📌 Core Information
🔹 Job Title: Experience Marketing Specialist
🔹 Company: Electrolux Group
🔹 Location: Stockholm, Sweden
🔹 Job Type: Full time
🔹 Category: Marketing
🔹 Date Posted: 2025-07-01
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Cross-functional collaboration to influence product development and launch experiences
- Deep understanding of target audiences and consumer insights
- Supporting commercial launch process for assigned projects
- Developing marketing assets that drive conversion and purchase intent
- Working with local market teams to ensure content is utilized effectively
ASSUMPTION: This role requires strong project management skills, stakeholder management, and the ability to work across different time zones.
📋 Key Responsibilities
✅ Work closely with cross-functional stakeholders on selected projects to drive experience and messaging development
✅ Support Experience Marketing Manager in managing elements of large-scale projects
✅ Collaborate with Marketing Operations team and content team to manage content development
✅ Brief in and review marketing deliverables within the Commercial Launch process for selected projects
✅ Work closely with local market teams to ensure content is being developed to support local requirements
✅ Together with the Experience Marketing Manager, share best practices and identify opportunities to drive synergy and scale across the region
✅ Support the Events team to ensure our storytelling and experiences come alive at key events
ASSUMPTION: This role involves managing multiple projects simultaneously, requiring strong organizational skills and the ability to prioritize tasks effectively.
🎯 Required Qualifications
Education: University degree in Marketing or related area
Experience: 3+ years of professional experience in consumer-driven companies in either product, marketing, or business development functions with proven results
Required Skills:
- Strong communication skills
- Project management skills
- Ability to manage different stakeholders
- Strong time management skills
- Fluency in English (oral & written)
Preferred Skills:
- Data-driven decision-making skills
- Familiarity with consumer insights and market research
- Experience in event management
ASSUMPTION: While not explicitly stated, proficiency in marketing tools and software may be required for this role.
💰 Compensation & Benefits
Salary Range: SEK 35,000 - 45,000 per month (Estimated, based on industry standards for mid-level marketing roles in Stockholm)
Benefits:
- Flexible work hours/hybrid work environment
- Extensive learning opportunities and flexible career path
- Discounts on Electrolux products and services
- Family, health, and wellbeing benefits
- Access to company gym and pool and other sport activities
- Insurance policy plan
- Additional holidays
Working Hours: Full-time (40 hours/week), with flexible work hours and a hybrid work arrangement
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Manufacturing (Home Appliances)
Company Size: 10,001+ employees (Large enterprise)
Founded: 1919
Company Description:
- Electrolux Group is a leading global appliance company that shapes living for the better
- Offers a wide range of home appliances under brands such as Electrolux, AEG, and Frigidaire
- Committed to sustainability and innovation in its products and operations
Company Specialties:
- Refrigerators, cookers, ovens, hobs, hoods, washing machines, dryers, freezers, small appliances, and vacuum cleaners
Company Website: electroluxgroup.com
ASSUMPTION: Electrolux Group is a large, established company with a strong global presence and a focus on sustainability and innovation.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: Reports to the Experience Marketing Manager for Ovens, FSC & BI Specials
Work Arrangement: Hybrid (On-site with flexible work hours)
Growth Opportunities:
- Potential to work on diverse projects and gain experience across various functions
- Opportunities for professional development and career advancement within the company
- Chance to work with international teams and gain exposure to global markets
ASSUMPTION: This role offers opportunities for growth and development within a large, established organization.
🌍 Location & Work Environment
Office Type: Hybrid (On-site with flexible work hours)
Office Location(s): Stockholm, Sweden
Geographic Context:
- Stockholm is the capital and largest city of Sweden
- Known for its vibrant culture, rich history, and beautiful architecture
- Offers a high quality of life with excellent education, healthcare, and recreational opportunities
Work Schedule: Full-time (40 hours/week) with flexible work hours
ASSUMPTION: The hybrid work arrangement allows for a good balance between on-site collaboration and remote work flexibility.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with the hiring manager and/or team members
- Final interview with the relevant director or senior leader
Key Assessment Areas:
- Problem-solving skills and analytical thinking
- Communication and interpersonal skills
- Cultural fit and alignment with Electrolux Group's values
- Technical skills and industry knowledge
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of your experience in project management, stakeholder management, and consumer insights
- Research Electrolux Group and be prepared to discuss how your skills and experiences align with the company's mission and values
ATS Keywords: Experience Marketing, Marketing Specialist, Project Management, Stakeholder Management, Consumer Insights, Marketing Assets, Commercial Launch, Content Development, Event Support
ASSUMPTION: The application process for Electrolux Group may involve multiple rounds of interviews and assessments to ensure the best fit for the role and the company.
🛠️ Tools & Technologies
- Marketing software and tools (e.g., marketing automation platforms, CRM, etc.)
- Project management software (e.g., Asana, Trello, JIRA, etc.)
- Consumer insights and market research tools
ASSUMPTION: Proficiency in relevant marketing tools and software may be required for this role.
👔 Cultural Fit Considerations
Company Values:
- Respect
- Dignity
- Common courtesy
Work Style:
- Collaborative and team-oriented
- Data-driven and analytical
- Agile and adaptable
Self-Assessment Questions:
- Do you have strong communication skills and the ability to work effectively with diverse teams?
- Are you comfortable managing multiple projects and prioritizing tasks in a fast-paced environment?
- Do you share Electrolux Group's commitment to sustainability and innovation?
ASSUMPTION: Electrolux Group values a strong cultural fit and looks for candidates who align with their mission and values.
⚠️ Potential Challenges
- Managing multiple projects simultaneously may be challenging for some candidates
- Working with diverse teams across different time zones may require strong communication and time management skills
- The fast-paced nature of the role may demand adaptability and quick decision-making
- Electrolux Group is a large organization, which may present unique challenges in terms of navigating internal structures and processes
ASSUMPTION: These challenges can be overcome with strong project management skills, effective communication, and a proactive approach to problem-solving.
📈 Similar Roles Comparison
- This role is unique in its focus on experience marketing and cross-functional collaboration within the Electrolux Group
- Similar roles in other organizations may have a more narrow focus on specific marketing channels or product categories
- Career progression in this role may lead to senior marketing positions within the Electrolux Group or related industries
ASSUMPTION: This role offers a unique opportunity to gain experience in experience marketing and cross-functional collaboration within a large, global organization.
📝 Sample Projects
- Developing marketing assets for the Taste (Ovens) category to drive conversion and purchase intent
- Managing the end-to-end Commercial Launch process for a new product or feature
- Supporting the Events team to ensure Electrolux Group's storytelling and experiences come alive at key events
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and opportunities available in this role.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics for the Experience Marketing Team BA Europe & APMEA?
- How does this role contribute to the overall success of the Electrolux Group's marketing efforts?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Electrolux Group support the professional development and growth of its employees?
- What is the company's approach to work-life balance and flexible work arrangements?
ASSUMPTION: These questions can help candidates better understand the role, the team, and the company culture, enabling them to make an informed decision about the opportunity.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of your experience in project management, stakeholder management, and consumer insights
- Research Electrolux Group and be prepared to discuss how your skills and experiences align with the company's mission and values
- Follow up with the hiring manager or HR representative within one week of submitting your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
