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Exchange Platforms Specialist, Sellside Product Go-to-Market, Global Partnerships

Google
Full-time
On-site
New York, United States
πŸ“¦ Product Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Exchange Platforms Specialist, Sellside Product Go-to-Market, Global Partnerships

πŸ”Ή Company: Google

πŸ”Ή Location: New York, United States

πŸ”Ή Job Type: On-site, Full-time

πŸ”Ή Category: Computer and Network Security

πŸ”Ή Date Posted: 2025-04-23

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Driving global cross-channel go-to-market strategy for Sellside products
  • Collaborating with Product Managers and Global Partnerships teams
  • Advocating for sales and product direction
  • Maximizing returns from existing products and launching new ones

ASSUMPTION: This role requires a strong understanding of the digital advertising industry, particularly in the programmatic space, and the ability to work effectively with cross-functional teams.

πŸ“‹ Key Responsibilities

βœ… Drive development of go-to-market strategies in a rapidly changing product and team environment

βœ… Work with product teams to contribute actively to product development and advocate for partners

βœ… Deliver product trainings and collaborate with Exchange teams to craft and execute partner engagement strategy

βœ… Attend external partner meetings as the Authorized Buyers and Exchange product expert

βœ… Cultivate expert knowledge of the Programmatic Buyers, media landscape, and ad technology

ASSUMPTION: This role requires strong analytical, communication, and relationship-building skills to succeed in a fast-paced environment.

🎯 Required Qualifications

Education: Bachelor's degree or equivalent practical experience

Experience: 6 years of experience in go-to-market, business development, or product specialist in the programmatic space or digital advertising industry

Required Skills:

  • Experience working with Product Management or Engineering teams, executive leadership, and cross-functional stakeholders
  • Experience in consulting, product management, developing business strategy, operations, or project management
  • Experience working with Agencies and Ad Tech providers, or β€œDSPs” (Demand Side Platforms) and programmatic media buyers

Preferred Skills:

  • Knowledge of advertising Agencies and technology products such as Demand Side Platforms and Programmatic trading platforms
  • Deep knowledge of Google’s Ads products, sales teams, or service operations as well as the customer and competitive contexts related to the programmatic advertising space
  • Ability to take data and insights and distill them into meaningful and coherent presentations for leadership and stakeholders
  • Ability to work in a fast-paced environment, while navigating ambiguity throughout the process
  • Excellent written and verbal communication skills with the ability to communicate complex business or technical concepts internally

ASSUMPTION: While not explicitly stated, proficiency in English is likely required for this role due to the nature of the work and the company's global presence.

πŸ’° Compensation & Benefits

Salary Range: The US base salary range for this full-time position is $147,000-$216,000 + bonus + equity + benefits. This range is determined by role, level, and location. Individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.

Benefits:

  • Bonus
  • Equity
  • Benefits

Working Hours: Full-time, typically 40 hours per week. Google's work environment is fast-paced and may require flexibility to meet deadlines and handle unexpected tasks.

ASSUMPTION: The provided salary range is inclusive of the base salary only and does not include additional compensation such as bonuses, equity, or benefits. The actual compensation may vary based on the factors mentioned above.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Google is a multinational technology company that specializes in Internet-related services and products, including online advertising technologies, search engine, cloud computing, software, and hardware. The company operates a highly competitive and dynamic environment.

Company Size: Google has over 10,000 employees, providing ample opportunities for collaboration and growth. As a large organization, Google offers a structured environment with established processes and resources.

Founded: Google was founded in 1998 and has since grown into one of the world's most influential and innovative companies.

Company Description:

  • Google is committed to organizing the world's information and making it universally accessible and useful
  • The company's mission is to create a more inclusive internet that works for everyone
  • Google values innovation, collaboration, and user-focused design in all its products and services

Company Specialties:

  • Search Engine
  • Online Advertising
  • Cloud Computing
  • Software and Hardware Development

Company Website: https://www.google.com/

ASSUMPTION: Google's large size and global presence offer applicants numerous opportunities for career growth and development. However, the competitive nature of the company may also present challenges in terms of advancement and job security.

πŸ“Š Role Analysis

Career Level: This role is at the mid to senior level, requiring a significant amount of experience and expertise in the digital advertising industry.

Reporting Structure: The role reports to the Global Partnerships team and works closely with Product Managers and cross-functional stakeholders. The exact reporting structure may vary based on the specific team and location.

Work Arrangement: This role is on-site, with the primary work location in New York, United States. However, Google offers flexible work arrangements, including remote work and hybrid options, depending on the role and team requirements.

Growth Opportunities:

  • Expanding expertise in the digital advertising industry and Google's product suite
  • Developing leadership and management skills through collaboration with cross-functional teams
  • Gaining experience in global partnerships and go-to-market strategies

ASSUMPTION: Given Google's size and diverse product offerings, there are numerous opportunities for career growth and development within the company. However, competition for these opportunities may be high.

🌍 Location & Work Environment

Office Type: Google's New York office is a modern, collaborative workspace designed to foster innovation and creativity. The office features open-plan workspaces, meeting rooms, and recreational areas.

