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Event Marketing Manager

Fidelity Canada
Full-time
On-site
Canada

πŸ“Œ Core Information

πŸ”Ή Job Title: Event Marketing Manager

πŸ”Ή Company: Fidelity Canada

πŸ”Ή Location: Toronto Office, Canada

πŸ”Ή Job Type: Full-Time, 100% Remote

πŸ”Ή Category: Financial Services

πŸ”Ή Date Posted: June 11, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: 100% Remote, with occasional travel (30% of the time)

πŸš€ Job Overview

Key aspects of this role include:

  • Planning and executing exceptional end-to-end event experiences
  • Managing in-person, digital, and hybrid events
  • Collaborating with multiple business units, senior executives, clients, and vendors
  • Analyzing post-event data and managing event budgets
  • Staying up-to-date with digital engagement trends in event marketing

ASSUMPTION: This role requires a high level of organization, project management, and planning skills, as well as strong vendor management and budgeting skills.

πŸ“‹ Key Responsibilities

βœ… Plan and deliver outstanding event experiences, both in-person and digitally

βœ… Accurately manage event budgets and reporting to support ROI analysis and regulatory compliance

βœ… Execute detailed event plans that manage risk and deliver seamless experiences

βœ… PM Access: Manage PM (portfolio manager) and SME (subject matter expert) resources while successfully meeting the needs of clients and Sales

βœ… Act as a subject matter expert on event process and continuously look for opportunities to enhance the client experience

ASSUMPTION: This role involves a high level of multitasking, attention to detail, and the ability to work well under pressure.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Event Management, or a related field

Experience: 3 years of event management experience in a corporate environment, preferably within the financial services industry

Required Skills:

  • Exceptional organization, project management, and planning skills
  • Excellent vendor management and budgeting skills
  • Exceptional customer service and interpersonal skills
  • Strong collaboration skills and the ability to meet deadlines
  • Deep knowledge of digital event experience with hosting virtual events through streaming platforms
  • Strong knowledge of CRM software, including Adobe Marketo, Salesforce, and Microsoft Office suite

Preferred Skills:

  • Bilingualism in French/English, written and verbal

ASSUMPTION: While not explicitly stated, proficiency in using event technology platforms and tools is likely required for this role.

πŸ’° Compensation & Benefits

Salary Range: $85,000 - $110,000 CAD per year (Estimated based on industry standards for similar roles)

Benefits:

  • Flexible working arrangements
  • Competitive total compensation, including company contributions to your group RRSP without a matching requirement from you
  • Comprehensive health benefits that start on your first day, with 100% employer-paid premiums, which include up to $5,000 annually for mental health services and therapy
  • Parental leave top-up to 100% of your salary for a period of 25 weeks
  • Up to $650 for home office equipment
  • Generous time off policy, including two paid days annually to volunteer at a charity of your choice
  • Diversity and inclusion programs, including an active network of Employee Resource Groups
  • Extensive professional development opportunities, including access to over 11,000 training and development courses, tuition reimbursement, and monetary rewards for completing a required designation

Working Hours: Full-time, with a flexible schedule

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles. The actual salary may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Financial Services

Company Size: 1,001-5,000 employees

Founded: 1987

Company Description:

  • Fidelity Canada is committed to helping Canadian investors build better financial futures
  • Offers a range of trusted investment portfolios and services
  • Part of a broader group of companies known as β€œFidelity Investments”, one of the world’s largest providers of financial services

Company Specialties:

  • Investment Management
  • Financial Services
  • Mutual Funds
  • Financial Planning
  • Retirement
  • Asset Management
  • Financial Education
  • Market Commentary
  • and Institutional

Company Website: http://www.fidelity.ca

ASSUMPTION: Fidelity Canada is a well-established company with a strong reputation in the financial services industry. They offer a comprehensive benefits package and prioritize employee development and work-life balance.

πŸ“Š Role Analysis

Career Level: Mid-level

Reporting Structure: This role reports directly to the Head of Events

Work Arrangement: 100% remote, with occasional travel (30% of the time)

Growth Opportunities:

  • Potential to take on more responsibilities and advance within the Events team
  • Opportunities to work on high-profile events and collaborate with senior executives
  • Access to extensive professional development opportunities

ASSUMPTION: This role offers opportunities for career growth and development within the Events team and the broader organization.

