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EstΓ‘gio em Marketing - Vaga afirmativa para Pessoas Negras

DiDi Global
Full-time
On-site
SΓ£o Paulo, SΓ£o Paulo, Brazil
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: EstΓ‘gio em Marketing - Vaga afirmativa para Pessoas Negras

πŸ”Ή Company: DiDi Global

πŸ”Ή Location: SΓ£o Paulo, SP, Brazil

πŸ”Ή Job Type: Internship

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: July 29, 2025

πŸ”Ή Experience Level: Entry Level

πŸ”Ή Remote Status: Hybrid

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting marketing initiatives and campaign development
  • Assisting in organizing the marketing calendar and aligning with stakeholders
  • Analyzing campaign performance and generating reports
  • Controlling and monitoring marketing budgets

ASSUMPTION: This role is focused on supporting the marketing team in various tasks, with a strong emphasis on organization, communication, and data analysis.

πŸ“‹ Key Responsibilities

βœ… Supporting marketing initiatives and campaign development

βœ… Assisting in organizing the marketing calendar and aligning with stakeholders

βœ… Analyzing campaign performance and generating reports

βœ… Controlling and monitoring marketing budgets

βœ… Collaborating with different teams and being proactive in learning

βœ… Creating presentations and having basic knowledge of the Office suite, especially Excel and PowerPoint

ASSUMPTION: The role requires strong organizational skills, attention to detail, and the ability to work well with others.

🎯 Required Qualifications

Education: Pursuing a degree in Marketing, Communication, Administration, or a related field

Experience: None specified, but previous experience in marketing or a related field would be an asset

Required Skills:

  • Good organization and communication skills
  • Intermediate English proficiency
  • Proactivity and willingness to learn
  • Attention to detail and responsibility in task execution
  • Ability to work well with others and collaborate effectively

Preferred Skills:

  • Basic knowledge of the Office suite, especially Excel and PowerPoint
  • Experience with marketing tools and platforms

ASSUMPTION: While not explicitly stated, having some basic marketing knowledge and experience with relevant tools would be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: Not specified. According to Glassdoor, the average intern salary in Brazil is around R$ 1,500 - 2,000 per month. However, this may vary depending on the company and the specific role.

Benefits:

  • Opportunity to gain practical experience in a fast-paced, innovative company
  • Possibility to grow within the organization after the internship
  • Working in a diverse and inclusive environment

Working Hours: Full-time (40 hours per week), with the possibility of working remotely some days

ASSUMPTION: The salary range is estimated based on industry standards for internships in Brazil. The benefits listed are based on the company's stated values and culture.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: DiDi Global is a leading mobility technology platform, offering a wide range of app-based services across Asia Pacific, Latin America, and other global markets, including ride-hailing, taxi-hailing, designated driving, hitch, and other forms of shared mobility, as well as certain energy and vehicle services, food delivery, and intra-city freight services.

Company Size: DiDi Global has over 10,000 employees worldwide, providing a large and diverse work environment.

Founded: DiDi Global was founded in 2012 and has since grown to become one of the world's leading mobility technology platforms.

Company Description:

  • DiDi Global is committed to collaborating with policymakers, the taxi industry, the automobile industry, and the communities to solve the world’s transportation, environmental, and employment challenges through the use of AI technology and localized smart transportation innovations.
  • The company strives to create better life experiences and greater social value by building a safe, inclusive, and sustainable transportation and local services ecosystem for cities of the future.
  • DiDi Global is dedicated to promoting diversity, inclusion, and equal opportunities, with a focus on supporting the Black community through affirmative action initiatives like this internship program.

Company Specialties:

  • Mobility technology
  • Transportation services
  • AI technology and localized smart transportation innovations
  • Food delivery and intra-city freight services

Company Website: https://web.didiglobal.com/

ASSUMPTION: DiDi Global's commitment to diversity, inclusion, and equal opportunities is evident in their company description and specialties. This internship program is a testament to their dedication to supporting the Black community.

πŸ“Š Role Analysis

Career Level: Entry-level, with the opportunity to grow within the organization after the internship

Reporting Structure: The intern will report directly to the marketing team and collaborate with various stakeholders

Work Arrangement: Hybrid, with the possibility of working remotely some days

Growth Opportunities:

  • Gaining practical experience in marketing and related fields
  • Learning from experienced professionals in a fast-paced, innovative company
  • Potential full-time employment opportunities after the internship

ASSUMPTION: This internship offers significant growth opportunities for the right candidate, including the chance to learn from experienced professionals and potentially secure full-time employment after the program.

