ETF Content Writer, State Street Investment management - VP I

📌 Core Information

🔹 Job Title: ETF Content Writer, State Street Investment Management - VP I

🔹 Company: State Street

🔹 Location: Boston, Massachusetts, United States

🔹 Job Type: Full-Time

🔹 Category: Financial Services

🔹 Date Posted: July 7, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and executing content strategies aligned with business goals and investor needs.
• Collaborating with global stakeholders across various teams to create and manage content.
• Overseeing content workflows from concept through production, ensuring timely and compliant delivery.
• Managing content through platforms such as AdTrax, Workfront, and Adobe Experience Manager (AEM).
• Creating and managing a variety of content formats, including articles, eBooks, infographics, videos, web copy, email, and social media.

ASSUMPTION: This role requires a strong strategic mindset, excellent writing and editorial skills, and the ability to manage multiple projects and deadlines.

📋 Key Responsibilities

✅ Develop and execute content strategies aligned with business goals and investor needs.

✅ Collaborate with global stakeholders across strategy, research, investment, marketing, sales, and digital teams to create and manage content.

✅ Oversee content workflows from concept through production, including layout/design, compliance/legal approvals, and publishing.

✅ Manage content through platforms such as AdTrax, Workfront, and Adobe Experience Manager (AEM).

✅ Ensure content meets UX best practices, accessibility standards, and regulatory requirements.

✅ Collaborate with the digital team to regularly assess and report on the performance of sector ETF content.

ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong organizational skills and attention to detail.

🎯 Required Qualifications

Education: Bachelor’s degree required.

Experience: 5-10 years of experience in financial services, particularly asset management and ETF products.

Required Skills:

• Excellent writing and editorial skills with a strong grasp of voice, tone, and style.
• Strong organizational skills and attention to detail.
• Familiarity with AdTrax, Workfront, and AEM.
• Comfort with data and analysis; ability to tailor content to different audiences and use cases.
• Strong interpersonal and relationship-building skills; ability to work across time zones and teams.

Preferred Skills:

• Experience writing for different investor audiences, with a strong emphasis on retail investors.
• Familiarity with regulatory and compliance considerations in financial content, especially for registered products and FINRA requirements.

ASSUMPTION: Candidates with experience in financial services, particularly in asset management and ETF products, will be prioritized.

💰 Compensation & Benefits

Salary Range: $110,000 - $177,500 Annual

Benefits:

• Medical Care
• Insurance
• Savings Plans
• Flexible Work Programs
• Development Programs
• Educational Support
• Paid Volunteer Days
• Matching Gift Programs

Working Hours: 40 hours per week

ASSUMPTION: The salary range provided is based on industry standards for this role, experience level, and location. The benefits package is competitive and comprehensive.

📌 Applicant Insights

🔍 Company Context

Industry: Financial Services. State Street is one of the largest custodian banks, asset managers, and asset intelligence companies in the world.

Company Size: 10,001+ employees. As a large organization, State Street offers a wide range of career opportunities and resources for professional development.

Founded: 1792. State Street has a long history and extensive experience in the financial services industry.

Company Description:

• State Street provides investment servicing, data & analytics, investment research & trading, and investment management to institutional clients.
• The company partners with institutional investors worldwide to provide comprehensive financial services tailored to their specific challenges.
• State Street is committed to doing what it takes to help clients perform better — now and in the future.

Company Specialties:

• Investment Management
• Custodian
• ETF
• Financial Products
• Fund Accounting
• Relationship Management
• Research
• Trading
• Investment Servicing

Company Website: http://www.statestreet.com

ASSUMPTION: State Street's extensive experience, global presence, and comprehensive service offerings make it an attractive employer for those seeking a stable and well-resourced work environment.

📊 Role Analysis

Career Level: This role is at the Vice President (VP) level, indicating significant experience and responsibility.

Reporting Structure: The role reports directly to the Head of Content for Sector ETFs, with potential exposure to senior leadership within the investment management division.

Work Arrangement: This is an on-site role based in Boston, Massachusetts, with potential for occasional remote work.

Growth Opportunities:

• Potential to advance within the content team or explore other roles within State Street's investment management division.
• Opportunities to gain exposure to senior leadership and collaborate with various teams across the organization.
• Access to professional development programs and resources to support career growth.

ASSUMPTION: This role offers strong growth potential for the right candidate, with opportunities to expand responsibilities and advance within the organization.

🌍 Location & Work Environment

Office Type: State Street's Boston headquarters is a modern, high-rise office building located in the heart of the city's financial district.

Office Location(s): One Lincoln Street, Boston, Massachusetts 02110, United States

Geographic Context:

• Boston is a major hub for the financial services industry, offering a vibrant and dynamic work environment.
• The city is known for its rich history, cultural attractions, and high quality of life.
• Boston has a diverse and multicultural population, providing a dynamic and inclusive work environment.

