π Core Information
πΉ Job Title: Executive - Marketing
πΉ Company: Li & Fung
πΉ Location: Hong Kong
πΉ Job Type: Full-Time
πΉ Category: Marketing
πΉ Date Posted: June 10, 2025
πΉ Experience Level: Mid-Senior level (2-5 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Driving innovative product solutions with a focus on packaging
- Collaborating cross-functionally with various teams to deliver market-driven innovations
- Managing project timelines and ensuring product and packaging development meet performance standards
- Analyzing post-launch performance and collecting feedback for continuous improvement
ASSUMPTION: This role requires a strong understanding of market trends, consumer behavior, and emerging technologies in the beauty industry, as well as excellent project management skills to successfully deliver innovative product solutions.
π Key Responsibilities
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Stay ahead of industry trends, consumer behavior, and emerging technologies to identify white spaces for new product and packaging concepts
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Collaborate with key stakeholders to conceptualize and develop innovative product solutions, including both formulation and packaging
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Partner with design and supply chain teams to create innovative, sustainable, and functional packaging that enhances user experience
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Support the product prototyping process, ensuring that product and packaging innovations meet performance, aesthetic, and regulatory standards before launch
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Assist in managing timelines and deliverables for innovation launches, ensuring product and packaging development are delivered on time and at the required standard
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Post-launch, track and analyze the performance of new products and packaging designs, collecting feedback for continuous improvement
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Work with Sales, I&D, InnoPack, Sourcing, Design, and Production teams to bring innovative products to customers, ensuring seamless collaboration throughout the development process
ASSUMPTION: This role requires strong collaboration and communication skills to work effectively with various teams and stakeholders, as well as the ability to manage multiple projects and deadlines.
π― Required Qualifications
Education: Bachelorβs degree in Marketing, Product Design, or a related field
Experience: 3-5 years of similar industrial experience in product development and design in beauty brands or vendors
Required Skills:
- Excellent project management skills with leadership spirit
- Familiarity with current beauty industry trends, especially in packaging
- Ability to work in a fast-paced, collaborative environment and take initiative
- Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word)
- Good command of design software (e.g., Adobe Illustrator, Photoshop)
- Proficiency in written and spoken English
Preferred Skills:
- Good command of written and spoken French or Mandarin
ASSUMPTION: Candidates with experience in beauty product development and a strong understanding of market trends will be best suited for this role.
π° Compensation & Benefits
Salary Range: HKD 450,000 - 600,000 per annum (Estimated based on industry standards for mid-senior level marketing roles in Hong Kong)
Benefits:
- 18 months contract-based employment
Working Hours: 40 hours per week, Monday to Friday
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in Hong Kong. The actual salary may vary depending on the candidate's experience and qualifications.
π Applicant Insights
π Company Context
Industry: Beauty and Cosmetics
Company Size: 501-1,000 employees (According to LinkedIn)
Founded: 1906 (As an affiliate of Li & Fung)
Company Description:
- GFS, an affiliate of Li & Fung, is a leading global freight forwarder of ocean, air, and intermodal transportation services.
- They provide integrated, scalable, and cost-efficient sea, air, rail, road, and inter-modal transport, as well as CFS warehousing, customs brokerage, and other supply chain solutions.
- GFS thrives on challenges and can tailor services to suit business needs, ensuring that goods move seamlessly from factory to final destination.
Company Specialties:
- Freight forwarding
- Ocean freight
- Air freight
- Road & rail
- CFS warehousing
- Customs brokerage
- Control tower
- Purchase order & vendor management
- Digital solutions
Company Website: http://www.gfsmanagement.com
ASSUMPTION: Although the job listing is for a marketing role, the company's core business is freight forwarding and logistics. This role may involve promoting GFS's services to beauty brands and vendors, rather than consumer-facing marketing.
π Role Analysis
Career Level: Mid-Senior level (2-5 years of experience)
Reporting Structure: This role reports directly to the Head of Marketing or a similar position.
Work Arrangement: On-site, with the possibility of occasional remote work for specific tasks or meetings.
Growth Opportunities:
- Potential career progression to senior marketing roles within the company or its affiliates.
- Expanding industry knowledge and expertise in beauty product development and marketing.
- Developing leadership and project management skills through cross-functional collaboration.