🌍 Location & Work Environment

Office Type: Hybrid (occasional travel required)

Office Location(s): Toronto Office, Canada

Geographic Context:

  • Toronto is a multicultural city with a cost of living slightly above the national average
  • The city offers a wide range of cultural, recreational, and entertainment options
  • Toronto has a humid continental climate with warm summers and cold, snowy winters

Work Schedule: Full-time, with a flexible schedule

ASSUMPTION: While the role is 100% remote, occasional travel may be required to attend in-person events. The remote work arrangement offers flexibility and work-life balance.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-depth behavioral and technical interviews
  • Final round interview with the hiring manager

Key Assessment Areas:

  • Event planning and management skills
  • Budgeting and vendor management skills
  • Customer service and interpersonal skills
  • Ability to work well under pressure and manage multiple tasks
  • Knowledge of digital event experience and CRM software

Application Tips:

  • Highlight your relevant event management experience and achievements
  • Tailor your resume and cover letter to the specific requirements of this role
  • Prepare examples of successful events you've managed and the challenges you've overcome
  • Research Fidelity Canada and be prepared to discuss how your skills and experience align with the company's mission and values

ATS Keywords: Event Marketing, Event Planning, Event Management, Digital Engagement, CRM Software, Budgeting, Vendor Management, Customer Service, Interpersonal Skills, Project Management

ASSUMPTION: The interview process will likely focus on assessing your event planning and management skills, as well as your ability to work well under pressure and manage multiple tasks.

πŸ› οΈ Tools & Technologies

  • Event technology platforms (e.g., CVENT, Zoom Events)
  • CRM software (e.g., Adobe Marketo, Salesforce)
  • Microsoft Office suite
  • Project management tools

ASSUMPTION: Proficiency in using event technology platforms and tools is likely required for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity
  • Excellence
  • Collaboration
  • Inclusion
  • Accountability

Work Style:

  • Results-driven
  • Team-oriented
  • Adaptable to change
  • Strong attention to detail

Self-Assessment Questions:

  • Do you have a proven track record of successfully planning and executing events?
  • Are you comfortable working in a fast-paced, dynamic environment with tight deadlines?
  • Do you thrive in a collaborative, team-oriented work culture?

ASSUMPTION: Fidelity Canada values employees who are results-driven, team-oriented, and adaptable to change. They prioritize a strong work-life balance and offer extensive professional development opportunities.

⚠️ Potential Challenges

  • Occasional travel may be required, which could disrupt work-life balance
  • Managing multiple events and vendors simultaneously can be stressful and demanding
  • Working with senior executives and high-profile clients may present unique challenges
  • Keeping up with the ever-evolving events landscape and new technologies can be challenging

ASSUMPTION: While this role offers many opportunities for growth and development, it also presents unique challenges that require strong organizational skills, adaptability, and the ability to work well under pressure.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to Event Coordinators and Event Managers in other industries, but with a focus on financial services
  • Event Marketing Managers in other industries may have different target audiences and event types
  • Career progression may involve moving into senior event management roles or related positions within the company

ASSUMPTION: This role is similar to Event Coordinators and Event Managers in other industries, but with a unique focus on the financial services industry and a strong emphasis on digital engagement.

πŸ“ Sample Projects

  • Planning and executing a virtual conference for 500 attendees, including speaker management, technical setup, and post-event analytics
  • Managing an in-person event for 200 attendees, including vendor coordination, on-site technology, and client relationship management
  • Developing and implementing a comprehensive event budget and reporting process to support ROI analysis and regulatory compliance

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for this role, from planning and executing events to managing budgets and analyzing data.

❓ Key Questions to Ask During Interview

  • What are the most challenging aspects of this role, and how can I best prepare for them?
  • How does this role fit into the broader Events team and the company's long-term goals?
  • What opportunities are there for professional development and growth within the Events team and the broader organization?
  • How does the company support work-life balance for employees in this role?
  • What are the most important qualities and skills for success in this role, according to the hiring manager?

ASSUMPTION: Asking thoughtful, insightful questions demonstrates your interest in the role and the company, and shows that you have done your research.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the Fidelity Canada careers portal
  • Tailor your resume and cover letter to highlight your relevant event management experience and skills
  • Prepare examples of successful events you've managed and the challenges you've overcome
  • Research Fidelity Canada and be prepared to discuss how your skills and experience align with the company's mission and values
  • Follow up with the hiring manager one week after your final interview to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.