π Core Information
πΉ Job Title: Especialista en Social Media
πΉ Company: Repsol
πΉ Location: Campus Repsol-Madrid, Spain
πΉ Job Type: Full-Time, Hybrid
πΉ Category: Marketing & Communications
πΉ Date Posted: May 22, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site (Hybrid)
π Job Overview
Key aspects of this role include:
- Developing projects to enhance Repsol's social media presence through digital actions on owned and earned media.
- Performing community management tasks and creating content for platforms like TikTok.
- Activating campaigns on Meta, TikTok, and YouTube, and managing creators and influencers.
- Measuring results and following KPIs for social media actions.
ASSUMPTION: This role requires a dynamic, creative individual with a strong understanding of social media platforms and digital marketing. Familiarity with the energy sector is not required but may be beneficial.
π Key Responsibilities
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Develop projects to enhance Repsol's social media presence through digital actions on owned and earned media.
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Perform community management tasks and create content for platforms like TikTok.
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Activate campaigns on Meta, TikTok, and YouTube, and manage creators and influencers.
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Measure results and follow KPIs for social media actions.
ASSUMPTION: The role may evolve based on the team's needs and the company's strategic objectives. Strong communication and project management skills are essential for success in this position.
π― Required Qualifications
Education: University degree, preferably in Digital Marketing, Digital Business, or ADE and Business Analytics.
Experience: 2-5 years of experience, preferably in communication and marketing agencies.
Required Skills:
- Advanced knowledge of social media platforms, with a focus on TikTok, YouTube, Instagram, WhatsApp, and others.
- Excellent English communication skills (minimum B2 level).
- Strong project management and organizational skills.
- Ability to work in a team and collaborate with diverse stakeholders.
Preferred Skills:
- Experience in the energy sector.
- Fluency in additional languages.
ASSUMPTION: Candidates with relevant experience in social media management and digital marketing will be prioritized. Relevant internships or personal projects may also be considered.
π° Compensation & Benefits
Salary Range: β¬25,000 - β¬35,000 per year (Estimated, based on market research for similar roles in Spain)
Benefits:
- Bonus according to objectives
- Medical insurance
- Pension plan contribution
- Work-life balance measures
- Legal advice
- Employee support services
Working Hours: Full-time, hybrid work arrangement (2-3 days on-site per week)
ASSUMPTION: The salary range is an estimate based on market research for similar roles in Spain. The final offer may vary depending on the candidate's experience and qualifications.
π Applicant Insights
π Company Context
Industry: Oil and Gas. Repsol is a leading energy company in the Iberian Peninsula and present in more than 24 countries.
Company Size: 10,001+ employees. Repsol offers a large, diverse work environment with opportunities for growth and collaboration.
Founded: Repsol was founded in 1986 and has since grown into a global energy company committed to innovation and sustainability.
Company Description:
- Repsol is a multi-energy company that creates value through an integrated, diversified, and sustainable approach.
- The company focuses on innovation and sustainability to build the future of energy.
- Repsol has a multicultural and multidisciplinary team of over 25,000 people representing 77 nationalities working across 27 countries.
Company Specialties:
- Oil & Gas international company and Energy
Company Website: http://www.repsol.com
ASSUMPTION: Repsol's global presence ensures diversity, fostering a multicultural and multidisciplinary work environment.
π Role Analysis
Career Level: Mid-level, with opportunities for growth and professional development.
Reporting Structure: The role reports directly to the Communication and Brand team.
Work Arrangement: Hybrid, with 2-3 days on-site per week at the Campus Repsol-Madrid location.
Growth Opportunities:
- Progression within the Communication and Brand team or related departments.
- Expanding responsibilities based on performance and company needs.
- International assignments, as Repsol has a global presence.
ASSUMPTION: This role offers opportunities for growth and development within the company, given Repsol's size and global presence.
π Location & Work Environment
Office Type: Hybrid, with a focus on collaboration and teamwork.
Office Location(s): Campus Repsol-Madrid, Spain
Geographic Context:
- The Madrid office is located in the Campus Repsol-Madrid, offering a modern and collaborative work environment.