ASSUMPTION: As an affiliate of Li & Fung, GFS may offer opportunities for career growth and development within the broader group of companies.
π Location & Work Environment
Office Type: Corporate office environment with a focus on collaboration and innovation.
Office Location(s): 2/F, HK Spinners Industrial Building Phases I & II, 800 Cheung Sha Wan Road, Kowloon, Hong Kong SAR
Geographic Context:
- Hong Kong is a major global hub for the beauty and cosmetics industry, with a strong focus on innovation and technology.
- The office is located in the Kowloon district, with easy access to public transportation and amenities.
- The company's global network of offices and forwarding agents allows for international collaboration and exposure.
Work Schedule: Standard office hours, Monday to Friday, with flexibility for specific project needs.
ASSUMPTION: The work environment at GFS is likely to be dynamic and fast-paced, with a strong emphasis on collaboration and innovation.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with the hiring manager and/or other team members
- Final decision and offer
Key Assessment Areas:
- Industry knowledge and market trend awareness
- Product development and project management skills
- Collaboration and communication skills
- Leadership potential and initiative
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience in beauty product development and marketing.
- Demonstrate your understanding of market trends and consumer behavior in the beauty industry.
- Showcase your project management skills and ability to work collaboratively with various teams.
ATS Keywords: Product development, packaging, market trends, consumer behavior, project management, collaboration, beauty industry, innovation
ASSUMPTION: The application process at GFS may involve assessments or case studies to evaluate the candidate's problem-solving skills and industry knowledge.
π οΈ Tools & Technologies
- Microsoft Office Suite (Excel, PowerPoint, Word)
- Design software (e.g., Adobe Illustrator, Photoshop)
- Project management tools (e.g., Asana, Trello, Jira)
- Marketing automation and analytics tools (e.g., Google Analytics, Marketo, HubSpot)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the candidate's experience and the team's needs.
π Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Results-oriented
- Excellent team spirit
Work Style:
- Fast-paced and dynamic
- Collaborative and cross-functional
- Focused on delivering results and driving innovation
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you passionate about staying ahead of market trends and consumer behavior in the beauty industry?
- Do you have strong project management skills and the ability to work effectively with various teams?
ASSUMPTION: Candidates who are results-driven, innovative, and comfortable working in a fast-paced, collaborative environment will be well-suited to the company culture at GFS.
β οΈ Potential Challenges
- The role may require working on multiple projects simultaneously, with tight deadlines and high expectations.
- Candidates may need to adapt to the company's unique culture and work environment, which is focused on freight forwarding and logistics rather than traditional marketing.
- The role may involve international travel or remote collaboration with global teams.
- The beauty industry is highly competitive and constantly evolving, requiring candidates to stay up-to-date with the latest trends and technologies.
ASSUMPTION: Candidates should be prepared to work in a dynamic and sometimes challenging environment, with a strong focus on delivering results and driving innovation.
π Similar Roles Comparison
- This role is focused on product development and packaging innovation, rather than traditional marketing or branding.
- Candidates with experience in beauty product development and marketing are likely to find this role more aligned with their skills and interests than traditional marketing roles.
- Career progression in this role may involve moving into senior marketing or product development positions within the company or its affiliates.
ASSUMPTION: Candidates should consider their career goals and interests when comparing this role to other marketing or product development positions in the beauty industry.
π Sample Projects
- Developing a new line of sustainable packaging for a major beauty brand
- Conducting market research to identify emerging trends in beauty product formulation and packaging
- Managing the launch of a new product line, including prototyping, testing, and performance analysis
ASSUMPTION: The specific projects assigned to this role may vary depending on the candidate's experience and the team's needs.
β Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits within the broader marketing organization?
- How does the company support the professional development and growth of its employees?
- What are the key priorities for this role in the first 90 days?
- How does the company approach innovation and staying ahead of market trends in the beauty industry?
- What is the company's approach to work-life balance and employee well-being?
ASSUMPTION: Candidates should use the interview process to assess the company culture and work environment, as well as the specific expectations and requirements of the role.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience in beauty product development and marketing.
- Prepare for the interview by researching the company and its industry, as well as practicing your responses to common interview questions.
- Follow up with the hiring manager or HR representative within one week of submitting your application to express your interest in the role.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.