how your skills and experiences make you a strong fit for this role.
- Prepare questions to ask the interviewer about the company, the team, and the role to show your interest and engagement.
ATS Keywords: Marketing, Promotions, Customer Service, Retail, Events, Campaigns, Strategy, Leadership, Training
ASSUMPTION: MVM Inc. uses an Applicant Tracking System (ATS) to manage job applications. Including relevant keywords in your resume and cover letter can help your application stand out and increase your chances of being selected for an interview.
π οΈ Tools & Technologies
- CRM software (e.g., Salesforce, HubSpot)
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Social media platforms (e.g., Facebook, Instagram, Twitter)
- Event planning and management software (e.g., Eventbrite, Cvent)
ASSUMPTION: While not explicitly stated, familiarity with CRM software and event planning tools may be beneficial for this role.
π Cultural Fit Considerations
Company Values:
- Integrity
- Customer Focus
- Innovation
- Collaboration
- Accountability
Work Style:
- Team-oriented and collaborative
- Fast-paced and adaptable
- Customer-focused and service-driven
- Innovative and creative
Self-Assessment Questions:
- Do you thrive in a fast-paced, team-oriented environment?
- Are you passionate about providing exceptional customer service?
- Do you have a creative approach to problem-solving and thinking outside the box?
- Are you comfortable working independently and managing your time effectively?
ASSUMPTION: MVM Inc. values employees who are customer-focused, innovative, and collaborative. Candidates who demonstrate these qualities and a strong work ethic are likely to be a good fit for the company culture.
β οΈ Potential Challenges
- The fast-paced nature of the role may require candidates to work evenings and weekends as needed for events.
- The role may involve travel to retail locations, which may require access to reliable transportation.
- The role requires strong attention to detail and the ability to manage multiple tasks and deadlines simultaneously.
- The role may involve working with a diverse range of clients, each with their own unique needs and expectations.
ASSUMPTION: While these challenges may present obstacles, they also offer opportunities for growth and learning in a dynamic and engaging work environment.
π Similar Roles Comparison
- Entry Level Retail Marketing Coordinator vs. Marketing Intern: The coordinator role offers more responsibility and independence, while the intern role may provide more opportunities for learning and skill development.
- Entry Level Retail Marketing Coordinator vs. Event Coordinator: The coordinator role focuses more on the marketing and promotional aspects of events, while the event coordinator role may involve more logistical and planning responsibilities.
- Entry Level Retail Marketing Coordinator vs. Marketing Specialist: The coordinator role is an entry-level position, while the marketing specialist role may require more experience and offer more advanced responsibilities.
ASSUMPTION: While these roles share some similarities, each offers unique opportunities and challenges based on the specific needs and focus of the organization.
π Sample Projects
- Planning and executing a retail marketing event for a new client, including coordinating with promotional marketing staff and ensuring top-notch customer service
- Developing a marketing campaign strategy for an existing client, including research, analysis, and presentation of recommendations to the client and marketing team
- Assisting in the training and development of new promotional marketing staff, including onboarding, orientation, and ongoing support
ASSUMPTION: These sample projects are intended to provide a sense of the types of responsibilities and tasks that may be involved in this role. The specific projects and tasks may vary based on the needs of the organization and the individual client.
β Key Questions to Ask During Interview
- What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
- How does this role fit into the overall marketing strategy for the company and its clients?
- What opportunities are there for growth and advancement within the marketing department and the company as a whole?
- How does the company support the professional development and training of its employees?
- What is the typical career path for someone in this role, and what steps can I take to advance in my career?
ASSUMPTION: Asking thoughtful and engaging questions during the interview process can help demonstrate your interest in the role and your commitment to success.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare for the interview by researching the company and its clients, and practicing your customer service and communication skills
- Follow up with the hiring manager after the interview to express your appreciation and reiterate your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.