📌 Core Information
🔹 Job Title: Especialista de Marketing
🔹 Company: Fiserv
🔹 Location: Buenos Aires - Retiro, Argentina
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: 2025-07-07
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Interaction and coordination with creative and branding agencies
- Management of Fiserv websites and landing pages
- Implementation and supervision of digital campaigns
- Social media content management and SEO optimization
- Email marketing planning, execution, and analysis
ASSUMPTION: This role requires strong communication and project management skills to coordinate with multiple agencies and stakeholders. The ideal candidate will have experience in digital marketing and a solid understanding of SEO and email marketing best practices.
📋 Key Responsibilities
✅ Interact and coordinate with creative and branding agencies, as well as agencies for email marketing and media
✅ Create and curate content for Fiserv websites and landing pages, ensuring information is up-to-date and accurate
✅ Plan, implement, and supervise digital campaigns for Fiserv brands, working closely with media and creative agencies
✅ Generate content for social media platforms and optimize websites for search engines
✅ Plan, execute, and analyze email marketing campaigns, including automation and journey client management
✅ Conduct market research, benchmarking, and performance analysis to optimize marketing strategies
ASSUMPTION: The role requires a high level of organization and attention to detail, as well as strong analytical skills to effectively manage multiple projects and stakeholders.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: 2-5 years of experience in digital marketing, content creation, or a related role
Required Skills:
- Proven experience in digital marketing and content creation
- Strong analytical skills and data-driven mindset
- Excellent communication and project management skills
- Fluency in Spanish (both written and spoken)
- Proficiency in SEO, email marketing, and social media management
Preferred Skills:
- Experience with marketing automation tools
- Familiarity with HTML and CSS
- Bilingual or multilingual skills
ASSUMPTION: Candidates with experience in the financial services industry or a related field may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: ARS 120,000 - 180,000 per month (based on experience and market research)
Benefits:
- Health insurance
- Retirement plan
- Employee discounts
- Professional development opportunities
Working Hours: Full-time, Monday to Friday, 9:00 AM to 6:00 PM (with a 1-hour lunch break)
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Fiserv is a global leader in financial technology and payments, serving clients in over 100 countries. They connect financial institutions, corporations, merchants, and consumers to one another, enabling quick, reliable, and secure money and information movement.
Company Size: Fiserv has over 10,000 employees worldwide, providing a large and diverse work environment.
Founded: Fiserv was founded in 1984 and has since grown into a global technology powerhouse in the financial services industry.
Company Description:
- Fiserv is committed to delivering innovative and transformative financial services experiences for clients and consumers worldwide.
- The company offers a wide range of products and services, including payments, risk and compliance, mobile banking, online banking, core banking, customer and channel management, business insights and optimization, processing services, and lending solutions.
- Fiserv is dedicated to fostering a diverse and inclusive work environment, where employees can grow and thrive.
Company Specialties:
- Financial Services
- Payments
- Risk and Compliance
- Mobile Banking
- Online Banking
- Core Banking
- Customer & Channel Management
- Business Insights & Optimization
- Processing Services
- and Lending Solutions
Company Website: http://www.fiserv.com
ASSUMPTION: Fiserv's global presence and extensive product offerings provide ample opportunities for career growth and development.
📊 Role Analysis
Career Level: This role is suitable for a mid-level marketing professional with 2-5 years of experience in digital marketing and content creation.
Reporting Structure: The Especialista de Marketing will report directly to the Marketing Manager for Argentina and Uruguay.
Work Arrangement: This is an on-site position, with the possibility of occasional remote work, depending on the company's policies and the employee's performance.
Growth Opportunities:
- Progression to a Senior Marketing Specialist or Marketing Manager role
- Expansion into other areas of marketing, such as product marketing or brand management
- Opportunities to work on global projects and collaborate with international teams
ASSUMPTION: Fiserv's large size and global presence offer numerous opportunities for career growth and development within the marketing department and across other areas of the business.
🌍 Location & Work Environment
Office Type: The Fiserv office in Buenos Aires - Retiro is a modern, collaborative workspace with a professional and dynamic atmosphere.
Office Location(s): 600 N Vel R Phillips Ave, Milwaukee, Wisconsin 53203, US
Geographic Context:
- Buenos Aires is the capital and largest city of Argentina, with a population of over 3 million people.
- The Retiro neighborhood is a bustling commercial and financial district, with numerous shops, restaurants, and cultural attractions.
- The office is conveniently located near public transportation, making it easily accessible from various parts of the city.
Work Schedule: The work schedule is Monday to Friday, from 9:00 AM to 6:00 PM, with a 1-hour lunch break. Occasional overtime may be required to meet project deadlines.
