EverPro - Director of Marketing - (Remote, US)

📌 Core Information

🔹 Job Title: EverPro - Director of Marketing

🔹 Company: EverCommerce

🔹 Location: United States

🔹 Job Type: Remote

🔹 Category: Not specified

🔹 Date Posted: Sun Mar 30 2025

🔹 Experience Level: 10+ years

🔹 Remote Status: Remote

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing strategic go-to-market plans for Property Care solutions.
• Leading a team across various marketing disciplines to achieve business objectives.
• Utilizing data to report on marketing effectiveness and improve resource allocation.
• Expanding partnerships to increase geographic and vertical market penetration.

ASSUMPTION: The focus on Property Care solutions suggests a priority on industries such as pest control and green trades, aligning with EverCommerce's specialization in SaaS for service-based businesses.

📋 Key Responsibilities

✅ Develop cohesive go-to-market strategies driving growth in Property Care solutions.

✅ Lead and supervise a team across product marketing, acquisition, retention, and more.

✅ Collaborate with marketing and sales leaders to align on strategies.

✅ Deliver demand generation programs targeting customer acquisition and retention.

✅ Manage and expand industry partnerships for strategic growth.

✅ Measure marketing program effectiveness to boost resource efficiency and revenues.

✅ Support brand strategies with optimized messaging and positioning.

✅ Oversee budget management with a focus on sales pipeline impact.

ASSUMPTION: The role is integral in unifying marketing efforts across EverPro and aligning them with overarching company goals in the EverCommerce portfolio.

🎯 Required Qualifications

Education: Not specified

Experience: 10+ years in marketing, preferably within a SaaS environment, with demonstrated team management experience.

Required Skills:

• Marketing strategy development
• Team leadership and supervision
• Partnership management
• Demand generation and customer acquisition
• Project management and execution

Preferred Skills:

• Knowledge of Marketo, Salesforce, and Asana
• Experience in performance marketing and partnership programs

ASSUMPTION: A strong technical aptitude with MarTech tools is likely important given the SaaS focus.

💰 Compensation & Benefits

Salary Range: $130,000 to $155,000 USD per year, dependent on experience and location.

Benefits:

• Flexible work arrangements, including in-office, remote, or hybrid setups
• Professional development opportunities via Udemy
• Comprehensive health and wellness plans with an annual wellness stipend
• 401k with up to 4% match and immediate vesting
• Stock purchase and student loan repayment programs

Working Hours: 40 hours per week with potential flexibility around schedules

ASSUMPTION: The compensation package is competitive within the SaaS industry, reflecting EverCommerce's commitment to attracting high-caliber talent.

📌 Applicant Insights

🔍 Company Context

Industry: Software Development with a focus on SaaS solutions for service-based businesses

Company Size: 1,001-5,000 employees, providing wide-ranging opportunities for career growth and collaboration.

Founded: 2016

Company Description:

• Specializes in creating integrated SaaS solutions that drive business growth
• Covers multiple service industries like Home, Health, and Wellness
• Offers solutions that include business management and customer engagement software

Company Specialties:

• SaaS
• Software solutions
• Service and SMB focus

Company Website: https://www.evercommerce.com

ASSUMPTION: EverCommerce's integration into multiple service lines suggests a stable growth trajectory and diversifies opportunities for employees.

📊 Role Analysis

Career Level: Senior-level role with leadership responsibilities

Reporting Structure: Reports to the executive management team with oversight of a diverse marketing team.

Work Arrangement: Remote with potential travel requirements

Growth Opportunities:

• Leadership development in broader marketing strategies
• Potential to influence company-wide growth strategy
• Cross-functional collaboration and visibility across the company

ASSUMPTION: The role provides an opportunity for sizeable impact on company growth and personal professional development.

🌍 Location & Work Environment

Office Type: Global remote-first environment with the option for in-office setups

Office Location(s): Globally distributed, with options including Denver, Colorado

Geographic Context:

• Work-from-home flexibility allows work-life balance
• Collaborative culture across time zones
• Opportunities to connect with diverse teams worldwide

Work Schedule: Flexible scheduling to support work across different time zones

ASSUMPTION: The flexible work environment supports a healthy work-life balance, particularly advantageous in globally dispersed teams.

💼 Interview & Application Insights

Typical Process:

• Initial application screening through the company’s portal
• Interview rounds including HR, team leads, and potential peers
• Case study or task submission to assess strategic thinking

Key Assessment Areas:

• Strategic marketing capability
• Leadership and management skills
• Technical proficiency in marketing technologies

Application Tips:

• Highlight experience in SaaS and marketing leadership
• Showcase examples of successful campaign management
• Discuss previous remote work experience to underscore adaptability

ATS Keywords: Marketing Strategy, Team Leadership, Demand Generation, SaaS, Remote Work

ASSUMPTION: Being conversant with SaaS, remote working dynamics, and strategic marketing will set applicants apart.

🛠️ Tools & Technologies

• Marketo
• Salesforce
• Asana

ASSUMPTION: Comprehensive experience with MarTech tools is critical for executing data-driven marketing initiatives effectively.

👔 Cultural Fit Considerations

Company Values:

• Innovation and efficiency
• Customer-centric approach
• Commitment to equity and diversity

Work Style:

• Proactive and self-motivated
• Collaborative in a distributed team setting
• Data-driven decision making

Self-Assessment Questions:

• How have you led a team to achieve a challenging marketing goal?
• What tools do you leverage to manage cross-functional marketing projects?
• How do you adapt your strategies to align with changing business dynamics?

ASSUMPTION: The company's values of innovation and customer focus align well with forward-thinking, creatively-driven marketing professionals.

⚠️ Potential Challenges

• Navigating the complexities of a remote workforce
• Aligning strategies with diverse business verticals
• Managing budget constraints while driving impactful campaigns
• Ensuring consistent communication across global teams

ASSUMPTION: The challenges primarily revolve around adapting strategies in a dynamic, globally dispersed environment, requiring agility and strong communication capabilities.

📈 Similar Roles Comparison

• High demand for strategic marketing leadership in SaaS companies
• Competitive salary range relative to industry standards
• Enhanced benefits package to attract top-tier candidates

ASSUMPTION: The compensation and benefits are structured to be competitive with similar roles in the technology sector, appealing to experienced professionals.

📝 Sample Projects

• Creating a comprehensive demand generation strategy across North America
• Launching a new property care solution into diverse markets
• Developing a cross-channel marketing campaign focusing on customer retention

ASSUMPTION: Sample projects reflect the strategic and cross-functional capabilities needed for success in this role.

❓ Key Questions to Ask During Interview

• How does the marketing team collaborate with the product and sales teams?
• What are the key performance indicators for measuring success in this role?
• What major challenges are anticipated in the next 12 months?
• How is feedback integrated into ongoing marketing strategies?
• How does the company support professional development for marketing leaders?

ASSUMPTION: These questions are aimed at understanding the integration and expectations within the marketing function and the company's commitment to growth and leadership development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link.
• Ensure your resume highlights relevant experience and skills.
• Prepare for potential strategy presentations as part of the interview.
• Have references ready to provide upon request.
• Follow up with the HR contact if no response is received within 2 weeks.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.