- Madrid is a vibrant city with a rich cultural scene, excellent dining options, and a high quality of life.
- The city is well-connected by public transportation, making it easy to commute to the office.
Work Schedule: Full-time, with flexible hours and the possibility of remote work 2-3 days per week.
ASSUMPTION: The hybrid work arrangement offers a balance between on-site collaboration and remote flexibility, catering to different work preferences.
πΌ Interview & Application Insights
Typical Process:
- Online application submission through the Repsol careers portal.
- Phone or video screening to assess communication skills and cultural fit.
- In-person or virtual interview with the hiring manager and team members to discuss the role and company culture.
- Final decision and offer extension.
Key Assessment Areas:
- Social media management skills and digital marketing knowledge.
- Communication and project management skills.
- Cultural fit and alignment with Repsol's values.
- Problem-solving and adaptability.
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Prepare examples of your social media management and digital marketing projects to showcase during the interview.
- Research Repsol's company culture and values to demonstrate your fit and enthusiasm for the role.
ATS Keywords: Social Media Management, Digital Marketing, Community Management, Content Creation, TikTok, YouTube, Instagram, Campaign Activation, KPI Measurement, Influencer Management, Engagement Strategies, Creativity, Dynamic Personality, Professional Growth, Team Collaboration, Digital Influence Development, Advanced Social Media Usage, English Proficiency
ASSUMPTION: Repsol's application process may vary, and additional assessment methods or interviews may be included based on the candidate's qualifications and the team's needs.
π οΈ Tools & Technologies
- Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
- Analytics tools (e.g., Google Analytics, social media analytics platforms)
- Content creation tools (e.g., Canva, Adobe Creative Suite)
- Project management tools (e.g., Asana, Trello, Microsoft Project)
ASSUMPTION: The specific tools and technologies used may vary based on the team's preferences and the company's standards.
π Cultural Fit Considerations
Company Values:
- Safety and integrity
- Responsibility and commitment
- Innovation and continuous improvement
Work Style:
- Collaborative and team-oriented
- Adaptable and proactive
- Focused on results and continuous learning
Self-Assessment Questions:
- Do you thrive in a collaborative, team-oriented environment?
- Are you adaptable and proactive in the face of change?
- Are you committed to continuous learning and professional growth?
ASSUMPTION: Repsol values diversity and inclusion, fostering a work environment where employees can grow and perform their best work.
β οΈ Potential Challenges
- Managing multiple social media platforms and campaigns simultaneously.
- Adapting to a dynamic and evolving work environment in the energy sector.
- Balancing on-site collaboration and remote work in a hybrid setting.
- Meeting KPIs and performance expectations in a large, global company.
ASSUMPTION: These challenges can be overcome with strong project management skills, adaptability, and a focus on continuous learning and improvement.
π Similar Roles Comparison
- This role differs from related positions in its focus on the energy sector and Repsol's unique company culture.
- Repsol's global presence offers opportunities for international assignments and collaboration with diverse teams.
- Career progression may involve expanding responsibilities or moving into related departments within the company.
ASSUMPTION: While this role shares similarities with other social media management positions, its unique context within the energy sector and Repsol's company culture sets it apart.
π Sample Projects
- Developing and executing a social media campaign to promote Repsol's sustainability initiatives.
- Managing Repsol's TikTok presence and creating engaging content to increase brand awareness and engagement.
- Collaborating with internal stakeholders to create and share content that highlights Repsol's innovative projects and achievements.
ASSUMPTION: These sample projects illustrate the range of responsibilities and tasks associated with this role, but the specific projects may vary based on the team's needs and priorities.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the broader Communication and Brand team and Repsol's overall strategy?
- What opportunities are there for professional growth and development within the company?
- How does Repsol support work-life balance for its employees?
- What is the team's dynamic, and how does this role contribute to its success?
ASSUMPTION: These questions demonstrate your interest in the role and provide insight into Repsol's company culture and priorities.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the Repsol careers portal.
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Prepare examples of your social media management and digital marketing projects to showcase during the interview.
- Research Repsol's company culture and values to demonstrate your fit and enthusiasm for the role.
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.