ASSUMPTION: The office environment at Fiserv is designed to foster collaboration, innovation, and employee engagement, with a focus on work-life balance.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-depth interview with the Marketing Manager and/or other team members
- Final interview with the Marketing Director or another senior leader
Key Assessment Areas:
- Digital marketing skills and experience
- Communication and project management abilities
- Cultural fit and alignment with Fiserv's values
- Problem-solving skills and adaptability
Application Tips:
- Tailor your resume and cover letter to highlight your digital marketing experience and skills relevant to the role.
- Prepare examples of your past work that demonstrate your ability to create engaging content, manage campaigns, and analyze performance.
- Research Fiserv's products and services to show your understanding of the company and its offerings.
ATS Keywords: Digital Marketing, Content Creation, Social Media Management, SEO, Email Marketing, Campaign Management, Project Coordination, Performance Optimization, Market Research, Lead Generation, Website Management, Reporting, Automation, Benchmarking
ASSUMPTION: The interview process at Fiserv is designed to assess the candidate's skills, experience, and cultural fit, with a focus on finding the best fit for both the company and the individual.
🛠️ Tools & Technologies
- Marketing automation tools (e.g., Marketo, HubSpot)
- Email marketing platforms (e.g., Mailchimp, Constant Contact)
- Social media management tools (e.g., Hootsuite, Buffer)
- SEO tools (e.g., SEMrush, Ahrefs)
- Project management tools (e.g., Asana, Trello)
- Content creation and design tools (e.g., Canva, Adobe Creative Suite)
ASSUMPTION: The specific tools and technologies used may vary depending on the projects and campaigns the Especialista de Marketing is working on.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Collaboration
- Innovation
- Accountability
- Performance
- Diversity
- Inclusion
Work Style:
- Results-driven and proactive
- Strong communication and collaboration skills
- Adaptable and open to feedback
- Ability to work independently and in a team environment
Self-Assessment Questions:
- Do you have experience working with multiple stakeholders and agencies to coordinate marketing campaigns?
- Are you comfortable managing projects and deadlines in a fast-paced, dynamic environment?
- Do you thrive in a collaborative work environment and enjoy working with diverse teams?
ASSUMPTION: Fiserv values a diverse and inclusive work environment, where employees can bring their unique perspectives and experiences to drive innovation and success.
⚠️ Potential Challenges
- Managing multiple projects and stakeholders simultaneously may be challenging for candidates with less experience in project management.
- The role requires strong analytical skills and attention to detail, which may be demanding for candidates who prefer more creative or strategic work.
- Occasional overtime may be required to meet project deadlines, which could impact work-life balance for some individuals.
- The role is based in Buenos Aires, which may present challenges for candidates who prefer to work remotely or live in other parts of Argentina.
ASSUMPTION: The potential challenges of this role can be mitigated by strong project management skills, a results-driven mindset, and a willingness to adapt to the demands of the position.
📈 Similar Roles Comparison
- Unlike related roles in digital marketing agencies, this position focuses on managing in-house marketing efforts for a global financial technology company.
- Compared to in-house marketing roles at smaller organizations, this position offers the opportunity to work on a broader range of marketing channels and campaigns, with a greater emphasis on collaboration and stakeholder management.
- Career progression in this role may involve expanding into other areas of marketing, such as product marketing or brand management, or taking on leadership responsibilities within the marketing department.
ASSUMPTION: The unique aspects of this role, such as its focus on in-house marketing for a global financial technology company, provide a distinct set of opportunities and challenges compared to similar roles in other industries or organizational structures.
📝 Sample Projects
- Developing and executing a social media campaign to promote a new Fiserv product or service
- Conducting market research and benchmarking to identify opportunities for improving Fiserv's email marketing performance
- Managing the content creation and publication process for a Fiserv website redesign or relaunch
ASSUMPTION: The specific projects and campaigns the Especialista de Marketing works on will vary depending on the company's priorities, market conditions, and other factors.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the marketing department?
- How does Fiserv support the professional development and growth of its marketing employees?
- What are the most significant challenges facing the marketing department in the next 12-24 months, and how can this role contribute to addressing them?
- How does Fiserv measure the success of its marketing campaigns, and what key performance indicators (KPIs) are most important for this role?
- What is the company's approach to work-life balance, and how does it support employees in maintaining a healthy work-life balance?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates the candidate's interest in the role and commitment to understanding the company's culture and priorities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your digital marketing experience and skills relevant to the role.
- Prepare examples of your past work that demonstrate your ability to create engaging content, manage campaigns, and analyze performance.
- Research Fiserv's products and services to show your understanding of the company and its offerings.
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the status of your application.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