Office Location(s): 250 Mayfield Ave, Mountain View, California 94043, US

Geographic Context:

  • New York is a major hub for the technology and digital advertising industries, providing ample opportunities for networking and professional growth
  • The city offers a diverse and vibrant culture, with numerous amenities and attractions
  • New York has a humid subtropical climate, with hot, humid summers and cold, snowy winters

Work Schedule: Google offers a flexible work schedule, with core hours between 10:00 AM and 4:00 PM EST. Employees are expected to be available during these hours for meetings and collaboration. The work schedule may vary based on the specific role and team requirements.

ASSUMPTION: While Google offers a flexible work environment, the fast-paced nature of the company may require employees to work outside of standard business hours to meet deadlines and handle unexpected tasks.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video screen with a recruiter or hiring manager
  • Technical or case study assessment, depending on the role
  • On-site or virtual interviews with cross-functional teams
  • Final round interviews with senior leadership

Key Assessment Areas:

  • Industry knowledge and expertise in the digital advertising space
  • Problem-solving and analytical skills
  • Communication and presentation skills
  • Cultural fit and alignment with Google's values

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Demonstrate your understanding of the digital advertising industry and Google's product suite in your application materials
  • Prepare for behavioral and situational interview questions that focus on your problem-solving, communication, and leadership skills

ATS Keywords: Go-to-Market Strategy, Business Development, Product Management, Consulting, Project Management, Data Analysis, Communication Skills, Relationship Building, Market Analysis, Advertising Technology, Programmatic Media, Sales Advocacy, Product Training, Partner Engagement, Product Development, Strategic Planning

ASSUMPTION: Google's application process is competitive, and applicants should expect to invest significant time and effort in preparing for and navigating the interview process.

πŸ› οΈ Tools & Technologies

  • Google Workspace (Gmail, Google Docs, Google Sheets, Google Slides)
  • Salesforce
  • Adobe Creative Suite (Photoshop, Illustrator)
  • Microsoft Office Suite (Word, Excel, PowerPoint)

ASSUMPTION: The specific tools and technologies required for this role may vary based on the team and project requirements. Google encourages the use of its own suite of products for internal collaboration and communication.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Focus on the user
  • Be a good citizen
  • Act with integrity
  • Respect the user's time
  • Be transparent
  • Be helpful
  • Communicate openly
  • Collaborate and listen
  • Be inclusive
  • Be courageous

Work Style:

  • Data-driven decision making
  • Cross-functional collaboration
  • Agile and iterative processes
  • Focus on impact and results
  • Continuous learning and development

Self-Assessment Questions:

  • Do you have a passion for organizing the world's information and making it universally accessible and useful?
  • Are you comfortable working in a fast-paced, dynamic environment with a high degree of ambiguity?
  • Do you thrive in a collaborative, cross-functional work environment?
  • Are you committed to acting with integrity and respecting the user's time?

ASSUMPTION: Google's company culture is highly competitive, innovative, and user-focused. Applicants should be prepared to demonstrate their alignment with the company's values and work style in the interview process.

⚠️ Potential Challenges

  • Highly competitive work environment with significant pressure to perform
  • Fast-paced, dynamic work environment with a high degree of ambiguity
  • Large, complex organization with numerous teams and stakeholders
  • Potential for frequent travel, depending on the role and team requirements

ASSUMPTION: While Google offers numerous opportunities for career growth and development, the competitive and fast-paced nature of the company may also present challenges in terms of work-life balance and job security.

πŸ“ˆ Similar Roles Comparison

  • This role is unique in its focus on global cross-channel go-to-market strategy for Sellside products within the Exchange Platforms team
  • Similar roles may include Business Development Manager, Product Manager, or Strategic Partnerships Manager within the digital advertising industry
  • Career progression may include roles such as Senior Manager, Director, or Vice President within Google's Global Partnerships organization

ASSUMPTION: While this role is unique in its focus on global cross-channel go-to-market strategy, it shares many similarities with other business development and product management roles within the digital advertising industry.

πŸ“ Sample Projects

  • Developing a go-to-market strategy for a new Sellside product launch
  • Conducting market research and analysis to inform product development and positioning
  • Collaborating with cross-functional teams to deliver product trainings and partner engagement programs

ASSUMPTION: The specific projects for this role may vary based on the team and product requirements. However, the projects are likely to involve a combination of strategic planning, market analysis, and cross-functional collaboration.

❓ Key Questions to Ask During Interview

  • Can you describe the typical workweek for this role and how it may vary based on the specific team and project requirements?
  • How does this role collaborate with other teams and stakeholders within Google's Global Partnerships organization?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does Google support the professional development and career growth of its employees in this role?
  • What are the most challenging aspects of this role, and how have previous incumbents succeeded in overcoming them?

ASSUMPTION: Applicants should use the interview process to gain a deeper understanding of the role, team dynamics, and career growth opportunities within Google's Global Partnerships organization.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role, with a focus on your industry knowledge and expertise in the digital advertising space
  • Prepare for behavioral and situational interview questions that focus on your problem-solving, communication, and leadership skills
  • Follow up with the recruiter or hiring manager within one week of submitting your application to confirm receipt and express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.