Work Schedule: The standard work schedule is Monday through Friday, 9:00 AM to 5:00 PM, with a one-hour lunch break. However, the work schedule may vary based on the needs of the role and the individual's responsibilities.

ASSUMPTION: Working in Boston offers a unique blend of urban energy and historic charm, with a wide range of cultural and recreational opportunities.

💼 Interview & Application Insights

Typical Process:

• Online application submission through the State Street careers portal.
• Phone or video screening to assess communication skills and cultural fit.
• In-depth interviews with the hiring manager and other team members to discuss the role's responsibilities, requirements, and the candidate's qualifications.
• Final round interviews with senior leadership to assess the candidate's strategic thinking and leadership potential.

Key Assessment Areas:

• Writing and editorial skills, with a focus on clarity, conciseness, and persuasiveness.
• Strategic thinking and the ability to align content with business goals and investor needs.
• Collaboration and communication skills, with an emphasis on working effectively with global stakeholders.
• Attention to detail and organizational skills, with a focus on managing multiple projects and deadlines.

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
• Provide specific examples of your writing and editorial work, demonstrating your ability to create clear, compelling content.
• Prepare for behavioral interview questions that focus on your collaboration, organizational, and strategic thinking skills.
• Research State Street's investment management division and be ready to discuss the company's products, services, and industry trends.

ATS Keywords: ETF, content strategy, writing, editing, collaboration, project management, regulatory compliance, investor audiences, AEM, Workfront, AdTrax

ASSUMPTION: The application process for this role is likely to be competitive, with a strong focus on writing and editorial skills, strategic thinking, and collaboration.

🛠️ Tools & Technologies

• AdTrax
• Workfront
• Adobe Experience Manager (AEM)
• Microsoft Office Suite
• Google Workspace

ASSUMPTION: Familiarity with AdTrax, Workfront, and AEM is required for this role, as these platforms are integral to State Street's content management workflows.

👔 Cultural Fit Considerations

Company Values:

• Putting Clients First
• Acting with Integrity
• Fostering Teamwork
• Encouraging Innovation
• Promoting Inclusion

Work Style:

• Collaborative and team-oriented, with a strong emphasis on cross-functional collaboration.
• Results-driven, with a focus on delivering high-quality content on time.
• Dynamic and adaptable, with a willingness to learn and grow in a fast-paced environment.

Self-Assessment Questions:

• How do you ensure that your writing aligns with the company's voice, tone, and style guidelines?
• Can you provide an example of a time when you successfully managed multiple projects and deadlines in a fast-paced environment?
• How do you approach collaborating with global stakeholders to create and manage content that meets the needs of different investor audiences?

ASSUMPTION: State Street values candidates who are strong collaborators, results-oriented, and adaptable, with a deep understanding of the financial services industry and a commitment to putting clients first.

⚠️ Potential Challenges

• The role requires managing multiple projects and deadlines, which can be challenging at times.
• The role involves working with global stakeholders, which may require adjusting to different time zones and communication styles.
• The role requires a strong understanding of regulatory and compliance considerations in financial content, which can be complex and evolving.
• The role may require occasional travel to attend industry events or meet with clients.

ASSUMPTION: While this role offers many opportunities for growth and development, it also presents unique challenges that require strong organizational skills, attention to detail, and the ability to thrive in a fast-paced, collaborative environment.

📈 Similar Roles Comparison

• This role differs from other content writer positions in that it requires a strong understanding of the financial services industry, particularly asset management and ETF products.
• The role involves a high degree of cross-functional collaboration and requires strong interpersonal and relationship-building skills.
• Compared to other roles in the investment management division, this role has a strong focus on content creation and management, rather than investment research or portfolio management.

ASSUMPTION: This role offers a unique blend of content creation, strategic thinking, and collaboration, making it an attractive opportunity for candidates with a strong background in financial services and a passion for writing and storytelling.

📝 Sample Projects

• Developing a comprehensive content strategy for a new ETF product launch, including articles, eBooks, infographics, and social media posts.
• Managing the content workflow for a quarterly investment report, ensuring timely delivery and compliance with regulatory requirements.
• Creating a series of educational videos to help retail investors better understand ETFs and their role in a diversified investment portfolio.

ASSUMPTION: These sample projects illustrate the range of responsibilities and the strategic, collaborative nature of the role.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics within the content team and the broader investment management division?
• How does the content team collaborate with other teams, such as research, investment, marketing, and sales, to create and manage content?
• What are the most important qualities and skills you look for in a candidate for this role?
• How does State Street support the professional development and growth of its employees?
• What are the biggest challenges facing the ETF and sector investing team in the coming year, and how can this role help address them?

ASSUMPTION: Asking these questions can help you better understand the role's responsibilities, the team's dynamics, and the company's commitment to employee growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the State Street careers portal.
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
• Prepare for phone or video screening interviews to assess your communication skills and cultural fit.
• Research State Street's investment management division and be ready to discuss the company's products, services, and industry trends.
• Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.