🌍 Location & Work Environment

Office Type: Hybrid, with a physical office in SΓ£o Paulo and the possibility of working remotely some days

Office Location(s): Av. Paulista, 2537 - Bela Vista, SΓ£o Paulo - SP, 01311-300, Brazil

Geographic Context:

  • SΓ£o Paulo is the largest city in Brazil and the Americas, with a population of over 12 million people
  • The city is known for its vibrant culture, diverse communities, and thriving business environment
  • SΓ£o Paulo is a global hub for technology, finance, and creativity, providing a dynamic and innovative work environment

Work Schedule: Full-time (40 hours per week), with flexible hours and the possibility of working remotely some days

ASSUMPTION: The hybrid work environment offers the best of both worlds, allowing interns to collaborate with their team in person while also enjoying the flexibility of remote work.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or virtual interview with the hiring manager and/or team members
  • Background check and offer extension

Key Assessment Areas:

  • Communication and interpersonal skills
  • Organization and time management
  • Problem-solving and analytical skills
  • Cultural fit and alignment with DiDi Global's values

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant skills and experiences
  • Demonstrate your understanding of DiDi Global's mission and values
  • Showcase your enthusiasm for the role and the company
  • Prepare for behavioral and situational interview questions

ATS Keywords: Marketing, internship, campaign development, stakeholder alignment, performance analysis, budget control, organization, communication, proactivity, learning, attention to detail, responsibility, agility

ASSUMPTION: The application process for this internship is likely to be competitive, so it's essential to tailor your application materials and prepare thoroughly for the interview.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Excel, PowerPoint)
  • Marketing tools and platforms (specific tools not mentioned)

ASSUMPTION: While not explicitly stated, having experience with marketing tools and platforms would be beneficial for this role. The specific tools required may be discussed during the interview process.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Generate Value for Users
  • Be Guided by Data
  • Be Owners and Focused on Results
  • Always Build Together
  • Be Integrated
  • Develop Oneselves and Others
  • Work with Passion & Fun
  • Live Diversity

Work Style:

  • Collaborative and team-oriented
  • Data-driven and analytical
  • Results-focused and accountable
  • Open-minded and inclusive
  • Passionate and enthusiastic

Self-Assessment Questions:

  • Do I align with DiDi Global's values and mission?
  • Am I comfortable working in a diverse and inclusive environment?
  • Do I have strong communication and interpersonal skills?
  • Am I organized, proactive, and detail-oriented?
  • Am I comfortable working with data and analyzing performance?

ASSUMPTION: DiDi Global places a strong emphasis on cultural fit and alignment with their values. Applicants should carefully consider how their personal values and work style align with the company's culture.

⚠️ Potential Challenges

  • Balancing multiple responsibilities and priorities
  • Working in a fast-paced, dynamic environment
  • Adapting to a hybrid work arrangement
  • Competing with other internship applicants

ASSUMPTION: These challenges are common to many internship programs and can be overcome with strong organizational skills, adaptability, and a proactive approach to learning.

πŸ“ˆ Similar Roles Comparison

  • This role is unique in that it is an affirmative action internship program specifically for Black individuals
  • Similar roles in other companies may not have the same focus on diversity and inclusion
  • Career paths after this internship may vary depending on the company and the specific role

ASSUMPTION: While there may be similar roles in other companies, this internship program is unique in its focus on supporting the Black community and promoting diversity and inclusion.

πŸ“ Sample Projects

  • Developing and executing a marketing campaign for a specific product or service
  • Analyzing campaign performance and generating reports
  • Assisting in the organization of a marketing event or conference

ASSUMPTION: These sample projects are based on the key responsibilities listed in the job description. The specific projects assigned may vary depending on the company's needs and the intern's skills and experiences.

❓ Key Questions to Ask During Interview

  • What are the most important qualities you're looking for in an intern for this role?
  • How does this internship program support DiDi Global's commitment to diversity and inclusion?
  • What are the primary challenges facing the marketing team, and how can this internship contribute to addressing them?
  • What opportunities are there for growth and development within the company after the internship?
  • How does DiDi Global support work-life balance for its interns?

ASSUMPTION: These questions are designed to help applicants better understand the role, the company culture, and the opportunities available for growth and development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the following link: https://careers-didiglobal.icims.com/jobs/15379/est%c3%a1gio-em-de-opera%c3%b5es-de-categorias/job
  • Tailor your resume and cover letter to highlight your relevant skills and experiences
  • Prepare for behavioral and situational interview questions
  • Research DiDi Global's mission, values, and culture to demonstrate your alignment with the company
  • Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.